• Knowledge Management Research
• /
• v.20 no.1
• /
• pp.195-213
• /
• 2019

This paper investigates the effects of firms' foreign market focus on the optimistic bias of analysts' earnings forecasts. Based on a sample of 852 U.S. manufacturing firms between 1994 and 2015, our empirical results suggest that higher growth of foreign market focus is associated with greater levels of analysts' forecast optimism. Drawing on the CEO career horizon and the upper echelon theory literature, we find evidence that CEOs' career horizon and functional background as a CFO moderates the relationship between the growth rate of foreign market focus and analysts' forecast optimism. This shows that while financial analysts perceive internationalization strategies as signaling growth potential, such perception can vary depending on CEOs' individual characteristics.

• Journal of Information Technology Applications and Management
• /
• v.21 no.3
• /
• pp.135-156
• /
• 2014

The Online business model for purchasing agent service is getting more popular. However, consumers perceive more risk when buying products from foreign online purchasing agents (FOPA) than from common online sellers (COS). This study focuses on finding out how consumers manage risk when they perceive risk and what different risk-reliever strategies they use when buying from high-risk FOPA and low-risk COS. This study has proved the following two. First, when consumers perceive risk at online purchasing, they tend to select risk-reliever strategies, such as the use of communication media, online assurance mark, seller's record, and secure payment to mitigate risk. With the application of those risk-reliever strategies, they built trust with the seller. Second, risk-perception of FOPA influences usage of communication media and check of online assurance mark more strongly than that of COS. On the contrary, risk-perception of COS influences the check of seller record more strongly than that of FOPA. This study helps to explain why FOPA is proliferating, despite its inherent high risk due to the fact that buyers and sellers are separated in time and space and that buyers and sellers have different social and cultural backgrounds. This study also helps managers of E-commerce to relieve consumer's risk-perception and to build trust.

• Journal of the Korean Society of Food Culture
• /
• v.32 no.5
• /
• pp.412-420
• /
• 2017

This study present base data for development of vinegar-based source and marketing strategies for penetration of the global market for local source companies by comparing and analyzing the awareness and choice factors of vinegar-based sauces by foreign consumers. Preference (p<0.05), matching food (p<0.001), number of purchases (p<0.001), place of purchase (p<0.001), information source (p<0.001), importance of selective attributes (p<0.05), and most frequently purchased vinegar-based sauces (p<0.01) differed significantly according to nationality. There were also significant differences by nationality in purchase intention (p<0.05), packaging (p<0.001), and purchase considerations (p<0.001) of naturally fermented vinegar-based sauce. Developing of vinegar-based sauces and menus should be combined so that it suitable for the food culture of each country.

• Journal of Digital Convergence
• /
• v.16 no.4
• /
• pp.55-67
• /
• 2018

The organizational politics strengthened resistance to change. This study explores how the organizational political perception and fairness in split firms affect resistance to change. The analysis showed that the boss's and colleague's politics is minimized by its distributional fairness and procedural fairness. The organizational politics strengthened resistance to change. Additionally, mediating effects of fairness were analyzed. As a result, it was revealed that the perception of organized politics by bosses and that colleagues' perception of organizational politics affected resistance to change based on distributional fairness. However, it was shown that procedural fairness had no mediating roles between organizational politics and change resistance. There is a need to pay keen attention to distributional fairness to minimize the resistance to changes of organizational members at the split. If distributional fairness is not secure, Members will be a political behavior.

• Korean journal of food and cookery science
• /
• v.14 no.5
• /
• pp.516-534
• /
• 1998

To identify the kinds and the usage of Korean traditional foods, a survey was conducted for 112 housewives in Hansan-Do area by using a questionnaire. The data were collected from 1994 to 1998. The results showed that the development of traditional foods and their menu for fast foods was the highest, however the frequency to use the developed fast food was the lowest in their perception degree. Traditional foods were evaluated much better than the foreign foods.

• Proceedings of the KSPS conference
• /
• 2006.11a
• /
• pp.139-141
• /
• 2006

Korean college students' experience in studying English overseas playes the significant role to their perception, not production. Korean Group which experiences foreign-stay for almost 1 year shows the similar pattern with its counterpart, Korean Non- Experiencing Group, in producing the signal of pre-vowel. On the contrary, Korean Experiencing Group shows the similar perceptual pattern with Native Speakers in word-final non-release stops.

• Journal of Agricultural Extension & Community Development
• /
• v.22 no.3
• /
• pp.293-300
• /
• 2015

This study was to investigate if there are important variables of rural tourism destination for foreign tourists that discriminate rural tourism perception, experience, and intention to behavior. of the experience activity among the regions and the villages. From the literature review, the survey questionnaires was developed to measure important variables of rural tourism destination, rural tourism perception, experiences and intention to behavior. A total of 799 useful samples were collected and analyzed in SPSS. Factor analysis showed that there are four underlying dimensions (program, preparation to receive, service and regional products, and human service). the results of discriminate analysis showed that service and regional products are important variables in rural tourism perception and experiences. And also service and regional products and human service are important variables in intention to behavior. More detailed discussion and implications are provided in conclusion.

• Journal of Engineering Education Research
• /
• v.13 no.6
• /
• pp.57-71
• /
• 2010

This paper is a study on the perception of current competency and expected competency of engineering freshmen by extracting core competencies acquired from university education. It also aims to suggest proper way for engineering university education. This study extracts competencies in the following five areas as core competencies: 'knowledge on major area', 'cultural ability', 'foreign language ability', 'basic learning ability', 'intercommunication ability'. To achieve this purpose, this study surveyed 'C' university engineering department freshmen (584 students) with questionnaires about their perception of core competencies. The results are as follows. First, engineering freshmen perceived current competencies were weak in every area, especially their capacities in 'foreign language ability' area were perceived to be weakest. Their demand for education is the highest in 'foreign language ability' area, and the second higher in 'knowledge on major area'. Secondly, there exists meaningful difference between perception of current competency and expected competency depending on the gender, high school department (science/liberal arts), high school location, types of college admissions, and types of mathematics in NAST. According to these results, this study suggests enhancement of foreign language (English) education in engineering department, design and implementation of various educational program to overcome individual difference, promoting importance of competencies in the 'cultural abilty' and 'intercommunication abilty', necessity of continuous adjustment and complementation for engineering educational program through accumulation of feedback processes, activation of career education through engineering education and special programs.

• Educational Technology International
• /
• v.14 no.1
• /
• pp.41-53
• /
• 2013

On the basis of two premises and embodied cognition theory, the vibration tactile learning is proposed as an effective method for foreign language learning. The premises are: the real nature of language is sound and the source of sound is vibration. According to embodied cognition theory, cognition is inherently connected to bodily sensation rather than metaphysical and independent. As a result, the vibration tactile learning is: people are able to learn foreign language better by listening to sound and experiencing its vibration through touch rather than solely listening to sound. The effectiveness of vibration tactile learning is tested with two instructional media theories: media comparison and media attribute. For the comparison, an experiment is conducted with control and experimental groups. The attributes of vibration tactile media are investigated in points of relationships with the learning process. The experiment results indicate a small effect on the increased mean score. Three kinds of relationships are found between the media attribute and learning process: enforced stimulus, facilitated pronunciation, and assimilation of resonance to sound patterns through touch. Finally, this paper proposes a new theoretical development for instructional media research: an embodied cognition based media research and development.

• Phonetics and Speech Sciences
• /
• v.6 no.1
• /
• pp.59-67
• /
• 2014

The purpose of this study is to scientifically examine Kuhl's (2011), originally Johnson and Newport's (1989) critical period graph, from a perspective of auditory perception and linguistic discrimination. This study utilizes two types of experiments (auditory perception and linguistic phoneme discrimination) with five different age groups (5 years, 6-8 years, 9-13 years, 15-17 years, and 20-26 years) of Korean English learners. Auditory perception is examined via ultrasonic sounds that are commonly used in the medical field. In addition, each group is measured in terms of their ability to discriminate minimal pairs in Chinese. Since almost all Korean students already have some amount of English exposure, the researchers selected phonemes in Chinese, an unexposed foreign language for all of the subject groups. The results are almost completely in accordance with Kuhl's critical period graph for auditory perception and linguistic discrimination; a sensitive age is found at 8. The results show that the auditory capability of kindergarten children is significantly better than that of other students, measured by their ability to perceive ultrasonic sounds and to distinguish ten minimal pairs in Chinese. This finding strongly implies that human auditory ability is a key factor for the sensitive period of language acquisition.