• Title/Summary/Keyword: Impulsive effects

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Research on the Impact of the Network Marketing Strategy on Enterprise Performance of Artistic Products - Centered on Consumers' Impulsive and Repeated Purchasing Behaviors

  • Du, Mingzhe
    • Journal of the Korea Society of Computer and Information
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    • v.24 no.8
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    • pp.159-166
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    • 2019
  • In this paper, we propose takes network marketing as a starting point for analysis, uses the theory of purchasing behavior and enterprise performance to analyze the network marketing strategy of artistic products, incorporates the practical problems encountered by some artistic products enterprises in Zhejiang Province in network marketing into theoretical research. The theoretical model of network marketing strategy acting on enterprise performance through the intermediary effect of purchasing behavior is constructed. This paper conducted an in-depth survey of three representative core domestic companies engaged in Internet marketing of artistic products, and analyzed the questionnaires of 357 respondents. The initial model was verified by statistical tools such as SPSS and AMOS, and three conclusions were drawn: Firstly, network marketing strategies of different dimensions have different effects on purchasing behavior: pricing strategy and product strategy have significant positive effects on impulse purchasing behavior, but channel strategy has no significant impact on impulse purchasing behavior; Channel strategy and product strategy have a significant positive impact on repeated purchasing behavior, but pricing strategy has no significant impact on repeated purchasing behavior. Second, user purchasing behavior has a significant positive impact on enterprise performance. Third, network marketing strategies of different dimensions have significant direct and positive impact on enterprise performance.

The Impact of Window Information Effect on Consumers' Willingness to Visit a Fashion Store -Focusing on Group Differences by Clothing Shopping Orientation- (패션제품의 윈도우 정보효과가 점포 방문의사결정에 미치는 영향 -의복쇼핑성향에 따른 집단간 차이를 중심으로-)

  • Jeon, Min-Ji;Oh, Hee-Sun;Suh, Yong-Han
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.9_10 s.157
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    • pp.1423-1433
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    • 2006
  • The purpose of this study is to explore the impact of window information on consumers' willingness to visit a fashion store according to their clothing shopping orientation. The sutjects of the research are conveniently selected females over the age of 20 living in Busan. A total of 202 questionnaire are collected far data analysis. The results of this study are as follows: 1. The factor analysis to identify the clothing shopping orientation showed four factors, such as hedonic, planned, independent/loyalty, and impulsive/convenience. A cluster analysis conducted by the four factors resulted in four patterns - utilitarian shopping orientation group, impulsive/convenience shopping orientation group, hedonic shopping orientation group, independent/loyalty shopping orientation group. 2. The window information conducted by factor analysis were divided into the four levels-product information, promotion information, fashion information, and store image. 3. A one-way ANOVA analysis carried out to find the window information effects among the groups revealed that there were significant differences in the factors of promotion information, fashion information, and store image. 4. Multi-regression analysis was conducted in order to find the impact of window information on the consumers' willingness to visit a fashion store. As a result, fashion information had the most impact on utilitarian shopping group, while product information, promotion information and store image had a great impact on impulsive/convenience shopping orientation group, fashion information and store image had the most impact on hedonic shopping orientation group.

Effects of Impulsive Behavior, Self Esteem, and Depression on School Adjustment of Adolescents (청소년의 충동성, 자아존중감, 우울수준이 학교생활 적응에 미치는 영향)

  • Lee, Hea-Shoon;Oak, Ji-Won
    • The Journal of the Korea Contents Association
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    • v.12 no.1
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    • pp.438-446
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    • 2012
  • The purpose of this study was to analyze the predictors of impulsive behavior, self esteem, and depression on school adjustment of adolescents. The original data were collected using questionnaire from the sample of 415 middle school students selected by convenient sampling. The data were collected from October 1 to November 30, 2010. The data was conducted by using a correlations coefficient and the hierarchical regression. The major findings of this study were as follows. Firstly, the school adjustment correlates with the impulsiveness(r= -.53), the self esteem(r= .51), and the depression(r= -.56). Secondly, the school adjustment was significantly associated with academic performance, impulsiveness, self esteem, and depression, which explained 51.8% of variance in school adjustment. These results may contribute to a better understanding of impulsiveness, self esteem, depression, and school adjustment of adolescents. Therefore, programs for prompting adolescents's school adjustment should be a planned based on results of the study.

A study on accumulated damage of steel wedges with dead-rise 10° due to slamming loads

  • Seo, Byoungcheon;Truong, Dac Dung;Cho, Sangrai;Kim, Dongju;Park, Sookeun;Shin, Hyunkyoung
    • International Journal of Naval Architecture and Ocean Engineering
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    • v.10 no.4
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    • pp.520-528
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    • 2018
  • This paper presents the results of experimental investigation on the elastic-plastic response of steel unstiffened wedges with dead-rise $10^{\circ}$ subjected to repeated impulsive pressure loadings. Repeated drop tests were performed with both wedge thickness and drop height varied. The pressure and histories were recorded during the tests and the permanent deflections were measured after every drop. Using the recorded test result, the effects of flexibility of wedges and repetition have been investigated. From the pressure history obtained from the tests the characteristics of the impulses were identified. Numerical simulations of the tests were made using the measured pressure history and the permanent deflection predictions were compared with those of the experiments.

Numerical Investigation Into Flow and Acoustic Performances of Intake Mufflers in Reciprocating Compressor (왕복동식 압축기 흡입계 머플러의 유동/음향 특성에 대한 수치적 연구)

  • Kim, Sanghyeon;Cheong, Cheolung;Park, Jaeseong;Kim, Haeseung;Lee, Hyojae
    • Transactions of the Korean Society for Noise and Vibration Engineering
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    • v.25 no.8
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    • pp.532-538
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    • 2015
  • In a reciprocating compressor, highly impulsive pressure fluctuations induced by a reciprocating piston give rise to serious noise and vibration problems. A muffler is frequently used to reduce this impulsive noise, but also has adverse effects on compressor performance due to additional pressure drop and heat transfer of refrigerants through it. Therefore, the flow and acoustic performances of mufflers used in a compressor should be considered simultaneously. In this study, both of flow and acoustic performances of mufflers are investigated using computational fluid dynamic techniques by solving full three-dimensional compressible Reynolds-Averaged Navier-Stokes equations. For validation purpose, the numerical method is initially applied to predict the transmission loss of a simple expansion muffler, and its predicted results show good agreements with theoretical and experimental results. Then, the flow and acoustic performances of an existing muffler is numerically investigated. On the basis of the analysis results, a new muffler is purposed and its performances are compared with the existing one. Improved performances of the new muffler are confirmed.

Simulation of Low-Voltage Narrow-Band Power Line Communication Networks to Propagate OpenADR Signals

  • Matanza, Javier;Kiliccote, Sila;Alexandres, Sadot;Rodriguez-Morcillo, Carlos
    • Journal of Communications and Networks
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    • v.17 no.6
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    • pp.656-664
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    • 2015
  • This study analyzes the performance of power-line communications for sending open automated demand response (OpenADR) signals. In particular, we study main channel disturbances that can affect end-to-end communications and which have not been previously studied in detail. Our analysis takes into account physical phenomena, such as background and impulsive noise sources, channel attenuation, and multipath effects, and considers the physical, network, and applications layers of the communications structure. The performance of the physical layer is the basis for computing the packet error rate. In analyzing application performance, we focus specifically on the latency in several communication environments. If a channel is impaired only by background noise, latencies are less than 40 seconds. With the addition of impulsive noise in the channel, this value increases as long as 68 seconds. Using these figures, we find that power-line technology is more suitable for "slow" demand programs, such as day-ahead or day-of curtailments, rather than ancillary services markets, which require near-real-time communication.

The Moderating Effects of the Teacher-Child Relationship on the Relationship between Young Children's Self-Control and Behavior Problems (유아의 자기통제력과 행동문제간의 관계에 대한 교사 - 유아관계의 조절효과)

  • Kim, Sun-Hee
    • Korean Journal of Child Studies
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    • v.35 no.3
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    • pp.31-47
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    • 2014
  • This study investigates the moderating effects of the teacher-child relationship on the relationship between young children's self-control and behavior problems. 150 young children aged 3, 4, and 5 and their 40 classroom teachers participated in this study. The results of this investigation reveal the following: (1) Young children's self-control is significantly related to behavior problems. (2) The teacher-child relationship (conflict, dependence, intimacy) is significantly related to young children's behavior problems. (3) The effects of self-control on young children's anxiety and withdrawal behavior are significantly moderated by conflict driven teacher-child relationships. (4) The effects of self-control on young children's aggression and impulsive behavior are significantly moderated by dependent teacher-child relationships.

Experimental Study on the Magnetic and Mechanical Properites in a Cold Rolled Steel (냉간압연강판의 자기 및 기계적특성에 관한 실험적연구)

  • Kim, Chung-Kyun;Kim, Chong-Eok
    • Journal of the Korean Society for Precision Engineering
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    • v.6 no.4
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    • pp.103-107
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    • 1989
  • The effects of annealing temperature on the magnetic properties (maximum permeability, coercive force and remanence) and mechanical properties (hardness, tensile strength and elongation at rupture) were analyzed using the nondestructive impulsive magnetic analyzer in a medium carbon cold rolled steel sheet. This nondestructive method was very useful for the analysis of magnetic and mechanical properties of materials. As it was known in the literature, the three distinct processes that indicate the recovery, recrystallization, and grain growth of a metal were measured with the non-destructive analyzer.

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The Rate of Internal Energy Increase of a Star Cluster Caused by the Tidal Attraction of the Galaxy

  • Lee, See-Woo;Rood, Herbert J.
    • Journal of The Korean Astronomical Society
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    • v.2 no.1
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    • pp.33-39
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    • 1969
  • The gain of internal energy of a star cluster caused by the tidal attraction of our Galaxy is examined. Expressions are derived which include the effects of a two-body orbit and internal motions of the cluster. These formulae are compared with previous results based on (i) uniform rectilinear motion and (ii) neglect of internal motions induced by cluster gravitation(i.e., impulsive approximation), and it is found that these simplifying assumptions generally introduce significant uncertainties.

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Effects of Self Esteem, Impulsive Behavior and Mental Health on Cellular Phone Addiction of Adolescents (청소년의 자아존중감, 충동성 및 정신건강이 휴대전화 중독에 미치는 영향)

  • Lee, Hea-Shoon
    • The Journal of the Korea Contents Association
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    • v.14 no.6
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    • pp.200-210
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    • 2014
  • Purpose: The purpose of this study was done to investigate the relationship between self esteem, impulsive behavior and mental health among adolescents who were cellular phone addiction and those who were not. Methods: The data were collected using questionnaire from the sample of 239 middle school students. The data were collected from April 8 to 19, 2013. Data were analyzed using frequencies, means, ${\chi}^2$-test, Fisher's exact test, t-test and logistic regression analysis with SPSS 20.0. Results: Firstly, Significant differences were found for grade, sex, period, buying motives, the number of the messages/day, use, phone bill, callers between students who were cellular phone addiction and those who were not. Secondly, Self esteem for the cellular phone addiction were lower than for those in the non-addiction group, and impulsive behavior and mental health were higher. Thirdly, The logistic regression analysis revealed that self esteem, non-planning impulsiveness, mental health total, grade, sex, period, and the number of the messages/day significantly associated with being a cellular phone addiction. Conclusions: The result of this study offer basic data for the development of intervention programs to prevent adolescents cellular phone addiction.