• 제목/요약/키워드: Demographic factor

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추구 편익에 따른 커피 전문점의 시장 세분화 연구 (A Study on the Market Segmentation in Coffee Shop Customer's Benefit Sought)

  • 김기란;김동진
    • 한국조리학회지
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    • 제16권4호
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    • pp.139-150
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    • 2010
  • 본 연구의 목적은 국내 커피 전문점 이용 고객을 대상으로 추구 편익 변수를 기초로 하여 시장을 세분화하고자 한다. 수집된 자료는 SPSS Win 17.0 통계 프로그램을 이용하여 빈도 분석, 요인 분석, 신뢰도 분석, 군집 분석, 일원 분산 분석, 교차 분석 등을 실시하였다. 연구 결과, 추구 편익 변수를 요인 분석한 결과, 5개요인(분위기 요인, 가치 요인, 마케팅 요인, 청결 및 편리성 요인, 서비스 요인)이 도출되었다. 도출된 5 개 요인을 이용하여 군집 분석을 실시한 결과, 3 개의 세분 시(소극적 편익 추구 집단, 마케팅 편익 추구 집단, 감성 편익 추구 집단)으로 분류되었다. 또한, 세분 시장에 따른 인구통계학적 및 이용 행태 특성의 차이를 검증하고자 교차분석을 실시하였다. 세분 시장별 특성을 파악하여 커피 시장의 이익창출을 위한 자료로 활용할 수 있는 마케팅 방안을 제시하고자 한다.

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수도권 고령층 분포지역의 유형화와 유형별 거주 및 고용 특성 분석 (Classification of the Aged Distribution and the Occupational-Demographic Characteristics in the Seoul Metropolitan Area)

  • 박소현;이금숙
    • 지역연구
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    • 제33권3호
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    • pp.79-100
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    • 2017
  • 본 연구는 저성장 시대 인구고령화에 대응하여 고용과 노동의 측면에서 취업수요가 증가하고 있는 고령층이 노동현장에 필요인력으로 적절히 활용되어야 한다는 문제의식으로부터 출발한다. 우리나라 인구구조의 변화와 고령층 취업구조의 변화를 살펴보고, 고령인구의 분포가 높은 수도권을 대상으로 고령인구의 학력별, 고령취업자의 주요 산업별, 직업별 공간적 분포 특성을 파악한다. 또한 고령층의 거주 및 고용 특성을 바탕으로 지역별 군집화한 후, 고령층 군집지역별 특성을 비교 분석한다. 분석결과, 수도권에 분포하는 고령층은 그들의 학력수준과 산업별, 직업별 분포의 유사성에 따라 지역 간 공간적 차이를 보이며 분포하는 양상이 관측되었다. 특히 대졸 이상의 고학력 고령인구와 지식기반 서비스업, 관리 전문직에 종사하는 고령취업자의 밀집지역은 강한 상관관계를 나타내며 공간적으로 분리되었고, 초졸 이하의 저학력 고령인구와 농림어업 및 관련 숙련 직에 종사하는 고령취업자도 강한 상관관계를 나타내며 분포하였다. 중 저학력의 도시고령층은 주요 산업별 분포에서 비교적 상관성을 보이며 분포함에도 불구하고 이들의 직업분포는 단순노무직에 편중되어 있어 세부 유형으로 구분되지 않았다. 각 지역별 고령층의 학력수준과 종사하고 있는 업종과 직종 분포 및 지역별 고령인력의 구직수요 등을 고려하여 지역별로 차등화 된 취업알선 및 평생교육 차원의 재교육과 직업훈련 등이 제공되어야 할 것이다. 특히 고졸 등 중 저학력 고령인구의 직능수준을 고려한 적절한 일자리 제공이 이뤄져야 할 것으로 보인다.

가정간호대상자와 입원간호대상자의 간호만족도 및 간호사이미지 비교 (A Study of Nursing Care Satisfaction and the Image of Nurses As Compared Between Home Health Care and Hospitalized Clients)

  • 용진선;한성숙;유인자;홍현자
    • 가정간호학회지
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    • 제9권1호
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    • pp.14-26
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    • 2002
  • The purpose of the study was to compare both the nursing care satisfaction and the image of nurses as experienced by home health care clients and hospitalized clients. For the descriptive survey study. data were collected from 69 home heath care clients and 342 in-patients in a university hospital. The tools used for the study were modified by Quality Patient Care Scale(Wandelt & Ager. 1974) and Image of Nurses (송인자, 1993). The data were analyzed using Pearson Correlation. Scheffe test. factor analysis. t-test. and ANOVA. The major findings were as follows: Regarding nursing care satisfaction, the mean score of total nursing care satisfaction in home health care clients was 3.28 out of 4.0. Among five domains, the domain with the highest score was the psychosocial domain, followed by the general. the professional. the physical. and the communication domain. The level of nursing care satisfaction was not significantly different according to demographic variables except for age: the age group of 41-60 showed the highest score (p<0.05). The mean score of total nursing care satisfaction in hospitalized clients was 2.95 out of 4.0. Among five domains, the domain with the highest score was the psychosocial domain, followed by the physical and the communication. the professional. and the general domain. The level of nursing care satisfaction was not significantly different according to demographic variables except age: the higher the age the higher the score (p<0.05). The levels of nursing care satisfaction in all five domains were significantly higher in home health care clients than in hospitalized clients(p=0.0005). Regarding image of nurses, the mean score of total image of nurses in home health care clients was 3.32 out of 4.0. Among four domains, the domain with the highest score was the sincerity domain, followed by the kindness. the spirit. and the knowledge and skill domain. The level of image of nurses was not significantly different according to demographic variables. The mean score of total image of nurses in hospitalized clients was 3.05 out of 4.0. Among four domains. the domain with the highest score was the sincerity domain, followed by the kindness, the knowledge and skill, and the spirit domain. The level of image of nurses was not significantly different according to demographic variables. The levels of image of nurses in all four domains were significantly higher in home health care clients than in hospitalized clients (p=0.001). Both the levels of nursing care satisfaction and image of nurses, part of an evaluation for quality of nursing care were significantly higher in home health care clients than in hospitalized clients. In light of the findings, we could consider that home health care nurses provided client-centered comprehensive nursing care. However, nurses need to have methods that more promote the social recognition of the image of nurses and nursing care services as well as professional knowledge and skills.

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고령군의 인구감소와 고령화 (Depopulation and Aging of Rural Areas in Korea - A Case Study of Goryeong-gun, Gyeongsangbuk-do)

  • 김부성
    • 한국지역지리학회지
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    • 제15권1호
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    • pp.36-52
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    • 2009
  • 인구변화는 농촌사회변화를 가장 잘 보여주는 지표이며 농촌 개발정책의 수립과정에서 반드시 고려해야 할 요소이다. 본 논문에서는 먼저 고령군의 전체적인 인구감소와 고령화과정을 우리나라 농촌지역과 비교 검토한 다음 고령군 각 읍 면 별로 세분해서 인구변화의 차이점과 유사점을 분석하고자 한다. 다른 농촌지역과 마찬가지로, 고령군도 지난 40년 동안 인구감소와 고령화를 경험하였고, 전체적으로 고령군은 인구구조상 우리나라 일반농촌 내지 낙후지역의 평균적인 유형으로 분류될 수 있다. 그러나 같은 군내에서도 읍 면 별로 인구변화는 다양하게 진행된다. 인구지표에 따라 고령군의 8개 읍과 면을 분류한 결과 고령읍과 같은 '인구정체 형' 다산면과 같은 '인구증가 형', 성산면 개진면 쌍림면과 같은 '인구완감 형', 덕곡면 운수면 우곡면과 같은 '인구급감 형'의 4개 유형을 확인할 수 있었다. 이와 같이 동일한 군내에서도 읍 면에 따라 정주여건이 다르기 때문에 그에 따라 차별화된 농촌개발정책을 수립하는 것이 중요하다.

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성 관련 강좌 이수 전후 대학생들의 성 고정관념과 성 태도의 변화 (Th e Effect of Sexuality Course on Sex - Role Stereotypes and Sexual Attitude in University Students)

  • 이규은;김남선
    • 여성건강간호학회지
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    • 제9권1호
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    • pp.5-17
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    • 2003
  • Purpose : The purpose of this study was 1) to classify university student's attitudes toward sex, 2) to confirm the effects of sexuality course on sex-role stereotypes and sexual attitude in university student s. Method : The subjects in this study were 212 K university students in Kangwon Province between 3/7/2001 $\sim$ 6/13/2001. The instruments used for this study were the general characteristics, sexual attitude and sex-role stereotypes. The data was analyzed by frequency, percentage, mean, standard deviation, paired t-test, ANOVA, Pearson correlation coefficients, Factor analysis and Cronbach's $\alpha$ using the SPSS program. Result : 1. University students' attitude toward sex are divided into three types. Type I are called open mined : 16, 33, 28, 10, 18, 2, 30, 25, 26, 27, 22, 19, 29, 21, 9, 5 items. Type II are supporters of virginal purity : 8, 6, 31, 17, 14, 33 items. Type III express love through sexual intercourse : 20, 24, 7, 3, 15, 32 items. 2. There was a significant difference in the appearance and occupational characteristics of sex-role stereotypes before and after the sexuality course (t=2.562, p<.05). 3. In Type III, there was a significant difference in sexual attitude before and after the sexuality course (t=3.576, p<.0001). 4. The data showed the relationships between type III of sexual attitude and sex-role stereotypes (r=-.3 15, p<.0001). 5. Sex-role stereotypes according to the demographic characteristics before sexuality course were significantly different by age, gender, experience of military service, experience of sex edu cat ion an d experience of sexual intercourse. Sex-role stereotypes according to the demographic characteristics after sexuality course were significantly different by gender and experience of sexual intercourse. 6. Sexual attitude according to the demographic characteristics before sexuality course were significantly different by maj or (type I), age, grade, experience of military service and experience of sexual intercourse (type II), age, grade, gender, experience of military service, experience of sex education and experience of sexual intercourse. Sexual attitude according to the demographic characteristics after sexuality course were significantly different by religion and major(type I), age and grade(type II), age, grade, gender, religion and experience of sexual intercourse. Conclusion : This study showed that a sexuality course was effect ive in changing the sex-role stereotypes and sexual attitude of university students.

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예술심리치료사의 인구사회학적 특성에 따른 마음챙김과 심리적 웰빙의 차이검증 (A Study of Differences in Mindfulness and Psychological Well-being of Art Psychotherapists according to their Demographic Characteristics)

  • 송경미;조성제
    • 한국산학기술학회논문지
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    • 제22권6호
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    • pp.405-412
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    • 2021
  • 본 연구의 목적은 예술심리치료사의 인구사회학적 특성에 따른 마음챙김과 심리적 웰빙의 차이를 검정하는데 있다. 연구대상은 울산광역시 지역의 상담센터에 종사하고 있는 예술심리치료사들 127명을 대상으로 조사하였다. 분석방법으로는 R 프로그램을 사용하여 빈도분석, 요인분석, 신뢰도분석, 독립표본 T-검정, 일원변량분석(one-way ANOVA)을 실시하였으며, 사후검정을 위해 Scheffe 검정을 실시하였다. 연구결과 첫째, 예술심리치료사의 인구사회학적 특성에 따른 마음챙김의 차이는 연령과 수퍼비전 형태의 동료 수퍼비전, 사례회의에서 긍정(+)적으로 유의미한 것으로 나타났다. 둘째, 예술심리치료사의 인구사회학적 특성에 따른 심리적 웰빙의 차이는 수퍼비전 형태의 동료 수퍼비전과 사례회의가 긍정(+)적으로 유의미한 영향을 미치는 것으로 확인되었다. 이는 예술심리치료사가 동료 수퍼비전과 사례회의를 많이 경험할수록 마음챙김과 심리적 웰빙을 더 높게 인식한다는 것을 의미하는 것이다. 이러한 결과를 종합해볼 때, 예술심리치료사의 마음챙김과 심리적 웰빙은 연령과 수퍼비전 형태가 중요함을 시사하고 있다. 따라서 예술심리치료사의 마음챙김과 심리적 웰빙을 증진시키기 위해서는 인구사회학적 특성별 개선방안 및 예술심리치료사의 전문성 발달을 위한 발달단계별 지원 프로그램을 체계적으로 개발하고 운영할 방안이 마련되어야 하겠다.

도시지역 재택 고령자의 삶의 질(Quality of Life) 및 관련요인 (Quality of Life and Its Related Factors Among Metropolitan-dwelling Older Adults)

  • 함석필;김범호
    • 한국산학기술학회논문지
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    • 제22권5호
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    • pp.411-422
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    • 2021
  • 본 연구는 도시 지역 재택 고령자들의 삶의 질과 인구사회학적 특성, 건강관련행위특성 및 건강상태를 나타내는 변수들과의 관련성을 검토할 목적으로 시도하였다. 조사대상은 D광역시에 거주하고 있는 65세 이상 고령자 380명으로 하였으며, 2019년 6월에 조사대상자들을 직접 방문하여 면접조사 하였다. 자료의 분석은 삶의 질을 종속변수로, 인구사회학적 특성, 건강관련행위특성 및 건강상태를 독립변수로 하여 2분형로지스틱회귀분석을 실시하였다. 연구결과, 조사대상자의 삶의 질에 관련된 요인으로는 학력, 배우자 유무, 동거가족유무, 생활비 부담여부, 한 달 평균용돈, 일상생활만족도, 주관적인 수면의 질, 흡연상태, 규칙적 식사여부, 규칙적 운동여부, 취미활동여부, 주관적 건강상태, 신체의 부자유 유무, 청력상태, 시력상태, 치아 상태, 요실금유무 및 건망증유무가 유의한 변수로 선정되었다. 위와 같은 결과는 도시지역에 거주하고 있는 재택 고령자의 삶의 질은 인구사회학적 특성, 건강관련행위특성 및 건강상태를 나타내는 여러 요인들과 유의한 관련성이 있음을 시사하고 있다. 따라서 고령자의 삶의 질은 개인의 인구사회학적 속성뿐만 아니라 일상생활에서의 건강관련행위나 건강상태에 관련된 여러 요인들이 관련되어 있음을 고령자들에게 인지시키고, 삶의 질을 높일 수 있는 프로그램을 구축하여 홍보할 필요가 있다고 생각된다.

거주지 별 자기이미지와 의복 추구이미지가 의복구매 의사결정에 미치는 영향 (The Influence of Self-Image and Pursued-Image of Clothes on the Clothing Purchase Decision Making According to the Residence)

  • 임경복
    • 대한가정학회지
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    • 제46권6호
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    • pp.49-59
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    • 2008
  • The purpose of this study was to examine the role of consumers' self-image and pursued-image of clothes on the clothing purchase decision making according to the location. Data were obtained from a questionnaire filled out by 575 women living in Seoul and Jechon. For data comparative analysis, paired t-test, t-test, factor analysis and multiple regression analysis were used. The results of this study are as follows: 1. There were significant differences in self-image and pursued-image in terms of clothing purchases between women who live in Seoul and Jechon residents. 2. Demographic variables influenced to the self-image and pursued-image of clothes factor. Among them, size of the city was the most important factor which influence to the clothing purchase behavior. 3. Self-image, pursued-image of clothes, problem recognition and evaluative criteria factors significantly differed between Seoul and Jechon residents. In two cities, problem recognition factor which was arisen by external stimulus and all of the evaluative criteria factors showed significant differences. 4. When the cities were partitioned by size(large and small city), the influence of self-image and pursued-image of clothes on the clothing purchase behavior showed different phases. Generally, self image and pursued-image of clothes were more important to various problem recognition and evaluative criteria factors in large city(i.e. Seoul) than in small city(i.e. Jechon). However economic rational factor was the exception.

노인의 무력감 측정도구 개발과 무력감 정도에 관한 연구 (A Study of Tool Development for Powerlessness of Elderly and the Degree of Elderly′s Powerlessness)

  • 정승은
    • 대한간호학회지
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    • 제29권6호
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    • pp.1294-1303
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    • 1999
  • The purpose of this study was to develop a tool to assess the powerlessness and to measure the powerlessness of elderly. From the result of pre-test, twenty seven items were finally selected to survey the elderly's powerlessness. The questionnaires on the elderly's powerlessness were drafted so that such tool may be evaluated in accordance with the four point Likert Scale. The number of subjects is 1,150 with ages of 60 years or more and who live in a large city, a small and middle-sized city and a rural area. The subjects of the test and retest were 85 elderlies. Collected data were analyzed by utilizing SAS program with Cronbach's $\alpha$ and Pearson's correlation, factor analysis method and known group techniques, descriptive statics, t-test and ANOVA. The results from this study were summarized below:1. When the factor analysis method was applied for validity, the tool for powerlessness of elderly was separated into 5 factors: loss of self-confidence to deal with physical, emotional, social aspects of life; expulsion by others from meaningful human relate; perception that life is meaningless and time passes quickly; falling behind young people; being rejected by other people, having no influence on others. An application of the known group technique showed a significant difference with the result of the degree of elderly's powerlessness tools developed by the two groups, with illness and without. 2. In testing reliability, it was found that coefficient of test-retest was .9435(P<.0001) when the test-retest method was used as a test of stability, and that the alpha coefficient of internal consistency was .9141 over all items within the tool of elderly's powerlessness 3. In powerlessness of elderly, total mean is 2.8493. And in factor of powerlessness, the highest factor is falling behind young people (M=3.1713), the lowest factor is loss of self- confidence to deal with physical, emotional, social aspects of life(M=2.6080). 4. The results from the test for the degree of powerlessness, according to the subject's demographic variables, showed that there were significant differences between age, sex, marital status, educational level, religion, possession of house, job, monthly pocket money, health status, illness and a place of residence.

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The Relationship Between the Social Network of Community-living Elders and Their Health-related Quality of Life in Korean Province

  • Lim, Jun Tae;Park, Jong-Heon;Lee, Jin-Seok;Oh, Juhwan;Kim, Yoon
    • Journal of Preventive Medicine and Public Health
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    • 제46권1호
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    • pp.28-38
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    • 2013
  • Objectives: This study aimed to collect information that will help enhance the social networks and improve the quality of life among elderly people by observing the relationship between their social network and health-related quality of life (HRQoL) and by analyzing social network factors affecting HRQoL. Methods: This study was based on the 2008 Community Health Survey in Yeoncheon County. Three hundred elders were included in the study population. We compared the revised Lubben Social Network Scale (LSNS-R) score and Euro quality of life-5 dimensions health status index by demographic characteristics and chronic disease prevalence. We analyzed the data using multiple regression and tobit regression by setting the HRQoL as the dependent variable and social network and other characteristics as the independent variables. We analyzed social network factors by using factor analysis. Results: The LSNS-R score differed significantly according to age and existence of a spouse. According to the results from the hierarchical multiple regression analysis, the LSNS-R explained 0.10 of the variance and LSNS-R friends factor explained 0.10 of the variance. The tobit regression indicated that the contribution of the LSNS-R family size factor to the regression coefficient of the independent variable that affected the HRQoL was $B_T$=2.96, that of the LSNS-R family frequency factor was $B_T$=3.60, and that of LSNS-R friends factor was $B_T$=5.41. Conclusions: Social networks among elderly people had a significant effect on HRQoL and their networks of friends had a relatively higher effect than those of family members.