• 한국콘텐츠학회논문지
• /
• 제17권6호
• /
• pp.116-123
• /
• 2017

본 연구는 국립한글박물관 외래관람객 중 방문비중이 높은 미국, 일본, 중국 세 국적별 외래관람객들을 대상으로 방문행태, 전시시설 및 서비스 개선사항, 전시콘텐츠 및 전시서비스품질에 대한 만족, 전반적인 전시관람 만족 및 행동의도 간의 연관성 분석을 통해 주요 국적별 외래관람객들의 방문활성화 방안을 모색해 보았다. 분석결과, 세 국적별 외래관람객들의 방문행태 간 차이를 보였으며, 전시시설 및 서비스 개선사항은 미국인과 일본인 관람객은 '외국어 안내체계', 중국인 관람객은 '체험 프로그램'이 가장 개선되어야 할 사항으로 나타났다. 또한, 전시콘텐츠 및 전시서비스품질에 대한 만족도는 미국인 관람객의 만족도가 일본인 및 중국인 관람객의 만족수준 보다 높은 경향을 보여 국적별 차이를 보였다. 아울러 국립한글박물관 관람을 마친 후 전반적인 전시관람 만족 및 관람 후 행동의도 간의 차이에서는 미국인 관람객의 만족과 행동의도 수준이 일본인 및 중국인 관람객에 비해 다소 높은 경향을 나타냈다. 이러한 연구결과를 토대로 외래 관람객들의 국립한글박물관에 유도하기 위한 컨텐츠 개발 등 방문활성화 방안을 제시하였다.

• 한국실내디자인학회논문집
• /
• 제21권3호
• /
• pp.119-127
• /
• 2012

In correlation to the rapid growth of Korea's economy and increased international exchange, hotel architecture in Korea has likewise evolutionized in its own distinctive style. Since hotels accomodate foreign visitors, they should be representative of the local architecture in which they reside, to add to the experience of the regions culture. City hotels provide not only primary housing functions but also many different varieties of services. Furthermore, city hotels operate as a focal point for their local communities. Seoul announced special measures for the expansion of accommodations for foreign tourists, and a large number of hotel construction entities have consequently propagated. Unfortunately, the designs for most of these new hotels have failed to reflect their local cultural characteristics, with most having similar designs and programs. As Korea enters an era seeing ten million foreign tourists annually, progressive reform is especially necessary. Space marketing, which is based on strategies of cultural experience, is a crucial element to city boutique hotel planning. It must be applied to satisfy both the cultural needs of its local communities and well as to vitalize the local economy through development of cultural tourism. To date, there have been numerous studies on boutique hotels and space marketing. However, most of these studies are limited to interior designs and artistic trends rather than focusing on the unique architectural and public aspects of their respective cities. In this thesis, the overall aim and strategies of space marketing for the city boutique hotel are analyzed, and the elements of strategies are used for further case analysis. The purpose of this study is to find applicability of Korean boutique hotel development through the result of case studies. Also, this thesis aims to advocate space marketing for Korea's forthcoming boutique hotels, as a means to showcase its unique cultural assets as well as to advance its international appeal and competitiveness.

• 한국항공운항학회:학술대회논문집
• /
• 한국항공운항학회 2016년도 춘계학술대회
• /
• pp.151-161
• /
• 2016

As can be seen by the fact that 96% of foreign visitors to Korea travel by air, governments across Asia are aware of the importance civil aviation has in a country's economical developlment, and are fiercely investing in infrastructure and systems which could help set the ground for a hub strategy, catching the profits generated from air travel. In the case of Incheon Internation Airport (IIA), Chinese passengers have outnumbered Japanese passengers using IIA. Considering the potential growth of the Chinese air transport market, there is the growing need for thorough research regarding Chinese passengers. Surveys for the following study were distributed between September 2015 and October 2015, which includes Chinese holidays. Surveys were distributed to Chinese transfer passengers, with questions related to airport service and facility usage.

• 경영과학
• /
• 제31권4호
• /
• pp.107-116
• /
• 2014

Recently, various types of information and communication technology (ICT) such as cloud computing, big data, and virtual reality have been progressed in the world. Also, it is expected that there are many domestic and foreign visitors in Gangwon-do due to the Pyeongchang winter olympic games in 2018. In this environment, it is necessary to improve the competitiveness of Gangwon-do in winter sports areas exploiting both existing IT infrastructure and application technologies. In this paper, for sustainable development of Gangwon-do winter sports IT industry after the Olympics, we propose efficient implementation methods of 3 winter sports IT convergence services and Gangwon-do ICT activation strategy. The proposed 3 winter sports IT service areas are as follows. 1) Realistic winter sports IT service, 2) Winter sports medical IT service 3) Winter sports record analysis IT service.

• 통상정보연구
• /
• 제9권2호
• /
• pp.467-480
• /
• 2007

This research empirically examined changes in the images of Korea over three points in time among Japanese, Chinese, and U.S. visitors to South Korea. Between March 14 and May 31, 2005, about two to three months after the 2005 Seoul International Sports & Leisure Industry Show ended, 153 tourists from America, 129 from China, and 156 from the Japan completed the survey instrument. The results from a General Linear Model (GLM) with repeated measures showed that tourists from all three countries had more positive images after the Seoul International Sports & Leisure Industry Show than before it. It was concluded that the 2005 Seoul International Sports & Leisure Industry Show appeared to have a significant positive effect in enhancing the image of South Korea. The study suggests that an internationally significant trade Show can change the image of a tourism destination in a short time period.

• 한국산학기술학회논문지
• /
• 제14권10호
• /
• pp.5192-5198
• /
• 2013

본 연구는 구도심 상업가로를 활성화함에 있어서 사용자 집단들 간에 의견 차이가 있는지를 알아보는데 목적이 있다. 이를 위하여 김해시 구도심 상업가로의 사용자인 상인, 내국인 방문객 그리고 외국인 방문객을 대상으로 설문조사를 실시하였으며, 통계적 유의성을 검토하기 위하여 카이제곱검정을 실시하였다. 연구 결과 가로의 현황과 개선방향에 대하여 세 집단 사이에 의견 차이가 있음이 확인 되었다. 그러므로 상업가로의 활성화를 추진함에 있어서 상인들의 의견만 반영하기보다는 활성화에 필수적인 방문객들의 의견도 다양한 방법으로 반영할 필요가 있으며, 여기서 나타난 인식차이는 조정과 합의를 통하여 사업을 진행하여야 할 것이다. 본 연구는 향후 다른 상업가로 활성화 계획 수립 시 참고자료로 활용 될 수 있기를 기대한다.

• 한국실내디자인학회논문집
• /
• 제16권5호
• /
• pp.13-21
• /
• 2007

Wellbeing is a new trend to modern people and Spa facilities are an appropriate space to them seeking a wellbeing life. Spa facilities will be increased in demand as a value of a public welfare and wellbeing life and the study of them is required. Therefore this study was to analysed domestic and foreign spa programs and characteristic spaces. When synthesizing many spa programs they were divided into three parts: hydrotherapy as a healing therapy using water, touch therapy as a type of massage using a manual and subsidiary equipment and mind therapy to heal spirit. Space of spa facilities were divided into three parts: the supporting part, the relaxing and mediating parts and the room for therapy. The supporting parts included a front desk, a consulting room, lockers, bath room and acceptance rooms etc and they were arranged in entrance space generally. The rooms for therapy were composed with a room for hydrotherapy using water, rooms for touch therapy and rooms for mind therapy refreshing a spirit and they were established contiguously being used efficiently. The mediating parts provided spaces for relaxation and waiting place between therapies and they were established in independent space generally but they are paid attention at good spaces forming the community of visitors and giving a characteristic images for the spa. Spa has been divided into several types in accordance with age of visitors for example children, young people, middle aged people and aged people. It has equipped with complex functions from welfare to medical. Therefore it is thought that many studies of each facilities become accomplished to propose suitable interior design.

• 한국정보통신학회:학술대회논문집
• /
• 한국정보통신학회 2013년도 추계학술대회
• /
• pp.566-568
• /
• 2013

최근 정부의 창조과학의 일환으로 과학교육의 활성화를 위한 정책을 추진하고 있지만 과학전시는 인프라의 부족과 예산 및 인력의 부족으로 많은 어려움을 겪고 있는 현실이다. 과거의 과학관은 현장학습 체험의 대표적인 장소이자 유청소년들의 호기심의 장소였다. 그러나 현대에는 과학관의 경쟁상대는 테마파크나 온라인 게임들이 경쟁의 대상으로 부각되어지면서 체험과 교육이라는 두 가지 목표를 달성하기 위한 과학체험 전시기기의 변화가 요구되어진다. 해외 선진 과학관의 사례를 살펴보면 과학관이 단순한 과학교육 체험의 장이 아닌 하나의 문화공간으로서 휴식과 엔터테인먼트를 제공하고 있으며, 과학이외에도 주변 생활을 다양한 장르의 예술이나 패션 등과 결합하여 전시를 기획하고 있다. 본 연구에서는 현재의 획일화 되어진 전시기기의 설명 패널을 디지로그 북을 이용한 설명 패널로 교체하여 관람객의 연령과 학년에 맞춘 서비스를 제공함으로서 과학지식에 대한 지적 호기심 유발과 관람객의 만족도를 높일 수 있는 방안을 제시 하고자 한다.

• 시큐리티연구
• /
• 제53호
• /
• pp.231-251
• /
• 2017

태권도는 전 세계 208개국에서 8,000만의 인구가 수련하는 글로벌 스포츠로 발전하였다. 한국은 태권도의 모국으로서 국내에서는 국제 태권도 이벤트가 수시로 개최되고 있다. 태권도 콘텐츠의 이미지 만큼 중요한 것은 이벤트 시설에 대한 운영 계획 및 관리 일 것이다. 특히 참가자에 대한 안전관리는 그 무엇보다 중요하며 국제 이벤트가 많은 태권도의 경우 외국인 방문객도 많으므로 시설 및 행 프로그램에서의 안전 관리가 중요시될 필요가 있다. 이 연구에서는 태권도 이벤트 관련 경력을 지닌 전문가와 함께 심층면담을 실시하였다. 심층 면담을 바탕으로 국제 태권도 이벤트의 안전 관리 문제점을 분석하고 이를 타개 할 수 있는 개선 방향을 제안하였다. 이들 연구의 결과를 중심으로 제안하는 태권도 이벤트 안전관리의 개선 방향성은 제1범주인 선수 안전 영역에서 중요시 되는 문제는 안전 및 상해 관련 체계구축에 관한 개선의 요구이다. 그리고 제2범주인 관람객 안전 영역의 핵심 개선 방향은 전문 인력 확보 및 예산확보이다. 또한 제3범주인 시설 안전 영역에서 중요시 되는 것은 시설 안전 인증제 도입의 제안이다.

• 한국의상디자인학회지
• /
• 제21권1호
• /
• pp.17-33
• /
• 2019

The purpose of this study is to understand the present status of the international textile fashion conventions and the Korean textile fashion conventions in order to secure competitiveness in the textile fashion industry and to discover the satisfaction of the convention and to develop an improvement plan of the current textile and fashion conventions in Korea. For the method of study, five representative conventions of domestic and foreign textiles and fashion were selected and case analyses were conducted focusing on relevant reports. Also, the satisfaction and improvement of the conventions for companies, buyers and visitors attending the Preview in Seoul(PIS) convention were surveyed. The first result of the study was that international textile and fashion conventions have clarified their identity according to changes in the market environment and buyer's interest. For example, the professional exhibition changed the nature of the comprehensive convention or made it easier for many related businesses and buyers to attend the convention by sharing the same convention period and location with other conventions. In addition, the convention hall has been constructed to display promising items, such as eco-friendly materials and smart materials. Second, participating companies, buyers and visitors of the Preview in Seoul (PIS) convention were generally satisfied with the convention, but were aware of the need for change. In particular, the satisfaction level with the number and level of new buyers at home and abroad, the number of counseling sessions and the quality level were also found to be low.