• Title/Summary/Keyword: Internet Venture Business

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Studying a Regulation for Real-time Broadcasting Services in Smartphone - the Case of CJ's Tving Service (스마트폰에서 제공되는 실시간 방송서비스 규제방안에 관한 연구 - CJ 티빙서비스를 중심으로)

  • Lee, Chi Hyung;Park, Seong Won
    • Journal of Internet Computing and Services
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    • v.13 no.6
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    • pp.25-32
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    • 2012
  • There is a growing controversy on whether and how to regulate real-time broadcasting services carried on smartphone. Some advocates strict regulation on them but the others minimal regulation. This study aims to suggest guiding rules for how to regulate broadcasting services in smartphone. For this, the study interviewed fourteen (14) executives of broadcasting companies, content providers, policy research center and regulatory body. The analysis indicates that linear channel service in smartphone is similar in form to traditional broadcasting but they should not be regulated at this moment. The supporting reasons are 1) regulating them is technically not effective, 2) they were already regulated in their primary service platforms, 3) they don't have a significant impact on a society. Consequently, the study suggests that the service providers are categorized as value added common carriers as defined in the Telecommunication Business Act.

Effect of Investment Evaluation Criteria of Public ICT Projects on Business Success (공공 정보통신기술(ICT)사업의 투자 평가기준이 사업성공에 미치는 영향)

  • Kim, Yong-Kul;Lee, Sang-Yun;Chae, Myeong-Sin
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.21 no.4
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    • pp.157-169
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    • 2021
  • Establishing an investment evaluation system for public ICT projects is ultimately to increase the success rate of public ICT projects in which government finances are invested and to revitalize the projects, thereby establishing a foundation for national economic growth and enhancing the competitiveness of the global ICT industry. This study tried to empirically verify the effect of public ICT project investment evaluation factors established according to the existing evaluation system on actual project success, and to suggest directions for future investment evaluation factors. Five evaluation factors such as public interest, economic feasibility, technology, policy and budget efficiency were derived through prior research, and the effect of these evaluation criteria on actual project success was verified through questionnaires from experts who directly participated in the actual project. In addition, it was confirmed whether the government's support system had a moderating effect between the investment evaluation factors and the project success of the ICT project. The reliability and validity of measurement tools, structural model analysis, and path analysis were empirically analyzed, and the significance of existing ICT investment evaluation factors was verified.

Case Study on the Success Factors of Sport Marketing Companies in Korea (국내 스포츠 마케팅 기업의 창업 성공요인에 관한 사례연구)

  • Lee, Hyung-Kwon;Park, Jeong-Keun
    • Journal of Digital Convergence
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    • v.11 no.5
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    • pp.245-256
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    • 2013
  • The purpose of this study was to investigate the success factors of sports marketing companies in Korea. Four sport marketing companies were selected as research targets. Also, several data were collected through the books, articles, related literatures, and internet. In addiction, three in-depth interviews were conducted for the qualitative study. The results of this study was as follows. First, some sports marketing companies had been successful in business with big fund. Second, they used choice and focus strategies. Third, they had strategic and careful plans, and their own know-how for the blue ocean markets. Finally, they had expanded its business market by developing various strategies through the media.

Analysis of Smart Grid Network Vulnerability Using Smart Phone (Smart Phone을 통한 Smart Grid 네트워크 접속에서 취약성)

  • Lee, Jae-Hyun;Park, Dea-Woo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2010.10a
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    • pp.240-243
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    • 2010
  • Smart Phone supplies are diffused and substitute the Internet PC with Mobile communications which they are applied. Smart Phone in Smart Grid where electric power watch and the IT of existing amalgamate are used with business. Consequently from Smart Grid network connections which lead Smart Phone in about connection and control in about security vulnerabilities and Smart Grid networks the research is necessary in about vulnerability. It uses Smart Phone from the present paper and when approaching electric power watch systems which lead Smart Grid networks, it researches in about connection vulnerability. Also it uses Smart Phone and after connecting in Smart Grid networks a vulnerability in seizure possibility and, electric power information and control information, about private data etc. access authority it analyzes with the problem point which occurs it confronts it researches. And the research direction for a security reinforcement under presenting boil in about Smart Grid network security vulnerabilities which lead Smart Phone.

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An Empirical Analysis of Influencing Factors on Success of Equity Crowdfunding: By Industry and Funding type (투자형 크라우드펀딩의 성공 영향 요인 실증분석: 업종과 유형별 분류를 중심으로)

  • Kim, Jong-Yun;Kim, Chul Soo
    • The Journal of Society for e-Business Studies
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    • v.24 no.3
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    • pp.35-51
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    • 2019
  • The two main goals of this study are to derive independent factors affecting the success rate of crowdfunding and to empirically analyze the variation of independent factors' effects on the success of crowdfunding by industry (Internet, culture/art, manufacturing/distribution), and funding type (stock type, bond type). To identify the success factors of crowdfunding for invigoration and strategic utilization, first, several variables were refined after interviews with experts and platform operators with investment experiences in numerous crowdfunding projects. Then, independent factors affecting project involvement were categorized as follows: a characteristic of project, participant activity, and enterprise. Also, the results derived from the influence of independent variables on crowdfunding after moderating effects were driven. Selected independent factors in this study are as follows: crowdfunding period, target amount, visual contents, minimum account money, number of comments, number of SNS followers, level of interest, financial Statement disclosure, investment attraction, venture company, intellectual property rights disclosure, and business operation period. Selected moderating factors in this study are as follows: industry (Internet, culture/art, manufacturing/distribution), and funding type (stock type, bond type). In conclusion, a discussion of the academical and practical implications and a suggestion of directions for further research are explained.

Tax Refund Service and e-Coupon Promotion: Designing a Tourism Marketing Platform (세금 환급 서비스와 전자 쿠폰 프로모션: 관광 마케팅 플랫폼의 설계)

  • Kim, Taekyung
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.6
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    • pp.91-101
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    • 2019
  • Tourism or travel business consists of a set of services for people who visit exotic places. Payment is usually marking the end of the series of activities relating to tourism, and it becomes the linkage for the next activity. With the recent advancement of mobile Fintech technologies, we have learned that more convenient and more secure financial transactions are improving the quality of tourism. It should be noted that tourism counts on information technology heavily in terms of mobile Internet and smart devices use, which yields to a wide business opportunities for Fintech startups. However, payment information has not been highlighted for additional marketing promotion activities. The lack of research into information technology-based business models that extend Fintech services related to payment in venture start-up studies hinders the understanding of the possibility of creating new business through the value creation process after payment. This study attempts to investigate this issue based on the theory of smart tourism and service-dominant logic with developing a new information system. More specifically, marketing promotion activities after payment for Chinese tourists visiting Korea are examined. Specifically, WeChat Pay and instant tax refund service were considered while the system was developed by following desing science research methodology. This study is meaningful in that it finds a new possibility of Fintech business model by applying scientific and academic methods, and it reminds the necessity of service automation system centered on instant tax refund.

A Study of the Influential Factors on Investing Internet Business Ventures : Focus on the Venture Investors (인터넷비즈니스 벤처의 투자의사결정에 영향을 미치는 요인에 관한 연구 : 벤처투자가 관점에서)

  • 이주헌;이경아;임지현
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2000.10a
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    • pp.321-324
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    • 2000
  • 최근 국내 경제의 구조적 전환에 대한 필요성이 증대됨에 따라 기술집약적인 산업에 관심이 모아지고 있으며 이러한 관심은 주로 기술개발과 혁신을 통해 고수익을 달성하려는 벤처기업에 집중되어져 왔다. 특히 인터넷 비즈니스분야의 벤처인 경우 기존 산업이 지니고 있던 산업구조, 기업유형 및 수익원천과는 구별되는 특징을 지니고 있기에 기업의 성장성과 수익성을 예측하고 미래가치를 판단하는데 있어 새로운 투자평가 패러다임이 요구된다. 국내의 경우 최근 들어 벤처성과와 관련된 연구들이 진행되고는 있으나 주로 사례연구 방식으로 벤처기업을 대상으로 한 주요성공요인, 성과 영향요인, 자금조달 및 육성지원정책 등 탐색적 연구에서 벗어나지 못하고 있으며 실제 벤처투자자의 입장에서의 연구는 이루어지지 못하고 있다. 따라서 본 연구는 벤처투자가를 대상으로 투자고려요인과 성과요인을 추출하고 두 요인간의 관련성을 파악함으로써 투자성과에 영향을 미치는 요인을 제시하고 이를 투자자유형, 성장단계, 투자시기, 사업유형, 벤처전략별로 분석하는 것을 목표로 하고 있다. 이를 통해 인터넷 비즈니스분야의 벤처기업에게는 각 기업별 특성에 따른 관리 요인과 벤처투자가에게는 투자의사 결정시 도움을 줄 수 있는 투자지침을 제시한다.

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A Study on the Evaluation Factors and the Performance of Internet Venture Business Types (인터넷 벤처비즈니스의 유형별 평가요인 및 성과에 관한 연구)

  • Lee, Myeong-Ho;Lee, U-Hyeong;Heo, Hun
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2000.10a
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    • pp.317-320
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    • 2000
  • 지난 1999년은 우리나라에서도 그 어느 때 보다 벤처기업에 대한 관심이 커졌던 한 해였다. 특히, 정보 통신분야는 기술의 발전속도가 빨라 참신한 사업 아이템과 우수한 기술만으로 새로운 시장의 창출이 가능한 분야가 계속 생겨나고 있으며, 세계적으로도 정보통신 시장은 계속 확대 추세 일로에 있다. 이러한 벤처기업에 대한 관심의 고조에 따른 많은 부작용들이 나타나고 또한 벤처기업에 대한 객관적인 평가요인들에 대한 연구가 국내ㆍ외적으로 이루어졌다. 우리나라의 경우 1980년대 중반부터 벤처산업에 대한 연구가 조금씩 진행되었으나 주로 벤처산업의 행태나 벤처 캐피탈회사의 유형을 밝히는 것, 그리고 국가적 차원에서 벤처산업에 대한 지원방향을 논의하는 것이 연구의 대부분을 차지하였다. 최근 들어, 벤처기업성과와 관련된 연구들이 조금씩 진행되었으나 연구 주제가 협소하여 전반적으로 벤처기업의 성과를 설명하기에는 부족한 점이 많다. 본 연구는 우리나라 벤처기업의 성과에 영향을 미치는 주요 평가요인들을 고찰하여 보고 이를 벤처기업의 유형화연구와 연결하는 데 그 목적이 있다. 아울러 이들 평가요인들이 성과와 어떠한 관계를 가지는지에 대하여 알아보고자 하는 것이다 결국, 국내 벤처기업들의 평가요인들의 객관적인 도출과 벤처기업들의 전략적 유형화 연구를 덧붙여 연구함으로써 벤처기업의 평가에 활용코저 하는 것이다.

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Start-up Circulation Structure Design based on Corporate Ecosystem and Its Case Studies (기업생태계에 기초한 창업순환 구조설계 및 사례 연구)

  • Yoo, Soonduck
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.15 no.2
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    • pp.245-254
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    • 2015
  • The purpose of this research is to study the cyclic structure of startup ecosystem and draw the necessary conditions for maintaining it to successfully induce the activation entrepreneurship. Therefore, we design start-up cycle structure based on the enterprise ecosystem to verify this, we discussed the Tech City in the United Kingdom and Silicon Valley in USA. Required factors for running the start-up cycle structure is summarized as follows. First, the shared platform is provided to form between components in accordance with the object, second, this can be made based on the excellent human resources, third, a number of consumer groups such as venture capitals and angels that revenue from the virtuous circle should be formed, fourth, get the other regional networks and associated, fifth to make it easy to start-ups through government and institutional support and finally, a stand-alone producers(startups) should be fostering entrepreneurship.

Research on Management Strategies for Intellectual Property Activities to Improve Corporate Performance (기업의 성과 제고를 위한 지식재산활동의 경영전략 연구)

  • Sangho Lee;Kwangmoon Cho
    • Journal of Internet of Things and Convergence
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    • v.9 no.6
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    • pp.83-92
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    • 2023
  • The purpose of this study is to provide a rational management strategy to improve the management performance of companies through intellectual property activities. Through this study, we aim to explore countermeasures to strengthen competitiveness in a changing global environment. A survey of 200 companies was conducted from September 1 to October 30, 2023. Statistical analysis was conducted using frequency analysis, exploratory factor analysis, reliability analysis, correlation analysis, multiple regression analysis, and difference analysis. The conclusions are as follows. First, the impact of intellectual property activities on management performance was found to be creation and utilization. Second, the impact of management strategies on management performance was found to be differentiation strategy, cost advantage strategy, and concentration strategy. Third, cost advantage strategy has a partial mediation effect on the relationship between creation activities and managerial performance of intellectual property activities. Fourth, the differentiation strategy has a partial mediating effect on the relationship between the creation of intellectual property activities and managerial performance. In addition, differentiation strategy has a full mediating effect on the relationship between the utilization of intellectual property activities and performance. Fifth, concentration strategy has a partial mediating effect on the relationship between intellectual property activity utilization and management performance. Sixth, there is a difference between creation activities, protection activities, utilization activities, cost advantage strategy, differentiation strategy, financial performance, and non-financial performance based on venture certification status. As the importance of intellectual property is increasing in the era of technological hegemony, IoT companies will need to improve their management performance through venture certification and strategies utilizing intellectual property in order to secure future competitiveness. Based on this study, we hope that IoT companies will maximize their performance by implementing efficient strategies that consider IP activities.