• Title/Summary/Keyword: Culture and Tourism Development

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The Effect of Xiaohongshu Service Quality on the Stickiness Through the Emotional Responses of Users

  • Jie, Xu;Park, Chanuk;Lee, Sin-Bok
    • International journal of advanced smart convergence
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    • v.10 no.4
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    • pp.183-197
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    • 2021
  • Xiaohongshu is called China's Instagram and is leading overseas product purchases and culture sharing. The purpose of this study is to investigate the structural relationship between Xiaohongshu service quality, emotional response perceived by users, and adhesion to confirm the impact on Xiaohongshu's adhesion at a time when non-face-to-face activities due to COVID-19 have increased. This study distributed and collected questionnaires from October 1st to October 7th, 2021, targeting 210 online shopping mall users. The research results were derived from a total of 206 questionnaires, excluding 4 questionnaires such as omission of record contents, and the causal relationship of the existing PAD model was attempted to be reported by revising and supplementing the existing PAD model. As a result of the study, first, it was confirmed that design among service quality had a positive effect only on ventilation during the user's emotional response. Second, it was confirmed that information among service quality had a positive effect on pleasure and ventilation among users' emotional responses. Third, it was found that security among service quality had a positive effect on pleasure among users' emotional responses. Finally, it was found that pleasure and ventilation had a positive effect on adhesion in the user's emotional response. Based on this result, it is expected that it will be used for operation on other online platforms than the plan for the development of Xiaohongshu.

Convergence Study on Koreans' Recognition of Funeral Culture Industry and Development Plan (한국인의 장례문화산업 인식과 개발 방안에 대한 융합 연구)

  • Song, Hyun-Dong;Kim, Moon-Joon;Jo, Gee-yong;Chang, Kyung-Hee;Kim, Kwang-Hwan
    • Journal of the Korea Convergence Society
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    • v.12 no.7
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    • pp.113-123
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    • 2021
  • This study aims to present a plan to develop the funeral culture industry based on the results of a survey on the contents of funeral culture awareness, funeral culture industry development, and funeral culture education according to age groups. The survey in this study was researched by Gallup Korea, and the survey method was an online research using a structured questionnaire. The survey was conducted twice, from February 5, 2021 to February 8, 2021, and from February 18, 2021 to February 19, 2021. The effective subjects are 316, and the sampling method is allocated by sex and age. As a result of the study, cremation was preferred by all age groups, and the places where cremated remains were placed were high in the natural burials and ossuary hall. Although there are some differences by age groups, it was surveyed that generally, the elderly than the younger were less reluctant to sign up for condolence products, funerals in life, farewell trips, purchase farewell travel products, funeral insurance, and counsel with death-related experts. The results of this study are expected to contribute to interdisciplinary convergence research on the recognition and development of the funeral culture industry.

Development of program models for single households in Healthy Families Support Centers (건강가정지원센터의 1인 가구 대상 프로그램 모형 개발)

  • Song, Hyerim;Yoon, So-Young;Koh, Sun-Kang;Kang, Eunjoo
    • Journal of Family Resource Management and Policy Review
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    • v.23 no.2
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    • pp.1-15
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    • 2019
  • This study aimed to develop program models for single households in the Healthy Families Support Centers. Data from seven female and seven male single households were collected through in-depth interviews. The major results were as follows. First, a demand for a program that both provides feeling safe and is self-caring came to the fore. Additionally, many respondents wanted to participate in programs with families. Second, the aspects of professional quality, diversity, and systematic management were mentioned as the strengths of programs in the Healthy Families Support Centers. Third, three program models were drawn up, as follows: The first model was a five-part program model like the current program settings of the Healthy Families Center. Those were sharing-caring, education, counselling, family-friendly culture, and community networking. The second model was a program for family relationships. The third was for joining programs with others. For the detailed program, a manual needs to be proposed, and the staff members who handle the programs for single households in the center will need to be retrained.

Globalization of Korean Cuisine through the Korean Food Items Promotion -Focus on Marketing Strategy of Korean Food Items- (한식 식자재 프로모션을 통한 한국음식의 세계화 방안 -한식 식자재 마케팅 전략을 중심으로-)

  • Lee, Eun-Jung;Kim, Tae-Hee;Kim, Doo-Ra
    • Journal of the Korean Society of Food Culture
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    • v.23 no.6
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    • pp.729-736
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    • 2008
  • The study sought ways to promote the global recognition of Korean food items. The Korean cuisine is one of the healthiest and well-balanced in the world. But, in contrast to countries including the United States, France, China, Japan, Thailand and Australia that have adopted food promotion and marketing strategies, Korea lacks a similar strategy. Development of indigenous sauces by Korean food manufacturers and processors is one route in the promotion of Korean cuisine. Korean restaurant franchising could also aid in export of Korean food items. The food manufacturing/processing sectors must work in concert with the Korean government to globalize the Korean cuisine. Brand chefs, Korean cuisine seminars and promotional efforts in foreign countries and foreign cooking schools (such as the 'Taste Korea' campaign) are prudent actions.

Awareness of Local Foods among the Visitors of Local Foods Restaurants and Development of Local Menu (향토음식점 방문객의 향토음식 인식과 향토메뉴 개발)

  • Min, Kye-Hong
    • Culinary science and hospitality research
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    • v.14 no.4
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    • pp.67-78
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    • 2008
  • This study is focused on developing traditional folk products by utilizing the representative crops and indigenous products of Wanju area on the basis of surveys on the visitors to the native local restaurants. The study examined 110 visitors of thirty native local foods restaurants in Wanju area from December 5, 2007 to January 5, 2008. The result of this study is as follows. First, the restaurant visitors presented different opinions about the competitiveness of Wanju foods and gender-wise differences in their food competitiveness, food information and food choice. This can be translated as men and women had different preferences in how much they spend for eating out and choosing foods. Second, their different age, incomes and jobs also indicated their different preferences. Third, they point out broth, cooked rice, and dessert as the native local menu that must be developed in Wanju area. Among the local menu to be developed were Wanju style mushroom rice, chicken stew, oriental herb duck soup and fruit dessert. The effort to exploit the native local menu of Wanju should contribute to activating the sales of restaurants and further to the economic development of the region.

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The Development of Textile Designs and Cultural Products with the Image of the Spring Flowers on Halla Mountain (한라산 영구춘화(瀛邱春花) 이미지의 텍스타일 디자인 및 지역문화상품 개발)

  • Kim, Gi-eok;Hong, Heesook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.39 no.2
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    • pp.307-322
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    • 2015
  • This study develops textile designs and cultural fashion products with the image of 'Youngguchunhwa', which means the beautiful spring flowers of Jeju. Historical literature was reviewed to emphasize the authenticity of Halla Mountain and Youngguchunhwa. Consumers' responses to Halla Mountain, Baengnokdam, and Royal Azalea related to Youngguchunhwa were evaluated along with photos of Halla Mountain and Youngguchunhwa images upload on Internet during the last 2 years. The results of consumer survey and photo analysis confirmed the consumers' high preference and high association with the image of Jeju. The full-blown Royal Azaleas in the Seonjakjiwat field of Halla Mountain were used as motifs for the development of Jeju cultural products as a representative landscape showing the beautiful spring of Jeju. Six types of textile designs were developed by the repeated arrangement of the basic patterns of Halla Mountain, Baengnokdam, and Royal Azalea. Ladies' apparels products, children's wear, bags and cushions were made using oxford cotton fabrics printed with the textile designs. We suggest how pattern designs of the Youngguchunhwa image could be applicable and used for the development of other kinds of Jeju tourism souvenirs.

The History, Present and Convergent Development Plan in Sport-Climbing (스포츠클라이밍의 역사, 현황 및 융합적 발전 방안)

  • Han, Gun-Soo;Park, Jae-Ahm
    • Journal of the Korea Convergence Society
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    • v.12 no.4
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    • pp.179-190
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    • 2021
  • This study tried to provide the way of development in sport-climbing base on the history and present of Korean sport climbing. In terms of the policy, single sport climbing association needs to be formed and separated from Korean Alpine Federation. School teams and athletes are required to expand, college teams in particular. These athletes could be sport instructors and professional athletes vitalizing competition and sport climbing after graduation. Public sport climbing facilities need to be counted accurately. Ministry of Culture, Sports and Tourism needs to administrate the public sport blimbing facilities by counting and checking the facilities with the responsibility.

Development of Shirt Design Applying Traditional Clothing Design in Northeast Asia Region - Global Fashion Cultural Products - (동북아시아 지역 전통복식 디자인을 응용한 셔츠디자인 개발 -글로벌 패션문화상품-)

  • Choi, Eunjoo
    • Fashion & Textile Research Journal
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    • v.22 no.4
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    • pp.446-455
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    • 2020
  • In order to develop high value fashion culture products capable of reaching the global market, this study developed the original traditional clothing design of Northeast Asian countries according to a global perspective. This study applied the structural formality of traditional clothing to fashion cultural products. This study developed designs using Deel of Mongolia, Makap of China Korean Dang-ui / Dan-ryung, and Haori of Japan. The research methods are theoretically examined using literature on traditional clothing in Northeast Asia. First, it designed a shirt design using Adobe Illustrator CS6 and created a pattern with the Yuka program as well as applied CLO 5.0 (a 3D virtual dressing system from CLO Virtual Fashion Co.). A survey was also conducted on individual interest for the developed fashion cultural products. The design method obtained various design effects by applying the method of adding point detail parts of the clothes to the shirt that represented each country among their traditional clothes. This research can be used as basic data for the global fashion cultural products market that can contribute to maintaining the originality of each country in the global era, expanding tourism income to succeed and develop culture and tradition.

A Study on Algorithm Selection and Comparison for Improving the Performance of an Artificial Intelligence Product Recognition Automatic Payment System

  • Kim, Heeyoung;Kim, Dongmin;Ryu, Gihwan;Hong, Hotak
    • International Journal of Advanced Culture Technology
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    • v.10 no.1
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    • pp.230-235
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    • 2022
  • This study is to select an optimal object detection algorithm for designing a self-checkout counter to improve the inconvenience of payment systems for products without existing barcodes. To this end, a performance comparison analysis of YOLO v2, Tiny YOLO v2, and the latest YOLO v5 among deep learning-based object detection algorithms was performed to derive results. In this paper, performance comparison was conducted by forming learning data as an example of 'donut' in a bakery store, and the performance result of YOLO v5 was the highest at 96.9% of mAP. Therefore, YOLO v5 was selected as the artificial intelligence object detection algorithm to be applied in this paper. As a result of performance analysis, when the optimal threshold was set for each donut, the precision and reproduction rate of all donuts exceeded 0.85, and the majority of donuts showed excellent recognition performance of 0.90 or more. We expect that the results of this paper will be helpful as the fundamental data for the development of an automatic payment system using AI self-service technology that is highly usable in the non-face-to-face era.

Analysis of Current Use of Local Food of Adults in Gyeongju Classified by Age (경주지역 향토음식의 성인의 연령별 이용실태 분석)

  • Lee, Yeon-Jung
    • Journal of the Korean Society of Food Culture
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    • v.21 no.6
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    • pp.577-588
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    • 2006
  • This study was performed by questionnaire to investigate current use of native local foods of adults in Gyeongju classified by age. The subjects were consisted of 421 citizens(217 males and 204 females) living in Gyeongju. The findings are summarized as follows: 'Institute' scored high as 30.6% in the main responsible body for the succession of local foods. The most emphasized points to popularize the local foods was to 'taste'(36.4%). a point to be considered to develop tourism product of the local foods was to 'development of recipes acceptable to the people of today'(24.6%). The recognition rate score of native local foods of Gyeonngju area was 'Hwangnamppang', 'Hanjeongsik', 'Ssambap', 'Haejangguk', 'Hoe(Gampo)', 'Memilmukmuchim', 'Gyodongbeopju', and 'Yugoa' in the order. On the other hand, the recognition rate score for 'Ssukgulrei', 'Borisudan', 'Dalraikkakdugi', 'Hwanggeumju', 'Baesuk', 'Gyeojachae', 'Gungjungjeongol' was very low. The preferred and intake native local foods of Gyeongju area was 'Hanjeongsik', 'Ssambap', 'Hoe(Gampo)', 'Haejangguk', 'memilmukmuchim' in that other. On the other hand, the preference for 'Ssukgulrei' 'Borisudan', 'Hwanggeumju', 'Baesuk' and 'Dalraikkakdugi' was very low.