• 경영과학
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• 제33권4호
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• pp.33-49
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• 2016

The market of platform business is typically served by a few dominant players, presenting "winner-takes-all" phenomenon. This study aims to find service characteristics leading to the phenomenon. Six different service-characteristics were considered : Same-side network effect, cross-side network effects, entry barrier, multi-homing cost, switching cost, and heterogeneity of preference. To assess the degree of concentration of market share, HHI (Herfindahl-Hirschman Index) is calculated for top three major players. Based on the HHI value, 10 most eminent platform businesses are classified into three different segments and each segment is characterized with key factors. The results from this study provide some insight into the strategic management of platform business.

• 조명전기설비학회논문지
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• 제28권10호
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• pp.43-48
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• 2014

With the energy paradigm shift from supply side management to demand side management, many researches have been done on demand side resource management and demand response. At the same time, Obix, BacNet-WS and OPC-UA are popularly used in buildings and industry energy management system. However, it is not easy to interchange the data and information among the systems cause a variety of protocols are used in buildings and factories. Therefore, in this paper, we are proposing an open business platform not only to integrate and manage the demand resources using various protocols and standards, but also to allow to plug-ins a new business service on top of the platform.

• 경영과학
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• 제32권4호
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• pp.209-236
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• 2015

This study focuses on the network externality effect related to the platform supplementary services. This study designs the network externality of platform and suggests a supplementary service adoption model. Additionally, this study examines the moderating effect of demand forecasting for the platform. Using AMOS program, a structural equation modeling has been used to analyze the research model. The findings can be summarized as follows : First, we find out the structural relationship among the factors (usefulness, perceived value, purchase intention) affecting adoption of the supplementary services. Second, positive perception of platform flow can promote the platform interaction. Third, positive perception of present users based on platform can arouse friendly evaluation in the platform interaction. Fourth, loyalty to the platform brand can improve the perceived usefulness of supplementary services, but cannot lessen the resistance to supplementary service cost. In addition, the moderating effects of demand forecasting for the platform in the path leading from platform factors to supplementary service factors were identified. In conclusion, traditional brand strategy may be effective in platform marketing activities but the extent of performance in the strategy can appear to be quite different. Therefore, taking the relationship with network externality into consideration should be involved in the marketing strategy in platform.

• 한국측량학회지
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• 제26권6호
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• pp.571-581
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• 2008

유비쿼터스 도시의 개념이 등장하면서 도시 관리에 대한 중요성이 점차 높아지고 있다. GIS는 도시를 효율적으로 관리하기 위한 기반이며 u-City 구축사업에 있어 필수적인 기술이다. 시민의 삶의 질 향상을 목표로 하는 u-City는 공공서비스를 중심으로 발전된 IT기술과 접목되어 다양한 서비스의 제공을 시도하고 있으며 기술의 진화에 따라 더 많은 서비스를 추가로 적용할 예정이다. 이러한 추가 서비스가 쉽게 개발되어 더 많은 양질의 서비스를 시민에게 제공할 수 있게 하며 유기적인 정보공유 환경을 제공하는 것이 u-City 통합운영플랫폼이다. 이러한 통합운영플랫폼에 u-City 서비스를 위한 GIS 요구 기능을 정의하고 공통 구현이 가능한 기능들을 통합하여 제공한다면 보다 효율적인 도시 관리를 실현할 수 있을 것이다. 이에 본 연구에서는 u-City 서비스를 위해 구축되는 통합운영플랫폼들에 적용되고 있는 GIS 요구 기능을 분석하고 이를 기반으로 실제 u-City 서비스 중가로등관리 및 화재감시에 대한 GIS 모듈을 구현하였으며 이의 서비스 시뮬레이션을 수행하여 통합운영플랫폼의 GIS 공통 기능 적용에 대한 활용성 검증을 수행하였다.

• Journal of Smart Tourism
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• 제2권4호
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• pp.1-3
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• 2022

• 한국수자원학회논문집
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• 제55권6호
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• pp.471-480
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• 2022

본 연구에서는 도시하천관리를 위한 다양한 분석 및 평가 모델들과 데이터 수집 모듈을 적용한 연계플랫폼을 개발하였다. 연계플랫폼에 적용된 모듈은 데이터 수집 및 제공 모듈, 홍수분석 모듈, 하천 평가 모듈 그리고 제방 붕괴 시뮬레이션 모듈로 효과적인 도시하천 관리를 위하여 선별하여 적용하였다. 연계플랫폼은 분석과 평가 모듈에 적용하기 위한 데이터를 다양한 기관으로부터 수집하여 전처리 과정을 통해 정제하여 저장한다. 저장된 데이터는 각 모듈의 입력자료로 가공하여 사용되며, 플랫폼을 통해 Open API로도 제공된다. 홍수분석 모듈은 도시 내부 및 하천에서 발생하는 홍수를 분석하여 대비할 수 있도록 제공되며, 하천 평가 모듈은 다방면으로 하천을 평가하여 하천 계획수립 및 관리에 이용된다. 제방 붕괴 시뮬레이션 모듈은 가상의 붕괴 상황에 대한 분석을 통해 제방 붕괴로 인해 발생 가능한 피해영역을 도출하여 대비책을 세우는 데 이용될 수 있다.

• 대한원격탐사학회:학술대회논문집
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• 대한원격탐사학회 2002년도 Proceedings of International Symposium on Remote Sensing
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• pp.854-859
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• 2002

Location Based Services, or LBS refers to value-added service by processing information utilizing mobile user location. With the rapidly increasing wireless internet subscribers and world LBS market, the various location based applications are introduced such as buddy finder, proximity and security services. As the killer application of the wireless internet, the LBS has preconsidered technology about location determination technology, LBS middleware server for various application, and diverse contents processing technology. This paper describes the open architecture for LBS platform ensuring interoperability among the wireless networks and various location-based application services and the functional requirements for the LBS platform. The LBS platform in a narrow sense provides a standard interfaces for location management and network management for location services as follows, positioning (location acquisition through network or/and handset), location managing, location based functions, profile management, authentication and security, location based billing, information roaming between carriers and the system monitoring independent to specific network or ISP/CPs(Content Providers).

• 국제학술발표논문집
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• The 6th International Conference on Construction Engineering and Project Management
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• pp.669-670
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• 2015

Efficient management of the construction heavy equipment is required to reduce the rate of carbon emissions and on-site accidents. The intelligent excavation system (IES) will improve the construction quality and productivity through information technologies and efficient equipment operation, especially in large earthwork projects. Three-dimensional digitized ground data should be required for identifying the path of heavy equipment and work-site environment. Rapid development of terrain laser scanners (TLS) is more readily to acquire the digital data. This study suggests the '3D ground terrain processing platform (3DGTPP)' including data manipulating module and analyzing module of the scanned data for intelligent earthmoving equipment operation. The processing platform consists of six modules, including scanning, registering, manipulating, analyzing, transmitting, and storing. 3D ground terrain processing platform presented in this study will provide fundamental information for intelligent excavation system (IES), which will increase the efficiency of earthworks and safety of workers in significant.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제15권12호
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• pp.4400-4419
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• 2021

In the 4th Industrial Revolution, the healthcare industry is undergoing a paradigm shift from post-care and management systems based on diagnosis and treatment to disease prevention and management based on personal precision medicine. To optimize medical services for individual patients, an open ecosystem for the healthcare industry that allows the exchange and utilization of personal health records (PHRs) is required. However, under the current system of hospital-centered data management, it is difficult to implement the linking and sharing of PHRs in practice. To address this problem, in this study, we present the design and implementation of a patient-centered PHR platform using blockchain technology. This platform achieved transparency and reliability in information management by eliminating the risk of leakage and tampering/altering personal information, which could occur when using a PHR. In addition, the patient-consent system was applied to a PHR; thus, the patient acted as the user with ownership. The proposed blockchain-based PHR platform enables the integration of personal medical information with scattered distribution across multiple hospitals, and allows patients to freely use their health records in their daily lives and emergencies. The proposed platform is expected to serve as a stepping stone for patient-centered healthcare data management and utilization.

• 경영과학
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• 제31권4호
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• pp.93-106
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• 2014

This paper investigated customers' willingness to pay (WTP) for the integrated news platform, which is a paid digital news service provided by Korean newspapers. The integrated news platform has been widely employed and regarded as an alternative to recover dramatically decreasing sales of newspapers since N-Screen era began. This study employed a conjoint analysis to examine WTP for the integrated news platform and its attributes. According to the results, WPT for the integrated news platform was estimated as 4543.6 won, which is only 30.3% of the real price. Digitalized newspaper and premium news were found to be significant attributes explaining customers' WTP. The results of this paper implies that present marketing strategies for the integrated news platform of Korean newspapers should be reconsidered and revised.