• Title/Summary/Keyword: Exhibition/Convention Center

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Exhibition and Convention Destination Site Evaluation Using Importance-Performance Analysis (중요도-성취도 분석에 의한 전시컨벤션 개최지 평가)

  • Kim, Si-Joong;Park, Chang-Kyu
    • Journal of the Economic Geographical Society of Korea
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    • v.9 no.3
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    • pp.358-378
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    • 2006
  • This study aims to examine seven factors and forty-two selection attributes of Seoul as an Exhibition and Convention Destination Site through the Importance-Performance Analysis(IPA) from the Exhibition and Convention Planner. The result of this study shows these three conclusions. First, according to the result of the Importance-Performance Analysis(IPA) of the forty-two selection attributes of an Exhibition and Convention Destination Site, thirteen attributes were placed on the right top area(Keep Up the Good Work), four attributes were placed on the right bottom area(Possible Overkill), five attributes were located on the left top area(Concentrate Here), and the other twenty attributes were located on the left bottom area(Low Priority). Second, the Importance-Performance Analysis(IPA) of seven factors in an Exhibition and Convention Destination Site reveals that the factors in the right top area(Keep Up the Good Work) of high importance and high performance were "Exhibition and Convention Center Facilities", "Exhibition and Convention Fee", and "Exhibition and Convention Center Accommodation Capacity". And the one factor located on the left top area(Concentrate Here) of high importance and low performance was "Exhibition and Convention Destination Regional Space", while the other factors of "Exhibition and Convention Center Management", "Exhibition and Convention Destination Tourism Space" and "Exhibition and Convention Destination Leisure Activity Space" were placed on the left bottom area(Low Priority) of low importance and low performance. Third, the difference of the mean value of the Importance and Performance on Seoul as an Exhibition and Convention Destination Site has been revealed that the performance of the attributes was lower than the importance of the attributes because forty attributes have described all plus(+) except two attributes.

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A Semantic Network Analysis of Big Data regarding Food Exhibition at Convention Center (전시컨벤션센터 식품박람회와 관련된 빅데이터의 의미연결망 분석)

  • Kim, Hak-Seon
    • Culinary science and hospitality research
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    • v.23 no.3
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    • pp.257-270
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    • 2017
  • The purpose of this study was to visualize the semantic network with big data related to food exhibition at convention center. For this, this study collected data containing 'coex food exhibition/bexco food exhibition' keywords from web pages and news on Google during one year from January 1 to December 31, 2016. Data were collected by using TEXTOM, a data collecting and processing program. From those data, degree centrality, closeness centrality, betweenness centrality and eigenvector centrality were analyzed by utilizing packaged NetDraw along with UCINET 6. The result showed that the web visibility of hospitality and destinations was high. In addition, the web visibility was also high for convention center programs, such as festival, exhibition, k-pop and event; hospitality related words, such as tourists, service, hotel, cruise, cuisine, travel. Convergence of iterated correlations showed 4 clustered named "Coex", "Bexco", "Nations" and "Hospitality". It is expected that this diagnosis on food exhibition at convention center according to changes in domestic environment by using these web information will be a foundation of baseline data useful for establishing convention marketing strategies.

Strategies for Improving Financial Management Performance of Exhibition and Convention Centers in Korea Based on Financial Ratio Analysis (재무비율분석에 기초한 한국 전시컨벤션센터의 재무적인 경영성과 개선전략)

  • Yongsuk Kim
    • Korea Trade Review
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    • v.46 no.4
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    • pp.1-16
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    • 2021
  • This study suggests improvements in the management performance of the five largest exhibition and convention centers in Korea through financial ratio analysis. For this research, the financial ratios of each center were compared to the average of the centers as well as to the overall industry average during the past five years. According to the analysis results, the stability and growth ratios of the centers were excellent, but the profitability and activity ratios were poor. In particular, the ratios of profitability were in state of urgent need for improvement because they were at the level of severe deficits. It was analyzed that sales increase can be the key factor to improve centers' operation income and net profit to improve profitability. This study recommends measures to increase sales by using centers' facilities and their functions. The first is to actively host large-scale international meetings and conventions that only exhibition and convention centers can accommodate. The second is to attract brand exhibitions through strategic alliances with global Professional Exhibition Organizers (PEOs). Lastly, it is to organize sports and cultural events that are appropriate for incentive tours of associations and corporations.

The Analysis and Design using UML for the Core Function of Convention Hub-Network System (UML을 활용한 컨벤션 허브 네트워크 시스템 구축의 핵심기능 분석 및 설계에 관한 연구)

  • Park, Ki-Nam
    • Knowledge Management Research
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    • v.11 no.1
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    • pp.51-64
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    • 2010
  • The exhibition and convention industries, which are recognized as industrial hub linked with many relational industries. It is important to prevent a excessive competition for convention centers among districts and to gain some benefit fairly. Each convention center needs a lot of convention to held in it's district. In order to obtain many conventions to held in Korea for many convention center, convention bureau has to manage the processes to attract convention with many collaborators using the convention hub-network system. We should, therefore, pay attention to construction of the convention Hub-Network system to activate the convention industries in the district. We lay out the critical design for three functions of the convention Hub-Network system using UML. Finally we show the demonstrative web pages that explain critical three functions.

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A Study on the Actual Conditions of Exhibition Booth's Design in Convention Center (컨벤션센터 부스디자인 현황에 관한 연구(1))

  • Oh, Dae-Jong;Chong, Geon-Chai
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.05a
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    • pp.164-167
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    • 2005
  • The aim of this study is to establish the actual conditions of the exhibition's facilities, especially on the focus of the exhibition booth. In general, exhibition booths are perfectly advanced on time. So, we surveyed on 14 convention center which each province has one or two in nation, and then analysed types of exhibition focused on booth type. Second survey of exhibition of booth exhibition in COEX. We find that the present system of the booth's design, however, neither meets this qualification nor has the standard one. And they also have no recycling and reusing of it. Therefore, our study makes a suggestion that the present booth system will be replaced with new one. The conclusion of this study is as follow; firstly, the booth of iron system which has standardization, but it needs to prove design. and the booth of wood system which has various design, to prove standardization. Secondly, mixed booth of iron and wood system that is able to require from users will be designed as soon. Finally, there are several types of exhibition booth that have a flexibility as follows; rectangle system, triangle system, and freely system.

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Effect of Physical Environment of Exhibition Convention Centers on Customer' Satisfaction and Worth of Mouth, Revisit Intention (전시컨벤션센터의 물리적 환경요인이 만족과 구전, 재방문의도에 미치는 영향)

  • Jung, Yong-Hae
    • The Journal of the Korea Contents Association
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    • v.11 no.10
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    • pp.197-208
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    • 2011
  • This study aims to examine the effect of the physical environment of exhibition/convention centers on customers' satisfaction, worth of mouth and revisit intention. Some useful strategic materials derived from this study could be considerably useful to the managers of exhibition/convention centers. The results of this study are summarized as follows. First, the key elements which can decide the quality of the physical environment of exhibition/convention centers are accessibility, cleanness and convenience. Second, the perceived physical environment makes a positive influence on customers' satisfaction. Third, the more satisfaction the customers can perceive, the higher rises the worth of mouth. Fourth, the more satisfaction the customers can perceive, the higher rises the revisit intention.

Establishment Strategies and Location Analysis of Convention Center for Regional Development of The Yosu Peninsular Area (여수반도권 지역발전을 위한 컨벤션센터의 입지분석 및 건립전략)

  • Lee, Jeong-Rock
    • Journal of the Korean association of regional geographers
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    • v.2 no.2
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    • pp.133-157
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    • 1996
  • Recently, international convention competition has greatly expanded with the globalization and expand of world economy. As the conventions market has grown, so have the number of places and facilities of convention competing for business, and numerous trade show and the related meetings held the several cities toward world city such as the United States, Europeans Countries, Japan, and Singapore. Convention, in general, are defined as an assembly, often periodical, of members or delegates, as a political, social, professional or religious group. Convention center means the place that hold several social, political, economic conferences and meetings, trade show, exhibitions, and events. Convention center are consisted the several facilities such as meeting room, exhibition hall, event hall. Historically, meetings, conventions, and trade show have been serviced primarily by hotel and convention centers. With the expand of world trade and flow in recent, the conventions, expositions, and meetings industry (CEMI), however, is one of the most rapidly growing industries in hospitality and tourism, and CEMI provides import effect on regional economy and regional development including regional tourism industry. This study focuses on the establishment strategies and location analysis of convention center as a agent for regional development in a case of Yosu Peninsular Area (YPA). YPA is one of the major industrial area of our country, and displays the rapid regional urbanization and social change with the construction such as Kwangyang container port facilities, Yulchon industrial complex, and the extension planning of industrial estate related to Kwangyang Iron and Steel Company, and population size of this area will be reached about two million peoples in 2011. This area, particularly, will be functioned as a major container & export port of our country after the completion of Kwangyang container port facilities in 1988. If the planned industrial estate is constructed, the convention center for conference exhibition, information exchange, and resort facilities for exhibition, international communication will be needed. In addition, resort and leisure facilities for conventions' participants need. This area, therefore, has to make the establishment of convention center for regional development in future. Thus, the major strategies and idea for establishment of convention center as follows: first, this area has requirements for resort convention center, because this area will be functioned as a major export port and industrial district in 21 century; second, in the location analysis of convention center site, Sinwol & Woongchon district, Soho district, and Yongju & Hodu district are selected as developing possible sites; third, the convention center of this area has to consist of two functions such as convention facilities and marine resort facilities; fourth, in order to establish convention center, the selection of main group, financial raising strategies, and the organization of propulsion committee for establishment of convention center are required.

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The Demand Estimation Studies for the Establishment of the Second Convention Center in Busan : With the emphasis on time series analysis and Huff model (부산광역시 제2전시컨벤션센터 건립을 위한 수요예측연구 - 시계열분석과 Huff모형을 중심으로 -)

  • Oh, Chang-Ho;Ha, Seuong-Bum
    • Management & Information Systems Review
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    • v.36 no.3
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    • pp.185-202
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    • 2017
  • This study suggests the estimation of the demand for the exhibition center in Busan and to valid reasons for the establishment of the 2nd Convention Center in Busan. The validity for the estimated demand is acquired by examining the studies conducted by the Ministry of Commerce Industry and Energy. The qualitative data for the phased establishment of the area is suggested in accordance to the results of the demand estimation. From previous study(Oh, 2017), Kangseo-gu, Busan has been evaluated to be the final candidate for building a new convention center in the city of Busan. The potential synergy effects of on-going developmental projects in Kangseo region is one of the influential factors for the MICE professionals' opinion in the qualitative analysis. Moreover, the region has available land to hold the facility of more than 100,000 square meter to overcome the current drawback of BEXCO, insufficient space to hold large events. Lastly, the expansion of Gimhae International Airport would bring an increased international flights that would also lead to an increase in MICE industry for the region. The virtual effect of the more than one million $m^2$-sized oconvention center is examined via Huff Model and the results suggests a logical estimated data for further demand needed for the south east regions, not just within the city of Busan.

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Room Acoustic Design in International Convention Center Jeju (제주국제컨벤션센터 컨퍼런스홀의 건축음향 설계)

  • 주현경;오양기;두세진;김하근
    • Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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    • 2003.05a
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    • pp.802-807
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    • 2003
  • International Convention Center Jeju(ICCJ) was planed and built for accommodating a variety of conventional and exhibitional activities. For a better flexibility of operation, almost all rooms in ICCJ are designed to be subdivided Into a couple of small rooms with installation of movable partition walls. Architectural and acoustical design should be deliberatively and cooperatively undertaken to cope with such a complex condition. Conference hall, the largest room in ICCJ, has a capacity of 5000 seats who:1 used as a whole. It could be divided into 3 halls, one with 2000 pre-installed seats on slanted floor, up/down removable stage and its settings above, and the other 2 flat rooms with no seats installed. A devided hall with pre-installed seats and stage is designed for a multi-use auditorium. Almost all surfaces except ceilings adjacent to the stage are sound absorptively treated, in regard to extensive use of sound reinforcement systems. Its reverberation time 1.65 sec without audience, which is roughly correspond to 1.50 sec with fully occupied audience. When there is a need for a larger room, all the partition wail Is removed and the hall could be used as a whole. Exhibition hall is located in the first floor of ICCJ. Absorption and softness are needed for the hat 1 because exhibition behavior has something noisy features. Perforated MDF panels with porous materials and air space in the back groundare adopted for the walls. There are one large, two medium, and several small convention rooms in ICJJ. The room are also acoustically designed for maximum flexibility with no defects soundwisely.

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An Exploratory Study for the Adoption and Use of Telepresence: Focusing on Supporting Trade Business Activity of SME (텔레프레즌스 도입 및 사용에 관한 탐색적 연구: 국내 중소기업의 무역활동 지원을 중심으로)

  • Kim, Kil-Lae;Jeong, So-Yeon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.9
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    • pp.3538-3547
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    • 2010
  • As Telepresence has emerged as a key collaboration tool for supporting trade business, the need for using Telepresence has also been increased in the foreign countries. In this context, we has studied an exploratory research to analyze how staffs-in-charges of trade support authority, exhibition & convention center and SME(Small and Medium-Size Enterprise) perceive the general concept of Telepresence, the necessity, feasibility, business values and expected problems of Telepresence's adoption and use. The finding indicated that there seemed to be significant differences between the necessity and the feasibility of Telepresence adoption and use. In addition, they were anticipating some problems when building Telepresence. Major reasons are incompatibility between Telepresence systems, lack of usability and difficulties of fixing a rental fee. The results of the perception analysis also showed that Telepresence would positively influence on creating business value. The analysis revealed that the core factors of the successful adoption and use of Telepresence are stable network environment, awareness and accessability, and education and promotion. Through the perception analysis, I came up with the core factors to implement Telepresence successfully and use it properly. And the fact that I presented the guideline to build Telepresence for SME makes this study meaningful.