• Title/Summary/Keyword: Keyword-based

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'Hot Search Keyword' Rank-Change Prediction (인기 검색어의 순위 변화 예측)

  • Kim, Dohyeong;Kang, Byeong Ho;Lee, Sungyoung
    • Journal of KIISE
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    • v.44 no.8
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    • pp.782-790
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    • 2017
  • The service, 'Hot Search Keywords', provides a list of the most hot search terms of different web services such as Naver or Daum. The service, bases the changes in rank of a specific search keyword on changes in its users' interest. This paper introduces a temporal modelling framework for predicting the rank change of hot search keywords using past rank data and machine learning. Past rank data shows that more than 70% of hot search keywords tend to disappear and reappear later. The authors processed missing rank value, using deletion, dummy variables, mean substitution, and expectation maximization. It is however crucial to calculate the optimal window size of the past rank data. We proposed an optimal window size selection approach based on the minimum amount of time a topic within the same or a differing context disappeared. The experiments were conducted with four different machine-learning techniques using the Naver, Daum, and Nate 'Hot Search Keywords' datasets, which were collected for 2 years.

A Preliminary Study on the Semantic Network Analysis of Book Report Text (독후감 텍스트의 언어 네트워크 분석에 관한 기초연구)

  • Lee, Soo-Sang
    • Journal of Korean Library and Information Science Society
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    • v.47 no.3
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    • pp.95-114
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    • 2016
  • The purpose of this preliminary study is to collect specific examples of book reports and understand semantic characteristics of them through semantic network. The analysis was conducted with 23 book reports which classified by three groups. The keywords were selected from the of book reports. Five types of keyword network were composed based on co-occurrence relations with keywords. The result of this study is following these. First, each keyword network of book reports of groups and individuals is shown to have different structural characteristics. Second, each network has different high centrality keywords according to the result analysis of 3 types of centrality(degree centrality, closeness centrality, betweenness centrality). These characteristic means that keyword network analysis is useful in recognizing the characteristics of not only groups' and but also individual's book reports.

Study on Research Trends in Airline Industry using Keyword Network Analysis: Focused on the Journal Articles in Scopus (키워드 네트워크를 이용한 항공관련 글로벌 연구동향 분석: 스코퍼스(Scopus)게재 논문을 중심으로)

  • Lee, Ju-Yang;Jang, Phil-Sik
    • Journal of the Korea Convergence Society
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    • v.8 no.5
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    • pp.169-178
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    • 2017
  • In various research fields, it is important to identify the trends and meaningful patterns in large volumes of text data. We examined the research trends and patterns in global journal articles related to aviation and airlines from 1997 to 2016 using keyword network analysis. Keyword network models were constructed, and centrality (degree and betweenness) analysis was performed using 25,959 articles from the Scopus database. The results suggested that the recent research trends in aviation and airlines could be quantitatively described through keyword network analysis. The engineering and social science fields were the most relevant fields with keywords related to aviation and airlines. In addition, it was shown that betweenness centrality increased with the degree centrality of keywords. The results of this study could be applied to establish policies and suggest further research topics in the field of aviation and airlines based on empirical data.

An Insight Study on Keyword of IoT Utilizing Big Data Analysis (빅데이터 분석을 활용한 사물인터넷 키워드에 관한 조망)

  • Nam, Soo-Tai;Kim, Do-Goan;Jin, Chan-Yong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2017.10a
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    • pp.146-147
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    • 2017
  • Big data analysis is a technique for effectively analyzing unstructured data such as the Internet, social network services, web documents generated in the mobile environment, e-mail, and social data, as well as well formed structured data in a database. The most big data analysis techniques are data mining, machine learning, natural language processing, and pattern recognition, which were used in existing statistics and computer science. Global research institutes have identified analysis of big data as the most noteworthy new technology since 2011. Therefore, companies in most industries are making efforts to create new value through the application of big data. In this study, we analyzed using the Social Matrics which a big data analysis tool of Daum communications. We analyzed public perceptions of "Internet of things" keyword, one month as of october 8, 2017. The results of the big data analysis are as follows. First, the 1st related search keyword of the keyword of the "Internet of things" has been found to be technology (995). This study suggests theoretical implications based on the results.

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A Study on the Analysis of Agricultural R&D Keywords Using Textmining Method (텍스트마이닝을 활용한 농업 R&D 키워드 분석)

  • Kim, Ji-Hoon;Kim, Seong-Sup
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.2
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    • pp.721-732
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    • 2021
  • This study analyzed keywords for agricultural R&D using the textmining method to examine the trend of agricultural R&D. Data used for the analysis included R&D project information provided by NTIS, and the research and development step by year from 2003 to 2018 were classified and applied. The TF-IDF approach was used as the analysis method, and ranking was derived based on score. Furthermore, we analyzed by grouping for similar keywords. The main analysis results are as follows. First, agricultural R&D trends are changing according to the introduction of new technologies and changes in the external environment. Second, keyword changes appeared with a time lag in the R&D step. The main keywords are changing in the order of basic research - applied research - development research. Third, the main keyword of agricultural R&D was 'rice.' However, the direction and purpose of the research were changing according to changes in the domestic and foreign agricultural environments.

A Method for Compound Noun Extraction to Improve Accuracy of Keyword Analysis of Social Big Data

  • Kim, Hyeon Gyu
    • Journal of the Korea Society of Computer and Information
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    • v.26 no.8
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    • pp.55-63
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    • 2021
  • Since social big data often includes new words or proper nouns, statistical morphological analysis methods have been widely used to process them properly which are based on the frequency of occurrence of each word. However, these methods do not properly recognize compound nouns, and thus have a problem in that the accuracy of keyword extraction is lowered. This paper presents a method to extract compound nouns in keyword analysis of social big data. The proposed method creates a candidate group of compound nouns by combining the words obtained through the morphological analysis step, and extracts compound nouns by examining their frequency of appearance in a given review. Two algorithms have been proposed according to the method of constructing the candidate group, and the performance of each algorithm is expressed and compared with formulas. The comparison result is verified through experiments on real data collected online, where the results also show that the proposed method is suitable for real-time processing.

A Study on the Curation Factors through Reverse Engineering Design of YouTube Algorithm - Focusing on Gender Keyword Search (유튜브 알고리즘의 역공학설계를 통한 큐레이션 요인 연구 - 성별 키워드 검색을 중심으로)

  • Bae, Seung-Ju;Lee, Sang-Ho
    • Journal of the Korea Convergence Society
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    • v.13 no.3
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    • pp.133-146
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    • 2022
  • Despite the fact that Internet users around the world watch YouTube every day, very few users accurately recognize the recommendation algorithm for search results, and Google and YouTube are not disclosing it. Researchers tried to explore the undisclosed algorithm of YouTube in a reverse engineering design method, find key factors, and check the logical structure in which media platform operators recommend keyword search results and arrange them on the screen. Therefore, researchers studied the basic content priority factors through several months of discussion and data collection, and tried to reverse engineer the influencing factors based on the recommendation results according to male and female gender among the collected keyword search results. Although researchers' design only analyzed some of the almost infinite level of data uploaded and viewed for more than hundreds of hours every hour, these exploratory attempts will study media platform algorithms in the future, understand the intentions of operators, and protect users. thought it could be done.

A Study on Global Value Chains(GVCs) Research Trends Based on Keyword Network Analysis (키워드 네트워크 분석을 활용한 글로벌가치사슬(GVCs) 연구동향 분석)

  • Hyun-Yong Park;Young-Jun Choi;Li Jia-En
    • Korea Trade Review
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    • v.45 no.5
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    • pp.239-260
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    • 2020
  • This research was conducted on 176 GVCs-related research papers listed in the Index of Korean Academic Writers. The analysis methodology used the keyword network analysis methodology of big data analysis. For the comprehensive analysis of research trends, the research trends through word frequency (TF), important topic (TF-IDF), and topical modeling were analyzed in 176 papers. In addition, the research period of GVCs was divided into the early stages of the first study (2003-2014), the second phase of the study (2015-2017), and the third phase of the study (2018-2020). According to the comprehensive analysis, the GVCs research was conducted with the keyword 'value added' as the center, focusing on the keywords of export (trade), Korea, business, influence, and production. Major research topics were 'supporting corporate cooperation and capacity building' and 'comparative advantage with added value of overseas direct investment'. According to the analysis of major period-specific research trends, GVCs were studied in the early stages of the first phase of the study with global value chain trends and corporate production strategies. In the second research propulsion period, research was done in terms of trade value added. In the recent third phase of the study, small and medium-sized enterprises actively participated in the global value chain and actively researched ways to support the government. Through this study, the importance of the global value chain has been confirmed quantitatively and qualitatively, and it is recognized as an important factor to be considered in the strategy of enhancing industrial competitiveness and entering overseas markets. In particular, small and medium-sized companies' participation in the global value chain and support measures are being presented as important research topics in the future.

A Study on the User Experience at Unmanned Cafe Using Big Data Analsis: Focus on text mining and semantic network analysis (빅데이터를 활용한 무인카페 소비자 인식에 관한 연구: 텍스트 마이닝과 의미연결망 분석을 중심으로)

  • Seung-Yeop Lee;Byeong-Hyeon Park;Jang-Hyeon Nam
    • Asia-Pacific Journal of Business
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    • v.14 no.3
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    • pp.241-250
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    • 2023
  • Purpose - The purpose of this study was to investigate the perception of 'unmanned cafes' on the network through big data analysis, and to identify the latest trends in rapidly changing consumer perception. Based on this, I would like to suggest that it can be used as basic data for the revitalization of unmanned cafes and differentiated marketing strategies. Design/methodology/approach - This study collected documents containing unmanned cafe keywords for about three years, and the data collected using text mining techniques were analyzed using methods such as keyword frequency analysis, centrality analysis, and keyword network analysis. Findings - First, the top 10 words with a high frequency of appearance were identified in the order of unmanned cafes, unmanned cafes, start-up, operation, coffee, time, coffee machine, franchise, and robot cafes. Second, visualization of the semantic network confirmed that the key keyword "unmanned cafe" was at the center of the keyword cluster. Research implications or Originality - Using big data to collect and analyze keywords with high web visibility, we tried to identify new issues or trends in unmanned cafe recognition, which consists of keywords related to start-ups, mainly deals with topics related to start-ups when unmanned cafes are mentioned on the network.

Trends in Domestic Research on Knowledge Management by Using Keyword Analysis (키워드 분석을 통한 지식경영 관련 국내연구 동향)

  • Kim, Bum Seok;Lee, Sungtaek
    • Knowledge Management Research
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    • v.24 no.4
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    • pp.1-22
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    • 2023
  • Knowledge management can be defined as the valuable storing and creation of new knowledge, as well as the sharing of this knowledge to be applied in all areas of an organization's management activities (Turban et al., 2003). In a knowledge-based society where intangible intellectual assets are the source of competitive advantage rather than tangible assets, knowledge management activities are emphasized in both academia and industry. This study analyzes research on "knowledge management" keyword indexed in the Korean Citation Index (https://kci.go.kr), operated by the National Research Foundation of Korea (NRF), to identify related research trends in Korea and suggest future directions for knowledge management activities. The results show that knowledge management is being researched through the integration of various fields and theories, indicating the potential for expanding research topics and fostering interdisciplinary collaboration. Furthermore, the study of knowledge management often include the keyword 'innovation', emphasizing its significant role in organizational and technological innovations. The analysis of keywords by year also reveals that they reflect the major environmental changes of each period, demonstrating the increasing importance of knowledge management in the era of the Fourth Industrial Revolution.