• 한국항만경제학회지
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• 제21권4호
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• pp.239-253
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• 2005

Although logistics service quality is considered an essential strategy for success and survival in today's internet environment, there are still a lot of question: what variables determine the extent of logistics service effect, how difficultly do the determinants affecting logistics service effect and how accomplish the decision making in the implementation of inter-organization information system. The purpose of this study is to examine a model to utilize the application and effect of logistics service through e-marketplaces. The results of empirical analysis are mentioned as follows; First, among the interorganization information system factors, four variables(top management support in organization characters, competitive degree in environment characters, relative advantage and information efficiency in innovation characters) have been shown to be primary determinant of the effect of logistics service quality. Second, the type of independent variable used results in a significant difference in the effect of logistics service quality. Third, Korean firms have to pursue the corporate strategy focused on logistics service quality.

• 한국문헌정보학회지
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• 제45권1호
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• pp.287-310
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• 2011

이 연구는 우리나라 대학생 집단을 대상으로 대학도서관 전자책 서비스 만족도를 조사하였다. 전자책 이용에 대한 현황을 파악하고자 이용행태를 조사하였고, 전자책 이용행태와 전자책 서비스품질차원에 따른 만족도를 분석하였다. 분석결과, 대학도서관 전자책 서비스에 대한 전반적인 만족도는 평균 2.93으로 보통인 것으로 조사되었다. 또한 이용빈도가 높은 이용자일수록 만족도가 높았고, 저학년 집단에 비해 고학년 집단과 대학원집단이 전자책서비스에 대한 전반적인 만족도에서 유의미하게 높은 것으로 나타났다. 한편, 만족도에 가장 큰 영향을 미치는 전자책서비스품질차원은 콘텐츠이며, 도서관 지원서비스, 시스템 순으로 영향을 미쳤다. 이상의 분석결과를 토대로 향후 전자책에 기반한 대학도서관 서비스를 활성화하기 위해서는 도서관 홍보를 비롯하여 이용자 교육의 강화, 콘텐츠의 다양성과 최신성을 유지할 것을 제안하였다.

• 대한가정학회지
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• 제43권3호
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• pp.1-10
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• 2005

The purpose of this study was to investigate the enforcement strategy for Consumer Service marketing of an e-Commerce shopping mall. An e-CRM for a Cosmetic e-Commerce shopping mall, Data Warehousing(DW) component, analysis of data mining of the DW, and web applications and strategies had to developed for marketing of consumer service satisfaction. The major findings were as follows: An RFM analysis was used for consumer classification, which is a fundamental process of e-CRM application. The components of the DW were web sales data and consumer data fields. The visual process of consumer segmentations (superior consumer class) for e-CRM solutions is presented. The association analysis algorithm of data mining to up-selling and cross-selling indicates an association rule. These e-CRM results apply web DB marketing and operating principles to a shopping mall. Therefore, the system applications of e-CRM to Consumer services indicate a marketing strategy for consumer-oriented management.

• International Journal of Costume and Fashion
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• 제10권1호
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• pp.15-27
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• 2010

This study investigates the differences of e-service quality depending on image interactivity technology and the influences of e-service quality on purchasing involvement and customer loyalty. Online shopping malls have made toward satisfying customers' shopping experience owing to the advance of technology. Above all, it is important to prove effectiveness of this technology to introduce it. Therefore, the purpose of this study is to test effectiveness of Image Interactivity Technology (IIT) which has been introduced by some shopping malls. For this study three shopping malls were designed as stimuli that have the different level of IIT. The women of 20-30 who have bought fashion products in online shopping malls participated in the quantitative research. Total 592 were used for the statistical analysis. Descriptive statistics, cross tabulation analysis, factor analysis, reliability analysis, one-way ANOVA, and multiple regression were implemented. Four factors of e-service quality were extracted. The 3D avatar shopping mall was higher than the others in those factors. Besides, e-service quality factors influenced purchasing involvement and customer loyalty. Therefore, online shopping malls are advised to introduce IIT and improve e-service quality

• 한국정보시스템학회지:정보시스템연구
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• 제17권4호
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• pp.31-49
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• 2008

As the development of information technology, the biggest change in educational paradigm is apparent in the shift that the emphasis of education is layed on from teachers to learners. E-learning education service through the internet is less restricted in the respect of time and places in comparison with off-line education. Therefore e-Learning is spreaded rapidly and the educational effectiveness of that is needed to be investigated. In this study theoretical research was performed firstly and framework of the study was constructed. After establishment of hypotheses the survey data were collected by the learners of e-Learning and the hypotheses were verified by the SPSS version 12.0. The results are as follows : First, the quality of e-Learning service influences significantly to the technology acceptance of users. Secondly, perceived usability and perceived easiness of technology acceptance model influences significantly to the intention of reuse of users of e-Learning services. Lastly, the playfulness of the Flow theory influences significantly to the intention of reuse of users of e-Learning services. Although there are some limitations in the respect of the numbers of variables, parameters, or samples, this study will contribute for enhancing the effectiveness of education in e-Learning service by providing the acceptance factors of e-learners.

• 유통과학연구
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• 제17권9호
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• pp.93-102
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• 2019

Purpose - Capturing the shifting consumer behavior perspective on online transportation network performance in Indonesia, this study aims to empirically examine the impact of electronic customer relationship management (e-CRM) and e-service quality on customer e-satisfaction and e-loyalty. Research design, data, and methodology - A quantitative approach was applied, and then we determined the respondents who met the predetermined criterion by using purposive sampling method. In total, 167 online transportation customer in Indonesia participated in this electronic questionnaire survey. To tested the collected data, Partial Least Square (PLS) - (SEM) analytical tools were employed. Results and Findings - There are five hypotheses proposed in this study and state that only one hypothesis is rejected, The dominant relationship between variables in the hypothesis is shown in the variable relationship of e-service quality on e-satisfaction. CRM, Service Quality, Satisfaction and Loyalty implemented comprehensively in cyberspace provides a clear picture for academics but also for practitioners who are struggling in the service industry that specifically appoints online transportation business. The findings of this research provide both managerial and theoretical implications to maintain customer e-loyalty in online transportation network business environment in Indonesia.

• 한국항행학회논문지
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• 제21권5호
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• pp.423-427
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• 2017

IMO에서 승인된 e-navigation 전략 이행계획은 e-navigation 도입을 가시화 하였다. 아울러 ITU에서 추진한 GMDSS(global maritime distress and safety system) 현대화를 위한 일정도 NCSR 4차 회의에서 확정되었다. 이에 따라 e-navigation 서비스를 지원할 수 있는 통신 시스템에 대한 제반 요구사항을 반영하여 기존의 통신 시스템에 대한 보완과 차후 도입될 새로운 통신 시스템에 대한 요구조건을 제시하고자 한다. e-navigation 서비스 지원을 위한 통신방식은 기본적으로 IP 기반의 데이터 통신을 제공할 수 있어야 하지만 중 단파 주파수 대역에서는 협대역 특성 때문에 인터넷 서비스는 어렵고, 간단한 단문 서비스나 e-mail과 같은 데이터 통신 서비스는 가능할 뿐이다. 또한 기존의 GMDSS 위성통신 서비스 기관이 확장되어 새로운 서비스가 제공가능하게 됨에 따라 IP기반의 데이터통신 서비스는 가능하지만, 값 비싼 통신비용의 문제로 생기는 서비스 제한은 VSAT 서비스를 도입하여 해결할 수 있을 것이다.

• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2017년도 추계학술대회
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• pp.274-276
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• 2017

한국형 e-Navigation은 해양사고를 줄이기 위해서 도입하고 있는 체계로, 선박 운항기술에 정보통신 기술을 융합하고 있다. 해양사고를 줄이기 위해 한국형 e-Navigation은 "사고취약선박 모니터링", "사고취약선박 선내지원 모니터링", "최적안전항로 지원", "소형선박용 전자해도 스트리밍", "도선 및 예선 지원", "해양 안전정보 제공"과 같은 서비스를 제공한다. 각 서비스는 기능단위로 분리된 별도의 시스템이며, 전체가 통합되어 한국형 e-Navigation을 구성하게 된다. 각 서비스를 유기적으로 연결하고 원활한 데이터 통신이 가능토록 하기 위해 데이터 미들웨어를 도입하고 있으며, 그중 효과적이라 판단되고 있는 것은 DDS(Data Distribution Service)이다. 이에 본 논문에서는 한국형 e-Navigation에 적용하기 위해서 DDS 미들웨어가 필수적으로 제공해야 하는 기능 및 특징을 분석하였다.

• The Journal of Asian Finance, Economics and Business
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• 제6권3호
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• pp.225-234
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• 2019

The study aims to explore key dimensions of service quality of E-Retailing of Islamic banks in the Kingdom of Saudi Arabia. The convenience sample size consists of 373 respondents who regularly use online Islamic banking facilities in Saudi Arabia was used. For measuring the consumers' perspective, a four-factor E-SERVQUAL scale; namely efficiency, system availability, fulfillment, and privacy was used. Exploratory Factor Analysis and Confirmatory Factor Analysis are used to test the model fitness. Structural equation modelling is utilized to determine the impact of E-service quality dimensions on customers' satisfaction. The results of the study reveal that 1) reliability as a dimension of E-retailing of Islamic banks made a significant impact on customers' overall satisfaction; 2) there is a positive significant relationship between responsiveness and customers' overall satisfaction. One unit increased in responsive leads to 0.763 unit increases in the overall satisfaction of the customer; and 3) ease of use is the most important dimensions of service quality of E-retailing of Islamic banks. One unit increases in Security/ Privacy leads to 0.473 unit increases in overall satisfaction. There is a positive impact of good E-service on customers' satisfaction, but it does not override unsatisfactory performance in other areas.

• 한국IT서비스학회지
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• 제6권3호
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• pp.111-128
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• 2007

The purpose of the research is to analyze the status and problems of the e-Learning quality assurance system on e-Learning contents and service provider(institutes) in the field of enterprise education. In addition, the research is to suggest the direction and strategies for revising and developing the system. The research put emphasis on two systems of the e-Learning quality assurance(contents, service provider) which directly influence financial support of government. This study depended mostly on literature review, supplemented by expert panel meetings. In the case of the quality assurance system on e-Learning contents, the followings are suggested; (1)admitting the contents made of the combination of modules in the approved module set, (2)making easier the qualifying of modified contents for maintenance, (3)revising evaluation criteria, (4)providing substantial feedback. In the field of service provider, the followings are requested; (1)differentiating of qualifying system by industry and scale of company, (2)extending the qualifying cycle, (3)improving the feedback and sharing system.