• Title/Summary/Keyword: Ethical Perception

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A Study on Convergence Relation of Corporate Ethical Management, Consumers' Perceived Trust, and Purchasing Behavior (기업의 윤리경영과 소비자 신뢰, 구매행동의 융합적 관계에 관한 연구)

  • Cho, Eun-Young
    • Journal of Digital Convergence
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    • v.13 no.8
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    • pp.113-121
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    • 2015
  • This study is to identify that the efforts of business ethics build customer loyalty, and it makes customers lead to purchase behavior in the viewpoint of grasping convergence effect. The survey has proved that ethical management influences consumers' purchase behaviors, and consumers' image perception and trust on corporate play parameter role in that process. This results imply that corporate's ethical management gives increase in revenue and reputation to corporate. So managers must recognize business goes on when the social legitimacy is approved by the public, and make efforts to arrange systems and programs to foster ethical management. In the future study, it is required that an analysis to differentiate target range and level of implementation of ethical management and research associated with ethical issue of high public interest.

The Effect of Social Workers' Perception about Ethical Issue and Contents on Their Job Attitude (사회복지사의 윤리 요인 인식이 직무태도에 미치는 영향)

  • Jun, Oh-Jin;Park, Sun-Hwa;Park, Hyun-Sik
    • The Journal of the Korea Contents Association
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    • v.15 no.8
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    • pp.236-257
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    • 2015
  • This study was conducted in order to examine how ethical climate, ethical sensitivity, and moral distress influence social workers' job satisfaction, burnout, and turnover intention. First, social workers' perception of ethical climate in their organization enhanced job satisfaction and lowered turnover intention, but its association with burnout was not statistically significant. Second, ethical sensitivity was found to have a positive effect on job satisfaction, and to increase burnout and turnover intention. Third, moral distress, which is induced by social workers' direct experiences, was found to lower job satisfaction and increase burnout and turnover intention.

The Effect of Ethical Values on the Patient's Personal Information Protection of College Students Majoring in Healthcare Administration (보건행정 전공 대학생들의 윤리적 가치관이 환자 개인정보 보호인지에 미치는 영향)

  • Jung, Eun-Young
    • Journal of Digital Convergence
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    • v.18 no.10
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    • pp.345-352
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    • 2020
  • This study was conducted to investigate 820 university students in C and G areas to analyze the effects of ethical values of health administration major college students on the perception of patient personal information protection and to present important basic data for the development of education programs. The data were analyzed through SPSS/WIN 18.0 Program. As a result of analysis, the average of personal information protection of college students majoring in health administration was low at 2.04 ± 0.24, and ethical values were idealistic tendency 2.51 ± 0.32 points, and relativistic tendency was 2.34 ± 0.34 points, which showed a high idealistic tendency. Ethical values were also significantly related to idealistic ethics and relativistic ethics in terms of the level of awareness of patient personal information protection and the perception of patient personal information protection exposure. Therefore, in order to increase the protection of patients' personal information of university students majoring in health administration, the correct ethical values should be established, and systematic and continuous education is needed for this purpose.

Explanatory Study of Medical Students' Perception of Life Concept (의과대학생들의 생명 개념 인식에 관한 탐색적 연구)

  • Yoo, Hyo Hyun;Lee, Jun-Ki;Shin, Sein
    • Korean Medical Education Review
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    • v.19 no.1
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    • pp.36-46
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    • 2017
  • This study surveyed 506 medical students on their perception of life concept using an open-ended questionnaire. A constant comparative analysis of participants' written responses was conducted. The results revealed 3 main types and several sub-types of life concept. The main types included: humanities & sociology type, scientific type, and humanities sociology & science mixed type. The humanities & sociology type had 6 sub-types: religious values, ethical values, limited time, social characteristics, consciousness spirit soul, and mixed type. The scientific type had 4 sub-types as follows: respiration & metabolism, genetic & reproduction, homeostasis & emergent property, and mixed type. The most prevalent type was the perception that life concept, ethical values in humanities & sociology type. The understanding of the concept of life is essential to medical students' learning and improvement of professional competence. These results may suggest a meaningful direction for medical education regarding the concept of life.

Consumers' Perceptions toward Immoral Shopping Behaviors in Apparel Retailing

  • Lee, Mi-Young
    • Journal of Fashion Business
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    • v.11 no.6
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    • pp.75-86
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    • 2007
  • This study investigated the differences of consumers' perception toward immoral shopping behavior when they shop in apparel retail stores by consumer characteristics such as ethical ideology and gender. Forsyth's(1980) ethical ideology measuring idealism and relativism was used. Three hundred twenty-five college students enrolled at a large university located in a metropolitan area participated in the study. These students were divided into four groups on the basis of their ethical ideology: situationist, subjectivist, exceptionist, or absolutist. A series of factor analyses revealed three factors of immoral shopping behaviors: shoplifting, active immoral shopping behaviors, and passive immoral shopping behaviors. The four groups significantly differed in regard to their perceptions toward active immoral shopping behaviors and passive immoral shopping behaviors. T-tests revealed that females tended to perceive shoplifting and passive immoral shopping behavior factor worse than males. The results of this study would be used for developing consumer educational programs and retail training programs.

The Influence of Consumers' Perception and Attitude to Causes on Consumer Attitude toward a Cause-related Marketing Campaign (공익에 대한 소비자의 지각과 태도가 공익관련 마케팅캠페인에 대한 소비자 태도에 미치는 영향에 관한 연구)

  • Lee, Eun-Young
    • Journal of Distribution Science
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    • v.11 no.12
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    • pp.63-69
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    • 2013
  • Purpose - Ethical consumption is the action of buying one product over another with an ethical idea in mind. It has gained in popularity since the 1990s with more emphasis being put on the power of consumer actions to create social, economic, and environmental change. Ethical consumption involves boycotts of certain products or brands as well as purchases linked to ethical issues. Cause-related marketing (the buying behavior of ethical consumption) involves a for-profit and non-profit entity teaming up to promote a product at the same time as promoting a social cause. Each time a consumer buys that product, a donation is made by the for-profit entity to the non-profit entity supporting the specific cause. Cause-related marketing has become a tremendously popular type of ethical consumption in recent years owing to its reputation of allowing companies to "do well by doing good." This study examines how consumers' perception of cause and attitude influence their attitude toward a cause-related marketing campaign and attempts to suggest implications for marketers. Research design, data, and methodology - First, this study was designed to examine the consumers' perception factors (cause involvement, attitude for cause, attitude for company and brand familiarity) in order to determine whether these factors have significantly affected consumers' attitude toward a cause-related marketing campaign. Second, this study developed a structural equation model and tested it empirically using survey data from 223 individual respondents. Respondents were undergraduate students in Chungnam. They were shown an existing real campaign message of cause-related marketing, and then filled out a questionnaire. Data were analyzed with SPSS 20.0 and AMOS 17.0 programs. Results - The hypotheses were tested using factor analysis and structural equation modeling. The study's results showed that brand familiarity, attitude to the company and attitude to the cause significantly affected consumers' attitude toward the cause-related marketing campaign and performance. In particular, attitude to the cause was significantly related to attitude and performance of the cause-related marketing campaign. However, the hypothesis about cause involvement was not supported with the results indicating that cause involvement did not affect consumers' attitude toward the cause-related marketing campaign. The findings underline the importance of consumer perceptions of the cause and the company and their attitude to the cause. They point to the importance of individual differences that influence consumer perceptions of the cause, the company and brand familiarity. Also of importance is the consumer's attitude to the cause. Conclusions - The findings suggest some practical implications in designing and implementing cause-related marketing campaigns. It is important to enhance brand familiarity and create a favorable attitude to the company and attitude to the cause before designing cause-related marketing campaigns. The rising popularity of cause-related marketing has been attributed to its potential to cut through advertising clutter. The findings in this study suggest that marketing campaigns supporting a cause make a difference.

College Students' Consumer Non-ethics and Related Factors (대학생의 소리자 비윤리 지각과 행동 및 관련 변수 -김해시 대학생소비자를 중심으로-)

  • Jae, Mie-Kyung;Seo, Jeong-Hee;Kim, Young-Ok
    • Korean Journal of Human Ecology
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    • v.13 no.6
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    • pp.891-901
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    • 2004
  • This study is to investigate the degree of consumers' non-ethical perceptions and behaviors, and to explore related variables such as demographic variables, idealism and relativism. The data used in this study were obtained by surveying 237 college students from 10th through 24th of October, 2002 in Kimhae city. We conducted a statistical analysis of the data, using percentiles, frequencies, means, t-test, ANOVA, and Multiple Regression. Consumers' non-ethical perceptions and behaviors were measured by modifying Consumer Ethics Scale(CES, Muncy & Vitell, 1992). The CES scale comprises 4 sub-factors: actively benefiting from illegal activity(CES1), passively benefiting(CES2), actively benefiting from questionable action(CES3), no harm/no foul(CES4). Average scores of consumers' non-ethical perceptions and behaviors marked below a mid-value, which means that most of the students are basically ethical. The related variable of consumers' non-ethical perceptions was idealism. The related variables of consumers' non-ethical behaviors were idealism and the amount of discretionary money. The results show that most of the participants are basically ethical as a consumer. However, the results related with the CES4 sub-factor which includes consumer attitudes toward copyrights of consumer softwares and music CDs tell us that they are relatively non-ethical. This claims an importance of consumer education to college students in regards to intellectual property.

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The Effect of Business Ethics and Innovative Tendencies on a Organizational Performance - Focused on awareness of business ethics' moderating effect for ISO 26000' improvement of performance - (조직구성원의 윤리의식과 혁신성향이 조직성과에 미치는 영향 -IS0 26000 성과제고를 위한 윤리경영 지각의 조절효과를 중심으로-)

  • Yoon, Heon-Deok;Sung, Jong-Su
    • Journal of Korean Society for Quality Management
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    • v.39 no.2
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    • pp.199-216
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    • 2011
  • Most of the studies based on the outcome of business ethics were mainly focused on financial and non-financial results, CEO's business ethics and practical willingness as a preceding variable for business ethics and its success. This study regards business innovation on corporate sustainability and social responsibilities. There fore, this study will prove the result of activities based on business innovation and its activities, for participation of members is of importance. Therefore, this study proved the hypothesis that a worker's ethical conciousness is important in the result of business ethics, and that it also effects the result of business ethics for practice and innovative intentions for a moderating effect. This study emphasizes on ethical consciousness related to business ethics and consensus related to business ethics due to members' ethical consciousness influenced by organization's business ethics and perception. There ought to be an implication for this study. Also, as a result variable, the job satisfaction of coworkers is affected by conscious business ethics, but not affected in the innovative intentions. In addition, it is shown that the consciousness of business ethics is a controllable variable, for it affects job satisfaction concerning coworkers, but does not affect general job satisfactions.

Influence of ethical consumption proprieties on the attitude and purchasing intention of ethical cosmetics (윤리적 소비성향이 윤리적 화장품에 대한 태도와 구매의도에 미치는 영향)

  • Baek, Ji-Eun;Rhee, Young-Ju
    • Journal of the Korea Fashion and Costume Design Association
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    • v.22 no.1
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    • pp.73-84
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    • 2020
  • Recently, there has been a change in consumer culture. The paradigm is changing from a consumption model that used to emphasize rationality to an ethical consumption model that focuses on sustainability. Such a change in consumption patterns has also been seen in the cosmetics industry, but studies to empirically assess this trend are incomplete. Therefore, the purpose of this study is to empirically identify the impact of ethical consumption proprieties on attitudes and purchasing intentions for ethical cosmetics. To achieve the aim of this study, 506 adult women residing in Korea were selected as subjects and surveyed. To identify the demographic characteristics of the study participants, a technical statistical analysis and frequency analysis were conducted. To check the validity and reliability of the measuring tools, an exploratory factor analysis was performed, and the Cronbach's α factor was calculated. The analysis method was analyzed using the SPSS 25.0 and the Amos 25.0 statistical analysis programs. The results of this study are as follows. First, ethical spending tendencies had a positive impact on attitudes toward ethical cosmetics. Specifically, interest in ethical issues, altruism, and business ethics perception have had a positive impact on attitudes toward ethical cosmetics. However, consumer effectiveness had no significant impact on attitudes toward ethical cosmetics. Second, attitudes toward ethical cosmetics had a positive effect on purchasing intentions. This study found that for the spread of ethical cosmetics and ethical consumption trends varied according to the age and that attitudes toward ethical cosmetics and differences in purchasing intentions should be kept in mind. It also showed that attitudes toward ethical cosmetics affect purchasing intentions. The results of this study suggested that the analysis of adult women, the main consumers of cosmetics, by age was meaningful for finding the factors for growth in the macroscopic ethical cosmetics industry and that the industry could raise its ethical awareness. If such tasks are systematically established, ethical cosmetics are thought to be able to actively solve social problems and lead a mature cosmetics industry.

Bioethical Perception between Nursing Students and Medical Students (의료계열 대학생들의 생명 윤리 의식)

  • Ahn, Hye-Young;Cho, Byung-Sun;Choi, Sook-Heui;Choi, Won;Go, Yu-Mee
    • The Journal of Korean Academic Society of Nursing Education
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    • v.14 no.1
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    • pp.98-107
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    • 2008
  • Purpose: The purpose of this study was to provide basic data which is necessary for educating nursing and medical students for establishing a desirable sense of ethics values Method: In this descriptive research, a total of 140 nursing students and 124 medical students were selected. The tools used for data analysis were descriptive statistics, t-test, one-way ANOVA, and Scheffe test by using SPSS/WIN 12.0 version. Result: When the differences in the consciousness of biomedical ethics of nursing and medical students were compared, statistically significant differences were found in the category of brain death (t=-3.26, p=.001). Statistically significant differences were found in the general characteristics of religion (F=3.05, p=.018), and participation in religious activity (F=3.34, p=.006). Statistically significant differences were found in the characteristics related to the subjects' ethical values such as satisfaction level of a nurse/doctor (F=7.39, p=.000) occupation, the experience of A Patient's Bill of Rights (F=2.97, p=.020), the intention to attend biomedical ethics (F=5.61, p=.000), and the possibility of increasing ethical problems according to the development in the field of medical science (F=7.92, p=.000). Conclusion: An effort should be made to overcome the differences in the perception of biomedical ethics between nursing students and medical students. Moreover, when investigating the course of an integrated education for the establishment of a desirable sense of biomedical ethics, an alternative plan that could promote ethical values must be considered so that the significant variables can promote bioethical perception.