• Title/Summary/Keyword: Film trailer

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A study on the visual rhythm of Korean film trailer (한국영화 예고편의 시각적 리듬 연구)

  • Kim, Hwangjae;Shin, Sangki
    • Journal of Korea Multimedia Society
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    • v.20 no.8
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    • pp.1472-1479
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    • 2017
  • The trailer is an advertising process that requires systematic fabrication in the planning process. However, the role of sufficient consideration of the specialty of the merchandise, and the study of the quality of the merchandise, can serve as an effective advertisement. Therefore, a trailer from a marketing standpoint should effectively express the components that need to be delivered to potential audiences within a brief running time. Want to see if the rhythm of the trailers can be tangible, and how it affects receivers.

Research on the Expression of Ink-and-Wash Painting by using 3D Animation (3D애니메이션을 활용한 수묵화기법 표현연구)

  • Han, Myung-Hee
    • Journal of Korea Multimedia Society
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    • v.13 no.7
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    • pp.1105-1114
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    • 2010
  • This thesis is a summary of the research result about the 20 seconds official trailer requested from the Pusan International Film Festival organizing committee. Since producing digital content is very significant at this moment, I tired to make an official trailer for 13th Pusan International Film Festival by integrating 3D animation with ink-and-wash painting. Motivated by a western-style painter, Shin Chang Sic's painting,' Arirang_HopeⅠ(An Official poster), I got to know how to express ink-and-wash painting by using digital technique and considering ink stick depth, line control and color elements for modeling, shading and rendering stage.

Motion Analysis of Power Tiller for Stability Improvement (III) -Verification of a Mathematical Model of Motion for Power Tiller-Trailer System- (동력경운기(動力耕耘機)의 안정성(安定性) 향상(向上)을 위한 주행(走行) 및 선회(旋回)에 관(關)한 연구(硏究) (III) -동력경운기(動力耕耘機)-트레일러 시스템 운동(運動)모델의 검증(檢證)-)

  • Park, K.J.;Ryu, K.H.;Chung, C.J.;Kim, K.U.;Yoo, S.N.
    • Journal of Biosystems Engineering
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    • v.13 no.2
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    • pp.1-8
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    • 1988
  • A scale model of power tiller-trailer system with the same kinematic characteristics was constructed one eighth of the actual size to validate the effectiveness of mathematical model of motion. The parameters for the scale model of power tiller-trailer system were measured by a series of laboratory experiments. Validation tests for the: scale model was conducted under several ground and operating conditions. The tests were performed on artificial ground surfaces with several kind, of slope and obstacle. The travel path of the scale model was photographed successively in three directions. The travel paths obtained from both the film analysis and the simulation model appeared to be consistent with each other. It was concluded that the simulation model could be used to predict the motion of actual power tiller-trailer system if the parameters for actual power tiller and trailer are provided.

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Back-up Control of Truck-Trailer Vehicles with Practical Constraints: Computing Time Delay and Quantization

  • Kim, Youngouk;Park, Jinho;Paik, Joonki
    • IEIE Transactions on Smart Processing and Computing
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    • v.4 no.6
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    • pp.391-402
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    • 2015
  • In this paper, we present implementation of backward movement control of truck-trailer vehicles using a fuzzy mode-based control scheme considering practical constraints and computational overhead. We propose a fuzzy feedback controller where output is predicted with the delay of a unit sampling period. Analysis and design of the proposed controller is very easy, because it is synchronized with sampling time. Stability analysis is also possible when quantization exists in the implementation of fuzzy control architectures, and we show that if the trivial solution of the fuzzy control system without quantization is asymptotically stable, then the solutions of the fuzzy control system with quantization are uniformly ultimately bounded. Experimental results using a toy truck show that the proposed control system outperforms a conventional system.

A Study on Narrative by the Control of the Time: Focused on the Analysis of the Trailer for Dead Island (시간의 조정을 통한 내러티브 연구 : <데드 아일랜드> 예고편 분석을 중심으로)

  • Roh, Chul-Hwan
    • Cartoon and Animation Studies
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    • s.40
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    • pp.397-421
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    • 2015
  • Aristotle's Poetics is the earliest work of dramaturgy. It explains some of the most important narrative notions, for example, Mimesis, Katharsis, Mythos(Plot), Ethos(Character), Anagnorisis and Peripeteia. etc. Aristotle considered the plot which is the arrangement of events, as the most important element of drama. This paper presents an example of a plot configuration as an alternative to the traditional narration used since Aristotle. Dead Island, developed by Techland and published by Deep Silver, is one of the most successful action role-playing survival zombie video games. Its trailer, the Winner of Gold Prize for Internet Film at Cannes Lions International Festival of Creativity in 2011. Since the purpose of the trailer is to attract the audiences/gamers to the film/game, it has generally a similer narrative method from its own works. But Dead Island trailer is different. We treat this trailer as an short animation. It could be a new example of the non-linear narrative by the control of the time for example, temporal arrangement, direction and speed. We analyse all shots of Dead Island's trailer with Poetics' rules and with $G{\acute{e}}rard$ Genette's some narrative notions for example temporal order and duration. Furthermore we look for how to maximize the audiences' curiosity by the adjustment of the time, combined with its shocking images.

Visual Narrative Strategy of Game Promotion: Comparative Analysis of Dead Island and Dead Island 2 Trailers (게임 프로모션 시각 내러티브 전략: <데드 아일랜드>와 <데드 아일랜드 2> 예고편 비교 분석)

  • Roh, Chul-Hwan
    • Cartoon and Animation Studies
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    • s.48
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    • pp.249-269
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    • 2017
  • Promotion and marketing, which are essential to lower the investment risk and maximize commercial profit in the video game market. Game developers and publishers set up public relations strategies to encourage potential consumers' needs. Considering characteristics of video game, the trailer, which is the animated image advertisement material, could occupy a key position in its promotion and marketing plan. Cinematic spectacles and attractive narratives are essential ingredients for game trailers, which are usually produced in 3D animation. Dead Island is an open world first person shooters (FPS) game released in 2011. When launched, it grabbed a great attention with a trailer, awarded the Golden Lion Prize for the best internet film at the Cannes Lions International Festival of Creativity. The game was a commercial success and several spin-offs were producted. In 2014, its publisher, Deep Silver showed the official trailer of Dead Island 2 at Electronic Entertainment Expo, the world's largest game show. Dead Island 2 was scheduled to be released in 2016, but has been now delayed until 2018. This study compares and analyzes two trailers of Dead Island 1 and Dead Island 2. We examine the narrative structure of the trailer for the sequel promotion of a successful game. The differences between the two could be useful for building a promotion strategy of other game series.

A Study on Motion Graphic about Title Design in Hollywood Movies Trailer (할리우드 영화예고편 타이틀 디자인의 모션그래픽 연구)

  • Kim, Jong-Sung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.3
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    • pp.1021-1026
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    • 2012
  • The active use of motion graphic in the production of digital movies contents is a significant way to deliver the contents' messages clearly and intensely. The analysis of film expression characters of digital movies contents based on the motion effect provides a good tool to present an effective method for the production of films using motion graphic. Motion graphic, which can animate motionless movies and graphic images dynamically, is now used as an excellent tool in the editing of digital movies. So, this study aims to show systematically the expression characters of digital movies contents by using the production of films of motion graphic. It also aims to suggest an efficient production of films by analyzing major contents produced with motion graphic and after that examining their types and skills according to the genres and times.

Analysis of Performance Factor of the Movie-The Handmaiden by Adapting (영화 <아가씨>의 각색에 따른 영화 흥행 요인 분석)

  • Choi, Young-Mi;Jo, I-Un
    • The Journal of the Korea Contents Association
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    • v.17 no.12
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    • pp.417-425
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    • 2017
  • The goal of this study is analysing a box office success of The Handmaiden in terms of modified space-time and character. The movie which has original novel induces desire of watching by decreasing property of experience good of movie based narrative of novel. Contrary to novel that is set in Victorian age, the movie changed contents that make a character who realizes masculine of colonialism and women oppressed by man escape through transcending class by adopting period of Japanese occupation. It hereby decreases negative effect by substituting growth and solidarity of women for the element of homosexuality. Also the gender discussion about crimes against female when the movie was running increases factor of sympathy of characters and accord with subject of the movie. Beside that, The reasons of success are detector, star system of actor, effective public marketing of movie trailer and selection of movie won the award for best picture at a film festival.. Movie through adapting novel enhances ability of various creation and blow up appreciation of spectator. The differentiation of adapted hit movie is that the altered content is creative, has subject that corresponding with universal awareness transcending space-time and expresses property of media effectively.