• Title/Summary/Keyword: Digital distribution channels

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A Study on the Multiplexing of ISDN D-channel using Statistical Multiplexer (총계적 다중 방식을 이용한 ISDN D채널 다중화에 관한 연구)

  • 구제길;김영철;이호준;조규섭;박병철;김병찬
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.11 no.4
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    • pp.268-279
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    • 1986
  • Recently, the improtance of the ISDN has been emphasized for the new services in the future information society. In this paper, new application of statistical multiplexer which can be used for CCITT D-channel multiplexing is suggested. The basic architecture of statistical multiplexer which can interleave eleven 16Kbps D-channels into one 64Kbps B-channel is also proposed. The necessary buffer size was estimated by computer simulation considering data traffic intensity, signal arrival length distribution and buffer overflow probability. Based on this buffer size, the basic architecture of the statistical multiplexer has been survetyed and hardware design principles are also studied.

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Reproduction based Multi-Contents Distribution Platform

  • Lee, Byung-Duck;Lee, Keun-Ho;Han, Seong-Soo;Jeong, Chang-Sung
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.15 no.2
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    • pp.695-712
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    • 2021
  • As the use of smart devices is being increased rapidly by the development of internet and IT technology, the contents production and utilization rate are showing higher increase, too. In addition, the type of contents also shows very diverse forms such as education, game, video, UCC, etc. In the meantime, the contents are reproduced in diverse forms by reprocessing the original contents, and they are being serviced through the contents service platform. Therefore, the platform to make the contents reprocessing easy and fast is needed. As the diverse contents distribution channels such as YouTube, SNS, App Service, etc, easier contents distribution platform is needed, and the development of the relevant area is expected. In addition, as the selective consumption of the contents having easy accessibility through diverse smart devices is distinguished, the demand for the platform and service that can identify the contents consumption propensity by individual is being increased. Therefore, in this study, to vitalize the online contents distribution, the contents reproduction and publishing platform, was designed and materialized, which can reproduce and distribute the contents based on the real-time contents editing technology in URL unit and the consumer propensity analysis technology using the data management-based broadcasting contents distribution metadata technology and the edited image contents streaming technology. In addition, in the results of comparing with other platforms through the experiment, the performance superiority of the suggested platform was verified. If the suggested platform is applied to the areas of education, broadcasting, press, etc, the multi-media contents can be reproduced and distributed easily, through which the vitalization of contents-related industry is expected.

The Effect of Short-form Content Consumption Values on ConsumerParticipation Behavior and Consideration Set in SNS Channels

  • Sang-Seol HAN;Yu-jin JANG
    • Journal of Distribution Science
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    • v.22 no.8
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    • pp.109-124
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    • 2024
  • Purpose: This study examines short-platform content that is becoming more popular on social media. This study investigates the relationship between short-form content experience, consumer participation behavior, and consideration set. Furthermore, the mediating effect on empathy factors was confirmed during consumers' experience with short-form content. Data and methodology: Prior studies were reviewed, and hypotheses were developed. Consumers who had watched and shared short-form content within the previous three months were targeted to achieve the study's goal. A structured questionnaire was used to conduct the survey. Results: First, users of short-platform content with practical, playful, and emotional value did not confirm a positive effect on consumer participation behavior. However,short-form content with social value positively impacted consumer participation behavior. Second, consumer participation in short-form content was confirmed to positively affect the consideration set. Third, in terms of the mediating effect of empathy factors, short-platform content with practical, social, and emotional values partially mediates consumer participation behavior, whereas short-platform content with playfulness value completely mediates consumer participation behavior. Conclusions: The results of this study have academic and practical implications for the recent marketing field. In particular, research has been conducted in the field of digital marketing, which has recently changed rapidly.

An Effective Method to Form Side-Lobe Blanking Beam of Fully Digital Active Phased Array Antenna (완전 디지털 능동위상배열 안테나의 효과적인 부엽 차단 빔 형성 방법)

  • Joo, Joung-Myoung;Park, Jongkuk;Lim, Jae-Hwan;Lee, Jae-Min
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.22 no.4
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    • pp.59-65
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    • 2022
  • In this paper, a digital active phased array antenna is briefly introduced and beam forming method for a dual-channel side-lobe blanking applied to blank the side-lobe of the main beam is described. Next, the antenna performance was verified from results of design and antenna near-field measurement for the antenna main beam and side-lobe blanking beam. Then, a single-channel side-lobe blanking beam forming method was proposed to reduce the number of channels than the existing system operating dual-channel side-lobe blanking beam and weight distribution for each element of the side-lobe blanking antenna was designed with the proposed method. Finally, the designed single-channel side-lobe blanking beam pattern and blanking ability were verified and compared with the dual-channel side-lobe blanking beam. In addition, by comparing/verifying the conventional dual-channel and the proposed single-channel side-lobe blanking beam patterns measured through the receiving near-field test of the digital active phased array antenna and their ability to blank side-lobe of the main beam, validity of the proposed method for forming single-channel side-lobe blanking beam was confirmed.

An Analysis on the Omni-Channel Strategy of Distribution Enterprise in Domestic and International (국내·외 유통업체의 옴니채널 전략 활용현황 분석)

  • Oh, Jung-Ah
    • Korean Institute of Interior Design Journal
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    • v.25 no.5
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    • pp.111-120
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    • 2016
  • Unlike the past, brick-and-mortar is no longer on the priority list for the shopping activity. Instead, it is replaced by various non-store shopping alternatives, such as Internet, TV, catalog, mobile, etc. As consumers engage digitally, they made fewer trips to stores. Especially, as mobile shopping made the price comparison possible while shopping in the store, new shopping trend of 'showrooming' came to the fore as the serious issue. In order to cope with the this crisis, many brick-and-mortar retailers utilize omni-channel strategy for their countermeasure. This research paper is to suggest the omni-channel strategy that is applicable for the brick-and-mortar retailers. The results are as follows. First, in order to set up the connected-channel shopping environment, consumers have to be exposed to the environment that can deliver the continuous brand experience under the same price policy, brand and store management, etc, as integrating the various purchasing channels into one. Especially, in-store environment needs to change for the place where consumer experience is stressed for the most as using virtual reality devices with augmented reality technology. Also, the online digital kiosk, and tablet that consumer can order the products through the online channel while shopping in-store Second, the barrier-free in-store environment should be offered in order to increase the consumer convenience. This change will allow consumer communicate with the store environment more effectively. Lastly, brick-and-mortar should extend the physical territory as utilizing the offline's advantage and disadvantage through setting up the digital interactive wall or pop-up store for increasing the opportunity of customer interaction with the store. Moreover, visiting service for the elderly, housewife with the baby, or disabled person will be one of the effective substitute.

An Empirical Research on Information Privacy and Trust Model in the Convergence Era (융복합 시대의 정보 프라이버시와 신뢰 모델에 대한 실증 연구)

  • Park, Cheon-Woong;Kim, Jun-Woo
    • Journal of Digital Convergence
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    • v.13 no.4
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    • pp.219-225
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    • 2015
  • There has been an exponential growth in the distribution and possession of sensitive information because of the emergence of various information channels such as smart devices, social media, etc. This enables the internet based web or mobile service operation institutions collecting the more personal information with ease, and in turn causes the issues of the privacy concerns. Followings are the results of this study: First, the information privacy concern has the negative effects upon the trust. Second, the information privacy concern has the negative effects upon the provision intention of personal information and the trust has positive effects upon the offering intention of personal information. At last, the offering intention of the personal information has the positive effects upon the behavior to provide the personal information.

Estimating the Spatial Distribution of Rumex acetosella L. on Hill Pasture using UAV Monitoring System and Digital Camera (무인기와 디지털카메라를 이용한 산지초지에서의 애기수영 분포도 제작)

  • Lee, Hyo-Jin;Lee, Hyowon;Go, Han Jong
    • Journal of The Korean Society of Grassland and Forage Science
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    • v.36 no.4
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    • pp.365-369
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    • 2016
  • Red sorrel (Rumex acetosella L.), as one of exotic weeds in Korea, was dominated in grassland and reduced the quality of forage. Improving current pasture productivity by precision management requires practical tools to collect site-specific pasture weed data. Recent development in unmanned aerial vehicle (UAV) technology has offered cost effective and real time applications for site-specific data collection. To map red sorrel on a hill pasture, we tested the potential use of an UAV system with digital cameras (visible and near-infrared (NIR) camera). Field measurements were conducted on grazing hill pasture at Hanwoo Improvement Office, Seosan City, Chungcheongnam-do Province, Korea on May 17, 2014. Plant samples were obtained at 20 sites. An UAV system was used to obtain aerial photos from a height of approximately 50 m (approximately 30 cm spatial resolution). Normalized digital number values of Red, Green, Blue, and NIR channels were extracted from aerial photos. Multiple linear regression analysis results showed that the correlation coefficient between Rumex content and 4 bands of UAV image was 0.96 with root mean square error of 9.3. Therefore, UAV monitoring system can be a quick and cost effective tool to obtain spatial distribution of red sorrel data for precision management of hilly grazing pasture.

A Study on the Effects of Online Word-of-Mouth on Game Consumers Based on Sentimental Analysis (감성분석 기반의 게임 소비자 온라인 구전효과 연구)

  • Jung, Keun-Woong;Kim, Jong Uk
    • Journal of Digital Convergence
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    • v.16 no.3
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    • pp.145-156
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    • 2018
  • Unlike the past, when distributors distributed games through retail stores, they are now selling digital content, which is based on online distribution channels. This study analyzes the effects of eWOM (electronic Word of Mouth) on sales volume of game sold on Steam, an online digital content distribution channel. Recently, data mining techniques based on Big Data have been studied. In this study, emotion index of eWOM is derived by emotional analysis which is a text mining technique that can analyze the emotion of each review among factors of eWOM. Emotional analysis utilizes Naive Bayes and SVM classifier and calculates the emotion index through the SVM classifier with high accuracy. Regression analysis is performed on the dependent variable, sales variation, using the emotion index, the number of reviews of each game, the size of eWOM, and the user score of each game, which is a rating of eWOM. Regression analysis revealed that the size of the independent variable eWOM and the emotion index of the eWOM were influential on the dependent variable, sales variation. This study suggests the factors of eWOM that affect the sales volume when Korean game companies enter overseas markets based on steam.

Operational Improvement of Small Urban Storm Water Pumping Station (1) - Simulation of Flood Hydrograph using GIS-based Hydrologic Model (도시 소유역 배수펌프장 운영개선 방안 연구 (1) - GIS 기반 수문모형에 의한 홍수유출수문곡선의 재현)

  • Gil, Kyung-Ik;Han, Jong-Ok;Kim, Goo-Hyun
    • Journal of Korean Society on Water Environment
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    • v.21 no.6
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    • pp.682-686
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    • 2005
  • Recently some urban areas have been flooded due to heavy storm rainfalls. Though major causes of these floodings may be attributed to localized heavy rainfalls, other factors are related to urban flooding including deficiency of storm sewer network capacity, change of surface runoff due to covered open channels, and operational problems of storm drainage pump stations. In this study, hydrologic and hydraulic analysis of Sutak basin in Guri city were carried out to evaluate flooding problems occurred during the heavy storm in July, 2001. ArcView, a world most widely used GIS tool, was used to extract required data for the hydrologic analysis including basin characteristics data, concentration times, channel routing data, land use data, soil distribution data and SCS runoff curve number generation from digital maps. HEC-HMS, a GIS-based runoff simulation model, was successfully used to simulate the flood inflow hydrograph to Sutak pumping station.

A Study on the Marketing Performance Using Social Media -Comparison between Portal Advertisement, Blog, and SNS Channel Characteristics and Performance- (소셜미디어 마케팅 성과에 관한 연구 -포탈 광고, 블로그, SNS 채널의 특징과 성과 비교를 중심으로-)

  • Chang, Yun-Hee
    • Journal of Digital Convergence
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    • v.10 no.8
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    • pp.119-133
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    • 2012
  • Recent rise of social media channel is changing social and economic paradigm and is being used as an effective communication in marketing. The following research analyzes the most employed social marketing tools such as portal advertisement, blogs, and SNS channels to effectively execute social media marketing from performance indicator and ICSI perspective, analyzes each channel's characteristics and results based on Korea distribution companies' case studies and suggests a framework to effectively use each channel. Portal site advertisements are the most effective channel to draw customers with new information and are thus linked to profit by corporations with excessive budget and workforce. Blogs target a specific range of customers providing quality information and knowledge thus improving a corporation's and its product's trustworthiness, spread the word by allowing customers to scrap the information, form social groups and synthesize ideas, events, new contents and social involvement with loyal customers. SNS channels allow customers to get involved in real time information and events, grow through network by the power of customers, react immediately to customers' needs, and execute real-time market and customer reports. Though national corporations currently rely heavily on portal site advertisements, insightful marketing professionals are showing financial results with blog and SNS. In the future, based on a precise understanding of each channel's benefits and expected results, and with a focus on flexibility, timeliness and integrated use of each channel, a portfolio of dynamic marketing as a maximizing strategy could be synthesized.