• Title/Summary/Keyword: Image

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An Analysis of Previous Researches on Clothing Image and Make-up Image (의복이미지와 화장이미지에 관한 기존 연구 분석)

  • Lee Hyun-Jung;Kim Mi-Young
    • Journal of the Korean Society of Costume
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    • v.54 no.7
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    • pp.91-106
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    • 2004
  • The purpose of this study was to review the previous researches, analyze the clothing image, the make-up image and compare the analyses of clothing image and make-up image. The previous researches of clothing image and make-up image were reviewed in 6 kinds of Journal. The results of previous research review and analysis were followed as : Measuring mean of image are used to similarly that semantic differential technique and summated rating technique. Attention to proposed researcher abstraction image in make-up image, but there is problem that this hard to explain objectivity of image abstraction. There are a lot of occasions that 4 or 5 image factors were extracted by factor analysis. The make-up image researches that presented image stimulus were more than study that do not present. Image words were classified which were compiled words have similar sub image. Grace, activeness, lively. unique, modernity attractive, feminine. sexy and ripeness clothing images were classified factors. which were representative clothing image. Elegance, Sophisticate. romantic, natural, modern and youthfulness make-up image for factor were representative make-up image factors. However the problems were found that some representative image factor included the sub images which were different from some factor image. Compared with representation image words, same image words were used to not agree what clothing image and make-up image. Standardization of word should be made that show that clothing image and make-up image.

A Study on the Expression of visual Image in Fashion Illustration since 19aos(PartII) (1980년대 이후 패션일러스트레이션의 시각적이미지 표현방법 분석(제2보))

  • 유영선;박민여
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.2
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    • pp.181-192
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    • 2002
  • The purpose of this study is to clarify the expression of conceptual image by which the modern graphic artists use for creating new visual images and the characteristics in expression of the major fashion images in fashion illustration. In the present study, major findings on the basis of the analysis of expression of visual images in fashion illustration since 1980s are as follow: The conceptual image expression in the visual arts is based on the eight techniques. They are dual image, operation of image, copying·reproduction of image, deconstruction of image, pictorial image, symbolization of image, mystification of image, and making humorous image. Since 1980s, the major fashion images in fashion illustration are mainly classified as classic image, humor image, fantastic image, natural image, avant-garde image, simple image, casual image and feminine image. The characteristics in expression of these images in fashion illustration are; 1) fortification of dual image in classic image, 2) activation in humor image 3) grotesque fantastic image, 4) the modernization of natural image, etc. In addition that, the image of avant-garde is expressed by Postermodernism, Deconstructionism, Techno etc. since 1980s. Also, simple image of the modern composition, casual image of daily life, and feminine image which is emphasized with eroticism are also included in these characteristic in expression of images since 1980s.

An Empirical on the Korean Image and Product Purchase Intention: Focus on the American Customers (국가이미지와 제품구매의도 실증분석: 미국소비자를 중심으로)

  • Lee, Je-Hong
    • Asia-Pacific Journal of Business
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    • v.8 no.1
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    • pp.79-93
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    • 2017
  • The image of Korean products in the US market and attitudes toward Korean companies and brands have very high purchasing value, but there are many doubts about the image of Korea. However, previous studies have shown that national image, product image, and brand attitude have a positive effect on consumers' purchase intention. The purpose of this study is to analyze the effect of Korean image and Korean brand image on purchasing Korean products in North Texas area. As a result of this study, the effect of the national image on Korean corporate image was not significant, and the effect of the national image on Korean brand image was not significant. However, the effect of the corporate image, purchase intention, brand image, and purchase intention is significant. In this study, US consumers do not perceive the correlation between Korean national image, Korean corporate image and brand image, and it is analyzed that Korean products are purchased mostly because of corporate image and brand image.

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A Study on Clothing Image, Make-up Image, and Hair Image for Total Fashion (토털 패션을 위한 의복이미지, 메이크업이미지, 헤어이미지에 관한 연구)

  • Choi, Soo-Kyoung
    • Journal of the Korean Society of Costume
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    • v.61 no.6
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    • pp.101-112
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    • 2011
  • The purpose of this study was to investigate the relationships among clothing image, make-up image, and hair image. The Data were collected from 306 women living in Gyeongnam province in June, 2009. Statistical analysis used in this study were frequency, F-test, t-test, Duncan test, factor analysis, Cronbach's ${\alpha}$, correlation coefficient, and multiple regression. The results of this study were as follows.: Three factors of clothing image were titled as elegance, youth, and visibility. Three factors of make-up image were titled as modern, romanticism, and mediocrity. Four factors of hair image were titled as attraction, individuality, gentleness, and cuteness. The clothing image, make-up image, and hair image according to the demographic characteristic of women showed significant difference. The clothing image resulted in correlation with the make-up image and hair image. The clothing image had a influence on the make-up image and hair image.

A Study on the Image-Virtualization in Fashion Illustration (패션 일러스트레이션에서의 이미지 가상화 연구)

  • Kim, Soon-Ja
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.3
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    • pp.505-516
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    • 2008
  • Image which appears in fashion illustration on the late twentieth century is not the representative image as an equivalence to the real fashion styles but the virtual image which bears no relation to any reality. The purpose of this study is review the concept of virtuality and analyze in which way virtual image is expressed in fashion illustrations on the background of Jean Baudrillard's simulacre theory. In post-modem paintings the expression methods of image-virtualization were image mixing through photo-image appropriation, image overlapping, and the icons inserted unreasonably, the focus-out effect through scrubbing and the over-painting on the photograph. Image-virtualization in fashion illustration was expressed through image mixing and expression of image uncertainty. Image mixing was made by photo-image appropriation, image overlapping, connection of heterogeneous images and using interface image, and uncertain image was expressed through the expression of visual ambiguity and virtual movement.

The Study of Self-image and Shopping Orientation by Female's (성인여성의 자기이미지와 상표이미지 및 쇼핑성향에 관한 연구)

  • 류현주;홍금희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.8
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    • pp.1367-1377
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    • 2001
  • Cousumers developed self-image through clothing symbolic product for reveal one’self image. When consumers select particular brand of various brand in the market that congruent with one’self image. They have to continue image. In this purpose, the research model was constituted and the questionnaire was made, reviewing preceding studies on self-image, shopping orientation. As for the method of the research, 635 female consumers were the object for the data of this research. The major results of this were as follows: 1. The factor or real self-image was composed of four factors: the refined and deluxe image, casual and simple image, decorous and dressy image, quiet and feminine image. 2. The consumer with real self-image were classified three groups: the group of feminine and dressy image 288 persons, the group of casual image 167 persons and poor image 171 persons. In the consumer’s classified real purchasing brand-image the group of feminine and dressy image was given higher score at feminine and refined and deluxe image, the group of casual image was given higher score at casual and active. 3. The factor of shopping orientation was composed of four factors: pleasant, planned, loyal, recreational shopping orientation. The group of feminine and dressy image was given higher score at pleasant and planned shopping orientation, the group of casual image was given lower score loyal and confident shopping orientation than the other group.

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An Empirical Study of Two-Way Effects on Country Image of KOREA and Corporate Image - A Focus on Chinese Consumer of SAMSUNG Electronics - (한국 국가이미지와 기업이미지간의 상호효과에 대한 실증연구 -삼성전자의 중국소비자를 중심으로-)

  • Lee, Chun-Su;Lee, Jang-Rho;Seo, Min-Kyo
    • International Commerce and Information Review
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    • v.8 no.4
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    • pp.323-341
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    • 2006
  • IThis research meets with empirical results in pursuit of aim as below mentioned. Firstly, it gets a line on two-way effects which have an effect on both (the country image and corporate image) by using the corporate image for the study of the country image. After making an analysis of the empirical test, found out that the corporate image has influence upon the country image significantly. Also found out that the country image has an effect on the corporate image powerfully. Therefore, it effects an inspection of evidence that the country image and corporate image have significantly positive concern, each other. Secondly, it is offering the way to use the culture marketing as grasping the mediating effects, which culture difference has influence upon the country image and the corporate image. The mediating effects show that the country image has influence on the corporate image more as culture difference is bigger.

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A Theoretical Approach to Image Making

  • Choi Young-Sun;Choy Hyon-Sook
    • International Journal of Costume and Fashion
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    • v.5 no.2
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    • pp.1-10
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    • 2005
  • In the 21th century, the age of image, people express and are evaluated with their images. Image making, as behavior of creating image, is rapidly spreading in the society. Thus, the purpose of this study is to investigate the precise concepts of image making, and the meaning of personal image and fashion styling in image making. Based on previous studies in clothing for a theoretical examination of the concepts of image making, and the meaning of personal image and fashion styling in image making, we have analyzed and studied the concepts of image making generally accepted in the society. The results of this study are as follows. First, personal image making aims at the establishment of one's own identity through the ideal image construction. Second, the establishment of one's own identity through building up his ideal image is completed through fashion styling. Third. image making increases one's personal values and competitive power to implement its ultimate goals. In this study, we have proved that image making makes people establish their own identity by building up their ideal images through fashion styling.

An implementation of the high speed image processing board for contact image sensor (Contact image sensor를 위한 고속 영상 처리 보드 구현)

  • Kang, Hyun-Inn;Ju, Yong-Wan;Baek, Kwang-Ryul
    • Journal of Institute of Control, Robotics and Systems
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    • v.5 no.6
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    • pp.691-697
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    • 1999
  • This paper describes the implementation of a high speed image processing board. This image processing board is consist of a image acquisition part and a image processing part. The image acquistion part is digitizing the image input data from CIS and save it to the dual port RAM. By putting on the dual port memory between two parts, during acquistion of image, the image processing part can be effectively processing of large-volume image data. Most of all image preprocessing part are integrated in a large-scaled FPGA. We arwe using ADSP-2181 of the Analog Device Inc., LTD. for a image processing part, and using the available all memory of DSP for the large-volume image data. Especially, using of IDMA exchanges the data with the external microprocessor or the external PC, and can watch the result of image processing and acquired image. Finally, we show that an implemented image processing board used for the simulation of image retreval by the one of the typical application.

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A Study Regarding Head Image′s Through Fashion Collection (패션컬렉션에 나타난 Head Image 연구)

  • 김애경;이경희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.8
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    • pp.904-912
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    • 2003
  • This study for‘Head Image’, which is affected by individual Image, is via fashion collection to analyze formative feature, fashion emotion and meaning structure of emotion and to inquire into correlation. I will offer fundamental data, which is can use Image making from the state of thing. First, to make charm and personal image, if we consider Head image well, it will very effective by the reason that personality and charm operate as important factors in fashion sensibility of Head Image. Second, we can know Head Image has more strong influence the part of emotion than fashion sensibility by showing that the sense of emotion is higher than this point of view of fashion sensibility in Head Image. Third, As a result of the correlation of fashion sensibility and emotion in Head Image, personal Head Image is effective to attract public gaze by causing negative emotion, and attractive Head Image is effective to give pleasant feeling by causing positive emotion. Forth, Avant-garde, Punk, Kitsch Image were estimated as the most personal things and Romantic, Ethnic Image were estimated as the most attractive things of the type of Head Image. Natural Image was estimated as the most feminine thing, and Elegant Image was estimated as the most mature thing. Fifth, when we look into the different appraisals between experts and amateurs about fashion sensibility and emotion of Head Image, a selection of experts are used to peculiar and strong Head Image, so amateurs respond it more sensitively and highly evaluate.