• Journal of Dairy Science and Biotechnology
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• 제19권1호
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• pp.49-58
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• 2001

This paper look into the development of Korea dairy industry. It suggest a system that for increasing international competition power of Korea dairy industry and stabilize raw milk supply. It is related to Dairy farmers, Dairy industry companies, and the Goverment

• 서비스연구
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• 제9권1호
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• pp.33-49
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• 2019

본 연구에서는 유가공 업체의 국내외 시장 발전성과 향후 홍보 및 유통전략에 대해 알아보고자 한다. 국내 유가공 업체의 제품들을 차별화하여, 이를 통한 핵심역량을 개발하고 새로운 시장을 개척하여 새로운 소비를 창출하는 유통 과정의 혁신을 이루어 유가공 업체의 매출증대를 높이고 우유의 품질을 향상시키며 프리미엄 우유 시장을 새롭게 형성하여 소비 활성화를 극대화 시키고 이를 기대하며 또한, 한류를 이용한 판매촉진 활동을 활성화 시키고 해외수출 시장을 적극 개척하여 새로운 소비를 창출함과 동시에 백색시유의 품종 다양화를 노려야 한다. 그리고 저지종(Jersey)의 도입을 통하여 치즈의 제조원가를 낮추고 음용 이외에 미용과 요리 분야에서 다양하게 우유를 활용하면 유가공 업체의 수익을 증대시킬 수 있고 유제품 소비의 활성화를 기대할 수 있을 것이다. 그리고 영양학적인 가치와 풍미, 더 나아가 환경을 생각하는 방향으로 품종의 전환이 필요하며 향후 고품질의 프리미엄 우유가 새로운 트렌드로 자리매김해 나갈 것으로 판단된다. 또한 우유 효능에 대한 다양한 홍보를 통하여 인식전환을 도모하고 높은 연령대일수록 낮아지는 우유 소비율을 높이는데 기여할 것으로 보인다.

• Journal of Dairy Science and Biotechnology
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• 제23권2호
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• pp.143-148
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• 2005

Korea dairy market has greatly expanded recently by growing up the consumer's demands of high quality of milk products and their functionality due to expanding of well being lift trends. However, life cycle of dairy products is shorter than ever before and low birth rate is a common trend of Korean people. Moreover due to the national economy crisis, most of dairy companies are faced with the pressure of new milk products development and their sales. This paper deals with the development of Korea dairy industry by chronological order and deals with the future applicable new dairy foods and advanced dairy technology.

• 디자인학연구
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• 제12권3호
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• pp.155-164
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• 1999

1995년도를 기준으로 일인당 우유소비량이 54.5Kg으로 중가한 낙농시장을 기존의 몇몇 유업체들이 주도해 오고 있으나, 그 속에서 연세유업, 건국유업, 삼육대학식품과 같은 대학교와 연계돈 회사들도 대리점 유통을 통해 낙농시장에 참여하고 있다. 이러한 대학유업 브랜드들은 대학교의 긍정적 이미지에 힘입어 제품브랜드와 대학교 홍보사이에 시너지 효과를 누리면서 유제품판매에 차별화를 두고 있다. 이에 전국에서 낙농산업이 가장 발달한 경기도 안성에 위치해 있으면서 1996년 농림부에 의해 낙농특성화대학으로 선정된 한경대학교는 연구기능을 하는 고등교육기관의 이미지, 신속한 유통에 유리한 수도권 소재, 유리한 낙농기반환경, 학교의 오랜 농업적 배경 등을 장점으로 내세워 차별화된 낙농 브랜드 이미지를 구착하고자 한다. 그 구체적 브랜드 이미지로는 첫째, Confidence- 낙농특성화대학이 표기된 한경대학교의 로고와 심볼, 둘째, Fresh- 브랜드 심볼에 의한 이미지 차별화, 셋째, Gealth- 개별제품의 특성을 반영한 개별브랜드의 개발을 목표로 낙농 브랜드 디자인을 개발하였다.

• Journal of Dairy Science and Biotechnology
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• 제17권1호
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• pp.39-49
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• 1999

Since IMF relief financing, domestic economy has been rapidly cooled down. At this point that we predict an overall decrease of production and sale of industries, cooperative marketing activities of the whole dairy industry are required to promote milk consumption. As everyone knows, advertisement is only one of the various factors that affect sales. Other factors include price, distribution, package, promotion, and consumer's needs and taste. The objectives of the cooperative advertising campaign should be trial purchase of new consumers, maintenance of brand loyalty of existing consumers, more positive experience of using the product, and increase of frequency of purchase. Long term analysis is essential to making these kinds of behaviour changes. Also the objectives of the communication program should be a shift of awareness of milk from 'a basic health food for children' to a substitute to the beverage even for adults. To share database of consumers among companies, we need to find ways to use interactive on-line services, the internet, D.M. events and so on as well as the mass media. It should be a precondition that the main body of the cooperative advertisement includes the milk processing board, dairy companies, livestock cooperations, farmers and the Government. To assure continuous, activities to promote milk consumption, the Government should take the lead in legislating 'An enforcement ordinance for milk promotion and research', and seek complementary measures and support to establish the ordinance.

• Journal of Dairy Science and Biotechnology
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• 제17권1호
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• pp.32-38
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• 1999

Korean dairy industry is placed on the very critical situation with the progress of free trade marketing system internationally. To keep and improve the dairy food market, better measures are imperative for dairy industry. Especially, the milk distribution system is premodern to some extent, in comparison with both the production and the processing part of dairy industry. Reform measures for the promotion of domestic milk consumption by lowering the distribution cost are as follows. First, out-sourcing of the logistics department can decrease the circulation cost of milk. Secondly, milk should be packed into large-size package(more than 1 liter) to save both package and distribution cost. Thirdly, milk should be distributed from plant to consumers through the hygienic distribution system including perfect cold chain system, Above reform measures can not come true through the efforts taken by one company but through co-worker, concerted research, and joint in-vestment among dairy companies that can reduce the distribution cost and provide consumers with the best service, eventually resulting in the increment of milk consumption.

• Asian-Australasian Journal of Animal Sciences
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• 제3권3호
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• pp.247-252
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• 1990

Nine Holstein cows in mid lactation period were utilized to examine the effect of recombinant bovine somatotropin (BST) of tow companies (Company A, Company B) on milk production and milk composition under the feeding conditions of Korea. Treatments were 0 (Control), 25 mg BST/day from company A (BST A) and 25 mg BST/day from company B (BST B) injected subcutaneously, once daily beginning at $200{\pm}20$ days postpartum and continuing for 28 days. Cows were fed ad libitum a total mixed diet throughout the experimental period. BST treatments increased average 4% fat corrected milk yields and milk energy output over the 28-day treatment period. However, no differences were observed in dry matter intake, gross efficiency, energy intake and percent milk energy. Although there was a tendency for increased milk fat percent, there were no differences in milk composition and yields of major milk components except for milk fat yield with BST injection. Somatic cells of all groups were also characteristic of a well managed herd. Neither mean body condition score nor body weight was significantly (p <0.05) changed before and during BST treatment. BST concentration in milk remained in the range of control animals throughout the experimental period of BST treatment. Results indicate that short-term injection of recombinant bovine somatotropin from two companies to lactating dairy cow resulted in similar increased in milk yield without alteration of major milk components or feed intake.

• Journal of Dairy Science and Biotechnology
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• 제24권2호
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• pp.39-45
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• 2006

산양유제품은 산양의 산간 방목지에서 천연의 산야초를 먹는 먹이습성으로 인하여 웰빙식품의 개념으로 뿐만 아니라 산양유 조제식의 형태로 다시 소비되기 시작하고 있다. 우유와 산양유의 조성에는 주요 영양성분의 경우 특별한 차이를 보이지 않는다. 그러나 젖소와 산양의 젖은 케이신 마이셀의 공간구조, 케이신 단백질의 아미노산 조성, 마이셀의 크기, 마이셀의 미네랄 함량 등에 있어서 명백한 차이를 보인다. 산양유제품의 국내생산은 연중 착유가 어려워 소비자에게 연중 공급이 불가능한 문제가 중요한 점으로 대두되고 있다. 그 어려움 속에서 산양유 시장의 확대를 추구하기 위해서는 산양유 제조사들의 집중적인 홍보가 필요하다. 국내 소비시장의 특징은 산양유 소비형태가 주로 신선유로서 소비되며, 발효유로서는 일부만 소비된다는 점이다. 이러한 제품들은 주로 소규모 산양유가공회사에서 생산되며, 대규모 유가공회사에서는 소요량이 많은 산양조제분유 생산에 치중하고 있는 점 또한 특징이라고 할 수 있다. 앞으로 산양유제품의 확대를 위해서는 유가공기술분야의 전문인들에 의해서 한국소비자들에게 적합하지 않은 산양 특유의 불쾌한 냄새와 맛을 제거하는 연구와 기술이 개발되어야 할 것으로 판단된다.

• Journal of Dairy Science and Biotechnology
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• 제38권4호
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• pp.237-239
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• 2020

Processes that products we consume that contain dairy foods comprise planning → design → production → quality/suitability assessment → safety verification → launch → distribution → consumption. Analysis of nutrients and potential toxins at each stage in the production process is essential to verify food quality, suitability, and safety. Products display ingredient lists and nutrient content to help consumers choose healthy foods. These products should also be fully assessed for microbes and toxins before reaching consumers. Products require verification through test inspections. However, this step has reduced value from a food manufacturer's viewpoint, because it does not visibly impact real economic trends. The most important first step in determining the quality and suitability of products is the inspection capability of food companies.

• 대한지역사회영양학회지
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• 제7권4호
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• pp.571-577
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• 2002

The foodbank program is one of the social welfare programs that collects donated food and grocery products from the nation's food and grocery industry and distributes them to people who are in need. The purposes of this study were to: (a) investigate the food donators' perceptions of the foodbank program, (b) analyze the attitude toward the program by businesses, (c) compare the opinions on whether to donate or not, and (d) examine the frequency and category of the donated food. This research was conducted on three donator groups, such as contract foodservice management companies, franchising restaurant companies, and food manufacturing and grocery companies. A total of 63 donators participated in this survey. The main results of the investigation on the operating conditions were as follows; (a) From the donators perspective, 73.0% and 71.0% of the respondents recognized the definition and purpose of this program, respectively. (b) Only 33.3% of respondents recognized the tax benefits of donating. (c) Contract foodservice management companies, and food manufacturing and grocery companies recognized the program more than franchising restaurant companies, and food manufacturing and grocery companies donated more than any of the others. (d) Most of the donated foods were bakery and confectionery, rice, and milk and dairy Products.