• 유통과학연구
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• 제14권11호
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• pp.83-90
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• 2016

Purpose - During the last two years, convenient stores (CS) are emerging as one of the most fast-growing retail trades in Korea. The goal of this work is to forecast and to analyze sales at CS using ARIMA-Intervention model (IM) and exponential smoothing method (ESM), together with sales at supermarkets in South Korea. Considering that two retail trades above are homogeneous and comparable in size and purchasing items on off-line distribution channel, individual behavior and characteristic can be detected and also relative superiority of future growth can be forecasted. In particular, the rapid growth of sales at CS is regarded as an everlasting external event, or step intervention, so that IM with season variation can be examined. At the same time, Winters ESM can be investigated as an alternative to seasonal ARIMA-IM, on the assumption that the underlying series shows exponentially decreasing weights over time. In case of sales at supermarkets, the marked intervention could not be found over the underlying periods, so that only Winters ESM is considered. Research Design, Data, and Methodology - The dataset of this research is obtained from Korean Statistical Information Service (1/2010~7/2016) and Survey of Service Trend of Korea Statistics Administration. This work is exploited time series analyses such as IM, ESM and model-fitting statistics by using TSPLOT, TSMODEL, EXSMOOTH, ARIMA and MODELFIT procedures in SPSS 23.0. Results - By applying seasonal ARIMA-Intervention model to sales at CS, the steep and persisting increase can be expected over the next one year. On the other hand, we expect the rate of sales growth of supermarkets to be lagging and tied up constantly in the next 2016 year. Conclusions - Based on 2017 one-year sales forecasts for CS and supermarkets, we can yield the useful information for the development of CS and also for all retail trades. Future study is needed to analyze sales of popular items individually such as tobacco, banana milk, soju and so on and to get segmented results. Furthermore, we can expand sales forecasts to other retail trades such as department stores, hypermarkets, non-store retailing, so that comprehensive diagnostics can be delivered in the future.

• 한국의류산업학회지
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• 제15권1호
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• pp.116-129
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• 2013

This research analyzes the status of clothes purchase and the size fit of the clothes for kindergarten children in the Daegu city area. The total of 344 questionnaires were analyzed. The summary and the conclusion are as follows: First, the frequency of accompanying children when purchasing appeared mostly 'sometimes accompany'. Second, the parents appeared 'sometimes reflect children's opinions'. Third, the main information source was 'store display'. The main place of purchase was large discount stores, internet home-shopping, and department stores (respectively) with significant differences in the age of the parent(p<.05) and monthly incomes(p<.001). In the clothes size selection, 72.1% of the parents selected 'one size larger' at time purchase and showed asignificant difference by monthly income. Repair-experience after purchase appeared in 31.4% of the samples because of the inadequate length and width of the clothes. The unfit clothes parts were in the order of pant length, sleeve length, waist part, jacket length, pant width, hip part, and crotch, which showed a significant difference in children based on gender. The salient purchasing point for child clothing was in the order of 'size fit', 'color and pattern', 'design' and 'convenience in action'. It is important to consider that kindergarten children need adequate size for growing and convenient pattern designs (that include materials at stretching parts) for positive acting because they are in a period of frequent activity and growth.

• 한국콘텐츠학회논문지
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• 제14권3호
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• pp.52-58
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• 2014

현장검사는 환자가 있는 즉석에서 검사하여 결과를 알 수 있으며 신속하고 경제적으로 시행할 수 있는 장점이 있어 널리 이용되고 있다. 특히 면역크로마토그래피법을 이용한 검사 항목은 편리하게 쓰이고 있으나 오류가 발생하여 재확인 할 경우, 판독선이 시간이 경과됨에 따라 재확인이 불가능한 단점이 있고 반응이 약한 경우 판독자에 따라 오류가 생길 수 있다. 이에 검사에 쓰이는 다양한 현장검사용 스트립의 판독이 가능하고 화상을 저장할 수 있는 기능을 가진 멀티 스트립 리더기를 개발하였고, 요 임신검사가 의뢰된 검체를 대상으로 개발된 멀티 스트립 리더기를 평가한 결과 100% 일치된 결과를 보였다. 본 연구에서 개발된 멀티 스트립 리더기는 실제 임상에서 편리하고 경제적으로 사용될 수 있을 것으로 생각된다.

• 한국실내디자인학회논문집
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• 제23권3호
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• pp.193-203
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• 2014

In a rapidly changing market, the companies are applying a variety of elements for promoting sales for the inflow of consumers. For the elements of sales promotion, the tendency to apply the experiential marketing that provides a positive recognition centering on the customers, and in such tendency, the consumers places the values on the experience obtained from the spatial elements of sales promotion provided by the companies. As it is reflected on the life style of consumers, the drugstores applied with the experiential marketing as a mean of sales promotion is rapidly growing in the distribution market. In this study, the elements of sales promotion was picked out and 5 types of experience such as sense, feel, think, act, relate of Bernd H. Schmitt was investigated. The spatial composition of drugstores were classified into destination, assortment, convenience and occasion, and through self experienced visual research, the experiential marketing strategy applied to drugstores and the elements of sales promotion applied with experiential marketing was analyzed. The streets of Hongik University as a strategic point of beauty, by selecting four H&B stores which were recently opened, a future direction is proposed by conducting the case analysis on the elements of sales promotion of drugstores and the spatial composition of drugstores applied with experiential marketing. In conclusion, in overall space, the behavioral experiential elements are weak. The behavioral experiential elements are a marketing that induce the intuitive behavior added with expertise and considered difficult to be maintained. Although the consumers think that the biggest value of drugstores is 'free and convenient product test' but in the other hand, they tend to think most positively about the consulting of experts. Therefore, the space emphasized with expertise should be more highlighted but such space should consider the convenience of consumers.

• 한국산학기술학회논문지
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• 제13권12호
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• pp.6105-6110
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• 2012

스마트기기는 우리의 삶을 더욱 지능화시키며 편리함을 더해준다. 고수준 인터페이스와 LTE와 같은 네크워크 고속화는 체험 가능한 App을 창출하고 있다. 본 연구에서는 Hair Style App 'Hair Style Magic Mirror App'을 경험한 사용자의 비정형데이터와 감성정보의 정보를 토대로 분석하고 평가한 후, 향후 체험형 앱이 갖추어야 할 바람직한 개선방향을 제안하였다. Chi-Square 분석결과 App버전은 사용자 만족도에 영향을 주지 못하였고 기술통계 분석결과 무료버전 보다 유료버전의 사용자 만족도가 높음을 확인할 수 있었다. 감성정보 분석결과 사용자는 App의 현실성을 중요하게 생각하고 있었다. 향후 App 개발자는 현실성과 감성에 초점을 맞춰 App 개발을 해야 할 것이다.

• 한국전자거래학회지
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• 제4권2호
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• pp.1-22
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• 1999

In this paper, we review and classify shopping information services for electronic commerce in Korea. Shopping information services for electronic commerce can be divided into shopping mall information service and product information service. Shopping mall information service simply shows and suggests information on the shopping malls that it has in its data store. But product information service provides information about the items of the shopping malls the service has and therefore gives more powerful and convenient interfaces to users. Cutting-edge product information services can perform online comparison shopping facility, which searches and compares the items what the users want on the reasonable basis of economical criteria, such as price. Books, CDs, and Personal Data Assistant(PDA)s are the products of which the specification is clear enough to be described on the Web. And the comparison of the products by the information service is performed on the basis of "price" of the product item. The approach to design and implement product information service can be divided into two categories. The one is an application of data warehousing mechanism, which stores the product information on the regular basis of time and provide it when the users query over the Web-database gateway. The other approach is a shopping agent mechanism, which stores information on "how to shop" and the shopping agent collects the information of product items just after users query about the product and provide the information in real time or notify them by alerting service. Thirty nine shopping information services are compared and classified in this paper and they are extracted from "Naver" and "Yahoo! Korea". The final result shows that most services are just a simple shopping mall information service in growing stage, product information services with data warehousing are lack in product ontology in middle stage, and that product information services with shopping agent are in early stage.

• 한국의상디자인학회지
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• 제15권4호
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• pp.175-194
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• 2013

Collection of data for this study was conducted by 271 questionnaire responded by the consumers of purchasing anti-allergy bedding products, and analysed statistically using SPSS. Research results through the questionnaire, it was determined to be the cause of allergic disease consumers most house dust mites. Recognition and recognition of house dust mite habitat, bedding called the most recognized. The anti-allergic bedding purchase motives and intelligence recommendations salesman recommendations and store display products that have the greatest impact. Highly educated respondents were more important role in the salesperson's recommendations and famous brand awareness to purchase. Higher income level of the respondents buy anti-allergic bedding for allergy symptoms allergy preventive and mitigation efforts. Quality ratings sewing, color, laundry management was more important in women than in men. The ages 20 to 30 showed that respondents think that more important than plush and brand. More than 40, laundry convenience is more important. Sewing and laundry management respondents of high school or less. Properties for the anti-allergic bedding satisfaction in women than in men, laundry, storage convenience, to prevent dust skimp on the effects of satisfaction was convenient. 30-40s for light weight than satisfaction, high durability and anti-allergic effect on satisfaction was higher than 20 respondents more than 50 respondents. Than 20 respondents more than 40 respondents also appeared to be more about the durability that meets. Anti-allergic bedding was soft to the touch, warmth, dust Blow out prevention effects, anti-allergic performance satisfaction of the properties has a positive effect on repurchase intent. It were also identified as important anti-allergic bedding inclined to the performance of a soft feel and anti-allergic recommended.

• 한국응용과학기술학회지
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• 제35권2호
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• pp.336-349
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• 2018

이 연구의 목적은 서울 지역 소비자들의 베이커리 제품 구매자들의 구매 속성과 형태를 성별과 세대에 따라서 조사하였다. 그 결과는 다음과 같다 : 일반적 사항에서 전체 654명 중에서 남성이46.6%, 여성이 53.4%로 여성이 남성보다 좀 더 많았다. 베이커리 제품의 구매속성에서 식생활 유형은 '미각 관심형'이 35.6%로 가장 많았고, 그 다음으로 '건강 관심형'이 35.2%, '편리 관심형'이 16.8%순이었다. 베이커리 제품의 구매 기준은 맛이 79.1%로 가장 높게 나타났으며, '영양' 10.2%, '가격' 6.6%, '위생' 5.5% 순이었으며, 성별에 따라서 유의미한 차이를 나타내었다(p<0.01). 베이커리 이용 형태에서 프랜차이즈 베이커리가 71.1%, 윈도우 베이커리 13.3%, 인스토어 베이커리 8.4%순으로 이용하였으며, 성별에서 유의미하였다(p<0.001).

• 한국멀티미디어학회논문지
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• 제20권7호
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• pp.1054-1064
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• 2017

With the development of cloud computing, internet technology and Internet of Things(IoT), most of applications are being smarter and changing from native application to SaaS (Software as a Service) application. New versatile SaaS applications are being released through various app portals (e.g. appstore, googleplay, T-Store, and so on). However, a user has a difficulty in searching, choosing an suitable application to him. It is also hard for him to know what functions of each SaaS application are useful. He wants to be recommended something inter-operated SaaS service according to his personality and his situation. Therefore, this paper presents a way of making mash-up of SaaS applications in order to provide the most convenient inter-operated SaaS service to user. This paper also presents SaaS Application Mash-up Framework (SAMF), complex context and rule matrix. The proposed SAMF is a main system that totally manage SaaS application mash-up service. Complex context and rule matrix are key components in order to recommend what SaaS applications are needed and how those SaaS applications are inter-operated. The SAMF collects complex contexts (User Description, Status Description, SaaS Service Description) in order to choose which SaaS applications are useful, analyze what functions to use, how to mash-up.

• 한국정보시스템학회지:정보시스템연구
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• 제26권3호
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• pp.295-312
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• 2017

Purpose Consumption behaviors of consumers have changed with the widespread use of the Internet and smart phones, and accordingly online marketing activities are becoming ever more prevalent. Yet, the domestic food-service industry has yet to offer an Omni-Channel order system that encompasses a online, offline, and mobile interface. Also, a multilingual menu ordering service for foreign tourists is not yet available. Therefore, if an order service system accessible online and offline which could provide multi-language services were implemented, the satisfaction of the service provider and domestic and foreign customers would be maximized. Design/methodology/approach By designing an electronic menu based on open an OS and providing electronic menus in offline stores, we have completed the design of a linked order system which would be available everywhere (online, offline, and mobile). The CMS was developed to integrate these three mediums and the entire operator was designed to receive basic information and statistical information about the merchants, or store operators. Also, a multilingual term dictionary containing menu information for foreign tourists was made into a database so that foreign tourists who are having difficulty in communication can use it more easily. Findings We have made it possible for customers to use the order service without distinction between online, offline, and mobile platforms, and have proved that it is a more efficient and convenient service for customers as well as operators. Nevertheless, as an initial model, the implemented system has limitations on the execution of the payment support method in the electronic menu board and in the management division of the CMS. In case of commercialization, it is necessary to make an alliance of efforts to attract initial franchises. Through further supplementation, we expect the online and offline connection-types martservice system will maximize the satisfaction of both operators and customers alike.