• Title/Summary/Keyword: Digital supply chain

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A study on 'See now, Buy now', the latest trend of the new supply chain management of a luxury fashion brand, Burberry in the digital era (디지털 시대 패션 브랜드 버버리(Burberry)의 'See now, Buy now'에 대한 연구)

  • Yoon, Se-Na;Kwak, Tai-Gi
    • Journal of the Korea Fashion and Costume Design Association
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    • v.22 no.2
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    • pp.29-43
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    • 2020
  • This study investigated the luxury supply chain management called 'See now, Buy now'. This has been a new way of controlling the supply and demand for luxury brands in the fashion industry since 2016. In this study, we explored the backgrounds and impacts of 'See now, Buy now' in the digital era. 'See now, Buy now' was launched by the fashion brand, Burberry in February 2016. It was the first luxury brand to showcase its entire collection using 'See now, Buy now' among the brands which showcase in Paris, Milan, New York, and London fashion weeks. That has not only caused many controversies in the fashion world but also generated followers. In this study, we analyzed 'See now, Buy now' in three aspects, economics, efficiency, and management strategy, and this was done through a literature survey on articles pertaining to 'See now, Buy now' and empirical surveys on Burberry's collections. Based on 'See now, Buy now', Burberry tried a new process of supply and sale. In the era of SNS, the spread of information is getting faster. The speed of SNS and changes in the fashion market combining IT and mobile technology are major changes faced by the fashion industry. 'See now, Buy now', a model of the new supply and demand in luxury fashion brands, should be noted as a new directional aspect for the future of the fashion industry. Since it was a relatively recent trend that started from the September show of Burberry in 2016, there was still a lack of academic discussion or prior research on this phenomenon. Therefore this study aimed to predict future directions by recognizing the importance of 'See now, Buy now' in the fashion industry. Also, based on this research, the significance of this study was to present a management strategy that applies 'See now, Buy now' to the future of the fashion industry in the digital era.

A Study of Effect of Trust and Relational Norms on Interfirm Cooperation, Conflict and Performances in Project Supply Chain (프로젝트 공급망 참여기업의 신뢰와 관계적 규범이 기업 간 협업 및 갈등 그리고 성과에 미치는 영향연구)

  • Cheong, Heung Gyo;Cho, Namhyung;Kim, Tae Ung
    • Journal of Digital Convergence
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    • v.12 no.4
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    • pp.227-235
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    • 2014
  • Supply chain management for complex project requires continuous integration activities with the suppliers and subcontractors. This study proposes the firm performances, trust, relational norms, interfirm conflict and cooperation as major research variables, and collected the survey responses from the suppliers and subcontractors having experiences with complex projects. The statistical results indicate that the cooperation and conflict influence the firm performances, and that the inter-firm trust have some impact on the level of cooperation and conflict. It was also found that the inter-firm cooperation is influenced by relational norm. But on the contrary to our expectation, the relational norm has no significant impact on the inter-firm conflict. These findings may offer the significant implications leading to successful implementation of collaborative supply chain management in the context of project engineering area.

The impact of employee perceptions of the characteristics of supply chain management on relationship satisfaction in airline suppliers : Focused on the mediating effect of collaboration (항공사 협력업체 조직구성원의 공급사슬관리 특성 인식이 관계만족에 미치는 영향: 협업의 매개효과를 중심으로)

  • Jang, Chang-Kwon;Kwahk, Kee-Young;Kim, Chang-Sik
    • Journal of Digital Contents Society
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    • v.19 no.5
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    • pp.935-944
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    • 2018
  • The purpose of this study is to investigate the impact of Airline Partner Organization members ' perception of supply chain management characteristics on the satisfaction of the relationship and to verify the parameter effectiveness of collaboration. An empirical study was conducted through survey techniques to achieve the objectives of the study. Research has shown that the factors for building trust, immersion, and sharing of vision tables, other than information sharing, are significant prerequisites for collaboration. We have identified statistically significant effects of collaborative factor on relationship satisfaction factor. Additionally, it was confirmed that there was a parameter effect between supply chain management characteristics recognition and relationship satisfaction by testing the effectiveness of the collaboration.

Forecasting Modeling of Heavy Tail Typed Demand using Student's t-Copula Fitting in Supply Chain Management (Student's t-Copula 적합을 통한 Heavy Tail형 SCM 수요 데이터의 모델링 및 분석)

  • Kim, Taesung;Lee, Hyunsoo
    • Journal of Digital Convergence
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    • v.11 no.9
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    • pp.103-111
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    • 2013
  • As the demand-oriented management has been getting important in Supply Chain Management (SCM), various forecasting methods have been suggested including regression analyses. However, dependency structures among variables have been captured by a correlation coefficient, only. It results in inaccurate demand predictions. This paper suggests a new and effective forecasting modeling framework using student's t-copula function. In order to show overall modeling procedures framework, heavy tail typed numerical data and its copula estimations are provided. The suggested methodology can contribute to decrease the bullwhip effect and to stabilize volatile environment in a supply chain network.

An Exploratory Study on Conceptual Framework for Project-based Supply Chain Management : Focusing on Plant Engineering Firms (프로젝트형 SCM의 개념적 틀에 관한 탐색적 연구 : 플랜트 엔지니어링 기업을 중심으로)

  • Kim, Tae Ung
    • Journal of Digital Convergence
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    • v.16 no.12
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    • pp.123-135
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    • 2018
  • The objective of this paper is to investigate the issues related to the supply chain management in plant engineering industry, and propose the framework to improve the project efficiency. The preliminary case study shows that EPC's fragmented nature, lack of coordination and information sharing, and lack of proper risk and change management contribute to project delay and cost overrun. To examine the level of informatization and information sharing in supply chain, survey responses from the suppliers and subcontractors have been collected. The statistical results show that information sharing, early involvement in design process and awareness in SCM have influenced the level of collaboration, but supplier assessment and informatization have no impact on the collaboration. A conceptual model is proposed in order to facilitate the integration of design, procurement and construction functions. Implications from the study are also provided.

Factors of SCM Diffusion and Performance based Innovation Theory and IT Acceptance Theory (혁신이론과 정보기술 수용론을 사용한 SCM의 확산과 성과에 미치는 요인)

  • Lee, Jae Won
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.6 no.1
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    • pp.197-209
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    • 2010
  • Supply Chain Management have been introduced and used as strategic weapon for many companies. Large investments in the SCM was made, but many companies are not fully getting the performance from the systems. The purpose of this study is to find the determinants of SCM difussion and performance in the perspective of Innovation and Information technology Acceptance. In developing the research model, The model consists of eight independent variables(Management support, Decision Making concentration, IS strategy, training education, relative advantage, technological compatibility, task compatibility, SCM cost), two moderator variables(interorganizational and intraorganizational diffusion), three dependant variables(efficiency, effectiveness, strategic advantage).

The State-of-the-Art Review on the Information Technologies for Manufacturing Toward Digital Shipbuilding (디지털 선박생산화를 위한 생산정보기술)

  • 이경호;장윤석
    • Journal of Ocean Engineering and Technology
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    • v.17 no.4
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    • pp.81-85
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    • 2003
  • The industry has undergone a significant change over the last decade: digital business has become a strategy to survive; the extended enterprise is being implemented; parts are made where conditions are most favourable; non-core activities are out-sourced; advanced manufacturing systems and information technologies are introduced to improve manufacturing performance. Suppliers and distributors become part of the supply chain and they all comprise an integrated international co-operative network to provide manufactured goods and support services for a world market just in time, at low prices and with quality surpassing customers' expectations. In this paper, we review various state-of-the-art information technologies for the shipbuilding industry. The successful introduction and implementation of those technologies will be the key enabler for e-transformation in the shipbuilding industry.

RFID Implementation Readiness Model : Impact of Technology, Human, Vender, and Task Factors

  • Lim, Se-Hun
    • Journal of Digital Convergence
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    • v.9 no.1
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    • pp.71-87
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    • 2011
  • Currently, many companies are interested in (Radio Frequency Identification (RFID). Nonetheless, technical imperfection and the uncertainty of Return on Investment (ROD is discouraging the companies' intention to implement RFID. Accordingly, while a number of companies concede the efficiency of RFID, few of them expresses enthusiasm, making a rain check to adopt RFID. Moreover, the recent economic depression has down-sized the companies' investment on Information Technology (IT), subsequently hindering RFID implementation. In adopting RFID, the collaboration of supply chain is the most importance factor. Therefore, in implementing RFID, many companies reinforced collaboration of supply chain. Therefore, this study will focus on performing an analysis on several factors which influence the intention to adoption of RFID, such as the human factor, technology factor, vender factor and task factor. The results of this study will provide useful guidelines for RFID adoption strategy to Korean companies.

Food Processing Enterprises Performance: Roles of Dynamic Capabilities and Competitive Advantage

  • Thi My Nguyet NGUYEN;Thao Quynh LE
    • Journal of Distribution Science
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    • v.22 no.6
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    • pp.57-68
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    • 2024
  • Purpose: Dynamic capabilities are acknowledged as pivotal factors facilitating the generation of competitive advantage and performance for enterprises across diverse sectors, notably within the food processing industry. This study endeavors to explore and examine the direct and indirect impact of dynamic capability factors, encompassing innovation capability, market orientation (customer orientation, supply chain orientation, competitor orientation), and digital orientation on the business performance of Vietnamese food processing enterprises. Research design, data and methodology: Research data was collected from 239 food processing enterprise managers and analyzed using partial least square - structural equation modeling. Results: With the exception of digital orientation, the study found evidence of the role of innovation capability and market orientation (customer orientation, supply chain orientation, competitor orientation) in the overall competitive advantage of Vietnamese food processing enterprises. Furthermore, the study underscores the contributions of innovation capability, market orientation and digital orientation in fostering performance of Vietnamese food processing enterprises. It also identifies the mediating role of competitive advantage in the relationship between dynamic capabilities and performance. Conclusions: Consequently, the study proposes a number of implications for food processing enterprise managers with the aim of establishing and enhancing competitive advantage and business performance in the future.

Innovative Agribusiness. Which strategy for a dynamic development?

  • Rangone, Adalberto
    • Agribusiness and Information Management
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    • v.11 no.2
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    • pp.5-15
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    • 2019
  • The world of smart agribusiness is still far from being fully and effectively applied by the Italian entrepreneurial fabric. In part, this is due to the fact that its potential and important connections with the technological world of reference are not fully known. The imperative is therefore: to learn how to manage all the processes that characterize the agricultural chain in a synergistic way, from production to the sale of the product to the final consumer. It is therefore essential to know every minimum aspect of the supply chain considering the current strengths on which to leverage but especially the weaknesses on which to intervene thanks to the use of technology available on the market. Today, the supply chain is still considered as a set of phases, one consecutive to the other, as if they were detached from each other. However, in order to operate efficiently, each step should be interconnected: from the farmer's decision to produce an agricultural good to the choice of production factors, from the implementation of harvesting and post-harvest operations to processing, from the selection of goods suitable for sale to the logic of distribution on the target territory. This work investigates the potential strategy using digital technologies in order to make dynamic the agribusiness supply chain, especially because in Italy the agri-food is one of the most important economic sectors but it is far from the most innovative trends available on the market.