• Title/Summary/Keyword: HO-TAM

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Effects of Intrinsic and Extrinsic Motivation Factors on BIM Acceptance

  • Lee, Seul Ki;Yu, Jung-Ho
    • Journal of the Korea Institute of Building Construction
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    • v.13 no.3
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    • pp.242-252
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    • 2013
  • Although many researchers and practitioners are in agreement about the potential applicability and benefit of BIM in construction, it is still unclear why BIM is adopted, and what factors enhance the adoption and implementation of BIM. As such, the mechanism of BIM acceptance and use remains in question. Therefore, this paper aims to identify the key factors affecting the acceptance of BIM in construction organizations, and to analyze the effect of intrinsic and extrinsic motivation factors on BIM acceptance. The key factors in BIM acceptance are identified through a literature review in TAM (Davis 1989) and related theories, and consolidated by interviews and pilot studies with professionals in the construction industry. Based on the factors, a questionnaire was designed and sent out to a total of 114 construction organizations in Korea, such as contractors, architects, and engineers. Using SPSS 12.0, the data was analyzed to determine the relationship between intrinsic and extrinsic motivation factors and BIM acceptance through multiple regression analysis. These findings will clarify what the highly prioritized factors are, and can also be used in an assessment tool for the performance of BIM utilization.

A Study on Intention to Use and Use Charged the Digital Contents (유료 디지털콘텐츠의 이용의도와 이용에 관한 연구)

  • An, Kwan Ho;Jeon, Joong Yang;Cho, Hyeong Rye
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.7 no.2
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    • pp.77-90
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    • 2011
  • In these days, almost all existing contents have been digitalized because of development of IT(Information Technology) and the emergence of various distribution channels. Those digitalized Contents has increased so rapidly, particularly Video contents, and brought new market and open new business. Now it became a lucrative industry. Therefore it's necessary to study Digital contents. This study is to find out the factors which have an influence on Intention to Use and Use charged the digital contents. To carry out this study, TAM(Technology Acceptance Model), IDT(Innovation Diffusion Theory) and Use& Gratifications Theory were applied. An empirical method has been adopted, using Likert-style 7 point measurement scale, data were collected by e-mail and direct survey in Daejeon, Korea. On the collected data, after the validity test and reliability test has been taken by factor analysis and using Cronbach's alpha respectively, following 5 variables were extracted such as Perceived Usefulness, Perceived Easy Of Use, Compatibility, Intention to Use and Use.

A Study Towards the Determinants of the Intention to Use in the Auction Web Site (경매사이트 이용의도의 결정요인에 관한 연구)

  • Son Dal-Ho;SaKong Hye-Suk
    • The Journal of Information Systems
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    • v.15 no.1
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    • pp.49-71
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    • 2006
  • With a rapid diffusion of internet, more peoples are interested in electronic commerce and the various electronic commerce types are being appeared. In these respects, the internet auction being take the more attentions at the present. Since perceived usefulness and perceived ease of use are such a fundamental driver of usage intentions, it is important to understand the determinants of this construct and how their influences change. In these respects, the web site joyfulness, the web site trust and the institutional mechanism are included as the moderating variables in our research model. A better understanding of the interactions of these factors to the usage intention to the auction site would enable us to design the organizational interventions that would increase the user acceptance and the usage of auction systems. Therefore, the goal of the present research is to extend the organizational model of auction system with TAM's perceived usefulness and perceived ease of use and the additional motivating determinants. The result showed that the web site joyfulness and the trust were the significant determinants on the the usage of auction site. However, the direction of the effect was not consistant through the cases. The model suggested in this study need to be extended with including the more sociological factors and the empirical results founded in this study are required to be verified with the extended model.

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A Study on the Factors of Mobile Applications Adoption (모바일 어플리케이션 수용 요인에 관한 연구)

  • Han, Pil-Koo;Park, Jae-Seok;Jun, Byoung-Ho;Kang, Byung-Goo
    • Journal of Information Technology Services
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    • v.9 no.3
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    • pp.65-82
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    • 2010
  • Mobile applications market has emerged as new business model. The purpose of this study is to analyze the factors of mobile applications adoption. Based on prior studies of TAM and mobile technology/service, service quality, user experience, OS compatibility, self-efficacy, innovativeness, perceived usefulness, perceived ease of use, and cost were identified as affecting factors of mobile applications adoption. According to the results, service quality is significantly related to the perceived usefulness, and self-efficacy and innovativeness are significantly related to the perceived ease of use. User experience was also found to be related to both the perceived usefulness and the perceived ease of use. In case of OS compatibility, it was found to be significantly related to the perceived ease of use, but not to the perceived usefulness. Both the perceived usefulness and the perceived ease of use were found to be related to the adoption of mobile applications. However, cost was not found to be significant to the relationship between the perceived usefulness/the perceived ease of use and the adoption of mobile applications. This study contributes to provide the base of activation strategies and practical implications for mobile applications.

Analysis of Factors Affecting the Perception of Smart Farm by Employees of Korea Rural Community Corperation (농어촌공사 임직원의 스마트 팜 인식에 미치는 요인 분석)

  • Jeong, Ki-Seok;Eom, Seong-Jun;Rhee, Shin-Ho
    • Journal of Korean Society of Rural Planning
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    • v.26 no.3
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    • pp.115-126
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    • 2020
  • This study designed an extended technology acceptance model incorporating and combining TPB, TAM, UTAUT, and IDT, which are known to be useful in explaining technology acceptance intention, to analyze antecedents affecting smart farm acceptance intention from the perspective of policy handlers. In the model of this study, nine independent variables were set, including subjective norm, perceived behavioral control, attitude, perceived usefulness, performance expectation, effort expectation, social impact, promotion condition, and fitness. The effect of these variables on farm acceptance intention was analyzed. The study found that four factors, including perceived behavioral control, perceived usefulness, social impact, and fitness, had positive effects on the acceptance intention of smart farms. Of these, perceived usefulness had the highest impact. In conclusion, all the TPB, TAM, UTAUT, and IDT applied to the research hypothesis to explain the smart farm acceptance intention included on or more variables with significant effects. In other words, these theories were evaluated as useful to explain the acceptance intention of smart farms.

The Effect of Perceived Risk and Technology Self-Efficacy on Online Learning Intention: An Empirical Study in Vietnam

  • DOAN, Thuy Thanh Thi
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.10
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    • pp.385-393
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    • 2021
  • In an effort to find ways to increase the effectiveness of online education, literature and empirical study based on the Technology Acceptance Model (TAM) have addressed a variety of questions, including perceived ease of use (PEU) and perceived usefulness (PU). After TAM, extensive studies have focused on the impact of extrinsic factors on PEU and PU, including Self-efficacy and Perceived Risk. This study aims to analyze the direct, indirect, and moderating effects of Self-efficacy and Perceived Risk on Online Learning Intention (OLI). Data was collected through a survey method from 472 students studying at universities in Vietnam. The collected data was analyzed using the PLS-SEM technique to test the hypotheses. The findings reveal that Technology Self-Efficacy influences the intention to take online courses both directly and indirectly through Perceived Ease of Use and Perceived Usefulness. Besides, Perceived Risk COVID-19 also has a positive effect on online learning intention, and plays a role as a moderating variable on the impact of PU on OLI. These findings suggest that students will have a stronger intention to study online when they are confident in their ability to use technology. When they believe in their ability to use technology, their online learning intention will also increase.

EXPLORING THE KEY FACTORS FOR BIM ACCEPTANCE IN CONSTRUCTION ORGANIZATIONS

  • Seul-Ki Lee;Jung-Ho Yu
    • International conference on construction engineering and project management
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    • 2013.01a
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    • pp.14-20
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    • 2013
  • Substantial research has been performed on the data standards and exchanges in the AEC/FM industry over the past several years. The growing popularity of BIM technology is based heavily upon a perception that the technology can facilitate the sharing and reuse of information during a project life-cycle. Although many researchers and practitioners are in agreement about the potential applicability and benefit of BIM in construction, it is still unclear why BIM is adopted, and what factors enhance implementation of BIM. Thus, BIM acceptance and use remains a central concern of BIM research and practice. Therefore, we propose the key factors affecting the acceptance of BIM in construction organizations using factor analysis. The key factors for BIM acceptance are identified through a literature review in TAM (Davis 1989) and related theories, and consolidated by interviews and pilot studies with professionals in construction industry. Based on the factors, a questionnaire was designed and sent out to construction organizations such as contractors, architects, and engineers in Korea. Total 148 completed questionnaires were retrieved. Using factor analysis, key factors were grouped into six dimensions. These findings will clarify what the highly prioritized factors are, and can also be used in an assessment tool for the performance of BIM utilization.

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모바일 서비스의 특성이 모바일 뱅킹 사용의도에 미치는 영향

  • Gu, Ja-Cheol;Kim, Nam-Hui;Seo, Yeong-Ho
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2006.11a
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    • pp.3-7
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    • 2006
  • 언제 어디서나 은행 업무를 처리할 수 있는 모바일 뱅킹 서비스는 모바일 환경의 급속한 성장으로 인해 관심이 높아지고 있다. 이에 본 연구에서는 새로운 채널로 부각되는 모바일 뱅킹서비스의 이용을 확대하기 위해서, 모바일 서비스 특성이 모바일 뱅킹 이용의도에 영향을 미치는 요인들을 규명하고자 한다. 이를 위해 정보기술의 수용 요인 분석에 유용한 TAM 모형을 기반으로 모바일 서비스 특성을 나타내는 즉시 연결성, 보안, 놀이성을 추가하였다. 또한, 모바일 서비스에 대한 개인의 신념이 모바일 뱅킹 사용의도에 미치는 영향을 살펴보고자 한다.

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Effect of Difference in Cold-tolerance of Variety on Forage Productivity of Italian Ryegrass in Middle Regions of Korea (중부지역에서 이탈리안 라이그라스 품종의 내한성 차이가 생산성에 미치는 영향)

  • Choi, Gi Jun;Choi, Ki Choon;Hwang, Tae Young;Lee, Ki Won;Kim, Ji Hye;Kim, Won Ho;Lee, Eun Ja;Sung, Kyung Il;Jung, Jeong Sung
    • Journal of The Korean Society of Grassland and Forage Science
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    • v.38 no.4
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    • pp.210-216
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    • 2018
  • This experiment was carried out to study the effect of difference in cold-tolerance and growth characteristics of variety on forage productivity of Italian ryegrass(IRG) in middle region of Korea from 2017 to 2018. Cold-tolerance of IRG was significant different between varieties(p<0.05). Overwinter rate of domestic variety of IRG was higher than that of foreign variety(p<0.05). Among early-maturing varieties, overwinter rate of Kowinearly was highest as 68% that was 33% higher than that of Florida 80. Among middle-maturing varieties, overwinter rate of Kowinmaster was highest as 70% that was 28% higher than that of Tam 90. DM yield of IRG was significant different between varieties(p<0.05). Among early-maturing varieties, DM yield of Kowinearly and Greenfarm 2 was about 3 to 3.5 ton/ha more than that of Florida 80. Among middle-maturing varieties, DM yield of Kowinmaster was about 2ton/ha more than that of winter-hawk or Tam 90. There is a direct correlation between forage productivity and cold-tolerance of IRG variety(p<0.01). These results suggested that choice of early- or middle-maturing variety with cold-tolerant is more important for increasing the forage productivity of IRG If harvesting for roughage have to be finished in the middle ten days of May in middle region of Korea.

Project Cost Management in Construction Industry in Ho Chi Minh City

  • Kim, Soo-Yong;Tuan, Kiet Nguyen;Luu, Van Truong;Le, Tam Thuong
    • International conference on construction engineering and project management
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    • 2015.10a
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    • pp.70-71
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    • 2015
  • Cost management always being the matters for project manager as well as other entities involved the construction projects. Vietnam is emerging country, many construction works were carried out and lot of construction projects will be developed in the near future with a huge investment capital come from outside and inside Vietnam. In recent years, international project management firms enter the Vietnam construction market, some issues emerged need to be solved. In which cost and schedule of the construction project was put in a thoroughly consider of not only project management team but also stakeholders. The research attempts to identify and assess the relationship of factors affecting the construction cost in construction phase in Ho Chi Minh City, Vietnam. Five main factor groups Owners/clients; Consultants; Contractors; Resource and Other were identified to propose the solution for cost management.

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