• The Journal of Asian Finance, Economics and Business
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• v.8 no.2
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• pp.339-352
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• 2021

This study aims to explore the relationship between entrepreneurial role models (ERM) and entrepreneurship education (EE) on individual entrepreneurial orientation (EO) and its consequences for entrepreneurial intention (EI). Data is obtained through a survey method on 255 management and business university students who had completed the entrepreneurship education program. To evaluate the research model, the data is processed using PLS-SEM. The results of this study indicate that the existence of entrepreneurial role models and entrepreneurial education programs for students affects the components of individual entrepreneurial orientation, namely individual innovativeness, individual proactiveness, and individual risk-taker. However, ERMs do not have a direct effect on EI. The main finding of this research appears on the influence of individual EO on EI, which indicates that only individual innovativeness impacts entrepreneurial intention. Meanwhile, personal proactiveness and risk-takers are proven to have no impact on EI. This study succeeded in filling the research gap, namely, examining the influence of ERMs on each of the components forming an individual entrepreneurial orientation (IEO) and its EI. This research model also provides a comprehensive research model on the influence of pre-entrepreneurial exposure on IEO and its consequences on EI.

• The Journal of the Korea Contents Association
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• v.22 no.10
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• pp.261-270
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• 2022

The changing nature of work suggests that people may face the prospect of a career choice including of paid employment, non-work and self-employment, of which the latter implies scope for entrepreneurial activity. The goal of this study is to view the impact of entrepreneurial competency, social support, entrepreneurial role model as an affect to increase the entrepreneurial intention of adult with the purpose of a second career choice. Also, the mediating effect of entrepreneurial mentor is verified. As research methodology, a research model and a hypothesis were set based on prior research and the research hypothesis was proven through a structured survey questionnaire. SPSS 24.0 was used for data analysis. Analysis results are as follows: First, out of entrepreneurial competency, job competency and funding capability had a positive effect on entrepreneurial intentions. Second, entrepreneurial role model had a positive effect on entrepreneurial intentions. Third, in the relationship between entrepreneurial competency, social support, entrepreneurial role model and entrepreneurship intentions, the mediating effect of mentor had significant job competency→mentor→entrepreneurship intention, funding capability→mentor→entrepreneurship intention, entrepreneurial role→mentor→entrepreneurship intention.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.2
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• pp.1-11
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• 2017

Preparing juvenile for future careers in global market becomes one of the most important tasks in education today. This study attests the impact of role model and entrepreneurship education on entrepreneurial intention of Korean secondary school students. Total 217 students participated in this research from 11 different high schools across the country. The result suggests that the role model and entrepreneurship education have significant relationships with entrepreneurship as well as entrepreneurial intention of secondary school students. Entrepreneurship was also positively related with entrepreneurial intention of students. The findings imply that both the role model and entrepreneurship education are crucial elements to foster entrepreneurship as well as entrepreneurial intention of the secondary school students. Practical implications were presented to relevant authorities for takeaway in designing effective pedagogy.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.14 no.2
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• pp.211-220
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• 2019

Role model has received remarkable attentions in entrepreneurship literature over long time but majority of studies were conducted in western context. As an explorative study, this paper attempted to replicate the effect of role model in eastern context based on the discussions in the literature, using total 440 samples made of Korean and Chinese university students. This study examined the impact and effectiveness of role model on promoting entrepreneurship of university students, considering the main stream of entrepreneurship study has been concentrated on the effect of entrepreneurial education. Our findings presented that role model had a positive impact on both entrepreneurial self-efficacy and entrepreneurial intention of Korean and Chinese university students. Also, entrepreneurial self-efficacy had a significant and positive relationship with entrepreneurial intention of university students. The result of this study implies that role model need to be factored into entrepreneurship education curriculum in order to make it more effective and powerful promotional and educational tool for young university students. Theoretical and practical implications were presented based on the findings of this study.

• Journal of Distribution Science
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• v.14 no.5
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• pp.81-89
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• 2016

Purpose - Prior researches have empirically focused on the effect of management consulting quality and consultant capability on entrepreneurial firms' performance. This study, however, focused on investigating the moderating role of absorptive capacity and resource capability between management consulting and entrepreneurial firms' performance. So, this study investigated the relationship among consulting quality, consultant capability, absorptive capacity, resource capability, and entrepreneurial firms' performance from the resource based view (RBV). Especially, this study focused on the mediating role of absorptive and resource capability in relational structure of entrepreneurial firms' dimensions. Research design, data, and methodology - In this study, research hypotheses and model are established by the prior researches from the fields of strategic management and entrepreneurial behavior. Concretely, H1~H4 are the relationship between consulting (consulting quality, consultant capability) and innovation (absorptive capacity, resource capability); H5 is the relationship between absorptive capacity and resource capability; and H6~H7 are the relationship between innovation (absorptive capacity, resource capability) and management performance. The data was collected 207 copies from entrepreneurial firms in South Korea. These firms were established in January 2014 and maintained by November 2015 in high-tech industry. The questionnaire was consisted of five dimensions; consulting quality, consultant capability, absorptive capacity, resource capability, and management performance. Each dimension measured multi items on a 5-point Likert scale. The hypotheses and research model are analyzed using structural equation modeling (SEM) with AMOS 22. Results - The results of this study are as follows. 1) Consulting quality significantly influenced on the absorptive capacity of entrepreneurial firms. 2) But, consultant capability did not influence on the absorptive capacity of entrepreneurial firms. 3) Consulting quality and consultant capability significantly influenced on the resource capability of entrepreneurial firms. 4) Absorptive capacity significantly influenced on the resource capability of entrepreneurial firms; 5) Absorptive capacity did not significantly influence on the management performance of entrepreneurial firms. 6) Resource capability, however, significantly influenced on the management performance of entrepreneurial firms. By these results, absorptive capacity of entrepreneurial firms had a mediating role partly among consulting quality, consultant capability, and management capability. The resource capability of entrepreneurial firms had a mediating role among consulting quality, consultant capability, and management capability, perfectly. Conclusions - According to this study, the high level of consulting quality and consultant capability may enforce the resource capability of entrepreneurial firms. It means, practically, that external knowledge is a driver for innovation, and then the innovation effects on the management performance of entrepreneurial firms. So, at the initial stage, the management consulting programs are very important to entrepreneurial firms and should be conceived as an essential element. This study may contribute to the advancement of academic in field of new start business, small business, or venture business based on resources, especially the role of absorptive capacity and resource capability between consulting programs and management performance. However, this study has some limitations. They are the measurement of consulting quality's items, cross-sectional research, and the limitation of concept and industry.

• Journal of Venture Innovation
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• v.5 no.2
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• pp.35-48
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• 2022

This study was conducted to analyze the effect on entrepreneurial intention and empirically analyze which factors have the greatest influence. To this end, self-achievement motivation, indirect experience, role model, awareness of entrepreneurs, and fear of business failure were set as independent variables as factors influencing entrepreneurial intention. In order to empirically analyze this, 399 valid samples for the general public were analyzed. SPSS 25.0 was used for statistical analysis. As a result of the empirical analysis of this study, self-achievement motivation, indirect experience, role model, awareness of entrepreneurs, and fear of business failure all had a positive and significant effect on entrepreneurial intention. The results of this study confirmed that self-achievement motivation had the greatest influence among the factors affecting entrepreneurial intention. It is significant in that indirect experiences and role models such as theoretical entrepreneurship lectures, special entrepreneurship lectures, and parents or acquaintances influence entrepreneurial intention.

• The Korean Journal of Franchise Management
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• v.8 no.2
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• pp.25-36
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• 2017

Purpose - Recently, entrepreneurship education has been revitalized with interest in entrepreneurship. Entrepreneurship education is an educational service activity that is provided for entrepreneurship and individual start-up success within a certain period of time. According to previous studies on entrepreneurship and entrepreneurship, the satisfaction of entrepreneurship education affects entrepreneurship and as a result increases entrepreneurship. In recent years, the number of female entrepreneurs has also increased as the number of entrepreneurial issues has increased. Based on previous studies, this research proposed the theoretical framework about the structural relationships among mentoring quality (career development, psychological social, role modeling), education satisfaction, recommendation intention and entrepreneurial intention. This study is to find out the possibility of attempting to create a theoretical basis for entrepreneurial mentoring education in entrepreneurship education program. Research design, data, and methodology - In this model, mentoring quality consists of three sub-dimensions such as career development, psychological social, and role modeling. In order to test research model and hypotheses, the data were collected from 203 female college students who participated in entrepreneurial education. The data were analyzed using frequency analysis, confirmatory factor analysis, correlation analysis, and structural equational modeling with SPSS 24.0 and SmartPLS 3.0 statistical program. Result - The results of the study are as follows. First, role modeling has a positive effect on recommendation intention and entrepreneurial intention. Second, career development has a strong negative effect on the entrepreneurial intention. Third, career development and role modeling had a positive effect on educational satisfaction, and educational satisfaction had positive influence on recommendation intention and entrepreneurial intention. Conclusions - As women's social advancement becomes more active, start-up support programs including entrepreneurship mentoring are increasing. The results of this study suggest how to use the mentoring program mix and how to allocate the resources for the education program when the entrepreneurial education manager plans and executes the mentoring education program. For example, this study shows that career development and role modeling enhance educational satisfaction, and in turn increase recommendation intention and entrepreneurial intention. This means that entrepreneurship education should consist of contents that include career development functions such as sponsorship, guidance, protection, and provision of challenging work. In addition, the findings of this study indicate that mentors should perform the function of allowing the participants to have confidence and professional thinking ability at the time of start up based on their experiences.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.14 no.2
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• pp.83-93
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• 2019

Responding to the prior studies' call for further investigating the relationship between entrepreneurial orientation and firm performance, this study proposes a partially mediated model of entrepreneurial orientation, entrepreneurial knowledge position, and firm performance. Survey responses from 3,324 small- and medium-enterprises in South Korea are analyzed to identify a partially mediating role of an organization's entrepreneurial knowledge position. A firm's innovativeness both directly affects its innovation performance and knowledge position in positive ways. On the other hand, risk-taking firms only positively affects knowledge position, whereas a firm's proactiveness positively affects its performance while negatively affecting its entrepreneurial knowledge position. Neither autonomy nor competitiveness show any statistically significant relationships to either entrepreneurial knowledge position or firm performance. A firm's knowledge position is strongly and positively related to its performance. The findings of this study contributes to the research stream of entrepreneurial orientation by delineating the partially mediating role of a firm's knowledge position.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.16 no.2
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• pp.123-141
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• 2021

This research examined the relationship between entrepreneurial attitude and entrepreneurial opportunity recognition and university students' entrepreneurial potential in the entrepreneurship of university students. Accordingly, this research confirmed the significant influence between the awareness formation of entrepreneurial opportunities and the attitude toward entrepreneurial, which affect the improvement of the entrepreneurial potential of university students, and analyzed the influence relationship between the variables according to the start-up education and the role model. The results of the study are summarized as follows. First, creativity, leadership, and individual control have a significant effect on information search. Insight and achievement have no statistically significant effect on information search. Second, creativity, leadership, and insight were found to have a significant effect on the information combination, and the sense of achievement and individual control did not significantly affect the information combination statistically. Third, creativity, leadership, and individual control have a significant effect on opportunity capture. Insight and achievement have no statistically significant effect on opportunity capture. Fourth, information seeking and opportunity capture have a significant effect on perceived entrepreneurship prospects, and information combination has no significant effect on statistically recognized entrepreneurship prospects. This research examined the effects of the entrepreneurship education and role model of university students, which are the subjects of entrepreneurship education activities supported by universities and governments, and suggested implications related to the entrepreneurial potential of university students who did not entrepreneurship immediately because the perceived desire for and the perceived feasibility of entrepreneurship are formed.

• Journal of Distribution Science
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• v.18 no.12
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• pp.15-29
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• 2020

Purpose: Due to an ever more interconnected global commercial environment, the role of SMEs from emerging markets has attracted considerable attention in business literature of late. Reinforced by strategic management theory, this study builds on aspects such as entrepreneurial orientation and dynamic capabilities to construct and test a framework that focuses on exploring their associations with export performance. Research design, data and methodology: To contribute further towards a deeper understanding of these markets, the current study empirically tests a model using data collected from 225 exporting firms located throughout South Africa. Results: The results from the data analysis show that entrepreneurial orientation contributes significantly towards improving the performance of South African SMEs. Additionally, this study integrates three dynamic capabilities in the strategy-performance relationship to test their interacting effects on the correlation between entrepreneurial orientation and export performance. Further findings advocate support for relationship-based capabilities playing a moderating role between entrepreneurial orientation and the exporting performance of small and medium firms emanating from emerging markets. Conclusions: Findings provide substance to the argument that entrepreneurship, as a strategy-making process, leads to export performance in emerging nations. Especially, this study provides several suggestions as to how small and medium-sized organizations can develop their exporting performance based on the research findings.