• 가족자원경영과 정책
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• 제23권2호
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• pp.41-59
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• 2019

The purpose of this study was to explore a typology of time use and analyze differences in life satisfaction according to the types of time use in the rural elderly. The research subjects were 1,000 people aged 65 years and over living in the rural areas of Korea. The data were collected through structured questionnaires and a time-use diary. The statistical methods used in the analysis included calculation of the mean and the standard deviation, ANOVA, Duncan's multiple range test, cluster analysis, and multiple regression analysis. The time use practices of the rural elderly were classified into three types: work-leisure balance, work-oriented, and leisure-oriented type. Life satisfaction of the rural elderly differed according to the type of time use. The work-oriented types showed the highest scores of life satisfaction, and leisure-oriented types showed the lowest.

• 한국생활과학회지
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• 제16권2호
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• pp.285-298
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• 2007

The purpose of this study is to find out specific ways to invigorate the employment of the elderly. To achieve this goal, attitude and information about elderly employment were required, and the groups divided based on them were found. The results of the research are as follows: 1. Attitudes toward employment of the elderly was considerably positive. Among the attitudes, the attitude toward employment-support was the most positive, and the attitude toward employment-motive was relatively less positive. 2. The extent the elderly possessed information about employment was comparatively limited, and quite a low score was shown in knowledge of employment-information of the elderly, which means the elderly are not exposed to the ways to get employed. 3. The groups were divided in four type: passive-stagnation, positive-adjustment, lack of information-work oriented, retirement oriented. Of the employed, the positive-adjustment were the most and the passive-stagnation were the least, while the lack of information-work oriented were the most and the retirement oriented were the least of the unemployed. The result that the lack of information-work oriented were the most of the unemployed shows the choice of unemployment was not an intended one.

• 가족자원경영과 정책
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• 제20권1호
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• pp.23-42
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• 2016

The purpose of this study was to explore a typology of leisure participation, investigate determinants of leisure participation types, and analyze differences in life satisfaction by the types of leisure participation of the elderly. The data source for this research was the 2014 Time Use Survey conducted by the Korea National Statistical office (KNSO). The statistical methods for the analysis were mean, standard deviation, ANOVA, Duncan test, cluster analysis, and logistic regression analysis. Leisure participation were classified into five types based on five categories; social activities, religious activities, media, sports, time-spending activity. The five types were named "general", "insufficient", "religious oriented", "media oriented", and sports oriented" type. Gender, health condition were identified as important determinants for the types. Life satisfaction was different according to leisure participation type of the elderly. Religious oriented type showed the highest score of life satisfaction and media oriented type showed the lowest.

• 산업융합연구
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• 제9권1호
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• pp.15-31
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• 2011

Recently, elderly populations are coming out as the first magnitude consumers. The purpose of the study is analyze the basic data useful to get the public attention concerning the development of the market for elderly by looking into the types of lifestyle and the store choice factors which may influence the elderly women consumer. This survey was performed on individuals of age 50 and older women. the types of lifestyle for elderly women consumer were classified into 3 types; self-oriented. traditional, family oriented, family oriented. Each group showed different store choice factors that affect purchase of clothing; ease of returning product, discount for best customer, delivery service, convenience in-store and parking, all fashion item, store ambience and interior decoration were significant difference. The result of the study will be very useful in establishing the relevant elderly marketing strategies and in providing the business opportunities of the market for elderly consumers.

• 대한가정학회지
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• 제45권5호
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• pp.39-49
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• 2007

The purpose of this study was 1) to segment the middle-aged and elderly women's fashion market based on the clothing benefits sought by the buyer and 2) to compare the purchase criteria and fashion information sources among the segmented markets. The data were collected using a self-administered questionnaire in Seoul and its surrounding suburban areas. Factor analysis, ANOVA, Duncan test, and Dunnett's T3 tests were used to conduct the data analysis from 285 out of 300 questionnaires. The middle-aged and elderly women's fashion market was segmented into four groups; value-oriented, social status/trend-oriented, uniqueness-oriented, and protection/ convenience-oriented. All four groups were significantly different in terms of purchase criteria and fashion information sources. The social status/trend-oriented group used external purchase criteria, such as country of origin or brand and obtained fashion information from personal experience, advice from the salesperson, and celebrities. The protection/convenience-oriented group sourced fashion information from newspapers, the internet, and the radio. The uniqueness-oriented group put less importance on practical use/convenience criteria. Marketing strategies for these segmented markets were discussed.

• 한국조리학회지
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• 제20권1호
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• pp.220-237
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• 2014

본 연구는 서울과 경기지역에 거주하며 외식경험이 있는 55세 이상의 노년소비자의 개인가치와 라이프스타일이 외식업체 선택속성에 미치는 영향관계를 파악함으로써 고령화 사회를 목전에 두고 있는 시점에서 외식기업의 경영활동과 그 성과를 극대화 할 수 있는 방안을 마련함에 있어 그 기초적인 자료를 제시하고자 하였다. 기존의 연구논문을 바탕으로 관련 변수를 추출하고 모형과 가설을 설정하여 설문조사를 통해 본 연구의 결과는 노년소비자가 라이프스타일 활동지향형 요인 즉, 최신의 경향과 유행을 따르며 새로운 일에 도전하는 것을 즐겨하는 편이며, 때로는 열정적인 즐거움을 경험하고 싶어 하는 것으로 나타났다. 또한 외적가치를 지향하는 노년소비자는 라이프스타일에 있어서 비교적 다양한 형태를 나타내는 것으로 나타났으며, 원칙지향형은 편안하게 이야기할 수 있으면서 조용하고 휴식을 취할 수 있는 주변사람들로부터 평판이 좋은 곳을 주로 선택하며 활동지향형은 부대시설이나 노인 특가 할인된 메뉴와 서비스가 친절하며 가격이 저렴하다면 다소 멀어도 이용하는 것으로 나타났다. 이러한 연구결과는 노년소비자의 개인가치와 라이프스타일에 따라 외식업체 선택속성 기준이 달라질 수 있다는 것을 의미하는 것으로 보다 전국적인 범위로 외식업체를 직접 방문하여 노년소비자를 대상으로 한 보완적인 연구를 바탕으로 노년외식소비자가 지향하는 가치와 외식업체 선택속성을 파악함으로써 향후 외식 기업의 활성화와 노년소비자 시장의 마켓팅 전략 수립에 긍정적인 영향을 가져올 수 있을 것으로 사료된다.

• 디지털융복합연구
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• 제13권6호
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• pp.55-67
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• 2015

본 연구는 노인 문화교육활동 참여동기가 노인 심리적복지감의 융복합 형성에 미치는 영향을 고찰하는데 목적이 있다. 본 연구를 위하여 수도권 노인복지관과 노인문화센터 등에서 문화교육활동에 참여 중인 노인들을 대상으로 설문조사를 하였으며, 총 255부의 자료를 모아 분석을 수행하였다. 연구결과 첫째, 목표지향형과 활동지향형(독립변수)이 생활만족도(종속변수) 형성에 유의미한 영향을 미치는 것으로 확인되었다. 둘째, 활동지향형과 학습지향형(독립변수)이 자기효능감(종속변수) 형성에 유의미한 영향을 미치는 것으로 파악되었다. 셋째, 활동지향형과 학습지향형(독립변수)이 참여태도(종속변수)에 유의미한 영향을 미치는 것으로 확인되었다. 그러나 학습지향형과 생활만족도와의 관계, 목표지향형과 자기효능감과의 관계, 목표지향형과 참여태도와의 관계는 유의미하지 않았다. 이러한 연구결과는 노인복지 증진과 관련된 정책 제안에 활용될 수 있을 것이다.

• 한국임상약학회지
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• 제25권4호
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• pp.286-295
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• 2015

Objective: This experiment is to study how elderly group and their various lifestyles interact with health functional foods, according to their selection behavior. Different lifestyles will be observed closely, as well as how different health conditions and consumer involvements will affect critical decision making in selecting health functional foods. Method: Theories and discoveries from original advanced research were compared parallel to the new study. Results: First, cluster analysis and exploratory analysis were performed amongst different elder lifestyles. Lifestyle exploratory analysis was used for healthy, unique, leisure, and economical-style elders. Cluster analysis was used for material trend oriented, health oriented, complacent oriented-style elders. Health Functional Foods' selection trait Exploratory Factor Analysis showed that product's originality (function, uniqueness, specialty, compatibility, distributor, expiration date), quality (amount, daily dose, visual representation, accessibility, portability, natural ingredients), and popularity (product container, brand image, taste and smell, advertised product, domestic or import, well-known function) were the three main causes. Secondly, the amount of benefits for the elderly group health lifestyle were affected by 'Interest in health', 'Notability of the health functional food', and 'Functionality approved mark'. Specifically, the importance of, 'Interest in health', 'Notability of health functional food', and 'Functionality approved mark' were noticeably high within health oriented elders. Lastly, after examining the data from elder lifestyle's relationship with health functional food selection trait, all three different results showed equal importance. If you closely examine material trend oriented elderly group, selection trait showed distinctively high regards in 'Fundamental Attribute', 'Typical Attribute', and 'Cognitive Attribute'. Health oriented elders showed their distinctively high regards in 'Natural Attribute', and less consideration in 'Typical Attribute' and 'Cognitive Attribute'. Complacent oriented-style elderly group showed less focus on 'Fundamental Attribute', and even less in 'Typical Attribute', and 'Cognitive Attribute'. Health oriented elderly group concluded with above data from the fact that they showed most importance and involvement in health beneficial products that are scientifically proven. Material trend oriented elderly group showed balanced traits in their concluded data, showing that they prefer function, safety, as well as the brand image and their reputation. Also, they consider the products' outer elements, such as design and product name, in order to sense inner functions. Conclusion: So, Silver Business corporations must develop products to fulfill the market demands, and strategize marketing plans to better target the correct audience.

• 가족자원경영과 정책
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• 제19권1호
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• pp.163-180
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• 2015

The purpose of this study was to explore a typology of time allocation, investigate determinants of time allocation types, and analyze differences in time use satisfaction by the types of time use of the elderly. The data source for this research was the 2009 Time Use Survey conducted by the Korea National Statistical office (KNSO). The 4,699 time diaries (3,552 for weekday, 1,147 for Sunday) completed by the elderly over the age of 60 were analyzed using mean, standard deviation, chi-square, cluster analysis, ANOVA analysis, Duncan test, and multinomial logistic regression analysis. Time allocation of the elderly was classified into four types: personal care oriented, work oriented, leisure oriented, and balanced type. Gender, age, education, employment status, income, and the presence of spouse were identified as determinants for each type. According to the types of time allocation, time use satisfaction was different on week days.

• 한국산학기술학회논문지
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• 제20권10호
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• pp.92-99
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• 2019

본 연구의 목적은 평생학습 참여 노인들을 대상으로 평생학습참여가 심리적 안녕감에 미치는 영향을 실증적으로 분석해 보는데 있다. 이를 위해서 천안시에 소재하고 있는 C, D병원 평생교육기관 학습자 160명을 대상으로 하였다. 설문기간은 2019년 5월8일부터 5월 17일 까지 10일 동안 실시하였다. 첫째, 노인들의 평생학습 참여동기 중 목표지향성 요인은 심리적 안녕감에 긍정적인 영향을 미칠 것인가?, 둘째, 노인들의 평생학습 참여동기 활동지향성 요인은 심리적 안녕감에 긍정적인 영향을 미칠 것인가?, 셋째, 노인들의 평생학습 참여동기 중 학습지향성 요인은 심리적 안녕감에 긍정적인 영향을 미칠 것인가? 등이다. 이와 같은 연구문제를 검증하기 위해 상관관계분석을 통해 변수들과 관계가 있는 성별, 연령, 결혼여부, 교육정도 등의 변수를 통제한 다음 단순회귀분석을 실시하였다. 직접효과 검증결과를 보면 목표지향성(${\beta}=.244$, p<.001)과 활동지향성(${\beta}=.321$, p<.001) 은 심리적 안녕감에 통계적으로 유의하게 정(+)의 영향을 미치는 것으로 확인되었다. 그러나 학습지향성(${\beta}=.284$, p>.001)은 심리적 안녕감에 통계적으로 유의하게 영향을 미치지 않는 것으로 나타났다. 이와 같은 연구결과를 종합해 볼 때 노인들을 위한 평생학습의 프로그램은 학습지향적인 즉, 학문적인 프로그램을 지양하고 목표지향성과 활동지향성 중심의 프로그램으로 구성하는 것이 노인의 심리적 안녕감에 도움이 될 것으로 보인다.