• The Journal of Economics, Marketing and Management
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• v.10 no.1
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• pp.27-37
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• 2022

Purpose: This study investigates how to successfully promote the smart product bundle by exploring (1) how consumers' adoption intention toward a smart product bundle differs by the complementarity level of the bundled items and (2) how the ad appeal type influences the effect of complementarity level on adoption intention via goal fluency. Research design, data and methodology: This study was a 2 (complementarity level: low vs. high) × 2 (ad appeal type: attribute vs. benefit) between-subjects experiment. The proposed hypotheses were verified using analysis of variance (ANOVA) and bootstrap analysis using PROCESS. Results: This research demonstrated that adoption intention toward smart products increases when the complementarity level of bundled smart items is high. Goal fluency underlies this relationship. Further, attribute versus benefit appeal type moderates the relationship between the complementarity level and goal fluency. Conclusions: Compared with the attribute appeal, benefit appeal leads to higher goal fluency when the complementarity level of the bundled items is low. However, there was no differential impact of appeal type on goal fluency when the complementarity level of bundled items is high. Finally, goal fluency mediated the interaction of complementarity level × ad appeal type on adoption intention.

• Journal of Korea Trade
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• v.27 no.3
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• pp.147-160
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• 2023

Purpose - This paper aims to investigate the competitiveness and complementarity of the agricultural products trade between Korea and Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) countries. The study evaluates the opportunities and challenges that Korea's agricultural sector faces after joining the CPTPP, and suggests strategies to deepen cooperation and expand Korea's agricultural products trade. Design/methodology - To achieve these objectives, we analyze the trade competition and cooperation relationship between Korea and CPTPP countries in the agricultural products trade. This study uses data from Chapters HS1-24 in UN Comtrade from 2012 to 2022, and applies the indices of revealed comparative advantage, export similarity, and trade complementarity to examine the trade dynamics. Furthermore, we use an Autoregressive Integrated Moving Average (ARIMA) model to predict the agricultural products trade complementarity index between Korea and CPTPP countries from 2022 to 2031. Findings - The findings of our analysis reveal that Korea's agricultural products trade competitiveness is weak compared to that of CPTPP countries, and Korea's agricultural products are at a competitive disadvantage. On the whole, the similarity index of agricultural products trade exports between Korea and CPTPP countries is low, the structure of agricultural products export is quite different, and trade competition is relatively moderate. The trade complementarity index between Korea and CPTPP countries is generally high, with strong complementarity and a large space for cooperation and development. The ARIMA model shows that in the next ten years, although the agricultural products trade complementarity index fluctuates, but is generally high, there will still be a complementarity advantage in the future. Originality/value - This study is the first attempt to investigate the competitiveness and complementarity of the agricultural products trade between Korea and CPTPP countries. We also introduce an ARIMA model to forecast and analyze the future agricultural products trade complementarity index. Our study provides new perspectives and solutions for the future development of Korea's agricultural products trade after joining the CPTPP.

• Journal of the Korean Operations Research and Management Science Society
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• v.12 no.1
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• pp.10-18
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• 1987

This paper discusses algorithmic properties of a class of complementarity programs involving strictly diagonally isotone and off-diagonally isotone functions, i. e., functions whose Jacobian matrices have positive diagonal elements and nonnegative off-diagonal elements, A typical traffic equilibrium under elastic demands is cast into this class. Algorithmic properties of these complementarity problems, when a Jacobi-type iteration is applied, are investigated. It is shown that with a properly chosen starting point the generated sequence are decomposed into two converging monotonic subsequences. This and related will be useful in developing solution procedures for this class of complementarity problems.

• Journal of applied mathematics & informatics
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• v.31 no.5_6
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• pp.795-812
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• 2013

The merit function arises from the development of the solution methods for the complementarity problems defined over the cone of non negative real vectors and has been well extended to the complementarity problems defined over the symmetric cones. In this paper, we focus on the extension of the merit functions including the gap function, the regularized gap function, the implicit Lagrangian and others to the complementarity problems defined over the nonsymmetric matrix cone. These theoretical results of this paper suggest new solution methods based on unconstrained and/or simply constrained methods to solve the matrix cone complementarity problems (MCCP).

• Journal of applied mathematics & informatics
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• v.27 no.1_2
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• pp.335-341
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• 2009

In this paper, a system of nonsmooth equations reformulated from a nonlinear complementarity problem with nonsmooth data is studied. The formulas of some subdifferentials for related functions in this system of nonsmooth equations are developed. The present work can be applied to Newton methods for solving this kind of nonlinear complementarity problem.

• Journal of applied mathematics & informatics
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• v.5 no.2
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• pp.357-372
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• 1998

In this paper we introduce and study a new class of random completely generalized strongly nonlinear quasi -comple- mentarity problems with non-compact valued random fuzzy map-pings and construct some new iterative algorithms for this kind of random fuzzy quasi-complementarity problems. We also prove the existence of random solutions for this class of random fuzzy quasi-complementarity problems and the convergence of random iterative sequences generated by the algorithms.

• Journal of the Korean Mathematical Society
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• v.34 no.1
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• pp.1-12
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• 1997

Complementaity problem theory developed by Lemke [10], Cottle and Dantzig [8] and others in the early 1960s and thereafter, has numerous applications in diverse fields of mathematical and engineering sciences. And it is closely related to variational inquality theory and fixed point theory. Recently, fixed point methods for the solving of nonlinear complementarity problems were considered by Noor et al. [11, 12]. Also complementarity problems related to variational inequality problems were investigated by Chang [1], Cottle [7] and others.

• Communications of the Korean Mathematical Society
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• v.34 no.2
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• pp.657-670
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• 2019

In this paper, we consider the preconditioned iterative methods for solving linear complementarity problem associated with an M-matrix. Based on the generalized Gunawardena's preconditioner, two preconditioned SSOR methods for solving the linear complementarity problem are proposed. The convergence of the proposed methods are analyzed, and the comparison results are derived. The comparison results showed that preconditioned SSOR methods accelerate the convergent rate of the original SSOR method. Numerical examples are used to illustrate the theoretical results.

• Journal of Technology Innovation
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• v.13 no.1
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• pp.91-111
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• 2005

This paper aims to make a brief survey of the main concepts and theoretical frameworks proposed by Comparative Institutional Analysis. The main concepts to be discussed are 'institutional complementarity', 'diversity', 'system' and 'institutional hierarchy'. This paper also analyzes the recent evolution of U.S national innovation system using these concepts.

• Communications of the Korean Mathematical Society
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• v.22 no.3
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• pp.401-410
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• 2007

Some existence theorems of solutions of a new class of generalized vector F-implicit complementarity problems with the corresponding generalized vector F-implicit variational inequality problems were established.