• Journal of the Korean Society of Costume
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• v.64 no.1
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• pp.18-30
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• 2014

As economy is growing and income level is increasing, more people are pursuing relaxation and leisure in their life. As the sports market in Korea is flourishing, sports wear companies have begun to focus marketing their brand by carefully selecting advertising models in order to get more exposure for their brands. The purpose of this study was to analyze, the effects of the advertising model types had on the company's brand recognition, and consumer subjectivity on consumer's preference and purchasing intention were studied. The subjects for the study were 260 men and women in their 20~30s living in Seoul and Gyunggi province. Three-way ANOVA was conducted for the data analysis. The results showed significant interactions between the three independent variables on preference. Although there were various advertising model types due to the improvement of media, (brand advertisement employing) the well known celebrity model was more effective for raising consumer brand awareness compared to non-celebrity models.

• The Journal of the Korea Contents Association
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• v.12 no.12
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• pp.248-260
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• 2012

This study has focused on the degree of recognition and preparation for the old age life of public servants. The subjects of this research were 731 middle-aged public employees in Pusan, Ulsan, Kyeong-Nam Province. The data were collected using a self-administrated questionnaire. The following results were obtained. First, 67.2% respondents were women. Over 45-years old were 28.4%, Middle level quality of life were 46.1%, Over 20-years career were 26.7%, Administration staffs were 33.4%, and 7th grade were 31.9%. Second, In Recognition for the old age life, Respondents and their spouse have the primary responsibility of the dependent elderly. Preferred life area was suburban rural area. The order of anticipated problems of the old age life was financial problem, health problem, and leisure activity. Third, Actually, in preparation for the old age life, the order of respondents preparation was financial stability, health, and leisure activity. Forth, In the satisfaction degree of public pension for the old age life, the order of respondence was insufficient (56.0%), appropriate (17.2%), and ignorant(26.8%).

• Journal of Korea Port Economic Association
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• v.29 no.1
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• pp.215-245
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• 2013

In this world, the interest in the marine leisure-sports, nature friendly oriented, has been increased. The width of leisure activities has became enlarged because of expansion of leisure time and the changes of recognition on the rational management and use of marine resources. Marina ports influence significantly marine leports and this paper reviewed the maria ports status and problems. This Country has strived to develop marina ports in local areas, designing the 1st basic National Plan of Marina Development. We have keen interest in Marina but have no detail strategy and preparation. This paper suggested how marina port shall be developed for the expansion of marine leports and what strategies shall be adopted for the activation of the facilities. After reviewing the previous researches and with the results of questionnaire survey, this paper suggested two types strategies. First on the policy oriented point, it suggested 10 alternatives on the perspectives of development and operation areas. Secondly, it proposed some strategies for the activation of marina ports on the aspects of 4Ps of marketing. This paper theoretically groped the activation schemes with the knowledge and experiences of experts, but it is recommended furthermore some survey on the practical field and user attitude must be progressed.

• Journal of the Korean Institute of Rural Architecture
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• v.15 no.2
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• pp.41-51
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• 2013

In the midst of growing demand for rural life of urban dwellers, this study tried to investigate the difference in behavior and recognition about urban rural exchange between Korea and Japan. For this, this study utilized 2,000 total samples of the survey conducted by MLIT in Japan, because Japan has experienced a low birth rate and aging population earlier and actively promoting urban rural exchange program than South Korea. The result of the analysis is as follows. First, the needs for rural life of urban dwellers are similar both in Japan and South Korea. However, Japanese prioritize future efforts to current efforts. Second, urban dwellers' activities in rural areas were classified into three categories; field trips and hands-on activities, cruise and circulating activities, and leisure activities. Third, similarly three types of visit or intercourse of urban dwellers into rural areas were classified; repeatedly visit the same place as 'iterative type', visit a new place as 'new pioneer type', and not yet determined as 'undefined type'. Variables such as age of household, income, number of inmate, and number of children were analyzed linked to these three types of visit or intercourse in a Discriminant analysis. As a result, only 'age of household', however, turned out to be the crucial factor which influence decisively distinguishing characteristics of these three types of visit into rural areas.

• International Journal of Advanced Culture Technology
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• v.8 no.4
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• pp.153-160
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• 2020

The purpose of this study is to investigate the effect of female college students' participation in dance sports, perception of body attractiveness, and importance of body attractiveness. For this study, female university students residing in Gwangju Metropolitan City and Jeonnam region in 2019 were selected as the population. A total of 350 people were selected as the study subjects, but 170 dance sports participants and 130 non-participants were selected for the study, excluding 50 copies of double written and unfaithful data. After individually entering coded data into the computer, the statistical program (SPSS Windows.20.0 Version) was used. The results obtained through this research process are as follows. First of all, it was found that there was a difference in perception of body attractiveness depending on whether female university students participated in dance sports. Second, it was found that there was a difference in the importance of physical attractiveness depending on whether female college students participated in dance sports. Third, it was found that female college students' perception of body attractiveness has an effect on the importance of body attractiveness.

• The Korean Journal of Emergency Medical Services
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• v.8 no.1
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• pp.87-104
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• 2004

This study selected the fifth and sixth graders of elementary school in Jeollanamdo who can express their opinions of safety consciousness and understand the items of questionnaire as the population. It selected 10 elementary schools under the supervision of Jeonnam Board of Education and sampled 700 students randomly from 2-3 classes in the 5th and the 6th grade. One preliminary survey was conducted to revise and complement the contents and forms of questionnaire with 70 students of a school from Apr. 1 to 6, 2004 and this study was conducted from Apr. 10 to 30, 2004. Data of this study were collected by explaining the purport of study to subjects after obtaining approval of principal and teacher of the school and distributing questionnaires. Total 700 questionnaires were distributed and 681 were collected (97%) and 602 were used for final analysis except 79 lacking responses. The results of this study are as follows. According to demographical characteristics of subjects, 'male' students were 302(50.%) and 'female' students were 300(49.8%) by sex and 'the 5th graders' were 285(47.3%) and 'the 6th graders' were 317(52.7%) in grade distribution. Residents at 'apartment house' were 406(67.4%) in residence type, 'going to school by foot' was 477 students(79.2%), 'high school graduates' were 297(49.3%) in fathers' education, 'high school graduates' were 366 (60.8%) in mothers' education, 'professional and office workers' were 231(38.4%) in fathers' job, 'full-time workers' were 283(47.0%) in mothers' job, and the number of siblings was one except myself in 343 students(57.0%). Respondents on the level of class showing 'good' were 340(56.5%) and those on the degree of adaptation to school life showing 'active' were 349(58.0%). On the characteristics related to safety education, 360(59.8%) responded it was 'very necessary', on the frequency of safety education at school for last one year, 339(56.3%) responded they had 'once or twice', on the frequency of safety education by parents, 279(46.3%) responded they 'often' had it, on the level of safety practice by parents, 347(57.6%) responded they practiced it 'frequently', on the source of knowledge of safety, 223(37.0%) responded they got it from 'parents, siblings and relatives', on the degree of recognizing the need of safety education textbooks, 295(38.5%) responded 'it was needed', on the recognition of necessity of teacher for safety education, 271(45.0%) answered it was very necessary', and on the recognition of qualification of teacher for safety education, 370(61.5%) answered it was 'paramedic'. The mean score of safety consciousness of subjects was 2.72 (SD. 21) of full score 3, having high score over mean score. According to each area, the area showing the highest safety consciousness was safety of fire(2.83), followed by home safety(2.76) and first-aid treatment(2.76), traffic safety(2.71), play and leisure safety(2.66) and school safety(2.56). Items showing statistical differences in the degree of safety consciousness according to demographical characteristics were sex(t=-3.11, p=.002), education(t=2.33, p=.021) and number of siblings(F=3.729, p=.011). In the difference of safety consciousness between both sexes, 'female' students(2.75) showed higher safety consciousness than 'male' students (2.69), and the former also showed higher safety consciousness than the latter in all six areas of school safety, play and leisure safety, traffic safety, fire safety, home safety and first-aid treatment, and there were statistical differences in the areas of play and leisure safety, traffic safety, fire safety and first-aid treatment. According to the differences of safety consciousness by grade, 'the fifth graders'(2.74) showed higher safety consciousness than 'the sixth graders'(2.70) and the former also showed higher safety consciousness than the latter in all six areas of school safety, play and leisure safety, traffic safety, fire safety, home safety and first-aid treatment, and there were statistical differences in the areas of fire safety and home safety. In the safety consciousness by the number of siblings, 'single son or daughter' (2.78) was highest and their safety consciousness was also highest in all six areas of school safety, play and leisure safety, traffic safety, fire safety, home safety and first-aid treatment, and there were statistical differences in the areas of school safety, fire safety and home safety, There were statistically remarkable differences in degree of adaptation to school life (F=15.349, p=.000) and perceived schooling level(F=9.552, p=.000). According to the degree of safety consciousness related to characteristics of safety education, there were statistical differences at the degree of recognizing the need of safety education(F=9.797, p=.000), degree of safety education at school(F=2.595, p=.006), degree of safety education by parents(F=12.709, p=.000), degree of practicing safety by parents(F=17.579, p=.000), source of knowledge of safety education (F=2,715, p=.044), necessity of safety education textbooks(F=3.972, p=.008), need of safety teacher(F=4.137, p=.006) and qualification standard of safety teacher(F=3.016, p=.029).

• Journal of Digital Convergence
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• v.13 no.12
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• pp.441-451
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• 2015

The research objective of this study to provide a basis for university basketball players development university basketball players have recovered and fair confidence in the result of the determination of analyzes feel the referee judges recognized research players and referees and by the referee judged that consistency there is. The referee judged according to gender awareness and the impact analysis of college basketball players impartiality, promptness, consistency, reliability p <.05 level There was a statistically significant difference. The referee judged recognition and impact of the exhibition was a statistically significant difference in the p <.05 level of agility. The referee judged recognition and influence of the position was no statistically significant difference in the p <.05 level of agility. impact of the judgment determining recognition fairness, promptness, there was a statistically significant difference in the p <.001 level of reliability. The referee judged of the psychological state is assigned prejudice, there was a statistically significant difference in the p <.001 level.

• Journal of the Korea Convergence Society
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• v.11 no.9
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• pp.73-81
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• 2020

The purpose of this study was to analyze the recognition of 20s~30s' young people in marathon activities using Q methodology. P-sample was composed of 30 young marathoners. The selected Q samples were arranged in the normal distribution form. The collected data were analyzed by factor analysis through varimax rotation using QUANL 1.2PC program. Three distinct were emerged throughout the analysis: the first type is 'the type of giving special meaning.' which is improving their physical fitness, healthy and enjoying runner's high. The second type is 'the enjoying leisure' which is releasing stress and enjoying their common interest.' The last type is 'the type of enjoying crew activity.' which is enjoying marathon festival and managed their healthy and life. This result hints that young marathoners' sports culture trends.

• Journal of the Architectural Institute of Korea Planning & Design
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• v.34 no.6
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• pp.93-103
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• 2018

In the past, the rooftop was a place where a water tank was to be installed, and a space of secretion and concealment such as a warehouse exposed in the air. It was because it was judged to hinder the beauty of a city as a whole without having any functional value per se. However, the roof portion is increasingly being utilized for a space such as a cafe, a pub, and a lounge as the rooftop is highly recognized as a place for leisure activities other than an idle space in modern times. Nonetheless, there are no detailed ordinances and criteria corresponding to such circumstances. For example, in case of the rooftop space, the building code applied to the rooftop space is a legal system when the rooftop was an idle space in the past though people have now accessed more increasingly to the rooftop than in the past. This study investigated the definition on the rooftop space evolved in accordance with the change of the rooftop space and the related legal system in Korea, and conducted a survey for the purpose of performing the field investigation for the analysis of physical status in 117 spaces that form the rooftop space in the rooftop of small-scale commercial facilities with 2 stories through 4 stories in Korea and analyze the recognition of users and analyzing the recognition of users. We analyzed the problems in the rooftop space through analysis of derived data, and suggested improvement plans.

• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.241-242
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• 2012

한국의 스트릿 문화 중심에는 한류가 있었고 지금까지 많은 발전을 해왔다. 이를 뒷받침 하는 것이 한류 열풍이고 k-pop이라는 새로운 문화 트렌드가 자리가 잡았다. 아이돌 가수들의 노래, 패션, 말투, 춤 등 이 모든 것들이 청소년의 여가 활도에 상당한 영향력을 가지고 있다. 본 연구는 청소년의 스트릿 댄스에 대한 관심과 인식 조사를 통하여 청소년들이 참여할 수 있는 동기유발과 스트릿 댄스 교육의 중요성 및 방향을 제시함으로써 스트릿 댄스의 발전에 기여하고 올바른 청소년의 여가활동의 방향을 잡고자 하였다. 따라서 연구 문제는 다음과 같이 설정하였다. 첫째, 스트릿 댄스는 청소년 문화와 정서에 큰 영향을 미친다. 둘째, 스트릿 댄스는 신체적 심리적 사회적 변화와 개인의 여가활동 변화에 긍정적인 작용으로 나타날 것이다. 스트릿 댄스 교육의 활성화를 위해 청소년기 학생들로부터 관심을 높일 수 있는 다각화된 연구가 지속적으로 필요할 것이다.