• Title/Summary/Keyword: Export Strategy

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A Study on Japanese Export Promotion Strategy for agricultural products and our countermeasures (일본의 농산물 수출촉진 전략과 우리의 대응)

  • Lee, Won-Keun
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.47
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    • pp.357-377
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    • 2010
  • The Ministry of Agriculture, Forestry and Fisheries(MAFF) of Japan established the aim which exports the agriculture, forestry and Fisheries products amounting to a trillion Yen until 2013 in 2004, endeavoring to realize the aim in strengthening both overseas publicity activities and domestic product system. Such changes means that the Japanese agriculture is exchanging defence into attack and gives a important meaning to our agricultures which have a similar agriculture base as Japan. The countermeasures for agricultural products export promotion by MAFF is greeting a 5th year now and obtains a considerable result in agricultural products exports and the export item. Meantime, There are also opinions that the Japanese agriculture has to make efforts to cut the product cost by a large margin in order to prepares a competitive power. we have to consider the counter-measure which will be able to accommodate harmoniously both of two facts that first, Japanese Export Promotion Strategy for agricultural products is giving a hope in the Japanese rural society which have been considered that remaking will be impossible until now, and secondly, the agricultural reform which the cutting of cost and price of agricultural products will be possible in has to be promoted.

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The Effects of Alternative Channel Integration Structures on the Channel Performance: An Implication for Export Channel Strategy (유통경로 지배구조 유형과 유통성과 간의 관계에 관한 실증적 연구: 수출유통구조 전략에 관한 시사점)

  • Kim, Kyu-Dong
    • International Commerce and Information Review
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    • v.14 no.2
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    • pp.81-119
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    • 2012
  • In order to maintain high level of control over and close coordination of foreign marketing activities, export manufacturers often consider vertical integration strategy into global distribution. However, full integration is not always a feasible option. The purpose of this study is to investigate the alternative ways to achieve optimal level of control over export channel system for desirable channel performance. This study investigates different options for integration of the vertical channel structure, and examines their effect on the performance. The findings of this study suggest different combination of ownership and coordination level has varying impact upon channel performance: efficiency, effectiveness, and adaptiveness. This implies exporters may achieve desirable performance control over export channel without fully integrating the channel via ownership.

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Entrepreneurial Orientation and Export Performance of Emerging Market SMEs: The Moderating Role of Dynamic Capabilities in South Africa

  • ROBB, Charles;KIM, Eun-Mi;LEE, Jae-Woo
    • Journal of Distribution Science
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    • v.18 no.12
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    • pp.15-29
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    • 2020
  • Purpose: Due to an ever more interconnected global commercial environment, the role of SMEs from emerging markets has attracted considerable attention in business literature of late. Reinforced by strategic management theory, this study builds on aspects such as entrepreneurial orientation and dynamic capabilities to construct and test a framework that focuses on exploring their associations with export performance. Research design, data and methodology: To contribute further towards a deeper understanding of these markets, the current study empirically tests a model using data collected from 225 exporting firms located throughout South Africa. Results: The results from the data analysis show that entrepreneurial orientation contributes significantly towards improving the performance of South African SMEs. Additionally, this study integrates three dynamic capabilities in the strategy-performance relationship to test their interacting effects on the correlation between entrepreneurial orientation and export performance. Further findings advocate support for relationship-based capabilities playing a moderating role between entrepreneurial orientation and the exporting performance of small and medium firms emanating from emerging markets. Conclusions: Findings provide substance to the argument that entrepreneurship, as a strategy-making process, leads to export performance in emerging nations. Especially, this study provides several suggestions as to how small and medium-sized organizations can develop their exporting performance based on the research findings.

Japan's Export Regulations and Korea's Investment Attraction Strategy: Focusing on the Parts and Materials Industry

  • Lee, Min-Jae;Jung, Jin-Sup;Lee, Jeong-Eun
    • Journal of Korea Trade
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    • v.24 no.3
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    • pp.55-72
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    • 2020
  • Purpose - In this paper, we provide recommendations for Korea's long-term direction and strategic measures to attract inward foreign direct investment (FDI) in response to Japan's export regulations. In doing so, we analyze the current situation and characteristics of trade between Korea and Japan, focusing on the parts and materials industry, which is particularly affected by Japan's trade regulations. Design/methodology - Based on the analysis of five successful inward FDI cases (e.g. Toray, IGK, Delkor, GlobalWafers, DuPont) and statistic trend review in the parts and materials industry, we consider various factors pertaining to successful inward FDI in Korea and propose valuable investment attraction strategies. Findings - For a successful investment attraction strategy, we studied some statistical trends in the internal and external environments of the parts and materials industry and successful investment attraction cases in Korea. We have found that in order to increase the probability of success in attracting investment, we need a mid-to long-term strategy considering multiple factors such as "Production-oriented, Demand-linked, Global Value Chain (VGC) linked, and Policy-linked investment attraction." Originality/value - We suggest several specific measures and important strategic implications for the Korean government and firm's managers to attract inward FDI successfully.

A Study on the Determinants of Export Diversification and Adoption of Competitive Advantage Strategy Using Hierarchical Analysis - A case of Automotive Parts enterprises (계층분석기법(AHP)을 이용한 수출다변화의 결정요인과 경쟁우위 전략 채택에 관한 연구 - 자동차부품 기업 사례)

  • jang, Ik-geun;Kim, Byung-Keun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.9
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    • pp.435-445
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    • 2018
  • This study analyzed factors that should be considered in the process of export diversification strategy formulation and priorities of strategies. We reviewed the extant literature and interviewed six experts. Cross-sectional analysis of a literature review and interview results were used to determine the influencing factors of export. The data for this study were collected from a survey of 68 export experts in Automotive Parts enterprises. Data were analyzed using AHP. As a result of the analysis, the order of importance appeared in the order of internal capacity, correlation buyer effect, entry barriers, technology response, and competition environment. The regions with a high overseas level were product differentiation, centralization, and low cost, whereas those with a low level were in the order of low cost, product differentiation, and concentration. It is meaningful to review the alternatives for adoption of the export diversification strategy and establish a strategy appropriate to the situation. It is necessary to establish a customized strategy considering the characteristics of the global region, and not only internal competence but also mutual relationship with local buyers are important.

The Effects of Export Market Prioritization on Superior Financial Performance: A Focus on Propositional Development

  • Oh, Han-Mo
    • Asia-Pacific Journal of Business
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    • v.10 no.3
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    • pp.143-151
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    • 2019
  • Whether export-market prioritization is effective on financial performance is a controversial issue. Nevertheless, few studies have addressed this issue. The present study attempted to explicate the effects of exporters' market prioritization on their superior financial performance. Based prominently on the market-segmentation theory and the relationship-marketing theory, the current study developed propositions of whether export-market prioritization is economically reasonable. It is posited that export-market prioritization postively influences buyer satisfaction in a primary market; that export-market prioritization negatively affects on buyer satisfaction in a secondary market; that export market prioritization reduces costs in relation to export marketing and sales; that buyer satisfaction positively influences buyer loyalty for both buyers in primary markets and ones in secondary markets; that buyer loyalty positively influences share of wallet for both buyers in primary markets and ones in secondary markets; and that share of wallet positively influences sales per buyer for both buyers in primary markets and ones in secondary markets. Thus, exporters should identify suitable export-market segments and prioritize export markets. The present study suggested that exporters monitor market profitability, assess the quality of buyer information, and conduct selective organizational alignment in order to develop a prioritization strategy.

A Study on Export Support Strategy of Green Industry (녹색산업의 수출지원전략에 관한 연구)

  • Lee, Jae-Young;Kim, Hong-Gi
    • International Commerce and Information Review
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    • v.12 no.4
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    • pp.455-476
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    • 2010
  • The Green Growth industry-becomes very important as new growth engines in the Korean economy. At the same time, the green industry export support becomes important because the export determines the competitiveness of the industry. Most export support systems in the past was a short-tenn basis but the support for green industry should be made in the long-tenn and systematically. Therefore, effective export support system for green industry are suggested in this paper. First, the green industry-related laws should be amended. Second, active technical support and financial support should be available and the restriction for domestic market activation should be removed. Lastly, the information about green protectionism should be provided with effective counterplan. As a result, the Korean green industry can have competitiveness in international markets. and help Korean products improve Korea Premium.

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A Environment Analysis and Competition Improvement Strategy of the Robot Industry according to Enforcing Korea-USA FTA (한-미 FTA 시행에 따른 로봇산업의 환경 분석 및 경쟁력 향상 전략)

  • Jeon, Hangoo;Seo, Kwang-Kyu
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.10
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    • pp.4551-4556
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    • 2012
  • This paper aims at examining the Korea export competitiveness of robot industry and presenting the strategy to improve capability of robot industry under Korea-US FTA. For the purpose, the current status and environment of Korea-US robot industry and the core points of Korea-US FTA are analyzed. In addition, using SWOT analysis of Korean robot field, we analyzed the characteristics of Korean robot industry and proposed the strategy for export expansion and strength of export competitiveness. Through above analyzation and strategies, we found out that Korea robot industry have some advantage to go into the US market and get the opportunity to improve the export capability though Korea-US FTA. In conclusion, to improve current status and to get the competitiveness, government and companies related with robot industry should recognize and utilize Korea-US FTA effect significantly.

An Environment Analysis and Competition Improvement Strategy of the Cleaning Robot Market under Korea-US FTA (한-미 FTA 체제하에서 로봇 청소기 시장의 환경 분석 및 경쟁력 향상 전략)

  • Jeon, Hangoo;Seo, Kwang-Kyu
    • Journal of Digital Convergence
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    • v.10 no.10
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    • pp.13-18
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    • 2012
  • This paper aims at examining the Korean export competitiveness of clean robot industry and presenting the strategy to improve capability of clean robot industry under Korea-US FTA. For this purpose, the current status and environment of Korea-US clean robot industry and the core points of Korea-US FTA are analyzed. In addition, using SWOT analysis of Korean clean robot field, we analyzed the characteristics of Korean cleaning robot industry and proposed the strategy for export expansion and strength of export competitiveness. Through above analyzation and strategies, we found out that Korean clean robot industry have some advantage to go into the US market and get the opportunity to improve the export capability though Korea-US FTA. In conclusion, to improve current status and to get the competitiveness, government and companies should recognize and utilize Korea-US FTA effect significantly.

A Leverage Strategy of the Defense Export Based on System Thinking (시스템사고를 이용한 한국 방산수출 레버리지 전략)

  • Lee, Sang-Eun;Seo, Hyeok;Jung, Jong-Hee;Yang, Ho-Kyung;Kang, Seok-Joong
    • Journal of the military operations research society of Korea
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    • v.36 no.1
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    • pp.103-121
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    • 2010
  • As a cutting edge technology intensive value-added business, the defense industry is jumping into a new engine of a national growth. Also, the defense industry export is recognized not only as the field to activate the Korean economy but also as an important field to create the national brand value. However, though the consensus on the importance of defense industry export helps achieve the remarkable performance in reality, the rate of increase in the budget for national defence is slowing down gradually, and the investment in R&D is not so big, and there are a lot of drawbacks with the management of core technology and the development of cutting edge weapon system. Accordingly, this thesis tried to find the leverage to make the structure of defense industry export work normally after analyzing the systematical structure of defense industry export to understand its characteristics. Also, through the process to make the leverage a strategy, the thesis tried to present the optimal direction of policy to join the ranks of the advanced countries in defense industry export.