• 제목/요약/키워드: Creative Expression

검색결과 503건 처리시간 0.025초

실버 디자인에 표현된 비주얼 이미지의 크리에이티브 전략에 대한 연구 -인쇄매체 광고디자인을 중심으로- (A study on creative strategy of visual expressed in silver design. -Focusing on the advertising design of print media. -)

  • 여훈구;남후남
    • 디자인학연구
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    • 제15권2호
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    • pp.101-114
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    • 2002
  • On the threshold of year 2000, the elderly account for more than 7% of the whole population in Korea, which means that the nation is greeting welcoming an aging society. Accordingly, it is expected that silver businesses and services targeted at the silver generation will prosper with "silver advertising design" becoming active. Under such circumstances, this study was aimed at reviewing the recent silver marketing advertisements in terms of their cultural and moral implications, and thereby, redefining and reestablishing the status of silver consumers to help them find their identity, aware of marketing activities and therewith, establish their "consumer sovereignty". This study consists in large of 5 chapters. The introduction parr describes background, purpose, method and scope of the study. The first chapter reviews the silver marketing theories. The second chapter classifies the silver marketing advertisement positioning of four style - upper classes style, effloresce progress style, self- sufficiency style, dependent style - and reviews the expression strategy of each positioning. The third chapter examines the domestic conditions of silver marketing advertisements for each positioning type classified. The fourth chapter designs the ′creative′of silver marketing advertisements and suggests the methods thereof. The analysis of ′creative′was tested in terms of graphic gestaltung, and how the sliver marketing advertisement positioning should be discerned depending on silver generation consumer′s characteristics was discussed. The fifth chapter puts forwards the suggestions for the ′creative′ strategies to enhance the effects of the silver marketing advertisements, based on the preceding discussions. In addition, the Perspective into the keyword of 21 st century or "silver design" is discussed, together with the limitations of this study. It is hoped that this stuffy will be conducive to our efforts to face the upcoming′age\ulcorner society′more effectively. To this end, this study discusses the "silver advertising design" in light of ′societal concepts′and ′customer-oriented value′, and thus, explores some creative presentation strategies whereby individual companies interests and social or public interests can be compromised through ′creative activities′ and ′equal-value consumerism′ for an ultimately effective management strategies for silver businesses and services.

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애니메이션의 Movement 동인(動因)에 대한 이론적 고찰 (A theoretical Study on the Motive of Movement in Animation)

  • 이상원
    • 조형예술학연구
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    • 제3권
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    • pp.62-86
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    • 2001
  • This study is based on theoretical background about movements of visual communication highlighted in digital age. Such movements are variously expressed in animation with the advancement of media, and their expression has great effect on visual art. Artists' concern and endeavor about movement expression techniques have been continued by impressionism, expressionism, futurism, cubism closely related with the birth of movie from late 19th century to early 20th century. At that time, stationary 2D space in plane screen couldn't express movement or time directly. Later, artists and designers have attempted to approach illusions in pictures or 4 dimension and movements by 2D or 3D computer graphics. The visual image in present digital age is to see, to hear, to feel by timing, so it is necessary for the most efficient way of message communication. And then, it is the time to start new, scientific, and creative study about production techniques of animation and expression of movements, since domestic animation productions are rapidly changed from cell to digital. The aim of this study is to clarify the motive of movement by theoretical inquiry of animation. Various aspects of animation as synthetic art have been examined by mathematical, scientific, and philosophical viewpoint. The results will be useful to the expression of motions for maximization of emotional effect in animation production or basic data of virtual simulation about certain situation. Therefore, such study should be managed as multidisciplinary research in the rapidly changing visual culture paradigm. namely, animation includes much more imaginative & creative power than simple function or techniques, so it has to be recognized as special synthetic art(visual art) constructing an area, the formative art with philosophical viewpoint and scientific principles.

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현대 니트패션에 나타난 상.하위문화의 혼합특성 (Phenomena of Mixture in High.Low Class Culture in Contemporary Knit Fashion)

  • 박문희;이연희
    • 복식
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    • 제61권4호
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    • pp.38-51
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    • 2011
  • The purpose of this study is to offer data that designers can utilize substantially, by developing creative materials in knit fashion through the analysis relevant to expression characteristics on the mixture in high low class culture, which were shown in knit fashion of contemporary women, as one of methods of pursuing a plan for being able to be appeared creative and unique knit wear. As for a method of this research, studied concept and characteristics on the mixture in high low class culture by preceding researches. And women's knit fashion was selected that is seen to be 3~18 gauge among the world's 4 collections from 2000~2008. The analysis was made with the analytical frame in mixture pattern, and the analytical frame in design element, and item. The results are as follows. The mixture of kidult element and high fashion was shown with characteristic of expressing humor and fun with graffiti, expression like character and cartoon, and fairy-tale fantasy through the exaggerated trifling article. The mixture of grungy element and high fashion was shown with the expression characteristic in the mixture of heterogenous pattern, and in tear, slit without the end treatment due to fraying the end strand in the knit fashion with basic stitch, patch work, fringing and tone-down gray, use of khaki and blue color, and match in opposite color. The mixture of underwear and high fashion was shown the expression characteristic with the emphasis on underwear line like volume up, or with the mixture of details such as pants in diverse lengths, mini skirt, underwear lace, and ribbon.

현대 패션에 표현된 패치워크 퀼트기법 유형의 표현특성에 관한 연구 (Study on Expression Characteristic of Patchwork Quilt Technique Type Expressed in Modern Fashion)

  • 이지은;곽태기
    • 한국의상디자인학회지
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    • 제19권3호
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    • pp.17-32
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    • 2017
  • Modern society has been transformed into a digital emotional society that could gradually be seen, felt, and enjoyed by the diversification of personal consumption desires due to digital development. Accordingly, in fashion, an original fashion sense that arose out of classical and conventional thinking has become important and there is an increasing interest in patchwork quilts. The purpose of this study lies in contributing to the development and utilization of creative and emotional fashion design by expanding the mental changes that have emerged in modern society to creative areas after analyzing the classification and expression characteristics of the type cases of patchwork quilt techniques expressed in modern fashion. In addition, it is meaningful to examine how the expressive characteristics of patchwork quilts are expressed in the digital emotion era. This study paralleled literature research and empirical case studies. In the scope and method of research, the theatrical research was centered on literature data. For visual data, website photos were collected, limited to women's clothing among the collections from Fall & Winter 2014 to Spring & Summer 2017. After drawing the expression types of patchwork quilts extracted from the previous research based on the design formative factors, the fashion-related expert group analyzed the expressive characteristics of 501 photographs in which the patchwork quilt of the designer clothing collection were reflected. As a result of analysis, the expressive types appeared in the order of diversification of techniques and materials, extended dual images, new formative composition, and reconstruction of traditional patchwork. In this study, the expressive characteristics of patchwork quilts expressed in contemporary fashion are analyzed and drawn as variability, compromise, convergence, and playfulness. Through this, it is hoped that this study can be used variously in the development of fashion design by expanding the interpretation of costume culture.

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명화를 활용한 신체표현활동이 유아의 창의성에 미치는 영향 (Use of Painting Masterpieces with Physical Expression Activities : Effect on Creativity)

  • 김영옥;윤경선
    • 아동학회지
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    • 제26권2호
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    • pp.149-161
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    • 2005
  • The present study examined the effect on children's creativity of using painting masterpieces with activities of physical expression. Subjects were 32 five-year-old kindergarten children assigned to control or experimental groups. The experimental group participated in physical expression activities using painting masterpieces twice a week for six weeks. Figure paintings of such famous artists as Kim Hong Do, Kim Deek Shin, Degas and others were presented by Projection TV in connection with physical movement in the classroom. Creativity was tested by Torrance Tests of Creative Thinking(2002). Results showed that the experimental group exhibited positive change in creativity scores and the sub-areas of creativity(fluency, originality, abstractness of titles, elaboration, and resistance to premature closure).

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3D 애니메이션의 배경 표현에 관한 분석 (Analysis on the Backgrounds Expression for 3D Animation)

  • 박성대;정예지;김치용
    • 한국멀티미디어학회논문지
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    • 제18권2호
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    • pp.268-276
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    • 2015
  • This article analyzes the background representation of 3D animation and look at what its proper background expression. With the development of computer graphics technology, the background of the 3D animations can be expressed as The actual background. In contrast, "The Smurfs" which was released recently was created to take the actual background. However, 3D animation with real background is not appropriate in terms of creative expression space in the main role of the animation. In this Study, we analyze the character and background of the animation made in 3D graphics. Based on this, we propose a correct representation of 3D animation background.

테크놀로지의 발전이 실내건축디자인에 미친 표현특성에 관한 연구 - 60년대 이후 공공공간을 중심으로 - (A Study on the Expression Characteristics by the Development of Technology In the Interior Design - Focused on the Public Spaces after 60's -)

  • 황병수;최상헌
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2005년도 추계학술발표대회 논문집
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    • pp.139-142
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    • 2005
  • The design of the period after 20th century has rapid change. It is due to the improvement and the change of technology which is composed of the parameter that is the science and the machine after the Industrial Revolution. The technology becomes the criteria of the value and appears to the symbol of the period. The purpose of this study is to define the expression characteristics by the development of technology and to examine how specificly it makes the influence on the change of Interior expression characteristics. Interior design can be expressed more creative and 4th dimensional spaces by the development of technology from the space, form and material side

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Research on The Application and Expression of Mixed media in Oil Painting

  • Su Xinyuan
    • International Journal of Advanced Culture Technology
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    • 제11권2호
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    • pp.162-169
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    • 2023
  • With the diversified development of modern art, the application of mixed media in painting has become increasingly prominent, which not only provides artistic creators with new creative ideas, but also magnifies the creators' emotions and re endows the media with meaning and value. This paper systematically introduces the definition, features and connotation of mixed media painting, and expounds three aspects of the aesthetic function of multimedia in oil painting creation, the embodiment of painting individuality, and the combination and application of materials and technique to demonstrate that mixed media presents different understanding and expression in Chinese oil painting, no longer constrained by traditional oil painting materials, which promotes more development possibilities of the art expression form of Chinese oil painting, enhances its international influence, and bring new vitality to the creation and development of Chinese oil painting.

조선 민화 나비를 응용한 의상 디자인 연구 (Study on the Fashion Design Applying Pictures of Butterfly in the Korean Folk Paintings)

  • 이종민;이미량
    • 복식문화연구
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    • 제14권5호
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    • pp.828-839
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    • 2006
  • These days, by the accelerated developments of science and industries and the menaces of war and terror, humans have come to have instinct to recur and nostalgia to nature and thereby many art works and designs with natural objectives have begun to be produced. Also the design in 21st century requires creative products based on cultural speciality of the countries. As the examples, we may easily find the images of the countries from visual expressions or products when we get in touch with the products of so called advanced countries in design i. e. U.S.A. Japan, Germany, France, Italy, countries of Scandinavian peninsular. This study, in such stream of the times, was to express our culture's own originality on clothing design with butterfly that is one of natural thing as the material but limited the boundary to realistic butterflies in folk drawings of the times of Chosun. As for the technique of expression, used digital textile printing for best expression of the fine lines, realistic shapes and peculiar colors of the butterflies in Chosun folk drawings and used diverse materials as materials for printing for diversity of the designs. Thereby this thesis is purposed to grope the products with superior competitiveness in the world market by presenting the realistic butterflies in Chosun folk drawings as motives with cultural value native to Korea and applying them to clothing designs.

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미디어 콘텐츠에 나타난 게임성 전이 분석 연구 :크리스 크로포드의 모델을 중심으로 (A Study on the Analysis of Gameness Transition in Media Contents :Focused on Chris Crawford's model)

  • 김은정
    • 한국게임학회 논문지
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    • 제19권6호
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    • pp.37-48
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    • 2019
  • 게임 산업의 성장과 게임 미디어의 대중화로 인해 "게임 같은(game-like)" 미디어 콘텐츠들이 하나둘씩 등장하고 있다. 본 논문은 게임의 트랜스미디어 현상의 하나인 게임성 전이를 통해 성공하는 콘텐츠의 심급에 자리한 게임성과 그 원리, 작동방식을 밝히고 현대 미디어와 문화 안에 자리한 게임의 역할과 의의를 밝히는 것을 목적으로 한다. 이를 위해 본고는 게임성 전이의 현황을 조사하고 크리스 크로포드의 창의적 표현 분류 모델을 활용해 게임적 구조와 작동 원리를 분석하였다. 그 결과 게임성 전이의 단계별 유형을 공간탐험형, 스테이지형, 추리경 쟁형, 상호경쟁형으로 추출할 수 있었다.