• Title/Summary/Keyword: Korean Cultural Content

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Evaluation of a Traditional Korean Medicine Content Factor and Satisfaction with the Drama "Daejanggeum" (드라마 "대장금"의 한의학 콘텐츠 요소 및 만족도 평가)

  • Kim, Song-Yi;Kim, Ho-Sun;Nam, Min-Ho;Li, Yuejuan;Chung, Hung-Chiang;Park, Hi-Joon;Lee, Hye-Jung;Chae, Youn-Byoung
    • Journal of Acupuncture Research
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    • v.27 no.1
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    • pp.11-20
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    • 2010
  • Objectives : The study was performed to evaluate a traditional Korean Medicine content in drama "Daejanggeum". Methods : One hundred sixty-nine participants in Taiwan responded to the survey with 10 items, regarding components of success of drama "Daejanggeum". Principal component factor analysis and multiple regression analysis were performed to identify the possible factors to satisfaction with watching drama "Daejanggeum". Results : Factor analysis revealed that dramatic factor(44.8%), content factor(12.3%), and cultural factor(11.3%) were the most important factors to success of drama "Daejanggeum". Multiple regression analysis showed that dramatic factor(beta = .342), content factor(beta = .278), and cultural factor(beta = .131) were associated with the satisfaction with watching drama "Daejanggeum"($R^2$ = .394, with F = 32.280, p<.001). Conclusions : This study demonstrated that dramatic factor, content factor, and cultural factor are the most important factors associated with satisfaction with drama "Daejanggeum" in Taiwan. These findings suggest that a traditional Korean Medicine as a content factor would be very influential in enhancing the possibility of success of drama.

Scientific Analysis of Iron Making By-Products Excavated from Gogi-ri, Namwon, Korea

  • Bae, Chae Rin;Kwon, In Cheol;Cho, Nam Chul
    • Journal of Conservation Science
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    • v.37 no.1
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    • pp.34-42
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    • 2021
  • This study analyzes six slags excavated from the iron making site in Gogi-ri, Namwon, Korea to understand the characteristics of the ruins, and to confirm the iron making process performed at the time. The chemical components of the iron making by-products from the Gogi-ri site were analyzed, and the findings indicate total Fe contents between 23.24% and 37.56%, which are lower than the typical total Fe content found in ancient iron making processes. The deoxidation agent contents of the slags ranged from 43.88% to 58.13%, which are higher than the typical deoxidation agent content of ancient iron making processes. The high content suggests smooth separation between iron and slags, and TiO2 detected from the site suggests the use of materials with high titanium content in the iron making in the region. As for the microstructures of the slags, some slags have long pillar-shaped fayalites, while others have pillar-shaped wüstite along with ulvöspinel. Slags from the forging furnace show hammer scales created by both the earlier stages and later stages of forging work. The findings suggest that the iron making site in Gogi-ri, Namwon, Korea used to be an iron making facility where a full range of iron making process was carried out ranging from smelting to forging, and the ironmakers used a wide array of technologies to manufacture iron products.

A Study on the Advertising Strategy Using 'Shin Hallyu' Cultural Content for Marketing Korean Small and Medium-Sized Enterprise Products Targeting Chinese Consumers

  • Yoo, Seung-Chul;Hong, Meiling;Bian, Wen;Piscarac, Diana
    • International journal of advanced smart convergence
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    • v.9 no.3
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    • pp.105-117
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    • 2020
  • The "New Korean Wave" (Shin Hallyu) phenomenon, which is represented by the global popularity of BTS and director Bong Joon-ho's film "Parasite," is making the world excited. The influence of the Korean Wave is not only on politics, society, and culture, but it also has considerable economic ripple effects. We applied individual in-depth interviews with seven media and marketing experts in China to assess the changes in the impact of Korean cultural content (i.e., Hallyu content) and examine the possibility of marketing for Korean small and medium-sized enterprises (SMEs) products using Hallyu content. Considering its massive market potential, China is still an attractive target for Korean companies and is of even greater importance to SMEs, which are highly dependent on exports and lacking marketing budgets as well as a professional workforce. Korean businesses and the economy at large would get a real boost if they could penetrate the Chinese market by utilizing the strength of Hallyu content. Based on the results of the in-depth interviews, the conclusion of our study suggests the direction of advertising strategy on how Korean products can attract the minds of Chinese consumers by utilizing the Shin Hallyu. This research is a practical study that diagnoses the reality of the Korean Wave in China objectively and has excellent practical implications as it proposes methods of how SMEs should use Hallyu for their marketing strategies.

Cultural Change and Regional Development in the age of Glocalization: Focused on Cultural Contents (글로컬라이제이션 시대의 문화변동과 지역발전: 문화콘텐츠를 중심으로)

  • Lee, Byung-Min;Lee, Won-Ho
    • Journal of the Economic Geographical Society of Korea
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    • v.17 no.2
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    • pp.215-230
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    • 2014
  • This study aim to do observation to 1) Trajectory of cognitive-cultural economy growth with regional historical context, 2) Spatial, cultural and social change caused by cognitive-culture economy growth, and 3) Draw the meaning of the change in glocalizational view. They said that 'Creativity' has been related with spatial, economical, cultural and social change and it leads to new economical system, what we call 'Cognitive-cultural economy'. It is the important event which is to affect economic geography and local development greatly. New cultural changes are characterized by variations from abstract discourse to concrete reality and show the emphasis on real project specific in the region. Further more, possibility of local development in the glocalization found in the specific form of cultural content, for example, Korean Wave. New media environment changes that include SNS function not only interact each other in space but also expand the scope of local units and cultural content to the world. In order to enhance the further development of local content, it will require conjunction with space and specific region, variety of organic link between the principal participants, and building infrastructure for future development.

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The Application of the Culture Contents Based on Mobile Web Services: Focusing on the Case of The Encyclopedia of Korean Local Culture (모바일 웹 서비스에 기반한 문화 콘텐츠의 활용: 『한국향토문화전자대전』의 사례를 중심으로)

  • Kim, Su-Young
    • Journal of the Korean Society for information Management
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    • v.29 no.3
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    • pp.31-59
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    • 2012
  • The proliferation of mobile and tablet PC has been collapsing down geographic boundaries. Accordingly, the global cultural and artistic activities and public cultural content exchange have been enlarged. With the spread of Web 2.0, users can easily access a variety of cultural contents. However, each local government develops applicable technical and cultural content service on their own without consulting any best practices or standards. In addition, unlike traditional contents services mobile content services should take into account the characteristics of the environment. It is also necessary to provide personalized contents in a timely manner. In order to accelerate the future mobile environment, this study presents a mobile web service practice that was developed based on the current state for mobile services and a cultural contents derived from standards and effective deployment of the service plan focusing on the case of "The Encyclopedia of Korean Local Culture".

A Study of an AI-Based Content Source Data Generation Model using Folk Paintings and Genre Paintings (민화와 풍속화를 이용한 AI 기반의 콘텐츠 원천 데이터 생성 모델의 연구)

  • Yang, Seokhwan;Lee, Young-Suk
    • Journal of Korea Multimedia Society
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    • v.24 no.5
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    • pp.736-743
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    • 2021
  • Due to COVID-19, the non-face-to-face content market is growing rapidly. However, most of the non-face-to-face content such as webtoons and web novels are produced based on the traditional culture of other countries, not Korean traditional culture. The biggest cause of this situation is the lack of reference materials for creating based on Korean traditional culture. Therefore, the need for materials on traditional Korean culture that can be used for content creation is emerging. In this paper, we propose a generation model of source data based on traditional folk paintings through the fusion of traditional Korean folk paintings and AI technology. The proposed model secures basic data based on folk tales, analyzes the style and characteristics of folk tales, and converts historical backgrounds and various stories related to folk tales into data. In addition, using the built data, various new stories are created based on AI technology. The proposed model is highly utilized in that it provides a foundation for new creation based on Korean traditional folk painting and AI technology.

Tracing the Changes of Cultural Journalism in Korea Content Analyses of Major Newspapers (기사 구성과 특징으로 본 '문화 저널리즘'의 변화상과 함의 주요 일간지 문화면의 내용분석을 중심으로)

  • Kim, Kyung-Hee;Lee, Keehyeung;Kim, Sae-Eun
    • Korean journal of communication and information
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    • v.74
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    • pp.136-176
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    • 2015
  • Despite the great significance we attach on culture, only a handful of researches focus on the characteristics and practices of cultural journalism. This study has aimed to unravel the changes in the trajectory of cultural journalism of Korean major newspapers, through content analysis and qualitative interpretation of the cultural contents they report. The results show that the number of cultual items have decreased compared to that of 10 years ago, although the entire number of pages has meanwhile increased. News items focused on 'products(advertisement)' and 'life(style)' have increased, whereas those on 'knowledge refined' and 'leisure entertainment' have decreased. 'Critique review commentary', 'academics' and 'performance exhibition art music' items turn out to have decreased significantly; soft contents such as mass culture, tourism, fashion and beauty, on the other hand, have increased considerably. Moreover, the demographic characteristics of news contributors remain almost the same, except that the proportion of ordinary readers/audience has slightly increased. Similarly, although there were no difference regarding the sources of direct quotation, the frequency of quotes from ordinary readers has increased. Consequently, these results imply how the cultural journalism of Korean newspapers are limited in encompassing diverse types of content, differentiating constitution, and presenting critical viewpoints.

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Convergence Modeling and Reproduction of a Bigyeokjincheolloe (Bomb Shell) Based on Three-dimensional Scanning and 𝛾-ray Radiography

  • Kim, Da Sol;Jo, Young Hoon;Huh, Il Kwon;Byun, Sung Moon
    • Journal of Conservation Science
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    • v.38 no.1
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    • pp.55-63
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    • 2022
  • The Bigyeokjincheolloe (bomb shell), a scientific cultural heritage, has outstanding historical value for sustaining a gunpowder weapon of Joseon. In this study, the bomb shell was modeled through three-dimensional (3D) scanning centered on the external shape and 𝛾-ray radiography-based on the internal shape. In particular, to improve the contrast in the radiographic image, optimization and image processing were performed. After these processes, the thickness of the inner wall (2.5 cm on average) and the positions of the three mold chaplets were clearly revealed. For exhibition purposes, the 3D model of the bomb shell was output to a 3D printer and the output was rendered realistic by coloring. In addition, the internal functional elements, such as Mokgok, fuse, mud, gunpowder, and caltrops, were reproduced through handwork. The results will contribute to the study of digital heritages in two ways. First, the internal and external shapes of the bomb shell were modeled by fusing two different technologies, namely, 3D scanning and 𝛾-ray radiography. Second, the internal shape of the bomb shell was constructed from the original form data and the reproduction was utilized for museum exhibitions. The developed modeling approach will greatly expand the scope of museum exhibitions, from those centered on historical content to those centered on scientific content.

The strategy for securing leadership in digital contents distributing platform Focusing on open innovation theory (디지털 콘텐츠 유통 플랫폼에서의 리더십 확보 전략 - 개방형 혁신 이론을 중심으로 -)

  • Choi, Hun;Lee, Yong-Seol
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.05a
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    • pp.612-614
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    • 2022
  • The prolonged untact era, which has continued since the end of 2019, further accelerated the spread of distribution platforms that provide cultural contents in digital form. Digital content distribution platforms are fiercely competing in the market as the central axis of cultural content planning, production and distribution. In this study, we apply the open innovation theory as a competitive element of digital content distribution platforms to assess whether competitiveness can be secured in terms of multilingualization of content.

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Design of Educational Training System for Contents Specialist for development of cultural contents in Asia (아시아 문화콘텐츠 시장개척을 위한 교육지원시스템 설계 및 구현)

  • Lee, Eun-Ryoung;Kim, Kio-Chung
    • Journal of Digital Contents Society
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    • v.11 no.1
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    • pp.47-55
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    • 2010
  • Cultural Content Industry, a core industry based on knowledge, is becoming an economic model making new benefits by adding human creativity, imagination, sensitivity and style in to information technology. Cultural Contents Industry representing cultures of each countries is facing major changes towards a new competitive industry of each nation. Cultural content of a country is upbringing new contents power developing into a new industry by flattening the barriers within nations. But cooperations face difficulties in launching the industry because of limited information about the current market and lack of understanding in cultural differences. In order to solve this problem, this paper aims to create global network leading to increase of export and creation of new market with cultural contents and train local specialists. In order to search for the ways to maintain Korean contents in other nations and expand exportation. cooperations invite leading cultural contents groups to South Korea, let the groups experience Korea's contents. Cooperations initiated invite training, dispatch training by Korean companies and international students training. The purpose of this paper is to support education system, ETS-CS(Educational Training System for Contents Specialist) and analyse practices applied in the field to develop a better cultural contents industry.