• 제목/요약/키워드: Factorial experiment

검색결과 511건 처리시간 0.031초

화장품 구매시 소비자의 자아이미지와 광고이미지의 일치감이 광고태도 및 브랜드태도에 미치는 영향 -화장품 광고의 제품유형과 메시지유형 조절효과를 중심으로- (The Congruence between the Self-Image and Advertising Image of Consumers on Advertising Attitude and Brand Attitude -The Moderating Roles of Product Type and Message Type on Cosmetics Advertising-)

  • 최정선;전중옥
    • 한국의류학회지
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    • 제34권5호
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    • pp.784-796
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    • 2010
  • Consumers focus on information about the symbolic meaning of a product for highly involved and emotional products (such as cosmetic products). This study examines the effectiveness of the congruence between cosmetics advertising image and self-image on consumer attitudes. In addition, this study examines two additional moderating effects, which are 'product type' and 'message type'. For the experiment, four advertizing type factorial designs were performed. A total of 320 undergraduate female students in Korea participated in the experiment. This study captured the subjective judgments of consumers on these three comparisons in terms of advertizing attitude, brand attitude, and purchase intention. The results are as follows: First, the greater the self-congruity on cosmetic advertising, then the greater the effectiveness on advertizing attitude. Second, the increased self-congruity on cosmetic advertising did not create greater effectiveness on brand attitude. Third, increased advertizing attitudes on the congruence between cosmetics advertising image and self-image increased the effectiveness on brand attitude. Fourth, increased advertizing attitudes on the congruence between cosmetics advertising image and self-image improved the effectiveness on purchase intention. Fifth, the greater the brand attitude (on the congruence between the cosmetics advertising image and the self-image produced)increased the effectiveness for purchase intention. The results show a significant moderating role of the product type. Marketers can use the results of this study to understand the market of cosmetic products for promotion.

Effects of feed form and feed particle size with dietary L-threonine supplementation on performance, carcass characteristics and blood biochemical parameters of broiler chickens

  • Rezaeipour, Vahid;Gazani, Sepideh
    • Journal of Animal Science and Technology
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    • 제56권5호
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    • pp.20.1-20.5
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    • 2014
  • An experiment was conducted to evaluate the effect of form and particle size of feed supplemented with L-threonine on growth performance, carcass characteristic and blood biochemical parameters of broiler chickens. The experimental design was a $2{\times}2{\times}2$ factorial arrangement of treatments evaluating two feed forms (pellet or mash), two feed particle sizes (fine or course), and two inclusion rates of dietary L-threonine (with or without) which adopted from 7 to 42 days of age. In this experiment, 360 a day old chicks in two sexes were assigned in each treatment and each experimental unit was included 15 chicks. Feed consumption and weight gain were measured weekly. At 35 days of age, blood samples were taken to analysis blood biochemical parameters. At the end of the experimental period, two birds were slaughtered in each treatment and carcass analysis was carried out. The results showed that the effect of feed form on body weight gain and feed intake in whole of experimental period was significant (P < 0.05). Broilers fed pelleted diets had more weight gain than the mash group. Growth performance parameters were not affected by feed particle size and dietary L-threonine supplementation in whole of experimental period (P > 0.05). The results of carcass analysis showed that liver and gizzard relative weights were influenced by feed form (P < 0.05). However, pancreas and liver relative weights were affected by feed particle size and dietary L-threonine supplementation, respectively (P < 0.05). Triglyceride and VLDL levels were affected by feed form and dietary L-threonine supplementation (P < 0.05). The effect of feed particle size on blood biochemical parameters was not significant (P > 0.05). In conclusion, the experimental results indicated that feed form increased feed consumption and weight gain in whole of experimental period (1 to 42 days of age) while feed particle size and dietary L-threonine had no effect on broiler performance.

단계적 실험 설계와 다차원 디자인 스페이스 분석 기술을 통한 초저온 SAW 공정의 최적 용접 파라미터 설계 (Optimal Parameter Design for a Cryogenic Submerged Arc Welding(SAW) Process by Utilizing Stepwise Experimental Design and Multi-dimensional Design Space Analysis)

  • 이현정;김영천;신상문
    • 품질경영학회지
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    • 제48권1호
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    • pp.51-68
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    • 2020
  • Purpose: The primary objective of this research is to develop the optimal operating conditions as well as their associated design spaces for a Cryogenic Submerged Arc Welding(SAW) process by improving its quality and productivity simultaneously. Methods: In order to investigate functional relationships among quality characteristics and their associated control factors of an SAW process, a stepwise design of experiment(DoE) method is proposed in this paper. Based on the DoE results, not only a multi-dimensional design space but also a safe operating space and normal acceptable range(NAR) by integrating statistical confidence intervals were demonstrated. In addition, the optimal operating conditions within the proposed NAR can be obtained by a robust optimal design method. Results: This study provides a customized stepwise DoE method (i.e., a sequential set of DoE such as a factorial design and a central composite design) for Cryogenic SAW process and its statistical analysis results. DoE results can then provide both the main and interaction effects of input control factors and the functional relationships between the input factors and their associated output responses. Maximizing both the product quality with high impact strength and the productivity with minimum processing times simultaneously in a case study, we proposed a design space which can provide both acceptable productivity and quality levels and NARs of input control factors. In order to confirm the optimal factor settings and the proposed NARs, validation experiments were performed. Conclusion: This research may provide significant contributions and applications to many SAW problems by preparing a standardization of the functional relationship between the input factors and their associated output response. Moreover, the proposed design space based on DoE and NAR methods can simultaneously consider a number of quality characteristics including tradeoff between productivity and quality levels.

수직형 손잡이와 수평형 손잡이의 높이와 간격에 따른 미는 힘 비교 (Comparison of the Pushing Forces between Horizontal Handle and Vertical Handle According to the Handle Height and Distance)

  • 송영웅
    • 대한안전경영과학회지
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    • 제16권4호
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    • pp.371-378
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    • 2014
  • Manual materials handling tasks are the main risk factors for the work-related musculoskeletal disorders. Many assistant tools for manual materials handling are being used in various kind of industries. One of them is a 4-wheeled cart which is widely used in manufacturing factories, hospitals, etc. The major force required to control the 4-wheeled cart is pushing and pulling. There are two types of handles being used for the 4-wheeled cart : vertical type (two vertical handles), and horizontal type (one horizontal handle). This study tried to investigate the pushing forces and subjective discomforts (hand/writst, shoulder, low back, and overall) of the two handle types with different handle height and distance conditions. Twelve healthy male students (mean age = 23.4 years) participated in the experiment. The independent variables were handle angle (horizontal, vertical), handle height (low, medium, high), and handle distance (narrow, medium, wide). The full factorial design was used for the experiment and the maximum pushing forces were measured in 18 different conditions ($2{\times}3{\times}3$). Analysis of variance (ANOVA) procedure was conducted to test the effects of the independent variables on the pushing force and discomfort levels. Handle height and angle were found to be the critical design factors that affect the maximal pushing forces and subjective discomfort. In the middle height, subjects exerted higher pushing forces, and experience lower discomfort levels compared to the high, and low height. There was no statistical influence of the handle distance to the pushing forces and subjective discomfort levels. It was found out that the effects of the handle angle (horizontal and vertical) on both pushing force and subjective discomfort were statistically significant (p < 0.05). The vertical handle revealed higher pushing force and lower discomfort level than the horizontal handle. The reason for that was thought to be the different postures of the hand when grasping the handles. The horizontal handle induced pronaton of the hand and made hand posture more deviated from the neutral position.

3차원 계측시스템을 이용한 개더스커트 형상 분석 (Analysis of the Shape of Gathered Skirts using a Three-Dimensional Measurement System)

  • 정희경;이명희
    • 한국의류학회지
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    • 제29권11호
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    • pp.1399-1409
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    • 2005
  • The purpose of this study was to analyze the shape of gathered skirts using a three-dimensional measurement system. And in this experiment, I try to accumulate three-dimensional data of wearing model and to figure out analyzing method made by shape of clothes. The experimental design consists of two factorial designs. I set up three different kinds of fabrics, ratio of gathers. Therefore nine samples were made. The instrument and tools for three-dimensional measurement was whole body 3D scanner. Analysis program used in experiment is RapidForm 2004 PP1 and Pattern Design 2000. Data analysis utilizes SPSS WIN 10.0 Package. T-test to effect an inspection of evidence, there was difference about measurement times. One-way ANOVA to analysis effect of gather made by gathering conditions. The following results were obtained; 1. As a result of inspecting an error several times using a three-dimension measurement system, convinced data was obtained. 2. At front, distribution of gap amount was larger than back. And as ratio of gathers increased, distribution of gap amount showed regularly. 3. After analyzing horizontal sectional figure of skirts, as a height of skirt changed from waist to the bottom of skirts, the results showed as follows. While section width, section thickness, node width, node depth increased, node count decreased. 4. With the horizontal section levels of gather skirt, the silhouette on middle hip section was similar with the silhouette of body line. And as ratio of gathers around hip section increased, nodes showed regularly. At the bottom of skirts showed different nodes by different gathering condition.

실험 계획법을 이용한 점착방지막용 플라즈마 증착 공정변수의 최적화 연구 (Optimizing the Plasma Deposition Process Parameters of Antistiction Layers Using a DOE (Design of Experiment))

  • 차남구;박창화;조민수;박진구;정준호;이응숙
    • 한국재료학회지
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    • 제15권11호
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    • pp.705-710
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    • 2005
  • NIL (nanoimprint lithography) technique has demonstrated a high potential for wafer size definition of nanometer as well as micrometer size patterns. During the replication process by NIL, the stiction between the stamp and the polymer is one of major problems. This stiction problem is moi·e important in small sized patterns. An antistiction layer prevents this stiction ana insures a clean demolding process. In this paper, we were using a TCP (transfer coupled plasma) equipment and $C_4F_8$ as a precursor to make a Teflon-like antistiction layer. This antistiction layer was deposited on a 6 inch silicon wafer to have nanometer scale thicknesses. The thickness of deposited antistiction layer was measured by ellipsometry. To optimize the process factor such as table height (TH), substrate temperature (ST), working pressure (WP) and plasma power (PP), we were using a design of experimental (DOE) method. The table of full factorial arrays was set by the 4 factors and 2 levels. Using this table, experiments were organized to achieve 2 responses such as deposition rate and non-uniformity. It was investigated that the main effects and interaction effects between parameters. Deposition rate was in proportion to table height, working pressure and plasma power. Non-uniformity was in proportion to substrate temperature and working pressure. Using a response optimization, we were able to get the optimized deposition condition at desired deposition rate and an experimental deposition rate showed similar results.

Nitrate supplementation of rations based on rice straw but not Pangola hay, improves growth performance in meat goats

  • Paengkoum, Siwaporn;Khotsakdee, Jiravan;Paengkoum, Pramote;Schonewille, Thomas;Yuangklang, Chalermpon
    • Animal Bioscience
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    • 제34권6호
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    • pp.1022-1028
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    • 2021
  • Objective: Supplemental nitrate is known to be an effective tool to mitigate methane emission by ruminants. Based on theoretical considerations, supplemental nitrate can improve but also deteriorate the growth performance. The overall effect of supplemental nitrate on growth performance, however, is not yet known. The objective of the current study was therefore to evaluate the effect of a higher dose of NO3- on overall growth performance when feeding either Pangola grass hay or rice straw. Methods: Thirty-two crossbred, 3-month-old Thai native×Anglo-Nubian crossbred male goats were used. The experiment had a 2×2 factorial design with an experimental period of 60 days. Eight goats were randomly allocated to each dietary treatment, i.e. a ration containing either Pangola hay (Digitaria eriantha Steud) or rice straw (Oryza Sativa) as a source of roughage, supplemented with a concentrate containing either 3.2% or 4.8% potassium nitrate. The rations were formulated to be isonitrogenous. The animals were weighed at the start of the experiment and at days 30 and 60. Feces were collected during the last five days of each 30-day period. Results: High-nitrate increased overall DM intake by approximately 3%, irrespective the source of roughage, but only the goats fed a rice straw-based ration responded with an increase in body weight (BW). Thus, the overall feed conversion ratio (kg feed/kg BW gain) was influenced by roughage source ×nitrate and decreased by almost 60% when the goats were fed rice straw in combination with a high versus a low dietary nitrate content. The digestibility of macronutrients was only affected by the source of roughage and the digestibility of organic matter, crude protein, and neutral detergent fibre was greater when the goats were fed Pangola hay. Conclusion: It was concluded that the replacement of soybean meal by nitrate improves the growth performance of meat goats fed rations based on rice straw, but not Pangola hay.

Effects of dietary palm kernel meal and β-xylanase on productive performance, fatty liver incidence, and excreta characteristics in laying hens

  • Choi, Won Jun;Kim, Jong Hyuk;Kim, Hyun Woo;Kim, Kwan Eung;Kil, Dong Yong
    • Journal of Animal Science and Technology
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    • 제63권6호
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    • pp.1275-1285
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    • 2021
  • The objective of the present experiment was to investigate the effect of dietary palm kernel meal (PKM) and β-xylanase supplementation on productive performance, egg quality, fatty liver incidence, and excreta characteristics in laying hens. A total of 320 Hy-Line Brown laying hens (33 weeks of age) were allotted to 1 of 4 treatments with 8 replicates in a feeding trial. Each replicate consisted of 10 consecutive cages with 1 hen per cage. The corn-soybean meal-based control diet was prepared. Additional diet was prepared by including 10% of PKM in the control diet with a partial replacement of corn, soybean meal, and animal fat. In addition, 0.025% β-xylanase was supplemented at the expense of celite to those 2 diets to produce 4 treatment diets in a 2 × 2 factorial arrangement. All hens were provided the diet and water ad libitum for 8 weeks. Results indicated no significant interactions between inclusion of dietary PKM and β-xylanase for all measurements; therefore, the main effects were mainly discussed. Hens fed diets containing 10% PKM had greater (p < 0.05) feed intake and yolk color than those fed diets containing no PKM. However, dietary PKM did not influence fatty liver incidence and excreta characteristics. Dietary β-xylanase supplementation had no effects on all measurements, regardless of inclusion of PKM. In conclusion, PKM can be a potential feed ingredient for laying hens at the inclusion of 10% in the diet. It appears that dietary β-xylanase used in the current experiment has little effect on layer productivity, regardless of inclusion of 10% PKM in the diet.

Effects of transport time and feeding type on weight loss, meat quality and behavior of broilers

  • Fu, Yajie;Yin, Jingwen;Zhao, Ning;Xue, Ge;Zhang, Runxiang;Li, Jianhong;Bao, Jun
    • Animal Bioscience
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    • 제35권7호
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    • pp.1039-1047
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    • 2022
  • Objective: The purpose of this study is to determine the optimal time of transportation of floor-feed and scatter-feed broilers. Methods: Eighty healthy Arbor Acres (AA) broilers (21-day-old, 624.4 g, male, standard error = 6.65) were selected and randomly divided into two experimental groups (floor-feed and scatter-feed), then fed for three weeks. The experiment comprised a 2×4 factorial design with 2 feed patterns (floor-feed and scatter-feed) and 4 transport periods (2, 3, 4, and 5 h), and 4 replicates of 5 broilers (54-day-old, 2243 g, standard error = 46.65) was used to compare weight loss, meat quality and behavior index of different groups. Results: It appeared that drip loss, meat color and resting behavior of experimental broilers changed as length of transportation (p<0.05), however, weight loss and pH were not significantly transformed (p>0.05). Compared with floor-feed group, broilers in scatter-feed group had lower pH at 24 hours (3 h) and different behavioral indicators (p<0.05). Especially indicators after 3 h transportation, there were obvious differences between the two feeding modes in the behavior reaction of stress events before slaughter with different transport duration (p<0.05). The fluctuation of data on resting behavior with scatter-feed was significantly higher than that of floor-feed broilers. There was no interaction between transport time and different feeding methods for index tested of our experiment (p>0.05). Conclusion: Comprehensive analysis showed that the maximum transport duration of floor-feed and scatter-feed broilers should not exceed 3 h, and scatter-feed broilers were more likely prone to fear.

SNS 미디어의 크리에이티브 유형과 사용자의 민감성 및 공감적 이해에 따른 설득 효과 (Persuasive Effects Depending on the Type of Creative Ads in Social Media and User Sensitivity and Empathy)

  • 김재영
    • 한국융합학회논문지
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    • 제13권5호
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    • pp.145-154
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    • 2022
  • 본 연구는 사용자의 민감성과 공감적 이해 수준에 따른 페이스북 광고의 시각적 수사유형에 대한 효과를 분석하는데 그 목적이 있다. 피험자간 요인설계(시각적 수사유형)×2(브랜드 민감성)×2(공감적 이해도)로 설계하였다. 페이스북 광고의 광고효과를 실험을 통해 분석한 결과는 다음과 같다. 페이스 북 광고의 두 가지 유형에서 동일하게 시각적 수사, 브랜드 민감도, 공감적 이해에서 3원 상호작용 효과가 나타났다. 시각적 수사 유형의 경우, 시각적 직유 광고에 대한 브랜드 민감도와 공감적 이해도 간에 상호작용 효과가 나타나지 않았다. 그러나 시각적 은유 광고의 경우 브랜드 민감도와 공감적 이해도가 모든 종속변수에서 상호작용 효과가 있는 것으로 나타났다.