• Title/Summary/Keyword: Digital Hub

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A Study on the Global e-Port's Strategy of Gwangyang Port (광양항의 Global e-Port화 전략에 관한 연구)

  • Chang, Heung-Hoon
    • International Commerce and Information Review
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    • v.6 no.2
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    • pp.193-216
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    • 2004
  • The management strategies of each company has been changed fundamentally owing to the emergence of digital economics by using internet. Therefore the efficient management of global e-port causes the main issues not only effect the survival and growth of ports but also exert new opportunities and fatal threats on them. Under the circumstances of these change, the Kwangyang port have to introduce e-biz for the purpose of increasing the level of their competition. The focus of this article is to suggest some strategies on the implementation of Kwangyang Global e-port in Korea. To analyse the e-port realities, I first reviewed the trends of e-marketing and e-biz. I chose and analysed website of four ports like Hongkong, Singapore, Antwerp and Hamburg as successful global e-port models. This article is focused to suggest the theoretical background by analysing the strategic points of Kwangyang global e-port which are divided in 6C: Contents, Communities, Connection, Commerce, Communication and Customization. This paper analyses many problems of Gwangyang port and presents various develpment ways to activate Gwangyang port. In order to be a global e-port, first of all Gwangyang port must improve global web-site by 6C. And also Gwangyang port have to constitute logistics hub site, create infrastructure needed to run electronic business more easily over the internet, establish nationwide network of industries, build up marine and port logistics information system.

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ANALYZING RELATIONSHIPS THE AMONG WEB LINK STRUCTURE, WEBPAGE KEYWORD, AND POPULAR RANK : Travel Industry (웹링크 구조, 키워드, 사이트인기도 간의 관계성 분석에 관한 연구 : 관광산업을 중심으로)

  • Joun, Hyo-Jae;Cho, Nam-Jae
    • Journal of Information Technology Applications and Management
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    • v.13 no.4
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    • pp.167-180
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    • 2006
  • Websites in the Internet are uncontrollable domain and various contents in websites lead people's activities and thoughts and new business paradigms for the future. These phenomena are from expanding the social network based on the endless growth of information technology. Websites are composed with many of links and communicating and expanding their virtual area by links, inbound, outbound, onsite, and of offsite links. Research and practice in digital information on the web have focused on finding and measuring artifacts, factors and attributes of web structure and contents from the perspective that information is a resource and property of products and services. Websites links is one of the core artifacts for understanding the virtual area. This study identifies the role of web link structure and webpage keyword as artifacts and examines their relationships by webpage rank by a minimal hub as performance in the business websites that are serving tourism information. Discovering relationships of links provides managerial insights on organizations virtual activities and systematic understandings about digitalized organizational information in the information use environment.

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Key Indicators for the Growth of Logistics and Distribution Tech Startups in Thailand

  • Thanatchaporn JARUWANAKUL
    • Journal of Distribution Science
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    • v.21 no.2
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    • pp.35-43
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    • 2023
  • Purpose: As Thailand seeks to become a regional startup hub, Thai startups have been acquiring growth and scalability in the last ten years. Hence, this paper examines influential factors in Thailand's growth of logistics tech startups. The conceptual framework incorporates sensing user needs, sensing technological options, conceptualizing, scaling, and stretching, co-producing, and orchestrating, business strategy, strategic flexibility, and startup growth. Research design, data, and methodology: The quantitative method was applied to distribute the questionnaire to 500 managers and above in logistics tech startups in Thailand. The sampling techniques involve judgmental, convenience, and snowball samplings. Before the data collection, The Item Objective Congruence (IOC) Index and pilot test (n=45) were employed for content validity and reliability. The data were mainly analyzed by Confirmatory Factor Analysis (CFA) and Structural Equation Model (SEM). Results: The findings revealed that sensing technological options, scaling, and stretching, co-producing, and orchestrating, and business strategy significantly influence the growth of startups in Thailand. Nevertheless, sensing user needs, conceptualizing, and strategic flexibility have no significant relationship with startup growth. Conclusions: For Thailand to accelerate its digital economy driven by tech startups, firms must emphasize influential factors to accelerate growth by providing the right tech solutions for people's lives.

A Study for Electronic Trading Business System Using Big Data (빅데이터를 활용한 전자무역시스템에 대한 연구)

  • Lee, Cheol-Woong;Cho, Sung-Woo;Cho, Sae-Hong;Hwang, Dae-Hoon
    • Journal of Digital Contents Society
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    • v.14 no.4
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    • pp.573-580
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    • 2013
  • With the growth of the smart-devices and information & communication technology, information society has developed and information can be produced, spread and consumed at much faster pace easily. Hence, individuals can utilize wireless communication and smart-devices to create, share and consume information at anytime and anywhere. The growth of technology has allowed the large-scale transfer and sharing of image, sound and video data; it changed the users' data consumption pattern that was mainly consisted of the text. Therefore, the amount of data that an individual consumes increased significantly. The importance of finding and analyzing practical and necessary data among huge amount of data has arisen. In this study, the current status of Big Data is researched and analyzed and the method to utilize Big Data in the electronic trading field is suggested.

Determining the strategic positioning of Southern Vietnam seaport system using BCG method (BCG분석을 통한 남부 베트남 항만체계의 전략적 위치결정에 관한 연구)

  • NGUYEN, Tuan Hiep;YEO, Gi Tae
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.97-104
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    • 2018
  • Regarding seaport operation, a higher quality performance and increasing competitiveness are main goals to adapt to the evolution of international trade. This paper discusses about the competition among Southern Vietnam seaports concerning the strategic positioning analysis, by applying BCG method. This technique describes the performance of business based on two variables such as relative market share and average growth rate. The finding shows up different performances of 21 seaports and how the strategic positioning of each port changes in the period 2007-2016. After analyzing, this research pointed out the growth in strategic positioning of ports in Cai Mep-Thi Vai complex, gradually replacing Ho Chi Minh City-Dong Nai-Binh Duong and becoming the transportation hub of Southern Vietnam. Also, The results obtained would be helpful for port administrators and operators to establish short and long-term strategies to improve competitiveness in the future.

Understanding Service Supply Chain Management : Issues and Challenges (서비스 공급망관리의 이해 : 이슈와 과제)

  • Cho, Namhyung;Park, Seong Taek;Rhee, MoonKi Kyle
    • Journal of Digital Convergence
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    • v.16 no.3
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    • pp.291-301
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    • 2018
  • Supply chain in service sector has been established on the premise that firms need to manage their process uncertainties to satisfy customers in an efficient manner. Information sharing and synchronization play key roles in minimize uncertainties from their involved supply chain. The duality of customers being inputs providers as well as consumers, differentiates service supply chains from manufacturing and is a challenging issue to traditional supply chain management. The service supply chain is a structured network which should be managed with supply chain theory and principles. Various key operations need to be carried out through a highly integrated and collaborated service supply chain and supporting information hub. The purpose of this paper is to present the issues and key components in the service supply chain, where the repetitive service is provided along the value chain, such as tourism, restaurant, mega-sized hospital supply chain.

An Empirical Study on Intentions to Use of Smart TV (스마트 TV 이용의도에 관한 실증 연구)

  • Lee, Dong-Gun;Lee, Sang-Joon;Choi, Beom-Jin
    • Journal of Digital Convergence
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    • v.10 no.4
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    • pp.107-118
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    • 2012
  • Smart TV is expected to take the center stage of the recent "smartization" trend in IT and consumer electronics as it performs a hub for various smart IT devices, such as smart phone, smart pad, PC, etc. It is distinct from traditional TVs or even IPTVs in the sense that it provides immersive and interactive experiences via apps downloaded through TV app store. Smart TV could serve as a new intermediary device between other smart devices and the Internet. While it started experiencing a rapid growth, little research has been conducted to understand this emerging technology in terms of its user acceptance and adoption by users. The current research attempts to fill the gap in the field by examining factors and processes for this new technology to be adopted by users. This paper draws on theories of IT acceptance and use, such as the "Unified Theory of Acceptance and Use of Technology", to investigate factors affecting "intention to use" of smart TV. The proposed research model is analyzed using the structural equation modeling approach. Findings show that such factors as innovativeness, switching cost, switching benefit, service interface, and user interface affect users' intention to use smart TV, through effort expectation, performance expectation, and social influence. Theoretical and managerial implications are discussed.

Study on e-Learning Platform for Higher Education in Developing Countries - Case Study of Cambodia (개발도상국 고등교육을 위한 이러닝 플랫폼에 관한 연구 - 캄보디아 사례를 중심으로)

  • Mak, Sayphearoth;Kwon, Ho Yeol
    • Journal of Digital Contents Society
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    • v.19 no.7
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    • pp.1263-1270
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    • 2018
  • We investigated the e-learning platforms for higher education in developing countries. First, we introduced e-learning environmental factors such as ICT technology as well as ASEAN Cyber University (ACU) project for developing countries. And then, we presented Cambodian case as an example of e-learning platform for developing countries. We analyzed the national education policy and ICT environment as well as the demands and obstacles of e-learning in Cambodia. We derived e-learning strategies and plans based on the analysis results, and finally proposed e-learning platform C-MOOC Net. In order to verify the proposed scheme, we developed prototype of C-MOOC Net system which is implemented based on open software. As a result, we have met the requirement of networking the C-MOOC hub, supporting localization of local language and personalization of favorite courses respectively.

A Study on the Influence of Flow on Online Community Satisfaction: Focusing on the Mediating Role of Social Capital (온라인 커뮤니티에서 몰입이 만족에 미치는 영향에 관한 연구: 사회자본의 매개효과를 중심으로)

  • Yeu, Minsun;Bae, So Young
    • Journal of Digital Convergence
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    • v.14 no.9
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    • pp.171-179
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    • 2016
  • An online community serves as a communication hub among members who desire to share their opinions and emotions. Thus, it is often utilized as a corporate or brand marketing tool. While focusing on commercial online communities from the marketing perspective, however, researchers have barely discussed non-commercial online communities despite its popularity. This study examined the influence of flow on satisfaction in the context of the non-commercial online community as well as the role of social capital as a significant mediator between flow and satisfaction. The result also included the differences between employed mothers and non-employed mothers. This study has expanded the research scope of online communities and offered theoretical and practical implications based on the interdisciplinary discussion that involves one of the understudied populations, mothers.

Proposal of Used Books Shared Platform Service for Small-sized Stores (소규모 점포기반 중고서적 공유플랫폼 서비스 제안)

  • You, Seung-Hee
    • Journal of Digital Convergence
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    • v.17 no.9
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    • pp.89-95
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    • 2019
  • he purpose of this study is to propose a shared platform service that can deal with used books based on small stores. The volume of used book market has more than doubled since the book price system, and large bookstores are actively participating in the used book market. Used book sharing platform is an advanced form of online used book direct trade and can be easily used by installing applications on the user's mobile phone. The second-hand book sharing platform is not a shared platform that creates a huge profit-making enterprise, but a future-oriented shared platform that can benefit all users of the platform. If the shared platform, which is the core of the fourth industrial revolution, is applied to almost all small stores and utilized as a hub for second-hand book transactions, it will establish itself as a more reasonable market for second-hand book transactions.