• Title/Summary/Keyword: Importance-Performance(IPA)

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A Study on the Difference between the Importance-Performance of Parents' Perception in an ICT Environment for Young Children (가정에서의 올바른 유아 ICT 활용환경에 관해 부모들이 인식하는 중요도와 실행도 간의 차이 분석)

  • Joo, Young-Ju;Lee, Kwang-Hi;Kim, Na-Young
    • Journal of The Korean Association of Information Education
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    • v.11 no.4
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    • pp.517-528
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    • 2007
  • The purpose of this research is to examine the difference between the Importance-Performance of parents' perception in an Information and Communication Technology(ICT) environment for young children. The researchers reviewed the literature looking at activating factors in an ICT setting such as young children, teachers, parents, physical environment, social support and administrative supports. As a result of Importance-Performance Analysis(IPA) matrix participating with 459 parents, it was noted that the young children, physical environment and administrative support factors are the most crucial in activating ICT environment at home. This implies that fostering individual children's ICT ability is required as soon as possible to access the right information and to work on line certainly for their future.

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Entrepreneurship Perception and Needs Analysis of Entrepreneurship Education for Female Engineering Students Using an Importance-Performance Analysis (IPA 기법을 활용한 공학계열 여대생의 기업가정신 인식 및 교육 요구도 분석)

  • Kim, Se Young;Yoon, Seonghye;Lim, Ji Young;Jang, JeeEun;Kang, Min Jeng;Park, Hyeon Kyeong
    • Journal of Engineering Education Research
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    • v.20 no.6
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    • pp.43-51
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    • 2017
  • As the need for entrepreneurship to create new values and innovate in the rapidly changing social environment is emerging, education for entrepreneurial is emerging in university education. The purpose of this study is to understand the current status of entrepreneurship education and to derive the priority of education based on actual indicators of importance-performance. For this study, we surveyed 227 female college students in E Woman's University by using the Importance-Performance Analysis (IPA) method for entrepreneurship factors. The result showed that the means of importance of all factors and sub-factors of entrepreneurship were higher than the means of performance of them, and the difference was statistically significant except for the determination. In addition, the results of the IPA matrix analysis showed that the factors that needed urgent improvement in self-confidence, future-orientation, active/innovative activities, and proactivity. Based on the results of this study, the implications of the development of entrepreneurship curriculum for college students in engineering field were discussed. This study is meaningful that it provided practical basic information of curriculum design leading to the manifestation of entrepreneurship of women in engineering field by analyzing entrepreneurship of female engineering students and deriving priority factors of educational treatment.

The Importance-Performance Analysis(IPA) of the Laboratory Facilities for the Practical Education of Culinary Arts Majors in the Continuity of Educational Experiences - Focusing on the Y University in Chung-Buk Province - (교육 연계성 측면에서 조리 실습실 시설에 대한 전공자의 중요도-만족도 분석 - 충청북도에 위치한 Y대학교를 중심으로 -)

  • Na, Tae-Kyun;Choo, Sang-Yong
    • Culinary science and hospitality research
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    • v.15 no.2
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    • pp.255-267
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    • 2009
  • The purpose of this study is to evaluate the importance and performance of the educational laboratory facilities for culinary practice. The questionnaire was distributed to 100 students enrolled in the culinary arts department at Y University located in Chung-buk province, and a total of 71 usable, completed questionnaires were received for the research. Collected data was statistically analyzed using the SPSS 10.0 Windows version, and the IPA(Importance-Performance Analysis) was conducted to compare importance and satisfaction from kitchen laboratory facilities which have been a key element of culinary education. Results of this study can be summarized as follows. Firstly, it was found that performance (M=3.42) for culinary practice facilities was lower than importance(M=4.09) for culinary practice facilities. Secondly, through IPA, the importance and satisfaction of culinary laboratory elements showed some differences between the students who had have some educational experience in culinary art prior to enrollmnet and those who had not. The former students attached importance to the usefulness of facilities rather than the size of facilities. And as rapidly improved factors, they answered ventilation and water supply facilities for culinary laboratories. The application of this study in physical environment of culinary education will contribute to improve students` satisfaction with the quality of education. However, the critical point of this study is a limited sampling, so the results of this study cannot be generalized.

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Research on the Importance and Satisfaction of Selection Attribute for Pension using Importance-Performance Analysis(IPA) (IPA를 활용한 관광펜션업 선택속성의 중요도-만족도 연구)

  • Kim, Yeon-Sun;Lee, Sang-Hee
    • The Journal of the Korea Contents Association
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    • v.13 no.3
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    • pp.392-401
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    • 2013
  • This study was conducted to research the Selection Attribute for Pension which is located in the region of S. Gyeonggi-do. We intended to find the best choice point for reserving the pension using IPA and suggest or provide strategic implications and marketing method for running the pension. The survey was conducted from the early January to the end of March in 2012 with one to one method. A total of 300 questionnaires were distributed and 229 responded questionnaires were reliable to be used as a sample. The result of the survey was analyzed by using SPSS 15.0 version for window with Paired t-test and IPA method. Frequency Analysis was also conducted for the characteristic of samples. Findings are presented and discussed in three areas. First, the cleanliness of rooms, service for customer, heating and cooling system are the key important factors for the choice of pensions. Secondly, all factors are statistically significant level(p<0.01, p<0.001) as a results of performing IPA method. Thirdly, the result has shown that the varity of programs in the pension have significant impact on the customers' choice and satisfaction.

IPA on the Choice Attribute of HMR (Home Meal Replacement) Products - Focusing on the Comparison among Consumers aged between 20 and 40, or over 50 - (HMR(Home Meal Replacement) 제품 선택속성에 대한 IPA 분석 - 20~40대와 50대 이상 소비자 비교를 중심으로 -)

  • Choi, Jung-Hwa;Yi, Na-Young
    • The Korean Journal of Food And Nutrition
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    • v.32 no.1
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    • pp.50-60
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    • 2019
  • The importance and satisfaction with the purchasing characteristics and choice attribute of home meal replacement (HMR) products for consumers aged between 20 and 40, or over 50. In addition to identify the factors that must be first considered in the development of HMR products importance-performance analysis. 791 consumers aged between 20 and 40, or over 50, living in Seoul have experience in purchasing HMR participated in the survey. The survey consisted of four sections: The purchasing characteristics of HMR, the importance and satisfaction with HMR choice attribute, and general questions. T-tests and IPA were conducted to compare the groups of consumers aged between 20 and 40, or over 50. The factor analysis show the following results: 0.899 for "convenience", 0.094 for "hygiene", 0.871 for "quality", 0.834 for "taste", and 0.822 for "price". The average score of the importance of the choice attribute when purchasing HMR products 3.50. For consumers aged between 20 and 40, the score 3.49. For consumers over 50, the score 3.52. There is a significant difference "hygiene (p<0.001)", "quality (p<0.05)", and "price (p<0.05)". For consumers aged between 20 and 40, the score 3.72. For consumers over 50, the score was 3.78. There a significant difference only in "hygiene (p<0.05)". The results of the IPA demonstrate that the categories that belong to "Focus here" are "new HMR products" and "diverse HMR products" for all consumers aged between 20 and 40 and over 50. Hence, food companies should endeavor to develop new and diverse HMR products first.

IPA and Purchasing Behavior Analysis on the Consumption Values of Rice Cakes (떡류 소비가치에 따른 구매행태 및 IPA 분석)

  • Min Sung Kim;Hee Reong Choi;Chun Young Sohn;Wan Soo Hong
    • Journal of the Korean Society of Food Culture
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    • v.38 no.6
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    • pp.415-424
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    • 2023
  • This study was undertaken to provide basic data to aid product development and marketing by identifying purchasing behaviors and performing Important Performance Analysis (IPA) according to the consumption values of rice cakes. This study was conducted on 426 consumers who purchased rice cakes. Analysis was performed to determine general characteristics, consumption behaviors, preference for rice cakes, material preferences for rice cake development, need for rice cake development, and importance and satisfaction when selecting rice cakes. Cluster analysis classified consumption values into three clusters. The high and middle consumption value groups contained the greatest proportions of consumers aged over fifty. The high and medium consumption value groups preferred rice cakes more than the low consumption value group. Higher rice cake consumption value was positively associated with the greater preference for rice cakes. Furthermore, the perceived need to develop rice cakes was greatest in the high consumption value group. In addition, importance and satisfaction were positively associated with consumption value. IPA analysis showed that the attributes that require continuous attention because of their contributions to importance and satisfaction were taste, quantity, and hygiene. Different rice cake marketing and product development strategies are required for different consumption values.

Consumer Importance-Performance Analysis on Writing Rules of Product User Guide Using IPA (IPA를 활용한 제품사용설명서의 작성원칙에 대한 소비자 중요도-만족도 분석)

  • Seo, JunHyeok;Bae, SungMin
    • Journal of Korean Society for Quality Management
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    • v.48 no.2
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    • pp.283-296
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    • 2020
  • Purpose: This study examined the importance and satisfaction of consumer's perception of the information delivery format of products and services required and recommended by KS A ISO / IEC Guide 13: 2003 and KS A ISO / IEC Guide 37: 2003. Methods: In this study, the importance and satisfaction of clarity, principles of information transfer, how to use expressions and technical terms, and technical terms, warning signs, and durability were investigated. Results: The t-test analysis of the importance and satisfaction of the Writing Rules of the product user guide showed that all items had statistically significant differences. The importance of the writing rules of the product user guide for the use of the product was in the order of warning signs (4.423), how to use expressions and technical terms (4.215), principles of information transfer (4.163), clarity (3.914), and finally durability (3.851). Conclusion: Among the 'explanation,' 'instruction' and 'warning' functions of the Product User Guide, the consumer uses the manual to identify the inherent dangers and misuse of the product. Besides, since the life of the product is prolonged, the Product User Guide also needs to improve the quality of the cover or paper so that it can use for a long time.

A Survey Research on Tourists' Satisfaction with Digital Technology-based Special Exhibitions: Focused on The National Museum of Korea (디지털기술을 적용한 특별기획전 관람객의 체험만족도에 관한 조사연구 : 국립중앙박물관을 중심으로)

  • Chen, Chen;Cho, Joung-Hyung
    • Journal of the Korea Convergence Society
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    • v.11 no.2
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    • pp.127-137
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    • 2020
  • This study is aimed to point out the direction for more reasonable and effective application of future digital technology in the exhibition. It's also to improve the satisfaction of visitors' overall experience through inspecting the special exhibition using digital technology in the national central museum in 2019. The relationship of visitors' expectations, experience and satisfaction are analyzed through literature investigation. Hence, four dimensions of digital experience were summarized on this basis, the content of the questionnaire was set through this research. The satisfaction of visitors to the digital technology experience was evaluated and the key contents needing to be improved were found through Importance-Performance Analysis (IPA). According to the IPA analysis, the content located in quadrant IV is analyzed emphatically, and improvement suggestions are put forward from macro-level, micro-level and viewer's inner levels. The results can be used as a reference for improving the feasibility of the current problem. In order to ensure the forward-looking and timeliness of this field, continuous research will be conducted according to the changes and developments.

Derivation of Factors for Improvement for Efficient Procurement and Lifting Management of Modular Construction (모듈러 건축공사의 조달 및 양중 효율화를 위한 중점개선 요구사항 도출)

  • Kim, Min Ju;Lee, Dongmin;Lim, Hyunsu;Cho, Hunhee;Kang, Kyung-In
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2015.05a
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    • pp.211-212
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    • 2015
  • Procurement and lifting scheduling of modules and resources in modular construction, where modules that are manufactured from factory are delivered and assembled on site, is a crucial factor that determines the efficiency of the whole construction. However, previous studies have barely acknowledged the significance of resource procurement process and lifting of modules in modular construction. Therefore, this research aims to derive factors that are in need of improvement for successful implementation of procurement and lifting efficiency, and visualize them according to their importance and performance on improvement through IPA(Important Performance Analysis).

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Improvement of Hi-Pass Users' Satisfaction Using Modified Importance Performance Analysis (M-IPA 기법을 이용한 하이패스 만족도 제고 방안)

  • Choi, Yoon-Hyuk;Ko, Han-Geom;Yun, Ilsoo;Kim, Dong-In
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.15 no.1
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    • pp.52-65
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    • 2016
  • The electronic toll collection system(ETCS), is globally used in about 40 countries. In Korea, the Korea Expressway Corporation led the nationwide introduction of the ETC system in 2007 under the brand name of the Hi-pass. Since then, Hi-pass, with its rate of average daily use reaching about 70%, has become an essential facility in Korean expressways. To identify users' perception on Hi-pass (satisfaction, preference, etc.), this study conducted a Modified Importance-Performance Analysis (M-IPA). With this, this study attempted to identify the kind of efforts necessary to enhance current Hi-pass users' convenience and satisfaction. According to the result of M-IPA, the items including "non-stop payment" and "toll discount" are identified as key items that require further improvement. For improvement in the "non-stop payment" item, operations of Hi-pass toll booths appropriate for the demand for Hi-pass use and the selection of Hi-pass booths' locations in consideration of entry and exit lanes need to be improved. In addition, with regard to the "toll discount" item, although toll discount is currently provided to Hi-pass users, thus, PR thereof will have to be strengthened. It is expected that this study will be used as basic data to devise methods of enhancing Hi-pass usage through improvement of Hi-pass users' satisfaction.