• Journal of Digital Convergence
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• v.16 no.12
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• pp.1-10
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• 2018

For local festivals to be successful, it is important to cooperate with various entities and effectively utilize festival-related resources. Recently, many efforts have been made to improve the operation and management performance of local festivals in Korea, but systematic management and IT support have been insufficient. In this study, the factors affecting the IT governance of local festivals were derived through a literature review and the relationship to the festival performance was analyzed empirically. A survey was conducted with local festival organizers and stake holders, and the research model was verified using the regression analysis with total 109 samples. According to the results of the analysis, it was confirmed that marketing, processes and service management have a significant effect on festival performance within IT governance. The effect of festival performance on resource management was not statistically significant. This study demonstrates that the systematic operation and management of local festivals using IT governance is necessary for local festivals. It will be more meaningful if further study discuss the IT utilization guidelines and success cases through the innovative use of IT for local festivals.

• Journal of the Korean Applied Science and Technology
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• v.36 no.1
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• pp.312-323
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• 2019

This purpose of study was to influence of elementary school student's Judo gym training program on social development and life satisfaction. This study aims at providing fundamental data and information on Judo participants by studying what effects of training program characteristic on social development and life satisfaction. The survey was done through 300 copies and excluding 15 copies ran an analysis on the remaining 285(90%) copies. After question investigating the data which is collected used IBM SPSS statistics 21 and IBM AMOS 21 program, frequency analysis, Exploratory factor analysis and confirmatory factor analysis, convergent validity, discriminant validity, Cronbach's ${\alpha}$, correlation analysis, path analysis through Structural Equation Model(SEM), mediation effect analysis by Sobel test. The result of this study were as follows. First, elementary school student's Judo gym training program showed (+) effects on social development. Second, elementary school student's Judo gym training program had no effects on life satisfaction. Third, social development showed (+) effects on life satisfaction. Forth, social development showed complete mediation effect on elementary school student's Judo gym training program and life satisfaction.

• The Journal of Engineering Geology
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• v.28 no.4
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• pp.687-699
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• 2018

Understanding rain infiltration into the ground is an important feature of landslide risk evaluation. In this study, a landslide risk index for the study area is suggested, wherein the result of the landslide risk evaluation, based on the factor of safety (FS), is used. The landslide risk index is a landslide risk prediction index that utilizes the saturated depth ratio of the ground. Based on the landslide risk result for the study area, it was found that the FS was first to decrease. However, it gradually became convergent over the 50-year rainfall intensity study period, a result that is similar to the relationship between the saturated depth ratio and soil thickness. Moreover, saturated depth was also found to be deeper on gentle slopes than steep slopes. As such, the landslide risk index, based on the Inhu-ri study result, is thus suggested. Additionally, the suggested landslide risk index was compared and analyzed against the rainfall intensity of previous landslide experience. Results thus revealed that almost all landslides that occurred were over 0.7, which is the second grade, based on the landslide risk index.

• The Korean Journal of Franchise Management
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• v.11 no.2
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• pp.41-51
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• 2020

Purpose: Fast food franchise companies are trying a variety of innovative services to increase their competitiveness in response to changes in population composition in the fast food market and rapid changes in consumption trends due to technological development. From this point of view, franchise companies that have focused on offline store operations are providing O2O (offline to online) service as a core service for customer convenience. This new attempt is a strategy to increase loyalty by applying an interaction method based on understanding the characteristics of new generation consumers. However, existing studies are focused on the relationship between O2O service and acceptance, so very little is known about how O2O service affects customer loyalty. Therefore, this study examines the impacts of customer involvement and relative advantages of fast food O2O service on customer brand engagement (cognitive and affective engagement) and store loyalty for MZ(Millennials - Z) generations. Research design, data, and methodology: In order to achieve the purposes of this research, several hypotheses were developed. The data were collected from 247 questionnaires in their 16-30s and were analyzed using SPSS 22.0 and SmartPLS 3.0 program. Measurement model analysis was carried out to assess convergent and discriminant validity. Also, common method bias was tested using the values of VIF (variance inflation factor). The hypotheses was tested using structural equation modeling. Result: First, involvement has a positive effect on cognitive and affective engagement. Second, relative advantages have has a positive effect on cognitive and affective engagement. Third, cognitive influences affective engagement. Finally, both cognitive and affective engagement affect store loyalty, but affective engagement has a stronger effect on store loyalty than cognitive engagement. Conclusions: In the process of consumer-brand interaction, it was confirmed that store loyalty was influenced by cognitive and affective engagement sequentially. However, the results show that affective engagement has a relatively stronger on store loyalty than cognitive engagement. Therefore, it is necessary to establish an O2O service strategy to maintain long-term loyal customers by inducing cognitive participation with high-involved consumer, as well as affective interaction, in order to obtain new customers and increase customer loyalty.

• The Journal of the Korea Contents Association
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• v.20 no.12
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• pp.393-405
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• 2020

The purpose of this study is to develop and validate a scale of vicarious trauma for sexual violence counselors. To this end, the concept of composition and preliminary questions of the vicarious trauma of sexual violence counselors were selected through the analysis of a content of individual interviews of sexual violence counselors and the precedent theory. Then, preliminary scale was developed after expert's evaluation of the validity of the contents. Next, as a result of a confirmatory factor analysis on the preliminary scale of 349 sexual violence counselors with experience in consulting sexual violence clients, it is confirmed that the conformity of five-factor structure was found to be favorable. As a result of convergent and discriminative validity analysis, it was confirmed that the developed scale is a reasonable tool for measuring vicarious trauma of sexual violence counselors by showing proper correlation with Secondary Traumatic Stress Scale, Counselor Burnout Inventory and Inventory of Countertransference Behavior. Furthermore, as a result of correlation analysis between professional identity and Belief in a Just World, it confirmed that it has predictive validity of the scale by indicating a high negative correlation. Furthermore, the relationship between the scale of vicarious trauma of sexual violence counselors and career background was analyzed. Finally, based on the results of this study, the significance and limitations of this study and the direction of future research were discussed.

• The Journal of the Convergence on Culture Technology
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• v.9 no.1
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• pp.141-152
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• 2023

The scale of the authenticity perceived by the athletes of the domestic business team was developed. Through this, it is intended to accumulate information and authenticity research on human resource management of unemployment teams. The authenticity scale was developed through a total of 6 steps by referring to previous studies on the scale development process at domestic and international. In the first stage, the basic composition was confirmed through the review of previous studies.In the second stage, preliminary questions were drawn through in-depth interviews with 13 players belonging to the business team. In the third stage, the authenticity attribute and structure were confirmed through an expert meeting. In the fourth stage, the appropriateness of the items was verified through exploratory factor analysis and reliability analysis of 248 people. In the 5th stage, 288 subjects were tested for construct validity, convergent validity, and discriminant validity through confirmatory factor analysis, correlation analysis, and reliability analysis. The sixth step was to verify the relationship through regression analysis with the performance variables to examine the applicability and predictability of the developed scale. Through the above procedures, 4 dimensions of organizational authenticity and 18 measurement items were developed, and 3 dimensions of leader authenticity and 18 measurement items were developed.

• Design Convergence Study
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• v.17 no.3
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• pp.109-123
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• 2018

This exploratory research examines a new approach to the healing environment in the changed health paradigm, and seeks to conceptualize the extended characteristics of the healing environment in the context of mental health promotion. This study aims to, first, define the concepts of health, mental health, and the healing environment in the changed paradigm, and second, develop the healing characteristics of the physical environment for mental health promotion and create indicators. For these purposes, this study performed a theoretical exploration that could support the concept of the healing environment for mental health promotion by expanding its scope into not only architecture, psychology, and psychiatry but also philosophy of architecture and environment psychology, which concerns the relationship between humans and the environment. This study considers related theories and attempts to establish a new concept from a convergent perspective. The characteristics of the healing environment categorized as a result of exploratory research on previous studies and theories include (a) physical protection promotion, (b) psychological comfort promotion, (c) social exchange promotion, and (d) personal self-esteem promotion. Establishing the concept of the healing environment for mental health promotion is important to implement the actual healing environment. Based on the concept, more specific design indicators and guidelines could be developed to conduct applied research.

• Asia Marketing Journal
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• v.13 no.1
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• pp.1-26
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• 2011

Measuring the quality of city life (QCL) is important for city marketing given that QCL influences the city brand image and resident city relationship. Despite its importance, most previous measures of community well being were developed in the context of small towns, and limited attention has been given to a subjective measure of QCL in the context of a large city. This study develops and tests a subjective measure of quality of city life (QCL) in the context of a large metropolitan city. Quality of city life (QCL) refers to the degree of need satisfaction and feelings of happiness one experiences during the course of city life. The results from a survey of 507 residents from 25 major districts in Seoul indicate that the QCL measure has convergent and discriminate validity. The results also indicate that QCL has predictive validity in relation to satisfaction with city services, trust in the city government, word of mouth communication, and a sense of citizen pride. The managerial and policy implications of this study are discussed.

• Journal of Korean Society for Quality Management
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• v.51 no.4
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• pp.531-550
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• 2023

Purpose: The unique nature of life-and-death healthcare services sets them apart from other service industries. While many studies exist on the relationship between healthcare services and customer satisfaction, most of them focus on mildly ill patients, ignoring the differences between critically ill and non-seriously ill patients. This study discusses the actual quality of healthcare services for patients who are facing life-threatening illnesses and are on life support, as well as their right to protection and dignity. Methods: The survey conducted to 149 patients with the four major illnesses: cancer, heart disease, brain disease and rare and incurable disease, those who have experiences with senior general hospitals. Results: The basic statistics of this study are adequate to represent the four major critical illnesses, and the reliability and validity of this study's hypotheses, which were measured by multiple items, were analyzed, and the internal consistency was judged to be high. In addition, it was found that the convergent validity was good and the discriminant validity was also secured. When examining the goodness of fit of the hypotheses, the SRMR, which is the standardized root mean square of residuals that measures the difference between the covariance matrix of the data variables and the theoretical covariance matrix structure of the model, met the optimal criteria. Conclusion: The academic implications of this study are differentiated from other studies by moving away from evaluating the quality of healthcare services for mildly ill patients and focusing on the rights and dignity of patients with life-threatening illnesses in four senior general hospitals. In terms of academic implications, this study enriches the depth of related studies by demonstrating the right to protection and dignity as a factor of patient-centeredness based on physical environment quality, interaction quality, and outcome quality, which are presented as sub-factors of healthcare quality. We found that the three quality factors classified by Brady and Cronin (2001) are optimized for healthcare quality assessment and management, and that the results of patients' interaction quality assessment can be used to provide a comprehensive quality rating for hospitals. Health and human rights are inextricably linked, so assessing the degree to which rights and dignity are protected can be a superior and more comprehensive measurement tool than traditional health level measures for healthcare organizations. Practical implications: Improving the quality of the physical environment and the quality of outcomes is an important challenge for hospital managers who attract patients with life and death conditions, but given the scale and economics of time, money, and human inputs, improving the quality of interactions and defining them as performance indicators in hospital quality management is an efficient way to create maximum value in the short term.

• Journal of The Korean Association For Science Education
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• v.28 no.1
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• pp.32-46
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• 2008

The purpose of this study was to analyse the qualitative and quantitative characteristics of paper-pencil tests for exploring its appropriateness as a selection tool of the gifted in science. For this purpose, we developed two (internal and external) item analysis frameworks, and applied these frameworks to analyse qualitative characteristics. Also, we analysed the relationship between two characteristics. The results of analysing qualitative characteristics revealed that the portion of items with acceleration context exceeding middle school curriculum level was relatively large, which caused low content validity. Furthermore, there was considerable deviation in content and context by subject matter and year, which caused test unstability. Items measuring knowledge domain was the most prevalent, and too much weight on data interpretation & analysis domain in inquiry process skills. In case of creativity test, the portion of items measuring convergent thinking was much larger than that of divergent or associative thinking. Most of these items were represented by using pictures and tables rather than using graphs. Item types of multiple-choice and short answers were superior to essay types. Discrimination index, on the whole, was appropriate (above 0.3), but item difficulty showed a vast deviation ($0.01{\sim}0.90$). Correlation coefficients among subject matters and test tools were very low, and test reliabilities were also low. Low item difficulty & high discrimination index item types were distinguishable. Items with acceleration context were more discriminating than enrichment context. Implications of developing quality paper-pencil test items in the selection of gifted students are discussed.