• Title/Summary/Keyword: Knowledge-based Service Industry

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A Study on Reform Scheme of Software Industrial Promotion Law (소프트웨어산업진흥법의 개선방향에 관한 연구)

  • Choi, Chang-Ryeol
    • Journal of Information Technology Services
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    • v.5 no.1
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    • pp.61-81
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    • 2006
  • It is necessary to systematically explore the reform plans of the Software Industrial Promotion Law to systematically a representative high-added value future knowledge-based industry, software industry. The current Software Industrial Promotion Law provides only one provision on software business contract procedures, and the Civil Code, the National Contract law or Subcontract Fairness Law regulate other things, so the features of software industry are not properly reflected. To the contrary, the Information Communication Construction Law or the Construction Basic Law effectively prevent disputes by providing material and detailed provisions. Therefore the current software industry needs to be shifted from promotion to fundamental one. That is, as the software industry takes up a large portion at present, so the law should have basic procedural provisions. Also the National Contract Law governs only the contract procedures of public sector, so there should be business performance procedural provisions to regulate the software business formalities of civil sector. And the National Contract Law controls the sale, construction and service of articles at separate contract procedures, but software business contains construction and service characters simultaneously, so there should be business performance procedures fit for software business. Thus this study presented the legislative need and bill on the performance procedures of software business.

Building a Business Knowledge Base by a Supervised Learning and Rule-Based Method

  • Shin, Sungho;Jung, Hanmin;Yi, Mun Yong
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.1
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    • pp.407-420
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    • 2015
  • Natural Language Question Answering (NLQA) and Prescriptive Analytics (PA) have been identified as innovative, emerging technologies in 2015 by the Gartner group. These technologies require knowledge bases that consist of data that has been extracted from unstructured texts. Every business requires a knowledge base for business analytics as it can enhance companies' competitiveness in their industry. Most intelligent or analytic services depend a lot upon on knowledge bases. However, building a qualified knowledge base is very time consuming and requires a considerable amount of effort, especially if it is to be manually created. Another problem that occurs when creating a knowledge base is that it will be outdated by the time it is completed and will require constant updating even when it is ready in use. For these reason, it is more advisable to create a computerized knowledge base. This research focuses on building a computerized knowledge base for business using a supervised learning and rule-based method. The method proposed in this paper is based on information extraction, but it has been specialized and modified to extract information related only to a business. The business knowledge base created by our system can also be used for advanced functions such as presenting the hierarchy of technologies and products, and the relations between technologies and products. Using our method, these relations can be expanded and customized according to business requirements.

A Study on Foodservice Brand Awareness and Information Sources based on the Involvement of College Students - Empirical Evidence from Yeungnam Area - (대학생들의 관여도에 따른 외식 브랜드 인지도와 활용 정보 매체에 관한 연구 - 영남 지역 대학생을 중심으로 -)

  • Park, Sung-Su;Kim, Dong-Jin;Lee, Bo-Soon
    • Culinary science and hospitality research
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    • v.14 no.3
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    • pp.165-177
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    • 2008
  • Knowledge of involvement, brand awareness, and their roles in shaping consumer behaviour are crucial for designing marketing strategies for an organization. The purpose of this study is to analyze the differences in foodservice brand awareness and information sources based on the involvement level of college students. In order to accomplish the purpose of the study, 300 college students who live in Yeungnam area were selected as its samples using quota sampling. A final sample of 282 responses was deemed usable and analyzed. The findings are as follows. First, the results indicated a significantly higher foodservice brand awareness of high involvement subjects than of low involvement subjects except fast food brands. Second, it was found that high and that of low involvement subjects utilized different information sources to satisfy their information needs regarding foodservice brands.

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Case Analysis of Corporate Marketing using SNS (SNS(Social Network Service)를 이용한 기업 마케팅 사례 분석)

  • Cho, Munyong;Kim, Changsu;Cho, Hwihyung;Kim, Bumsoo
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.11 no.1
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    • pp.183-196
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    • 2015
  • With widespread use of smart phones, SNS has been growing rapidly. Companies are required to do its utilization and a preemptive response. However, taking advantage of SNS is still insignificant in the companies. Compared with traditional marketing, people still consider the SNS marketing unfamiliar. This study is aimed at widening the breadth of understanding of marketing activity using SNS and inquiring into its effective applications. In an effort to achieve this research objective, first, this study analyzed the aspect of real applications by reviewing diverse practical business cases. Second, this study provided the momentum of the understanding of SNS marketing-based knowledge. The effective method of producing consumer-intimate products and services lies in customers' participation in development and production. SNS marketing is the very communication and gives ear to a customer's voice. Earnest and creative SNS marketing will play a role as a stepping-stone for businesses to move much closer to a customer.

Increasing Profitability of the Halal Cosmetics Industry using Configuration Modelling based on Indonesian and Malaysian Markets

  • Dalir, Sara;Olya, Hossein GT;Al-Ansi, Amr;Rahim, Alina Abdul;Lee, Hee-Yul
    • Journal of Korea Trade
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    • v.24 no.8
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    • pp.81-100
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    • 2020
  • Purpose - Based on complexity theory, this study develops a configurational model to predict the profitability of Halal cosmetics firms in the Indonesian and Malaysian markets. The proposed research model involves two level configurations-industry context and selling strategies-to predict high and low scores of a firm's profitability. The industry context configuration model comprises industry stability, product homogeneity, price sensitivity, and switching cost. Selling strategies include customer-focused, competitor-focused, and margin-focused approaches. Design/methodology - This is the first empirical study that calculates causal models using a combination of industry context and selling strategy factors to predict profitability. Data obtained from the marketing managers of cosmetics firms are used to test the proposed configurational model using fuzzy-set qualitative comparative analysis (fsQCA). It contributes to the current knowledge of business marketing by identifying the factors necessary to achieve profitability using analysis of condition (ANC). Findings - The results revealed that unique and distinct models explain the conditions for high and low profitability in the Indonesian and Malaysian halal cosmetic markets. While customer-focused selling strategy is necessary to attain a higher profit in both the markets, margin-focused selling strategy appears to be an essential factor only in Malaysia. Complexity of the interactions of selling strategies with industry factors and differences between across two study markets confirmed that complexity theory can support the research configurational model. The theoretical and practical implications are also illustrated. Originality/value - Despite the rapid growth of the global halal industry, there is little knowledge about the halal cosmetic market. This study contributes to the current literature of the halal market by performing a set of asymmetric analytical approaches using a complex theoretical model. It also deepens our understating of how the Korean firms can approach the Muslim consumer's needs to generate more beneficial turnover/revenue.

Efficient Authentication Framework in Ubiquitous Robotic Companion

  • Chae, Cheol-Joo;Cho, Han-Jin;Lee, Jae-Kwang
    • Journal of information and communication convergence engineering
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    • v.7 no.1
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    • pp.13-18
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    • 2009
  • The robotics industry, that is the major industry of the future and one of the new growth power, is actively studied around ETRI, that is the leading under state-run research institute of the advanced technique of U.S. and Japanese and knowledge economy part. And positive and negative and academic circles, the research institute, and the industrial circles communally pursue the intelligent service robot enterprise of a network-based called URC. This network-based intelligent robot does the RUPI2.0 platform and URC environment by the base. Therefore, a stability need to be enhanced in the through this near future when the research for the preexistence vulnerability analysis and security request is needed than the commercialized network-based intelligent robot in order to implement the network-based intelligent robot. Thus, in this paper, we propose the efficient authentication Framework which is suitable for the URC environment.

Designing Mobile Framework for Intelligent Personalized Marketing Service in Interactive Exhibition Space (인터랙티브 전시 환경에서 개인화 마케팅 서비스를 위한 모바일 프레임워크 설계)

  • Bae, Jong-Hwan;Sho, Su-Hwan;Choi, Lee-Kwon
    • Journal of Intelligence and Information Systems
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    • v.18 no.1
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    • pp.59-69
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    • 2012
  • As exhibition industry, which is a part of 17 new growth engines of the government, is related to other industries such as tourism, transportation and financial industries. So it has a significant ripple effect on other industries. Exhibition is a knowledge-intensive, eco-friendly and high value-added Industry. Over 13,000 exhibitions are held every year around the world which contributes to getting foreign currency. Exhibition industry is closely related with culture and tourism and could be utilized as local and national development strategies and improve national brand image as well. Many countries try various efforts to invigorate exhibition industry by arranging related laws and support system. In Korea, more than 200 exhibitions are being held every year, but only 2~3 exhibitions are hosted with over 400 exhibitors and except these exhibitions most exhibitions have few foreign exhibitors. The main reason of weakness of domestic trade show is that there are no agencies managing exhibitionrelated statistics and there is no specific and reliable evaluation. This might cause impossibility of providing buyer or seller with reliable data, poor growth of exhibitions in terms of quality and thus service quality of trade shows cannot be improved. Hosting a lot of visitors (Public/Buyer/Exhibitor) is very crucial to the development of domestic exhibition industry. In order to attract many visitors, service quality of exhibition and visitor's satisfaction should be enhanced. For this purpose, a variety of real-time customized services through digital media and the services for creating new customers and retaining existing customers should be provided. In addition, by providing visitors with personalized information services they could manage their time and space efficiently avoiding the complexity of exhibition space. Exhibition industry can have competitiveness and industrial foundation through building up exhibition-related statistics, creating new information and enhancing research ability. Therefore, this paper deals with customized service with visitor's smart-phone at the exhibition space and designing mobile framework which enables exhibition devices to interact with other devices. Mobile server framework is composed of three different systems; multi-server interaction, server, client, display device. By making knowledge pool of exhibition environment, the accumulated data for each visitor can be provided as personalized service. In addition, based on the reaction of visitors each of all information is utilized as customized information and so the cyclic chain structure is designed. Multiple interaction server is designed to have functions of event handling, interaction process between exhibition device and visitor's smart-phone and data management. Client is an application processed by visitor's smart-phone and could be driven on a variety of platforms. Client functions as interface representing customized service for individual visitors and event input and output for simultaneous participation. Exhibition device consists of display system to show visitors contents and information, interaction input-output system to receive event from visitors and input toward action and finally the control system to connect above two systems. The proposed mobile framework in this paper provides individual visitors with customized and active services using their information profile and advanced Knowledge. In addition, user participation service is suggested as well by using interaction connection system between server, client, and exhibition devices. Suggested mobile framework is a technology which could be applied to culture industry such as performance, show and exhibition. Thus, this builds up the foundation to improve visitor's participation in exhibition and bring about development of exhibition industry by raising visitor's interest.

Proposal for User-Product Attributes to Enhance Chatbot-Based Personalized Fashion Recommendation Service (챗봇 기반의 개인화 패션 추천 서비스 향상을 위한 사용자-제품 속성 제안)

  • Hyosun An;Sunghoon Kim;Yerim Choi
    • Journal of Fashion Business
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    • v.27 no.3
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    • pp.50-62
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    • 2023
  • The e-commerce fashion market has experienced a remarkable growth, leading to an overwhelming availability of shared information and numerous choices for users. In light of this, chatbots have emerged as a promising technological solution to enhance personalized services in this context. This study aimed to develop user-product attributes for a chatbot-based personalized fashion recommendation service using big data text mining techniques. To accomplish this, over one million consumer reviews from Coupang, an e-commerce platform, were collected and analyzed using frequency analyses to identify the upper-level attributes of users and products. Attribute terms were then assigned to each user-product attribute, including user body shape (body proportion, BMI), user needs (functional, expressive, aesthetic), user TPO (time, place, occasion), product design elements (fit, color, material, detail), product size (label, measurement), and product care (laundry, maintenance). The classification of user-product attributes was found to be applicable to the knowledge graph of the Conversational Path Reasoning model. A testing environment was established to evaluate the usefulness of attributes based on real e-commerce users and purchased product information. This study is significant in proposing a new research methodology in the field of Fashion Informatics for constructing the knowledge base of a chatbot based on text mining analysis. The proposed research methodology is expected to enhance fashion technology and improve personalized fashion recommendation service and user experience with a chatbot in the e-commerce market.

Analysis of Geographical Patterns of Intellectual Property Applications by Region (지역별 지식재산 출원의 지리적 패턴 분석)

  • Shin, Su-Yeon;Jung, Sang-Hoon
    • Journal of the Korean Regional Science Association
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    • v.39 no.2
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    • pp.31-46
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    • 2023
  • This study aims to analyze the spatial patterns of intellectual property across various regions through an in-depth analysis of intellectual property trends and their influential factors. While there's an overall upsurge in intellectual property applications in the Seoul metropolitan areas, a more detailed inspection reveals divergent patterns based on the type of intellectual property - with patent rights primarily increasing in certain non-Seoul areas and trademark rights seeing a rise predominantly within Seoul. Our findings also suggest that the growth in intellectual property applications correlates positively with improvements in public transportation accessibility, expansion of knowledge-based service industries, and a rise in large enterprises, although the relationships vary by intellectual property type. These results indicate the significant influence of geographical factors and industrial structures on knowledge-generation activities, thereby suggesting a need for region-specific policies to bolster these capacities.

An App-based Evolving Medical Nomogram Service System (앱기반 진화 의료 노모그램 서비스 시스템)

  • Lee, Keon-Myung;Hwang, Kyoung-Soon;Kim, Wun-Jae
    • Journal of Korea Entertainment Industry Association
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    • v.4 no.4
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    • pp.72-76
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    • 2010
  • Clinical nomogram is a graphical representation of numeric formula, constructed from clinical cases database of followed patients' treatment, which is used for medical predication. For a clinical nomogram to contribute patient care, it is required to accumulate as many as clinical cases and to extract medical prediction knowledge. It needs to be equipped with an effective method to build medical nomogram with high predication accuracy. It is desirable for medical nomogram to be accessible at patient care point. This paper proposes a medical nomogram service system architecture which takes into account the above-mentioned issues. The proposed system architecture includes a web-based database subsystem to maintain and keep track of clinical cases. On the periodic basis, a new clinical nomogram is reconstructed for the updated clinical database. For the convenient use of patient care practice environment, an app-based program is provided which makes prediction based on the most recent clinical nomogram constructed in the service system. The proposed method has been applied to a clinical nomogram service system development for recurrence and survival prediction in bladder cancer patients.