• 제목/요약/키워드: Demographic factor

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의류제품에 대한 소비자의 품질평가기준 (The Consumers' Evaluative Criteria of Quality on the Clothing Products)

  • 김민수;김문숙
    • 복식문화연구
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    • 제11권1호
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    • pp.47-65
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    • 2003
  • The purpose of this study was to examine the characteristics of consumer evaluative criteria based on clothing quality perception of adult males and females. A demonstrative study was conducted using a questionnaire on adults over 20 years old who were considered to afford to purchase clothes. A total of 650 questionnaires were distributed, and among them, 380 were used for the demonstrative analysis. The study used SPSSWIN V.8.0 for the analysis. Factor analysis and reliability analysis were introduced as analysis methods using the varimax rotation to classify consumer evaluative criteria for clothing purchasing. In addition, frequency analysis, correlation analysis, 1-test, multiple regression analysis, and duncan test are executed. The study result is as follows. First. expectation, importance and performance are examined by customer quality perception. Four factors- practicability, care, aesthetics, and symbolism- are classified through the factor analysis of 19 evaluative attributes based on importance. Second, differences of quality perception f3r expectation, importance and performance were found partly in customers' demographic characteristics. Third, the influential relation of satisfaction and quality perception is examined. Aesthetics and practicability have significant influence on the general satisfaction of evaluative attributes by performance.

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한국아동의 일상적 스트레스 척도의 개발 (Development of Daily Hassles Scale for Children in Korea)

  • 한미현
    • 대한가정학회지
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    • 제33권4호
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    • pp.49-64
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    • 1995
  • The purpose of this study was to develop the Daily Hassles Scale for children in Korea. The subject were 444 children of 184 fourth graders and 260 sixth graders selected form five elementary schools in Seoul(217 male and 227 female). A questionnaire consisting of 90-item daily hassles scale, demographic questions, and some additional questions was used as a methodological instrument. statistics used for data analysis were X2, cramer's V, factor analysis, multi-regression, Pearson's r, Cronbach's α. The major findings of this study were as follows. 1) 87 items of the 90-item scale were acceptible through item discriminant method. The discriminant coefficients of the items(Cramer's V) ranged form .28 to .73. 2) 6 factors(parents, home environment, friends, studies, teachers & school, the surroundings) were extracted from factor analysis. Multi-regression analysis conducted to reduce the length of scale have drawed 42 items for 'the Daily Hassles Scale for Children in Korea'. The correlation between this scale and the Quality of Life Scale(Olson & Barnes, 1982) was conducted to test the criterion-related validity, and the coefficient was significant(r=-.52, p<.001).3) Finally, reliability coefficients(Cronbach'α) of this scale was. 85.

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N세대(Net Generation)의 라이프스타일에 따른 패션구매태도에 관한 연구 (A Study on the Attitudes of Net Generation toward Purchasing fashion Products according to Life-style)

  • 최정선;유태순;오희선
    • 복식
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    • 제50권6호
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    • pp.21-31
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    • 2000
  • The purpose of this study was to characterize the attitudes of Net generation customers toward purchasing fashion products or apparels through Cyber communication media. This study targeted 333 individuals aged from 14 to 24 purchasing fashion apparels through the Interned or PC communication. The data were analyzed by using frequency analysis, factor analysis, t-test, ANOVA by SASS package. The results of this study are as follows : 1. Fashion life-style of Net generation is classified into four groups - Fashion attached type, Web entertainment type, Web information type, Web media purchasing type. Net-Generation shows a little preference for brand. 2. As a result of the statistical analysis of each group's demographic variables, price is not so important when purchasing and according to the analysis of age, it proves that twenties are trendier than teenagers. 3. The most significant factor of information search is watching others' clothes and the most popular place for purchase is wholesale mall. Net-Generation has a little intention to purchase through Cyber communication media.

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강릉지역 석탄광업 근로자의 진폐에 대한 인식 및 태도 (Coal Miners' Recognition and Attitude toward Pneumoconiosis in Kangneung Area)

  • 정호근;이경용
    • Journal of Preventive Medicine and Public Health
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    • 제21권2호
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    • pp.251-266
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    • 1988
  • This study was planned in order to investigate coal miners' recognition and attitude toward pneumoconiosis, and its realtionship with related behavior for prevention of pneumoconiosis. Study object was coal miners in Kangneung area, sampled by multistage random proportional sampling. Sample size was 13% of total coal miners in Kangneung area. The results were devided into three parts: (1) descriptive results presented percent distribution, (2) reclassification of knowledge, experiences, and attitude by factor analysis, (3) prediction of health behavior for prevention of pneumoconiosis by discriminant analysis. Knowledge, experiences, and attitude toward pneumoconiosis were classified into nine factors. Knowledge about pneumoconiosis were broken down to two factors and attitude to four factors, and valence, perceived severity were classified into each one factor. According to demographic, socioeconomic characteristics, and factors of knowledge, experiences, attitude about pneumoconiosis, about 62% of behavior of wearing respiratory protector was correctly discriminated. And by the same methods, about 81% of behavior of hospital visit at respiratory symptoms; cough, sputum, chest pain etc. was discriminated correctly.

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소비자의 가치체계가 의복관여도와 쇼핑성향에 미치는 영향 (The Influences of Consumer′s Value Systems on Clothing Involvements and Shopping Orientations)

  • 임경복
    • 한국의류학회지
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    • 제25권7호
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    • pp.1321-1331
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    • 2001
  • As the society becomes industrialized and urbanized, men are changed and the speed of change becomes faster and faster. The purpose of this study was to identify the consumer's value systems and clarify how it influence on clothing involvements and shopping orientations. The data were collected via a questionnaire from 423 students of Semyung University in Checheon and data were analyzed by frequency, Crobach's alpha, factor analysis, custer analysis, ANOVA, Duncan test, t-test and multiple regression. The results of this study were as follows: According to the value factors students were classified into four groups. Among four groups success pursuit group was the biggest(58.4%). The four groups showed different clothing involvements and shopping orientations. Shopping orientations were influenced by the demorgraphic factors, value systems and clothing involvements. Among seven sopping orientation, entertainment pursuit was the most influenced factor y three factors. Additionally value system, clothing involvements and shopping orientations were influenced by the demographic variables.

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대학생들의 직업가치관에 관한 연구 -패션 관련 학생을 중심으로- (A Study on the Work Values of the College Students -Focused on the Clothing and Textiles Majoring College Students-)

  • 장경혜
    • 한국의류학회지
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    • 제32권1호
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    • pp.110-122
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    • 2008
  • The objectives of this study were to identify the work values of the college students, and to verify the relationship between demographic variables and the work value inventory. Data were collected from college students majoring clothing and textiles(N=307). Convenient sampling was performed. The work value inventory used in this study was modified on the one designed by Meitus. The data were analyzed by factor analysis, t-test and F-test. The findings of this study were as follows : First, as a result of factor analysis, dimensions of work value consists of 8 factors, including income, achievement, status, social contribution, stability, responsibility, capability and vocational contribution. Second, job experience, grade and parent's educational background and occupation were the major variables determining students' work values.

미용사(헤어, 피부)의 근무여건과 직무만족이 이직에 미치는 영향에 관한 연구 (The Study on the Influence of Working Condition and Job Satisfaction to the Change of Occupation of Cosmetologist (Hair & Skin Care))

  • 김미옥;안현경
    • 패션비즈니스
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    • 제17권5호
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    • pp.138-150
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    • 2013
  • This paper is purposed to study on the Influence of Working Condition and Job Satisfaction on the change of occupation of Cosmetologist(Hair & Skin Care) to reduce cosmetologist change of occupation. The research methods are surveying with 250 persons & doing statistics analysis such as frequency, factor, regression analysis, using SPSS V.14. The results are as belows; 1. working conditions are reduced by two factors (1) welfare working condition, (2) basic working condition, and job satisfactions are reduced by one factor job satisfaction. 2. There is a relationship demographic characteristics, such as years, income/month, number of colleague in working area, working time/day, day off/month, with change of occupation. 3. There is a relationship working condition with change of occupation. 4. There is a relationship job satisfaction with change of occupation.

생활 양식 유형에 따른 가사노동 사회화에 관한 연구 (The Study on the Socialization of Household Work to the difference of Life Style pattern)

  • 문숙재
    • 대한가정학회지
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    • 제26권3호
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    • pp.153-169
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    • 1988
  • This study aimed at investigating the socialization of householdwork to the difference of life style pattern of housewives. For the purpose, questionnaires were administrated to the housewives in Seoul and to analyse of the date, factor analysis F-test, t-test and path analysis were used. The results can be summarized as follows ; 1. By utilizing factor analysis, the life style patterns of housewives were classified into 7 types, they were named, self-improvement type, social activity type, modernistic type, sound and thrifty type, variety-seeking type, passive stability-seeking type, the traditional and conservative type. And the patterns of life style differed significantly according to all of the demographic variables except family type. 2. The level of socialization of householdwork was not reaching the medium, and the mean was 19.45. 3. The socialization of householdwork were influenced indirectly by the age, educational level, income level, family type and social activity type, variety seeking type, traditional and conservative type of the life style pattern. And directly, the age and educational level influenced the socialization of householdwork.

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중국 대련 남자대학생의 패션행동분석 (An Analysis of Fashion Behavior of Male College Students in Dalian, China)

  • 김정원;사일
    • 한국의류산업학회지
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    • 제11권1호
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    • pp.93-102
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    • 2009
  • The purpose of this study was to analyze the factor of fashion behavior and to identify fashion behavior differences according to demorgraphic/physical characteristics and parents' background of male college student in Dalian, China. The data were collected via a self-administered questionnaire from 250 male college students living in Dalian, China in June 2007. Data analysis method were used to Crombach's a, reliabilty, factor analysis, frequency analysis, ANOVA, and Sheffe's test for the post hoctest. The results of this study were as follows: Fashion behavior factors were analyzed into 6 factors such as fashion satisfaction oriented, high price oriented, fashion leader oriented, practical fashion oriented, others defendence oriented. There were significant difference in demographic variables such as age, major and physical variables such as height, weight, clothing size and parents' background such as education, job, and income.

여성 정장류 소비자의 혜택 세분화에 대한 연구 -제천시 주부들을 중심으로- (A Study on the Benefit Segmentation of Womens' Formal Suit in Checheon)

  • 임경복
    • 복식문화연구
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    • 제6권3호
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    • pp.34-45
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    • 1998
  • The purposes of this study were 1) to segment the female formal suit market based on clothing benefits sought by housewives in Checheon 2) to compare the real and ideal self-image's relative power on the clothing benefits factor, and 3) to develop a profile of each segment concerning self-image (real and ideal), and demographics. The data wer collected via a questionnaire from housewives. Using factor and cluster analysis, four groups were identified and labeled as 1) Easy care oriented users 2) Aesthetics/fashion oriented users 3) Low benefit oriented users. ANOVA, Duncan's Multiple Range Test, Chi-square statistics revealed significant differences among the three groups according to clothing benefits, real and ideal self-image and demographic variables.

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