• Title/Summary/Keyword: Digital relationship model

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Factors Affecting of life stress in Middle-aged on Depression: -Mediating effect of Self-esteem and Social support- (중년 남성의 생활스트레스가 우울에 미치는 영향 -자아존중감, 사회적 지지의 매개효과-)

  • Song, Ji Hyeun;Seong, Mi Hyeon
    • Journal of Digital Convergence
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    • v.19 no.3
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    • pp.235-244
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    • 2021
  • This study was conducted to confirm the mediating effect of self-esteem and social support in the relationship between life stress and depression in middle-aged men. Data analysis was performed using the SPSS/WIN 25.0 program, t-test, ANOVA, pearson's correlation coefficient, SPSS Process Macro (Model 4), and bootstrapping approach. As a result of this study, when considering the effect of self-esteem, a parameter in the relationship between life stress and depression, the direct effect of life stress on depression was .49. Considering the effect of social support as a parameter, the direct effect of life stress on depression was .50. That is, when the parameters were not considered, life stress decreased compared to the overall effect of .62 on depression. Through this, it was confirmed that self-esteem and social support had a mediating effect in the relationship between life stress and depression.

The Effective Factors of Cloud Computing Adoption Success in Organization

  • Yoo, Seok-Keun;Kim, Bo-Young
    • The Journal of Asian Finance, Economics and Business
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    • v.6 no.1
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    • pp.217-229
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    • 2019
  • The purpose of the research is to verify how task characteristics for business and technology characteristics, economic feasibility, technology readiness, organizational factors, environmental factors of cloud computing affect the performance of cloud computing adoption through Fit and Viability. The research aims to verify the relationship among the success factors for adopting cloud computing based on the Fit-Viability model. Respondents who work for IT companies which is using cloud computing in South Korea were chosen. The data was analyzed by the structural equating model. As a result, Task characteristics and Technology characteristics affected Fit in a positive manner, while Technology readiness, Organizational factors and Environmental factors also positively impacted Viability. Fit and Viability both affected the successful adoption of cloud equally. In particular, Environmental factors were proven to have the biggest impacts on Viability, and affected highly indirect impact on the Performance of cloud computing adoption through Viability. Entering the era of the fourth industrial revolution, corporations have established digital transformation strategies to secure a competitive edge while growing continuously, and are also carrying out various digital transformation initiatives. For the success of adoption of foundational technologies, they need to understand not only the decision-making factors of adopting cloud computing, but also the success factors of adopting cloud computing.

Factors Affecting Elderly People's Intention to Use of Digital Wealth Management Services (고령자들의 디지털 자산관리 서비스 이용의도에 영향을 미치는 특성 및 요인)

  • Kwak, Jae-Hyuk;Dong, Hak-Lim
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.411-422
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    • 2022
  • The purpose of this study was to identify factors that affect the characteristics and intentions of the elderly to use digital wealth management services. The subjects of this study were 312 elderly people over 50 years old. Based on the Value-based Adoption Model(VAM), the research model added price value, social influence, and perceived risk as research variables. As a result of empirical analysis, it was found that usefulness, enjoyment, price value, and social influence all had a significant positive (+) effect on perceived value. It was found that technicality had a significant negative (-) effect. On the other hand, no significant effect relationship was tested on perceived risk. The perceived value had a significant positive (+) effect on the intention to use. This study was meaningful in the academic research that it applied a research model that reflected the characteristics of the elderly who were not treated as mainstream in the technology acceptance model for digital wealth management services. In addition, it provided practical implications for providers' marketing strategies and government/public institution policy establishment to increase the use of digital wealth management services for the elderly.

Study on the Diagnosis of Agricultural Region Resident Organization Utilizing 'Weisbord's model' : Centered on 'My Hometown Keeper' Organization Diagnosis Case ('Weisbord 모형'을 활용한 농촌 주민조직 진단 연구 : '내고향지킴이' 조직진단 사례를 중심으로)

  • Choi, Hyo-Seung;Cho, Joong-Hyun
    • Journal of Korean Society of Rural Planning
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    • v.20 no.2
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    • pp.81-90
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    • 2014
  • This study was carried out to identify the limitations and problems of organization, as well as present plans to activate the organization through diagnosis on 'My Hometown Keeper' organization that was created for the purpose of growth of agricultural and fishing regions, and environment improvement. Utilizing Weisbord's Six-box Model, an organization diagnosis model useful for diagnosis of 'My Hometown Keeper' organization, 6 areas including organization's objective, structure, relationship, compensation system, leadership, subsidiary device system etc. and 14 survey questions were prepared, and a survey investigation was conducted on the staff at Korea Rural Community Corporation in charge of 'My Hometown Keeper' participating residents and administrative support. Based on the analysis results of survey investigation, the limitations and problems of organization were identified, and as plans to improve these and activate 'My Hometown Keeper' organization, 'Clear establishment of organization's objective and role', 'Preparation of compensation and incentive system', 'Growth of relationship and leadership between constituents' 'Enhancing the utilization of subsidiary device system such as education and information acquisition etc.' etc. were presented.

A Convergence Study on Partial Dental Hygiene (Department) and Student Satisfaction: Focusing on Approach Motivation, Avoidance Motivation, and Digital Use Recognition (일부 치위생(학)과 학생의 학과 만족도에 관한 융합연구 : 접근 동기, 회피 동기, 디지털 사용인식 중심으로)

  • Son, Eun Gyo
    • Journal of the Korea Convergence Society
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    • v.13 no.5
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    • pp.53-60
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    • 2022
  • The purpose of this study is to identify the causal relationship of the structural model through approach motivation, avoidance motivation, and digital usage recognition in order to prepare a plan for coexistence with dental hygiene targeting 239 students from the dental hygiene department at a university in Gangwon-do. For statistical methods, SPSS Statistics 24.0 program and AMOS 21.0 were used. As a result of the structural equation model analysis, the motivation for approach was found to be significantly related to digital usage recognition and class satisfaction. In addition, digital usage perception was found to be significantly related to class satisfaction, and class satisfaction was shown to be significantly related to department satisfaction and department recommendation. Lastly, department satisfaction was significantly found in department recommendation. In other words, the coexistence plan with dental hygiene (department) is to expand the convergence of digital classes. In order to solve the problem, it is necessary for schools to establish facilities to expand teaching materials for practical classes and to devise teaching methods.

A study on the Effect of Consumer Lifestyle on Brand Attitude, Brand Attachment influence upon Brand Loyalty (레스토랑 고객의 라이프스타일이 브랜드태도, 브랜드애착이 브랜드충성도간의 관계)

  • Seo, Gyeong-Do;Lee, Jung-Eun
    • Journal of Digital Convergence
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    • v.14 no.4
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    • pp.185-192
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    • 2016
  • The purpose of this paper is to examine the relationships among consumer lifestyle, brand attitude, brand attachment, and behavior pattern. Sampling with consumers who experienced eating out in regional catering companies as a population was done and the survey was conducted targeting consumers of catering companies in Gwangju. Therefore, it analyzed the sample by setting hypotheses and research model according to the research objective. First, as for the relationship between lifestyle and brand attitude, the lifestyle as a personal inclination formed a significant relationship with brand attitude the characteristics of which are recognition, convenience, and familiar features regardless of the type of lifestyle. Second, consumer lifestyle in types of reality seeking, value-oriented, and fashion-pursuing formed a significant relationships with brand attachment in order of mention, whereas social oriented type did not form a significant relationship. Third, the relationship between consumer brand attitude and brand loyalty formed a significant relation with the relationship between consumer brand attachment and brand loyalty.

Analysis of Subthreshold Swing for Oxide Thickness and Doping Distribution in DGMOSFET (산화막두께 및 도핑분포에 대한 DGMOSFET의 문턱전압이하 스윙분석)

  • Jung, Hak-Kee
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.15 no.10
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    • pp.2217-2222
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    • 2011
  • In this paper, the relationship of potential and charge distribution in channel for double gate(DG) MOSFET has been derived from Poisson's equation using Gaussian function. The relationship of subthreshold swing and oxide thickness has been investigated according to variables of doping distribution using Gaussian function, i.e. projected range and standard projected deviation, The analytical potential distribution model has been derived from Poisson's equation, and subthreshold swing has been obtained from this model for the change of oxide thickness. The subthreshold swing has been defined as the derivative of gate voltage to drain current and is theoretically minimum of 60 mS/dec, and very important factor in digital application. Those results of this potential model are compared with those of numerical simulation to verify this model. As a result, since potential model presented in this paper is good agreement with numerical model, the relationship of subthreshold swing and oxide thickness have been analyzed according to the shape of doping distribution.

A Study on the Effect of Ethical Orientation on Digital Piracy (윤리적 성향이 디지털 콘텐츠 불법복제에 미치는 영향연구)

  • Kim, Mi Ryang;Kim, Tae Ung
    • The Journal of Korean Association of Computer Education
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    • v.19 no.1
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    • pp.77-86
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    • 2016
  • This paper is concerned with identifying the determinants of committing digital piracy in university settings. Using a theoretical model based on Theory of Reasoned Action, the causal relationship among the research variables, including intention to commit digital piracy, attitude, subjective norm and fear of legal consequences, is developed. Results from 295 survey responses indicate that fear of legal consequences affect the subjective norm and the attitude, which in turn influence the intention to commit digital piracy. In addition, relativism based on EPQ(Ethics Perception Questionnaire) is introduced as a moderating variable. The relative influences of path coefficients are investigated and implications from findings are also discussed.

The Impact of Importance of Online Platform Food Delivery Selection Attributes on Satisfaction and Repurchase Intention

  • Bo-Kyung SEO;Seunghyeon LEE;Seong Soo CHA
    • The Korean Journal of Food & Health Convergence
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    • v.10 no.4
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    • pp.9-19
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    • 2024
  • This qualitative study explores the impact of online food delivery platform attributes on customer satisfaction and repurchase intentions. Employing a phenomenological approach, we conducted in-depth interviews and focus group discussions with 15 participants to gain rich insights into user experiences. Thematic analysis revealed key factors influencing satisfaction and loyalty: service quality dimensions (efficiency, reliability, fulfillment, privacy), expectation disconfirmation, perceived usefulness and ease of use, multi-level customer value, relationship quality, electronic word-of-mouth, value co-creation, and phased loyalty formation. Our findings extend customer behavior theory in digital platforms, offering a comprehensive framework for understanding the complex mechanisms underlying user satisfaction and repurchase decisions. The study provides valuable implications for platform operators, highlighting the importance of exceeding customer expectations, enhancing user experience, building trust, leveraging user-generated content, and fostering co-creation processes. Methodologically, we demonstrate the efficacy of qualitative approaches in uncovering nuanced insights in digital service contexts. While acknowledging limitations in generalizability, this research establishes a solid foundation for future investigations into the rapidly evolving domain of online food delivery services. The integrated theoretical approach offers a robust model for analyzing customer behavior in emerging digital service environments, contributing significantly to both academic understanding and practical application in the field of digital service provision and platform management.

A Study on Business Model of Fintech - Focus on the Business model canvas - (핀테크의 비즈니스 모델에 관한 연구 - 비즈니스 모델 캔버스를 중심으로-)

  • Ryu, Jeong-Min;Seo, Yong-Mo;Cho, Han-Jin
    • Journal of Digital Convergence
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    • v.14 no.3
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    • pp.171-179
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    • 2016
  • The purpose of this study is to deduce a successful business model of fintech and suggest the business model component in fintech on domestics. Business model has suggested on a strategic levels but it is to a value of corporation. From literature research, we find a conceptual character and its component of business model. The results show that we understand the business model of fintech. We suggest business model of component for a successful entry of market. These results suggest business model canvas by Alexander Osterwalder. This business model consist of 9 blocks - customer segmentation, value proposition, customer relationship, key resource, key activity, key partnership, revenue stream, and cost structure. These components need an analytic approach for a successful entry and settlement of market. Also, we analyze and suggest a fintech business model and directivity of its components.