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The Development of Textile Designs and Cultural Products with the Image of the Spring Flowers on Halla Mountain

한라산 영구춘화(瀛邱春花) 이미지의 텍스타일 디자인 및 지역문화상품 개발

  • Kim, Gi-eok (Dept. of Clothing & Texiles, Jeju National University) ;
  • Hong, Heesook (Dept. of Clothing & Texiles, Jeju National University)
  • Received : 2014.11.12
  • Accepted : 2015.01.26
  • Published : 2015.04.30

Abstract

This study develops textile designs and cultural fashion products with the image of 'Youngguchunhwa', which means the beautiful spring flowers of Jeju. Historical literature was reviewed to emphasize the authenticity of Halla Mountain and Youngguchunhwa. Consumers' responses to Halla Mountain, Baengnokdam, and Royal Azalea related to Youngguchunhwa were evaluated along with photos of Halla Mountain and Youngguchunhwa images upload on Internet during the last 2 years. The results of consumer survey and photo analysis confirmed the consumers' high preference and high association with the image of Jeju. The full-blown Royal Azaleas in the Seonjakjiwat field of Halla Mountain were used as motifs for the development of Jeju cultural products as a representative landscape showing the beautiful spring of Jeju. Six types of textile designs were developed by the repeated arrangement of the basic patterns of Halla Mountain, Baengnokdam, and Royal Azalea. Ladies' apparels products, children's wear, bags and cushions were made using oxford cotton fabrics printed with the textile designs. We suggest how pattern designs of the Youngguchunhwa image could be applicable and used for the development of other kinds of Jeju tourism souvenirs.

Keywords

References

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