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An Experimental Study on the Fashion Merchandising System-With special reference to the life-style of consumers and the Marketing strategy of the fashion industry- (패션 머천다이징 시스템 개발에 관한 실증적 연구 - 라이프스타일과 패션 의 마케팅 전략을 중심으로-)

  • 이호정
    • Journal of the Korean Society of Costume
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    • v.20
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    • pp.151-167
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    • 1993
  • The purpose of this study is to systematize the theory of the Fashion Marketing and merchandi-sing system as well as the strategy for the Mar-keting based on the related variable. Furthermore, this study deals with development of the mark-eting strategy to the relation between consumers and industry. The content conclusion on the research can be outlined as follows : 1. In order to inverstigate how the life-style of consumers affects their sense of fashion, awa-reness of brand, and decision making process of purchase, the life-style of women consumers is classified into 15 types. (1) Acording to the different life-style types, and important difference is found in the consum-ers' sense of clothes, a unique image of outfit and its own favorite image of womanliness. (2) The consumer's awareness of a particular brand has a reasonable relationship with their brand preference and possession of the brands. (3) Their is an important discrimination acco-rding to the life-style types in their brand awar-eness and preference and possesion of brands. (4) The consumers of each life-style type show noticeable difference in the decision making pro-cess of purchase including he motive of purchase, the source of information, the cause of purchase intention, price, the frequency of purchase and the degree of satisfaction of purchased goods. 2. The merchandising system and the market positioning among the fashion industry are compared and analyzed in the following terms ; (1-1) For the purpose of establishing the target market strategy, the industry uses unreasenalbe methods to analyze the life-style of the target customers and the real customers(36%) and the aging phenomenon of brands is remarkable : as much as 37% of brands show over 5 years-old age gap. (1-2) The price setting process depends highly on the cost-plus approach. (1-3) In color planning, too many colors are used in every season(the average number is 22.3) and the investigation of the consumers' favorite color is neglected. (1-4) The manufacturers of successful brands are much likely to employ the textile designer and allow them to develop the various fabrication. (1-5) The regular rate of sales in each season is extremely low(56.04%) : the rate of the succ-essful brands is relatively high at 65%, but that of the unsuccessful as low as 51%. (1-6) 47% of brands reveal the designer-orie-nted fashion merchandising system. The successful brands, on the other hand, show a high rate of merchandiser oriented system. (2) Since the brand positioning is highly cen-tered on each brand image, styles and target age, the new data are presented in this study for the new market development. (3) To set up the target market, the mapping of images between the differentiated market and the consumers is suggersted according to the market positioning of industry and 15 types of the life-styles of consumers.

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Characteristics and Automatic Detection of Block Reference Patterns (블록 참조 패턴의 특성 분석과 자동 발견)

  • Choe, Jong-Mu;Lee, Dong-Hui;No, Sam-Hyeok;Min, Sang-Ryeol;Jo, Yu-Geun
    • Journal of KIISE:Computer Systems and Theory
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    • v.26 no.9
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    • pp.1083-1095
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    • 1999
  • 최근 처리기와 입출력 시스템의 속도 차이가 점점 커짐에 따라 버퍼 캐쉬의 효율적인 관리가 더욱 중요해지고 있다. 버퍼 캐쉬는 블록 교체 정책과 선반입 정책에 의해 관리되며, 각 정책은 버퍼 캐쉬에서 블록의 가치 즉 어떤 블록이 더 가까운 미래에 참조될 것인가를 결정해야 한다. 블록의 가치는 응용들의 블록 참조 패턴의 특성에 기반하며, 블록 참조 패턴의 특성에 대한 정확한 분석은 올바른 결정을 가능하게 하여 버퍼 캐쉬의 효율을 높일 수 있다. 본 논문은 각 응용들의 블록 참조 패턴에 대한 특성을 분석하고 이를 자동으로 발견하는 기법을 제안한다. 제안된 기법은 블록의 속성과 미래 참조 거리간의 관계를 이용해 블록 참조 패턴을 발견한다. 이 기법은 2 단계 파이프라인 방법을 이용하여 온라인으로 참조 패턴을 발견할 수 있으며, 참조 패턴의 변화가 발생하면 이를 인식할 수 있다. 본 논문에서는 8개의 실제 응용 트레이스를 이용해 블록 참조 패턴의 발견을 실험하였으며, 제안된 기법이 각 응용의 블록 참조 패턴을 정확히 발견함을 확인하였다. 그리고 발견된 참조 패턴 정보를 블록 교체 정책에 적용해 보았으며, 실험 결과 기존의 대표적인 블록 교체 정책인 LRU에 비해 최대 57%까지 디스크 입출력 횟수를 줄일 수 있었다.Abstract As the speed gap between processors and disks continues to increase, the role of the buffer cache located in main memory is becoming increasingly important. The buffer cache is managed by block replacement policies and prefetching policies and each policy should decide the value of block, that is which block will be accessed in the near future. The value of block is based on the characteristics of block reference patterns of applications, hence accurate characterization of block reference patterns may improve the performance of the buffer cache. In this paper, we study the characteristics of block reference behavior of applications and propose a scheme that automatically detects the block reference patterns. The detection is made by associating block attributes of a block with the forward distance of the block. With the periodic detection using a two-stage pipeline technique, the scheme can make on-line detection of block reference patterns and monitor the changes of block reference patterns. We measured the detection capability of the proposed scheme using 8 real workload traces and found that the scheme accurately detects the block reference patterns of applications. Also, we apply the detected block reference patterns into the block replacement policy and show that replacement policies appropriate for the detected block reference patterns decreases the number of DISK I/Os by up to 57%, compared with the traditional LRU policy.

A Quality-Attribute-Driven Software Architecture Brokering Mechanism for Intelligent Service Robots (지능형 서비스 로봇을 위한 품질특성 기반의 소프트웨어 아키텍처 브로커링 방법)

  • Seo, Seung-Yeol;Koo, Hyung-Min;Ko, In-Young
    • Journal of KIISE:Software and Applications
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    • v.36 no.1
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    • pp.21-29
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    • 2009
  • An intelligent service robot is a robot that monitors its surroundings, and then provides a service to meet a user's goal. It is normally impossible for a robot to anticipate all the needs of its user and various situations in the surroundings ahead, and to prepare for all the necessary functions to cope with them. Therefore, it is required to support the self-growing capability by which robots can extend their functionality based on users' needs and external conditions. In this paper, as an enabler of the self-growing capability, we propose a method that allows a robot to select a component-composition pattern represented in an architectural form (called a sub-architecture), and to extend its functionality by obtaining a set of software components that are prescribed in the pattern. Sub-architecture is selected and instantiated not only based on the functionality required but also based on quality requirements of a user and the surrounding environment. To provide this method, we constructed a quality-attributes-in-use ontology and developed a brokering mechanism that matches quality requirements of users and surroundings against quality attributes of sub-architectures. The ontology provides the common vocabularies to represent quality requirements and attributes, and enables the semantically-based reasoning in matching and instantiating appropriate sub-architectures in supporting services to users. This ontology-based approach contributes to provide a great flexibility in extending robot functionality based on available software components, and to narrow the gap between users' Quality requirements and the Quality of the actual services provided by a robot.

A study on the Transition Ratios Between types of Main Non-timber Products (주요 단기소득 임산물의 전환비율에 관한 연구)

  • Lee, Sang-Min;Kang, Gap-Su;Shon, Cheol-Ho
    • Journal of Korean Society of Forest Science
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    • v.95 no.3
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    • pp.342-349
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    • 2006
  • The survey guideline of forest products statistics suggests a certain type of standard to aggregate production amount of each item such as dry bracken, raw dates, cracked nuts, It does not, however, give any information about transition ratios, which would apply to convert weights of fresh bracken into dry one, or cracked nuts into the non-cracked. This has been one of the main factors which would make the statistics unreliable. The purpose of this study is to examine the aggregation realities and to put forward some proposals to improve forest products statistics with transition ratios. Targets of this study are 10 forest products that are strongly related to the mentioned problems. With the calculated transition ratios and some assumptions the changing rate of the official statistics of 2004 production amounts ranged from -41% to 474% for the 10 subjects. The suggested figures for transitions are based only on one-year analysis results. Therefore more periods are required to improve the accuracy and the reliability, and this study would be a good starting point.

Impact of Internal Marketing Factors on Technological Innovation and Perceived Service Quality in Telecommunications (내부마케팅 요인이 조직의 기술혁신과 지각된 서비스 품질에 미치는 영향)

  • Jung, Gap-Jin;Hwang, Hee-Joong;Song, In-Am
    • Journal of Distribution Science
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    • v.13 no.6
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    • pp.87-96
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    • 2015
  • Purpose - Several domestic telecommunication companies have made a considerable effort to continuously grow and survive, and they have strived to thrive in the midst of mature market competition. To overcome this challenging situation and to grow continuously, while still meeting customer needs that are becoming more diverse and complicated with the passage of time, extensive support for internal marketing is essential. Without such internal support, companies face serious limitations and market roadblocks. The communication industry is a high-level service industry and a basic communications industry characteristic is its significant dependence on the employees delivering the services. Therefore, entrepreneurs in the information/communications industry, as well as existing competitors, should look to satisfy external customers through critical investment in internal customers (employees). Therefore, it is important for research to examine how internal factors influence technology innovation and service quality, which are the key drivers for companies that are seeking leading market positions. Research design, data, and methodology - The purpose of this study is to analyze the relationship of technology innovation and perceived service quality with the internal marketing factors in the communication industry and to offer suitable and effective internal marketing suggestions. The independent variables of this study are internal communication, education and training, the support of the executives, reward systems, and empowerment. The dependent variables are technology innovation and perceived service quality. Utilizing these, this paper studies the influence of internal marketing factors on technology innovation and perceived service quality. Results - The study results revealed the following. First, the identified internal marketing factors have a positive effect on technology innovation. Among the five internal marketing factors, three had a significant effect on product innovation, empowerment, the support of executives, and education and training, in this order. Second, the internal marketing factors also had a positive effect on the process innovation of technology innovation. The marketing factors, the support of executives, empowerment, internal communication, and education and training, in this order, significantly affect process innovation. Third, technology innovation had a positive effect on perceived service quality. All of the five service quality factors, namely, tangibles, reliability, assurance, responsibility, and empathy, in this order, significantly affect product innovation. Additionally, tangibles, reliability, responsibility, empathy, and assurance, in this order, significantly affect process innovation. Fourth, product and process innovation significantly affect tangibles and reliability in technology innovation. To enhance tangibles and reliability, process innovation should first be enhanced. Fifth, product and process innovation significantly affect responsibility and empathy in technology innovation. To enhance the responsibility and empathy, process innovation should first be enhanced. Sixth, product and process innovation significantly affect assurance in technology innovation. To enhance the assurance, product innovation should first be enhanced. Conclusions - According to the results, a company's internal marketing factors have a positive and significant effect on technology innovation and, further, product and process innovation have a positive and significant effect on the perceived serviced quality.

Study on Performance Evaluation of Dental X-ray Equipment (치과 방사선 발생기의 성능평가에 관한 연구)

  • Jung, Jae-Eun;Jung, Jae-Ho;Kang, Hee-Doo;Lee, Jong-Woong;Ra, Keuk-Hwan
    • Korean Journal of Digital Imaging in Medicine
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    • v.11 no.2
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    • pp.115-119
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    • 2009
  • I think this will be valuable reference for assuring consistency and homogeneity of clarity and managing dental radiation equipment by experimentation of dental radiation equipment permanent which based on KS C IEC 61223-3-4 standard and KS C IEC 61223-2-7. Put a dental radiation generator and experiment equipment as source and film(sensor) length within 30 em, place the step-wedge above the film(sensor). Tie up tube voltage 60 kVp, tube current 7 mA and then get an each image through CCD sensor and film by changing the exposure time as 0.12sec, 0.25sec, 0.4sec. Repeat the test 5times as a same method. Measure the concentration of each stage of film image, which gained by experiment, using photometer. And the image that gained by CCD sensor, analyze the pixel value's change by using image J, which is analyzing image program provided by NIH(National Institutes of Health). In case of film, while 0.12sec and 0.25sec show regular rising pattern of density gap as exposure time's increase, 0.4sec shows low rather than 0.12sec and 0.25sec. In case of CCD sensor density test, the result shows opposite pattern of film. This makes me think that pixels of CCD's sensor can have 0~255 value but it becomes saturation if the value is over 255. The way that getting clear reception during decreasing human's exposed radiation is one of maintaining an equipment as a best condition. So we should keeping a dental radiation equipment's condition steadily through cyclic permanent test after factor examination. Even digital equipment doesn't maintain a permanent, it can maintain a clarity by post processing of image so that hard to set it as standard of permanent test. Therefore it would be more increase the accuracy that compare a film as standard image. Thus I consider it will be an important measurement to care for dental radiation equipment and warrant homogeneity, consistency of dental image's clarity through comparing pattern which is the result from factor test against cyclic permanent test.

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Ecological characteristics and chemical control of Aneilema keisak Hassk. in direct-seeded rice (Oryza sativa) (벼 직파재배시 사마귀풀의 발생생태 및 화학적 방제법)

  • Park, Tae-Seon;Park, Jae-Eup;Lee, In-Yong;Ryu, Gap-Hee;Kim, Kil-Ung
    • The Korean Journal of Pesticide Science
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    • v.2 no.1
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    • pp.79-84
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    • 1998
  • This study was conducted to obtain information on occurrance ecology of Aneilema keisak Hassk. and establish its effective control system in direct-seeded rice. Optimum germination temperature and storage temperature to break dormancy were $22^{\circ}C$ and $4^{\circ}C$, respectively. Optimum content of soil moisture for germination was 35%(w/w) in clay loam soil, where recorded 85% of germination rate. In the inter-specific competition between density of Aneilema keisak Hassk. and constant rice-mixed stands, the plant height and the tiller of rice were decreased with increase of density of Aneilema keisak Hassk. Among the herbicides tested, piperophos+dimethametryn(8.2+2.2 g ai/10a) GR and. pyrazosulfuron-ethyl+mefenacet(2.1 + 105 g ai/10g) GR were found to be effective for control of Aneilema keisak Hassk., having more herbicidal effect with an earlier application.

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Effect of Acute High-intensive Swimming Exercise on Blood Electrolytes and Metabolites (단기간 고강도의 수영운동이 혈액 이온 및 대사산물에 미치는 영향)

  • Kim, Shang-Jin;Park, Hye-Min;Shin, Se-Rin;Jeon, Seol-Hee;Kim, Jin-Shang;Kang, Hyung-Sub
    • Journal of Veterinary Clinics
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    • v.27 no.3
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    • pp.262-267
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    • 2010
  • Magnesium ($Mg^{2+}$) is an essential co-factor for over 325 physiological and biochemical processes so that plays a central role of neuronal activity, cardiac excitability, neuromuscular transmission, muscular contraction, vasomotor tone, and blood pressure significantly related to physical performance. However, only limited information on blood ionized $Mg^{2+}$ ($iMg^{2+}$) regarding to physical exercise is available and the data from blood total $Mg^{2+}$ detection are inconsistent. This present study investigated the changes of blood $iMg^{2+}$ correlated with metabolic demands during acute high-intensive exhaustive physical exercise in rats. After exhausted swimming (3-4 hours), blood pH, glucose, $HCO_3{^-}$, oxygen and ionized $Ca^{2+}$ ($iCa^{2+}$) were significantly decreased, whereas lactate, carbon dioxide, $iMg^{2+}$, ionized $Na^+$ and ionized $K^+$ were significantly increased. During the exhausted swimming, the changes in $iMg^{2+}$ showed a significant negative correlation with changes in pH, glucose, $HCO_3^-$ and $iCa^{2+}$, however a significant negative correlation with changes in lactate and anionic gap. It is concluded that the acute high-intensive exhaustive physical exercise could produced hypermagnesemia, an increase in blood $iMg^{2+}$ via stimulation of $iMg^{2+}$ efflux following increase in intracellular $iMg^{2+}$ from muscle induced by metabolic and respiratory acidosis.

Seasonal Variation of CO2 Exchange During the Barley Growing Season at a Rice-barley Double Cropping Paddy Field in Gimje, Korea (김제 벼-보리 이모작 논에서 보리재배 기간의 CO2 교환량의 계절적 변화)

  • Min, Sung-Hyun;Shim, Kyo-Moon;Kim, Yong-Seok;Hwang, Hae;Jung, Myung-Pyo;Choi, In-Tae
    • Korean Journal of Agricultural and Forest Meteorology
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    • v.16 no.2
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    • pp.137-145
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    • 2014
  • Rice-barley double cropping system is typical in southwestern part of South Korea. However, the information of carbon dioxide ($CO_2$) exchange for barley growing season has still limited in comparison with rice. Using the eddy covariance (EC) technique, seasonal variation of $CO_2$ exchange was analyzed for the barley growing season at a rice-barley double cropping field in Gimje, Korea. The effects of environmental factors and biomass on the $CO_2$ flux also were investigated. Quality control and gap-filling of flux data were conducted before this analysis and investigation. The results indicated that $CO_2$ uptake increased rapidly at tillering stage and maximum net ecosystem exchange of $CO_2$ (NEE) occurred at the early of May, 2012 ($-11.2gCm^{-2}d^{-1}$), when the heading of barley occurred. NEE, gross primary production (GPP), and ecosystem respiration (Re) during the barley growing season were -348.0, 663.3, and $315.2gCm^{-2}$, respectively. In this study, an attempt has been made to measure NEE, GPP, and Re with the help of the EC system for the barley growing season for the first time in Korea, focusing on $CO_2$ exchange between the biosphere and the atmosphere.

Study on 3D Printer Production of Auxiliary Device for Upper Limb for Medical Imaging Test (의료영상 검사를 위한 상지 보조기구의 3D 프린터 제작 연구)

  • Kim, Hyeong-Gyun;Yoon, Jae-Ho;Choi, Seong-Dae
    • Journal of radiological science and technology
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    • v.38 no.4
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    • pp.389-394
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    • 2015
  • There is a progressive development in the medical imaging technology, especially of descriptive capability for anatomical structure of human body thanks to advancement of information technology and medical devices. But however maintenance of correct posture is essential for the medical imaging checkup on the shoulder joint requiring rotation of the upper limb due to the complexity of human body. In the cases of MRI examination, long duration and fixed posture are critical, as failure to comply with them leads to minimal possibility of reproducibility only with the efforts of the examiner and will of the patient. Thus, this study aimed to develop an auxiliary device that enables rotation of the upper limb as well as fixing it at quantitative angles for medical imaging examination capable of providing diagnostic values. An auxiliary device has been developed based on the results of precedent studies, by designing a 3D model with the CATIA software, an engineering application, and producing it with the 3D printer. The printer is Objet350 Connex from Stratasys, and acrylonitrile- butadiene-styrene(ABS) is used as the material of the device. Dimensions are $120{\times}150{\times}190mm$, with the inner diameter of the handle being 125.9 mm. The auxiliary device has 4 components including the body (outside), handle (inside), fixture terminal and the connection part. The body and handle have the gap of 2.1 mm for smooth rotation, while the 360 degree of scales have been etched on the handle so that the angle required for observation may be recorded per patient for traceability and dual examination.