• 패션비즈니스
• /
• 제8권5호
• /
• pp.136-143
• /
• 2004

The purpose of this study were to examine 1) the relationship between internet addictive and addictive buying behavior, and 2) addictive purchasing behavior according to internet addictive levels. 220 female college students, who had purchased fashion products through internet were surveyed for this study. For data analysis, descriptive statistics, $X^2$-test, ANOVA, Duncan test, and multiple regression were used. As the results, generally Internet addictive tendency was correlated to compulsive buying, shopping addictive, credit card addictive, self-esteem, and internet flow. Also, there were significantly differences in internet addictive levels with addictive buying behavior. That is, heavy internet addictive group had more shopping addictive, compulsive addictive, and internet flow than middle internet addictive group and light internet addictive group. Also, results revealed that compulsive buying, shopping addictive buying, internet flow and self-esteem accounted for 27.3% of the explained variance in internet addictive tendency. Based on these results, fashion marketing strategies would be suggested.

• 한국산학기술학회:학술대회논문집
• /
• 한국산학기술학회 2008년도 추계학술발표논문집
• /
• pp.125-130
• /
• 2008

개인들의 생활양식이 변화함에 따라 소비성향도 크게 변화하고 있다. 개인이 지니고 있는 독특한 생활양식은 소비생활에 많은 차이를 보이고 있다. 최근 들어 개인의 소비 패턴은 신용 카드 사용에 따른 많은 변화를 보이고 있다. 특히 개인의 생활양식 또는 카드 브랜드의 지각과 품질에 대한 지각 차이가 카드 선택의 많은 차이를 보이고 있다. 따라서 신용 카드 회사에서는 카드 사용자들의 특성을 분석하고자 많은 연구를 시도하고 있다. 그렇지만 개인의 생활양식과 카드에 대한 브랜드, 품질 지각 및 카드 선택의 관계 구조를 명확하게 연구한 사례는 부족하다. 따라서 본 연구에서는 이러한 각 요인 간의 관계구조를 분석하여 차별화된 서비스를 제공할 수 있는 기초를 제공하고자 하였다.

• Asia pacific journal of information systems
• /
• 제10권2호
• /
• pp.149-176
• /
• 2000

As companies become more dependent upon information systems(IS), the potential losses of IS resources become critical. IS management must assume the increasing responsibility for protection of IS resources as the IS and business environments become more vulnerable to various threats. The major issues facing management, when attempting to manage risks, include the assessment of the impact of risks on business objectives and the design of security safeguards to reduce the unacceptable risks to an acceptable level. This paper provides a case study of the risk management for IS. A Korean credit card company which has the high sensitivity for customers security was selected as a case. The risk management procedure using a powerful tool, CRAMM(the Central Computer and Telecommunications Agencys Risk Analysis and Management Method) was applied for this company.

• 통상정보연구
• /
• 제6권2호
• /
• pp.243-263
• /
• 2004

Recently, International electronic commerce has been rapidly increasing. Over the past decade, e-commerce on the business foundation of the Internet compound has entered extensive areas of international trade and social activity. This paper focuses on the system establishment of customs duties of import goods in Global e-Commerce. Today, USA, EU and some major countries, International Organization insisted to Tariff-free woe in customs duty. This study also will discuss the effect of imposition of import duties. In order to impose customs duties, it needs to establish a system scheme, especially, because international payment of BtoC Commerce occur by the Credit Card. This study deals with Customs duties of import goods in Global e-Commerce.

• 대한가정학회지
• /
• 제38권12호
• /
• pp.111-129
• /
• 2000

The purpose of this study is to investigate the level of consumer instantly impulse buying in cuber market user. Also this study analyzes causal effect on consumer instantly impulse purchasing by demographic and social, place and promotion, consumer emotion state, and consumer internal and psychological variables. The data had been collected from on-line research method with 1,034, as using cuber market. The major statistical methods used for data analysis are frequency, percentile, mean, factor analysis, multiple regression analysis, Pearson's correlation analysis, and path analysis. The result of causal effect analysis were as follows; First, the variables affecting possession oriented materialism were sex and age. Second, the variables affecting self-control were sex, income, account of credit card, and instantly state of mind. Third, variables directly affecting instantly impulse purchasing were serif employed, banner advertisement, experience of cuber shopping, shopping mall pattern, instantly state of mind, purpose of shopping, happiness and success oriented materialism, and self-control. Also sex, income account of credit card, and instantly state of mind emerge to indirectly effect via self-control. Especially, the variables of success oriented materialism and instantly state of mind influenced on the highest of relative variables in consumer instantly impulse purchasing.

• Asia pacific journal of information systems
• /
• 제11권4호
• /
• pp.113-133
• /
• 2001

We propose utilizing a fuzzy cognitive map(FCM) to integrate tacit knowledge and explicit knowledge both of which are crucial to the success of knowledge management. Recently, explicit knowledge is getting more available as CRM and data mining approaches become popular as the advent of using database and the Internet technology. However, for the knowledge management to be successful, tacit knowledge should be seamlessly integrated with explicit knowledge seamlessly. The problem hindering such effort is how to find a vehicle facilitating transformation of explicit knowledge into tacit knowledge, and vice versa. FCM has been important method for representing tacit knowledge as a form of explict knowledge. In this respect, we suggest the detailed process about how to integrate explicit knowledge and tacit knowledge by using FCM. We gathered extensive set of data from the credit card company, and applied our proposed method. Results showed that our approach is robust and promising for the field of integrating two different kinds of knowledge.

• 한국정보처리학회:학술대회논문집
• /
• 한국정보처리학회 2013년도 추계학술발표대회
• /
• pp.861-863
• /
• 2013

국내 신용카드 이용금액은 민간소비지출 영역에서 62%의 비중을 차지하고 있으며, 이용실적은 2011년 452조원을 기록하였다. 하지만, 신용카드 서명란에 서명을 하지 않은 채 신용카드를 사용하는 경우가 약 33%이상을 차지하고 있으며, 결제 후 서명을 제대로 하지 않는 신용카드 부정사용 사례가 신용카드 결제 중 과반수를 차지하고 있고, 가맹점에서 서명을 확인하는 경우는 전무한 상황이다. 이에 본 논문에서는 Secret Sharing을 기반으로 하는 NFC 모바일 결제방안을 제안하였다. 제안하는 결제방안은 결제 과정에서 부정사용을 원천적으로 차단하였으며, 재사용 공격, 도청 공격 등에 안전하다.

• 스마트미디어저널
• /
• 제12권5호
• /
• pp.9-16
• /
• 2023

In the recommendation system of the credit card company, it is necessary to understand the customer patterns to predict a customer's next merchant based on their histories. The data we want to model is much more complex and there are various patterns that customers choose. In such a situation, it is necessary to use an effective model that not only shows the relevance of the merchants, but also the relevance of the customers relative to these merchants. The proposed model aims to predict the next merchant for the customer. To improve prediction performance, we propose a novel model, called Customer-based Recommendation Model (CRM), to produce a more efficient representation of customers. For the next merchant recommendation system, we use a synthetic credit card usage dataset, BC'17. To demonstrate the applicability of the proposed model, we also apply it to the next item recommendation with another real-world transaction dataset, IJCAI'16.

• 한국인터넷방송통신학회논문지
• /
• 제9권3호
• /
• pp.117-122
• /
• 2009

요즈음 전 세계적으로 경제위기가 심각해지고 우리나라 서민들의 생활이 어려워지면서 많은 신용불량자가 발생하고 있다. 이러한 상황에서 우리는 개인이 실시간으로 구매내역 및 금액을 확인할 수 있는 e-receipt 시스템을 개발하였다. 개발과정에서는 임베디드 소프트웨어 공학 프로세스를 적용하였다. 우리가 개발한 e-receipt 시스템은 개인의 신용카드의 무분별한 사용으로 인한 과소비를 예방하고 계획적인 지출을 유도할 수 있을 것이다.

• 전자공학회논문지CI
• /
• 제41권5호
• /
• pp.25-32
• /
• 2004

인터넷상의 전자상거래 주문에서 발생하는 수백만건의 트랜잭션 레코드들에 대해 Hybrid 기법으로 데이터마이닝 기술인 연관규칙 탐사기법과 AFS (Anti Fraud System) 를 활용하여 전자상거래 과정에서 흔히 일어날 수 있는 부정 거래를 최소화할 수 있는 새로운 전자결제 신용카드 사기방어시스템을 제안한다. 고객이 웹 상의 거래 콤포넌트에 의한 보안 메세징 프로토콜을 사용하여 거래를 시도하면 과거 트랜잭션 데이터를 이용하여 미리 생성해 둔 사기성 거래에 대한 연관규칙의 적용으로 거래의 위험도를 판단하여 위험도가 높다고 판단될 경우 부가적 신용 정보를 요구하거나 거래를 중단하는 시스템이다 본 시스템의 장점은 기존의 사기방지시스템 보다 빠른 응답성과 그에 따른 효율성을 들 수 있다.