• Microbiology and Biotechnology Letters
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• v.46 no.4
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• pp.360-371
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• 2018

Extracts and fractions of Anemarrhena asphodeloides Bunge were prepared and their physiological activities and components were analyzed. Antimicrobial activities of the ethyl acetate and aglycone fractions were $78{\mu}g/ml$ and $31{\mu}g/ml$, respectively, for Staphylococcus aureus and $156{\mu}g/ml$ and $125{\mu}g/ml$, respectively, for Pseudomonas aeruginosa. 1,1-Diphenyl-2-picrylhydrazyl free radical scavenging activities ($FSC_{50}$) of 50% ethanol extract, ethyl acetate fraction, and aglycone fraction of A. asphodeloides extracts were $146.2{\mu}g/ml$, $23.19{\mu}g/ml$, and $71.06{\mu}g/ml$, respectively. The total antioxidant capacity ($OSC_{50}$) in an $Fe^{3+}$-EDTA/hydrogen peroxide ($H_2O_2$) system were $17.5{\mu}g/ml$, $1.5{\mu}g/ml$, and $1.4{\mu}g/ml$, respectively. The cytoprotective effect (${\tau}_{50}$) in $^1O_2$-induced erythrocyte hemolysis was 181 min with $4{\mu}g/ml$ of the aglycone fraction. The ${\tau}_{50}$ of the aglycone fraction was approximately 4-times higher than that of (+)-${\alpha}$-tocopherol (${\tau}_{50}$, 41 min). Analysis of $H_2O_2$-induced damage of HaCaT cells revealed that the maximum cell viabilities for the 50% ethanol extract, ethyl acetate fraction, and aglycone fraction were 86.23%, 86.59%, and 89.70%, respectively. The aglycone fraction increased cell viability up to 11.53% at $1{\mu}g/ml$ compared to the positive control treated with $H_2O_2$. Analysis of ultraviolet B radiation-induced HaCaT cell damage revealed up to 41.77% decreased intracellular reactive oxygen species in the $2{\mu}g/ml$ aglycone fraction compared with the positive control treated with ultraviolet B radiation. The findings suggest that the extracts and fractions of A. asphodeloides Bunge have potential applications in the field of cosmetics as natural preservatives and antioxidants.

• Journal of Applied Biological Chemistry
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• v.51 no.2
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• pp.69-72
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• 2008

• Korean Journal of Korean Medical Institute of Dermatology and Aesthetics
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• v.1 no.1
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• pp.158-175
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• 2005

The research and development of oriental cosmetics should be the national strategic industry because the oriental cosmetics have competitive power. To activate the industry of oriental cosmetics the support of government is needed. The governments should know the value of oriental cosmetic industry and invest the research and development. The prolonged investment on research and marketing of company and support of government will make the oriental cosmetics progress.

• Asia Marketing Journal
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• v.15 no.1
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• pp.169-188
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• 2013

Established in 2006 as the forward integration effort by Taesung Industry, the major cosmetic packaging company, TONYMOLY has phenomenally grown to one of the major cosmetic brand companies in the submarket called, 'one brand-shop' of cosmetic market since 2008, after overcoming the crisis of 'going out of business' in a couple of early years. Within a relatively short period of time, TONYMOLY's performances have dramatically improved in terms of metrics such as growth in sales revenue, the number of stores, the average sales per store, transaction value per customer, the number of monthly transactions, the number of membership-based customers, and overseas sales. In this case study, we have examined TONYMOLY's recent marketing activities which may explain the plausible reasons behind the substantial growth of a small but smart cosmetic company. Above all, the first key success factor of TONYMOLY would be found in its adherence to the clear philosophy of the customer value proposition and/or the differentiated position of TONYMOLY as a brand of providing value. Second, this brand concept of value was first penetrated and welcomed among the foothold customer target group of mid and late teens with appropriate products, while the target groups were later expanded into the age group of twenties along with expansion of relevant products. Third, its differentiation efforts have been concrete and meaningful by utilizing unique ingredients in its product development and marketing efforts, unique fun packaging, and continuously introducing new hit-selling products as well as managing steady-selling products. Fourth, TONYMOLY has been smart enough to use its limited marketing money efficiently and effectively in its marketing communication activities. Viral marketing, PPL, and concentrated media planning and execution turned out to produce effective and efficient market-based performances such as awareness, word-of-mouth, and sales. Lastly, the marketing leadership of CEO and top management, emphasizing communications and interactions, was confirmed in the relationship quality with and trust level of its franchisees and internal employees. These key success factors may explain the recent phenomenal market performances of TONYMOLY. Despite recent successes, the major issues are presented for TONYMOLY to consider for maintaining its sustainable advantages and growth. The first issue concerns TONYMOLY's choice of growth philosophy between product/brand-centric marketing and customer-centric marketing. The second challenging issue relates to how TONYMOLY can cope with 'growing pains' plausibly accompanied with the rapid growth.

• Journal of Fashion Business
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• v.16 no.5
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• pp.74-87
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• 2012

The service industry will be essentially extended during the economic growth and industrial development. Especially, the role of workers meeting the customers in service industry is very important from the view point of purchase intention. So many companies in service industry endeavor to increase the work efficacies of workers through the various prizes and incentives, and improve the job performance by additional education. Recently, the incentive tours are comprehensively accepted as an efficient tool to promote the loyalty and job performance of workers. The incentive tours enable the worker to gain the cultural experiences. They will experience not only the natural heritages and antiques, but also the local life culture and arts culture. The culture marketing for worker as the internal customer increase the worker's loyalty and the ties among workers, and therefore, their job performance will be increased. The empirical results (162 workers surveyed) showed the incentive tours have improved both the individual and group's job performance at a cosmetic sales organization. So it is recommend to plan the organization specific incentive tour in order to improve the productivity of the service organization.

• Journal of the Society of Cosmetic Scientists of Korea
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• v.30 no.1
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• pp.103-116
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• 2004

The goal of this study was to get the basic data for the domestic cosmetic industry, through analyzing female college ,students’ responses to cosmetic care of hair and their behavior, and their preference for hair cosmetics and brands. In their level of understanding and concern of hair cosmetic care, as well as their general knowledge, ‘dyed or decolorized hair’ types had the highest response rate at 49％, followed by ‘permanent wave’ type at 39％. Thus they were very interested in hairdressing-related operations, and even they made an attempt to do it directly. In the ways and management for dealing with harmful side effects caused by dyeing, decolorizing, or permanent, 74.7％ of the respondents experienced adverse effects, as well as having complaints, after permanent wave. Of the complaints 245 students experienced, ‘hair damage’ was the highest rate of 42.4％, followed by ‘unsatisfied with hair style’ at 19.8％. From the above results, female college students showed a various interest in hair cosmetic care; however, they had little knowledge in this regard. Accordingly, it is necessary to educate them for the segmentation of hair cosmetics and the appropriate hair care, to meet their diversified cosmetic needs which becomes diversified, and to offer them the correct information of hair beauty.

• Journal of the Society of Cosmetic Scientists of Korea
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• v.44 no.3
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• pp.259-266
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• 2018

In today's society, where people look younger than their chronological age due to improvements in the quality of life, there is a gaining interest in anti-aging and how people compare to those in the same age group. We evaluated the wrinkle index, which is the most important attribute amongst skin parameters, to evaluate external age (wrinkle age). The wrinkles of the whole face were scored by divided 8 areas (forehead, glabella, nasal root, upper eyelid, lower eyelid, crow's feet, nasolabial groove and perioral skin) and analyzed the correlation between chronological age and skin parameters. 206 subjects (Korean female, n = 105 and Mongolians female, n = 101) were enrolled. Subjects were divided into four groups by ages: 20s, 30s, 40s, and 50s. Wrinkle scores of 8 areas were evaluated and developed a calculation formula based on the wrinkle scores. Skin characteristic parameters were measured about skin elasticity, pore, wrinkle, sebum secretion. There was no difference between the calculated ages and the chronological ages in Korean women. On the other hand, Mongolian looked older than chronological age by 9 years. The correlation between the facial wrinkle ages and skin physiology parameters was presented in the order of skin elasticity > pore or crow's feet > skin tone > sebum secretion in both countries. Skin elasticity represented the most related parameter with the facial wrinkle ages. This study identified the skin wrinkle patterns of Korean and Mongolian women and the wrinkle age calculation formula developed from this study can be used as a tool for calculating the facial wrinkle ages in cosmetic studies.

• Journal of the Korean Society of Clothing and Textiles
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• v.40 no.2
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• pp.221-239
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• 2016

This research investigates the current state of beauty related curriculums and departments of undergraduate and graduate programs in Korea. The results also compared beauty related programs at selected overseas universities. A comprehensive list of 4-year universities with beauty related undergraduate and/or graduate programs were surveyed using the KCUE University Entrance Information (http://www.adiga.kr) site provided by the Korean Council for University Education. Information on the name of the department, curriculum, and year of foundation were obtained from the websites of individual universities. There were 58 universities which have beauty related higher education programs; 43 undergraduate programs, 12 graduate programs, and 40 special graduate programs. The number of special graduate departments were 3.7 times larger than the graduate departments; in addition, 43.9% of the special graduate departments were located in the Seoul/Gyeonggi/Incheon area. The curriculums of beauty related 4-year undergraduate departments were focused on the 'Beauty care service' area (50.2%), whereas the curriculums of graduate departments were focused on the 'Cosmetic science' area (40.8%). In case of the special graduate programs, there was little difference between the 'Beauty care service' area (24.4%) and the 'Cosmetic science' area (27.7%). Beauty related programs of overseas universities were mostly focused on cosmetic science with some universities specialized in the marketing aspect.

• Journal of the Society of Cosmetic Scientists of Korea
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• v.29 no.2 s.43
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• pp.131-147
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• 2003

In the 21st century, the development of cosmetics is led to pursue the high functionality of cosmetics with excellent effectiveness and safety. As Cosmetic Act took effect in 2000, functional cosmetics is provided in the law. As a result, the research and development of functional cosmetics has continually increased, and the number of patent applications in functional cosmetics has also rapidly increased as a plan for preoccupying in the functional cosmetics age. Now, the cosmetic industry has a great interest in developing anti-wrinkle cosmetics among functional cosmetics, because women's desire for having young resilient skin has increased since Korea entered an aging society thanks to the advanced medical technology. The patent application trends of anti-wrinkle cosmetics at home since 2000 particularly show the rapid increase in the applications in natural plant extracts. It may be because Korean consumers preference of vegetable cosmetics has resulted in the development of raw materials based on the traditional medicine. As for the existing preparation such as Retinoid or Ascorbic acid, the patent application itself will be an essential technical element in the future because patent applications are filed in the field of a preparation of cosmetics for stabilizing ingredients, reducing skin irritability or promoting absorbance, and in the field of cosmetic formulation technology. As there are many studies on the causes of skin wrinkles, it is expected that new raw materials of cosmetics can be developed due to new mechanisms, and that the number of patent applications in new technologies will increase due to a change in the thought of cosmetics accompanied by the integration of cosmetics with biotechnology using Genetic Engineering, including the practical application of the medicine previously used far treating skin diseases to an anti-wrinkle agent and the mass production of active ingredients of cosmetics.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.22 no.1
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• pp.81-86
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• 2021

The cosmetic industry is technology-intensive in the field of fine chemistry and continues to grow globally. The functional aspects have been mainly emphasized in the past to increase the market share in these cosmetics industries. Recently, however, efforts have been made to attract the attention of consumers to the visual effects as well as the excellent performance of cosmetics at home and abroad. Accordingly, cosmetic manufacturers are trying various technologies that encapsulate the cosmetic emulsion and modify the shape, color, and texture of the emulsion capsule. The basic and easiest method of encapsulating emulsion is dropping the emulsion through the nozzle from emulsion storage. On the other hand, the existing method of encapsulating emulsion has a limit in reducing the size of the capsule. In this study, the limit was shown by theory and numerical analysis method, and the emulsion encapsulation phenomena occurring in the micro-channel were studied to apply microfluidics as an alternative.