• 한국문헌정보학회지
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• 제51권4호
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• pp.161-181
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• 2017

본 연구는 모바일 건강 애플리케이션을 활용하여 건강행위를 변화시키는 건강정보소비자 들이 그 역동적인 단계적 변화에 따라 추구하는 건강정보 탐색행태를 관찰하고자 하였다. 이를 위해 본 연구는 변화단계모형(Stages of change)을 이론적 틀로 사용하여 각 단계에서 나타나는 건강정보소비자들의 인식, 정보요구 및 탐색행태의 변화를 분석하였다. 본 연구에는 총 30명의 대학생 이용자들이 참여하여 3개월 동안 건강 애플리케이션을 사용하면서 금연, 금주, 및 규칙적 운동 등의 건강행위의 변화를 시도하였으며, 그들의 경험을 바탕으로 서면인터뷰를 실시하였다. 연구결과에 따르면, 연구 참여자들은 소셜 미디어와 인터넷을 포함하여 다양한 정보원을 사용할 뿐 아니라 정보요구에 따라 상이한 정보원을 탐색했다. 특히, 실행단계에 접어든 소비자들의 본격적인 건강 앱 활용에서 나타나는 정보요구와 정보탐색행태는 특별히 건강 앱을 통한 건강정보서비스의 함의를 시사한다. 또한, 행위변화를 시행하면서 경험하는 스트레스 관리와 퇴보(relapse), 그리고 행위변화의 긍정적 및 부정적 효과는 건강정보제공자에게 소비자의 건강행위변화를 지원할 수 있는 통찰력을 제공한다.

• Asia pacific journal of information systems
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• 제29권1호
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• pp.83-116
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• 2019

Given the critical role of information technology (IT) in achieving organizations' strategic goals, it becomes increasingly important for organizations to develop and retain a competent IT workforce. We investigate how organizations make IT personnel feel content with their job, motivate them to perform at their best, and consequently retain them. We develop a model in which IT leadership, conceptualized as "transformational" and "transactional" IT leader behaviors, influences IT personnel's perceptions of requisite soft skills and IT personnel's Quality-of-Work-Life (QWL), and how IT personnel's QWL in turn affects IT personnel's intention to stay. Using survey data from 205 IT professionals, we found that IT leadership behaviors, particularly transformational leadership behaviors, positively influence IT personnel's intention to stay. We also found that this relationship is fully mediated by IT personnel's QWL. In addition, we found that transformational leadership behaviors positively influence IT personnel's perceptions of requisite soft skills. We discuss the implications of our findings for theory and practice.

• 대한가정학회지
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• 제44권2호
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• pp.61-69
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• 2006

The purposes of this study were,1) to examine the clothing purchase behaviors of the elderly, and 2) to investigate the relationships of clothing purchase behaviors, information source, service quality and clothing buying motive, which may provide insights related to the silver market. Data were obtained for women in their 50's and 60's women living in Busan (N=285), and analyzed using to factor analysis, Cronbach's alpha, ANOVA and Duncan test. The research findings of the research wereare asan follows. The elderlys women bought clothes with their her friends, used credit cards, and usually shopped at the department stores. There were partly significant (Ed- it cannot be 'partly' either it was significant or it was not) differences in clothing purchase behaviors, information source, and service quality by clothing buying motive types. The ostentation group considered more massmideamass mediainformation sources and experience/salespersons/observation information sources, more was higher than the economic group and utility groups. The ostentation group and economical groups attached more importance to Facilities Service and Policy Service in service quality, was higher than the utility group. The Iimplications and drawn from the study results for the information will be useful to consumer behavior researchers and retailers of the silver market.

• 한국전자거래학회지
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• 제24권2호
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• pp.179-197
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• 2019

온라인 상에서의 사용자 행동에 대한 많은 연구가 있었지만 어떤 메커니즘에 의해 사용자들이 적대적인 행동을 하는지에 대해서는 밝혀진 바가 많지 않다. 이러한 점에서, 이 연구는 무엇이 사용자의 적대적인 행동을 야기하는지를 밝혀내고자 한다. 더 구체적으로는, 악성 댓글 같은 플레이밍(Flaming)과 지각된 위험, 익명성, 기대 감정 반응(Expected Emotional Reaction) 등의 인지와의 관계를 규명하고자 했다. 이러한 관계 여부를 확인하기 위해 설문조사가 이루어 졌고, 모든 변수들이 플레이밍과 유의한 관계가 있음을 확인했다. 또한 정보 과부하(Information Overload)가 지각된 위험과 플레이밍 사이에서 조절효과를 가진다는 것을 확인했다. 이러한 결과를 미루어 볼 때, 사용자들이 경험하는 정보 과부하를 줄이는 것은 온라인 커뮤니티를 건전하게 유지하는 방법일 것이라 할 수 있을 것이다.

• 한국의류산업학회지
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• 제20권4호
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• pp.389-399
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• 2018

The purpose of this study was to investigate the differences of sociocultural attitudes toward appearance, clothing and cosmetics purchasing behaviors according to male consumer's age group. The research method was survey and subjects were 656 male consumers. The results were as follows. First, three factors (appearance importance awareness, appearance internalization, and slimness importance awareness) were emerged on sociocultural attitudes toward appearance. Young age group showed higher level of appearance importance awareness and internalization than middle age group. Second, there were many differences on clothing purchasing behaviors by age variable. Young age group more importantly considered psycho-social purchasing motives, aesthetic selection criteria, and the internet as information source and purchasing place than middle age group. Whereas middle age group more importantly considered practical purchasing motives, practical selection criteria, and store display & salesman as information sources, and fashion outlet as purchasing place than young age group. Third, there were also many differences on cosmetics purchasing behaviors by age variable. Young age group used more and various cosmetics, and they more importantly considered skin improvement as purchasing motive, skin suitability and price as selection criteria, the internet as information source and purchasing place than middle age group. On the other hand, middle age group generally used fundamental cosmetics, and they more importantly considered skin protection as purchasing motive, quality as selection criterion, TV and store display & salesman as information sources, and discount store and cosmetics speciality store as purchasing places than young age group.

• 한국치위생학회지
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• 제6권2호
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• pp.129-141
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• 2006

This study attempts to provide basic information that is necessary to establish the direction of oral health education process abd to develop effective oral health promoting programs for college students by analyzing the modifying factors that may affect their oral health behaviors and their cognitive and perceptive factors. Data for this study are collected by the questionnaire method from college students who attend colleges located Chungchong and Busan province for the period between June 20, 2006 and July 30, 2006. The respondents were chosen from Dental department and Non-Dental department. After omitting the responses with insufficient information, 409 valid responses are used for this analysis. The major finding of the present study are as follows: 1. Oral health behaviors factor is higher rate dental department than non-dental department, dental department than non-dental department appear significant the oral health education, the lasted year round oral examination, the used of oral hygiene supplies, oral prevention treatment. 2. Oral health behaviors and perception-awareness factor is higher score dental department than non-dental department and self efficiency is similar. Oral health behaviors is higher score dental department, the barriers to oral health behaviors is similar. The benefits of oral health behavior is higher score dental department. 3. The oral health behavior is higher dental department. In dental department the overall average score for oral health behaviors question is the correct teeth-brushing, self-restraint of liquor and cigarettes. Non dental department the overall average score for oral health behaviors question is the correct teeth brushing, good nutrition. The lower average score is scaling and periodic oral examination. 4. The correlation coefficient analysis between oral health behaviors and perception-awareness factors, variables which appear significant correlation coefficient by the self-efficiency are the control of oral health, the benefits of oral health behaviors, behavior of oral health, variables which appear significant correlation coefficient by the control of oral health are the benefits of oral health behaviors, the knowledge of oral health, behavior of oral health. And variables which appear significant correlation coefficient by the barriers to oral health behaviors is the benefits of oral health behaviors, variables which appear significant correlation coefficient by the knowledge of oral health is oral health behaviors.

• 한국식품영양학회지
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• 제26권3호
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• pp.391-397
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• 2013

This study investigated the knowledge, attitude, and behavior of 280 University students towards nutrition labels. The purpose of the study was to examine knowledge, attitudes, and behaviors of university students regarding nutrition labeling, and whether body mass index (BMI) with nutrition labeling was associated with knowledge, attitudes, and behaviors. Descriptive statistics analyzed knowledge, attitudes, and behaviors of university students regarding food labeling. The ANOVA and ${\chi}^2$ analysis was evaluated and assessed for its relationship with BMI. Pearson's correlation coefficient analysis examined relationships between knowledge, attitudes, and behaviors. More than 90 percent of answers relating to 11 nutritional knowledge questions were correct. Only 30% of participants answered correctly regarding questions about plan source oil and cholesterol content. Attitudes and behaviors of nutrition labels were significantly higher among participants who were obese (p<0.001). Knowledge score was positively correlated with general label usage behavior (r=.169, p<0.01), and item buying behavior (r=0.142, p<0.05). Attitude also was positively correlated with behavior (p<0.01). Nutrition labeling education efforts are needed to provide university students with a nutritional education program and information on how to read nutritional labels and apply this information to their lives. University students need to understand their need for numerous nutrients instead of merely focusing on the fat and calories of foods.

• 한국의류산업학회지
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• 제10권3호
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• pp.316-321
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• 2008

The purpose of this study is to find what male consumers value in their clothing behaviors, as well as to investigate how the consumers' shopping values and store VM impact on their clothing purchase behaviors. For data collection, research questionnaires were responded by 202 male students living in Busan. The collected data were analyzed according to the frequency-factor analysis using SPSS for win 10.1 Package, the factor analysis using Varimax, reliability analysis, and multi-regression analysis. The results of this study are as follows; First, the shopping values were composed of hedonic, utilitarian, and economic value, and VM was divided into store facility, store image, layout, and fashion information. Second, multi-regression analysis was conducted to find the impact of consumers' shopping values on their clothing purchase behaviors. The result showed that the hedonic shopping value and utilitarian shopping value significantly affected the consumers' clothing purchase behaviors, while economics shopping value did not show any statistical significance. Third, multi-regression analysis was conducted to find the impact of store VM on consumers' clothing purchase behaviors. The result showed that store image, layout, and fashion information had a significant impact on consumers' clothing purchase behaviors.

• 한국문헌정보학회지
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• 제54권2호
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• pp.269-297
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• 2020

본 연구는 4차 산업혁명으로 대변되는 최근의 사회변화 및 이에 기반한 대학의 연구 및 교육환경의 변화 속에서 대학구성원의 정보요구 및 정보행위를 이해하는 데에 그 목적이 있다. 이를 위해 다양한 성격을 지닌 대학구성원을 심층면담하고, 그 결과를 해석현상학적 접근을 통해 분석함으로써 대학구성원의 정보요구와 그 맥락에 대한 전반적 이해를 탐구하고자 하였다. 대학구성원들은 이전보다 더욱 복잡하고 융합적인 성격의 정보요구를 갖고 있는 것으로 나타났다. 또한 각자가 처한 시공간적 상황에 따라 매우 개인화된 정보요구를 가졌으며, 지인을 통하거나 커뮤니티를 구성하는 방식의 융합·협업적 정보문제 해결방식을 선택하고 있었다. 이러한 피면담자의 문제해결 중심의 정보요구가 도서관을 통해 충족되지 못하는 경우, 도서관에 대한 낮은 인지로 이어지는 것을 발견할 수 있었다.

• 한국비블리아학회지
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• 제26권1호
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• pp.279-302
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• 2015

본 연구는 경영학분야 연구자들의 정보이용행태를 파악하여 이용자 요구에 기반 한 정보서비스를 제공하기 위한 목적으로 수행되었다. 이를 위하여 경영학 관련 K학회 회원을 대상으로 202건의 데이터를 수집하였다. 개인적인 배경, 일반적인 정보이용, 전자자원 이용, 소셜네트워크서비스(SNS) 및 모바일 서비스 정보이용, 도서관 및 정보센터 이용, 경영학 전문도서관 및 정보센터 이용 등을 조사 분석하였다. 연구결과에서는 효과적인 전자자원관리시스템(ERMS)을 구축하는 방안, 학술Web-DB 및 전자저널의 검색 활용 방법에 관한 이용교육 활성화, 소셜네트워크서비스(SNS)와 모바일 서비스, 주제전문서비스 및 맞춤형 정보서비스 등의 활용 등을 제안하였다.