• 제목/요약/키워드: Food-Service

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외식업체 고객의 서비스 품질에 대한 기대도/만족도 분석 (Analysis of the Customers' Expectation and Satisfaction for Service Quality in Restaurants)

  • 양일선;김혜영;신서영;김성혜
    • 한국식생활문화학회지
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    • 제15권1호
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    • pp.41-49
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    • 2000
  • The effort to understand customer is essential and customer satisfaction measurement tool is needed in today's intensively competitive environment of restaurants. The objectives of this study were to measure customers' expectation and satisfaction of service quality attributes and to identify relatively important attributes for overall satisfaction in restaurants. The questionnaires were distributed to 232 customers at 78 family-style, pizza and fast food restaurants. Statistical data analysis was completed using SPSS for t-test, ANOVA, factor analysis, Pearson's correlation and regression analysis. The results of this study were as follows: 1) four and six- dimensional structures were established from 25 expectation and satisfaction attributes, respectively. 2) Demographic variables and usage characteristics didn't affect on service quality expectation, but expectations were significantly different according to the types of restaurant. 3) Expectation/satisfaction matrix showed different patterns in 3 types of restaurant. 4) 'Quality of food' and 'atmosphere' were the most relatively important attributes for overall satisfaction in restaurants.

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부산대학가 외식 유형과 고객 선호도 연구 (Patterns and Preference of Eating out in Pusan National University Area)

  • 신애숙;노승배
    • 동아시아식생활학회지
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    • 제10권3호
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    • pp.179-189
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    • 2000
  • Changes in eating culture patterns has been observed among modern Koreans from seeking out traditional types of eating out restaurant to the modern, luxurious, and hybrid food. This study aimed to investigate the patterns of eating out and preference of food in Pusan National University (PNU) area, representing typical Patterns of eating out in Pusan. Data revealed that the most popular places in which the subjects visited were Korean traditional restaurants and snack bars. The names of the places were in trendy style of Korean connotation, with Intention to appeal to the new generation. The interviewee reported that decision making on choice of plates were made by taste, price, and service in that order. The frequency of eating out was once In two or three days, Korean traditional restaurants, noodle shops, and restaurants of offering fusion food being the Place of choice. Preferred reasons for the PNU area were reported to be low price, followed by variety of food offered and geographical accessibility to the places. Most of the interviewees in the area were satisfied with the taste of food and service quality. A list of food they were willing to introduce to oversea foreigners included raw fish, Dongrae Pajon, Pulgoki, Kimchi and dog soup in that sequence. The results of survey indicator that changes in the eating out environment in Pusan were improvement of service quality, development of new recipes, improvement of hygiene standards and development of area-specific food. The results may also act as a guide in changing the eating out environment and developing tourism in Pusan.

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The Influence of Quality of Physical Environment, Food and Service on Customer Trust, Customer Satisfaction, and Loyalty and Moderating Effect of Gender: an Empirical Study on Foreigners in South Korean Restaurant

  • Shin, Yong Ho;Yu, Liu
    • International Journal of Advanced Culture Technology
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    • 제8권3호
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    • pp.172-185
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    • 2020
  • To explore the impact of restaurant service quality for foreigners in South Korea on customer satisfaction, customer trust, and loyalty from three dimensions: quality of physical environment, food quality, and service quality and the influence of perceived price on satisfaction and loyalty, a survey was conducted by collecting 202 valid questionnaires and Amos 23 was used to examine the relationships between variables. The results show that the quality of physical environment, food quality, and service quality have significant positive effects on customer trust, but only food quality has a significant effect on customer loyalty and all three have no significant effects on customer satisfaction. In addition, customer trust has a significant positive effect on customer satisfaction and customer loyalty, but the effect of customer satisfaction on loyalty has not been verified in this study. At the same time, perceived price has a significant positive effect on customer satisfaction, but no significant effect on customer loyalty. Then the study examined the moderating effect of gender by using the SEM multi-group analysis method, founding that there are no significant differences between male and female on the impact of the three dimensions of restaurant service quality on customer satisfaction, and no significant differences between male and female on the impact of perceived price on customer satisfaction and customer satisfaction on loyalty, meaning that gender's moderating effects are not valid. These conclusions of this study are useful for restaurant operators to improve the quality of the physical environment, food quality and service quality, effectively improve customer trust, and thus customer satisfaction and loyalty.

외식서비스산업에서 조직문화의 매개역할을 통한 감성리더십이 직무만족도와 조직몰입에 미치는 영향 (Effects of Emotional/Primal Leadership on Job Satisfaction and Organizational Commitment through Mediating Role of Organizational Culture in the Food Service Industry)

  • 강규철;오영호
    • 한국융합학회논문지
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    • 제8권7호
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    • pp.245-251
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    • 2017
  • 요즘 외식서비스산업의 시장 환경이 산업간 융합을 통해 발전이 급변하고 있으며, 외식산업의 조직이라는 환경 또한 현대화, 산업화가 되면서 점점 복잡하고 예측하기 힘들어지고 있다. 이러한 환경 속에서 고객의 전체적인 소비과정에 직원의 참여가 반영되는 외식서비스산업의 경우, 인적자원이 그 기업의 경쟁우위가 될 수 있으며 인적자원 및 조직 관리의 중요성은 크다. 그러므로 본 연구에서는 효과적인 조직관리를 위해 리더십의 역할을 인식하고, 외식서비스산업의 종사자들에게 효과적인 조직 관리를 위한 감성리더십의 역할을 살펴보고자 하였다. 특히, 외식서비스산업 종사자들의 감성리더십, 조직성과, 조직문화에 대해 통합적인 관점에서 어떠한 영향을 미치는지 조직문화의 매개효과를 통해 검증해 보고자 하였다. 경기지역 7곳의 외식서비스산업 종사자들을 대상으로 전체 500명 중 383명을 대상으로 외식서비스산업 종사자들의 감성리더십이 조직문화의 매개역할을 통해 조직성과에 영향을 미친다는 것을 확인하였다. 본 연구결과를 통해 인간관계의 중요성을 요구하는 외식서비스산업 구조의 이해와 발전에 통합적인 관점의 시야를 제공하고, 외식산업뿐 아니라 여러 서비스업종 간의 융합적 사고를 기반 한 인적자원관리에 도움을 줄 수 있으리라 본다.

호텔레스토랑의 서비스 품질이 고객만족에 미치는 영향에 관한 연구 - 부산지역을 중심으로 - (A Study on the Customer Satisfaction Influences by Hotel Restaurant Service Quality in Busan)

  • 이종한
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제14권2호
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    • pp.139-152
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    • 2003
  • The hotel restaurant has recently focused on increasing profits through better food and beverage service and sales. Especially, The modern Society, Called a Service - economized Society, is moving to Service Quality. Therefore, The Concerns about Service Quality is increasing and its competition is getting Stronger in the World. The Purpose of this Study was to find areas that needed to customer satisfaction in the department of the hotel restaurant. The customer satisfaction with the quality of service should profits in the restaurant of hotel. The Purpose of this study are as follows: The first, through the questionnaire, what is the main Hotel Restaurant Service Quality Influencing Customer Satisfaction\ulcorner Second, The result showed, as hypothesized, that significant difference in attribution among experimental groups existed for each factor of the independent variables.

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학교급식 영양교사와 영양사의 역할갈등, 자기효능감, 직무만족 및 직무몰입 비교 - 영양교사와 영양사의 상호작용을 중심으로 - (Comparison of Role Conflict, Self-Efficacy, Job Satisfaction, and Job Involvement between Nutrition Teachers and Dietitians at School Food Service in Incheon Metropolitan City - Focusing on the Interactions between Nutrition Teachers and Dietitians -)

  • 진정희;유정순;장경자
    • Journal of Nutrition and Health
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    • 제45권1호
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    • pp.64-79
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    • 2012
  • The purpose of this study was to compare differences in role conflict, self efficacy, job satisfaction, and job involvement perceived by school nutrition teachers and dietitians. A total of 335 female school nutrition teachers and dietitians from Incheon area were surveyed by a self-report questionnaire in November 2010. Collected data were processed using SPSS 15.0. The reliability of the questionnaire was tested and differences between the two groups were analyzed using the Student's t-test, the chi-square test, and a two-way analysis of variance (ANOVA). The job satisfaction level of nutrition teachers was higher than that of dietitians. The effect of role conflict and job satisfaction for nutrition teachers and dietitians was different according to age. In addition, self-efficacy, job satisfaction, and job involvement of nutrition teachers and dietitians were influenced by their annual salaries. The frequency of meals served also affected role conflict, job satisfaction, and job involvement of the nutrition teachers and dietitians, and the effect of job involvement by the nutrition teachers and dietitians was different according to meal service type. Therefore, it is necessary to establish strategies for resolving role conflicts among school foodservice specialists and improve their self-efficacy for enhancing consumer's satisfaction with the general quality of school food service. These efforts may contribute to job satisfaction and job involvement of food service specialists and ultimately to the productivity of food service and the establishment of food service specialist roles.

추출 방법이 개두릅 추출물의 항산화 활성에 미치는 영향 (Antioxidative Activity of Kalopanax pictus Shoot Extracted Using Different Extraction Methods)

  • 강경명;노홍균;박창수;윤광섭;홍주헌;이신호
    • 한국식품영양과학회지
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    • 제41권12호
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    • pp.1686-1692
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    • 2012
  • 개두릅 추출물의 항산화 활성을 증가시킬 수 있는 적정추출방법을 개발하기 위하여 상온교반, 초음파, 감압, 환류냉각, 환류냉각과 초음파 병행 추출법을 이용하여 추출한개두룹 추출물의 항산화 활성을 비교하였다. 추출수율은 환류냉각과 초음파 병행 추출물에서 높게 나타났다. 총 폴리페놀 및 총 플라보노이드의 함량 또한 환류냉각과 초음파 병행추출물이 각각 153.43 mg GAE/g, 62.53 mg RE/g으로 높았으며, 모든 추출물은 항산화 실험에서 농도 증가에 비례하여 활성이 증가하였다. 환류냉각과 초음파 병행 추출물은 추출농도 1,000 ${\mu}g/mL$에서 DPPH와 ABTS 라디칼 소거능(90.85%, 99.83%), 환원력(OD 0.95, 700 nm), 아질산염 소거능(55.46%), ferrous ion chelating 효과(45.12%)가 우수하거나 유사하였다.

외식프랜차이즈의 서비스 경험이 만족과 재방문의도에 미치는 영향: 인공신경망 분석의 적용 (Effect of Online Food Service Franchise Experiences on Satisfaction and Revisit Intention: Application of ANN Analysis)

  • 이신화;안성만;이유정
    • 한국프랜차이즈경영연구
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    • 제10권2호
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    • pp.59-70
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    • 2019
  • Purpose - Every company studies how to attract and retain new customers to increase competitiveness and profitability. Companies establish strategies to attract customers, secure competitive advantage and generate revenue. Businesses are looking for newer and better ways to differentiate themselves in the marketplace. One of the requirements for service differentiation is to make it a prerequisite for an engaging customer experience. Customer experience can be attained through service experience. Satisfaction determine whether to reuse the food service franchise. The purpose of this study is to investigate the effect of customer experience on the satisfaction and revisit intention of food service franchise. In this study, customer experience consists of three attributes such as service environment, food quality, and price fairness. Also, this study is to identify the importance of three service experience attributes of customer satisfaction and revisit intention using ANN (artificial neural network) analysis. Research design, data, methodology - The survey was conducted on customers who have visited franchise restaurants in one month in order to examine how service environment, food quality, and price fairness have been influenced customer satisfaction and revisit intention through online survey company (SM culture & contents). A total of 300 representative surveys were collected. Of those collected surveys, 26 were not used due to missing information, resulting in 274 as the final sample size. The sample size was more than 10 times more than the number of variables used in the structural model analysis. Results - The findings of this study are as follows: Service environment and price fairness have a significant effect on satisfaction. However, food quality did not have a significant effect on satisfaction. Finally, it was found that satisfaction had a significant effect on revisit intention. Meanwhile, according to the results of ANN analysis, satisfaction as a dependent variable was found to be the most important in male price fairness and service environment in female. Also, when the revisit intention is used as a dependent variable, both male and female price fairness are important. Also, when the intention to revisit is used as a dependent variable, both male and female price processes are important. Conclusions - First, a restaurant franchise enterprise needs to manage customer service experience. Customers should strive to eat and enjoy at a dining franchise store. Second, it is necessary to design a food service franchise shop as a customer-oriented service environment. Franchise companies need to improve the environment so that customers can use the store conveniently. Third, the restaurant franchise menu price needs to be cheaper than the alternative menu. The restaurant franchise menu needs to be constructed with a popular menu that can be used continuously by the customer, so that it can be set at a reasonable price.

퓨전 메뉴의 중요도, 만족도, 인지도 및 섭취 빈도에 관한 연구 (A Study on the Importance, Satisfaction, Perception and Intake Frequency of Fusion Menu)

  • 강혜정;이연정
    • 한국조리학회지
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    • 제14권4호
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    • pp.134-149
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    • 2008
  • This thesis is aimed to analyze the importance, satisfaction, perception and intake frequency of fusion menu in order to develop the market segmentations and marketing strategies for useful information on the fusion menu and its improvement in the food industries. The findings of the study are as follows: First, the study revealed that diet menu(low fat, low-cal) and vegetarian menu items have more influence on females than males in regard to the importance of fusion menu when examining gender. Second, the study revealed that Bulgogi pizza, Bulgogi burger, cheese cutlet, cheese kimbab, sweet and sour pork items have great influence on customers in their 10s while green tea latte, rice burger, Bulgogi pizza, kimchi hamburger items have a high effect on customers in their 20s in regard to the perception of fusion menu when examining age. Finally, the study revealed that the taste of food, the cleanliness of vessels, food hygiene, the freshness of food, the quality of menu, the portions of food, the nutrition of food, the speed of food service, food material harmony, the temperature of food, the flavor of food, distinctions from existing food, environment-friendly organic agriculture food material items have maintaining the good performance of fusion menus. It also showed that various strategies for price of fusion menu should be made when examining the IPA analysis.

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