• The Journal of Korean Institute of Communications and Information Sciences
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• v.31 no.10B
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• pp.936-944
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• 2006

In order to enhance their own customer satisfaction index that is one of the top level managerial performance indices, Internet communication service providers endeavor onto establishing a total quality management system. Specifically, it is under discussion that some critical Internet communication network quality characteristics closely related to customer satisfaction index should be controlled aiming to this managerial goal. This paper presents an application scheme of I-MR control charts for monitoring Internet communication network quality characteristics. This statistical quality control scheme generates a signal to practitioners when it detects the network quality characteristics out-of control. It is designed based on; 1) individual measurements; and 2) moving ranges between two consecutive individual measurements collected with a constant time interval. Empirical analyses are illustrated to estimate the expected quality improvement ratios that can be realized with the application scheme proposed in this paper. Assuming that the assignable causes can be revealed and eradicated, regarding two Internet communication services A, B, seven network quality characteristics for each service, eleven distinct measuring spots for each network quality characteristic, the expected quality improvement ratios are calculated with which the effect of the application scheme is evaluated. Results show the ranges of the expected quality improvement ratios; 1) Service A, (1) mean (0.31%-11.44%), (2) standard deviation (9.82%-71.10%): 2) Service B, (1) mean (0.29%-17.64%), (2) standard deviation (8.05%-60.59%). Hence, It is anticipated that the I-MR control charts based application scheme can be effective not only to improving the mean and dispersion of the network quality characteristics concerned but also to maintaining the network quality characteristics in-control consequently.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2005.05a
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• pp.822-828
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• 2005

Customer satisfaction becomes one of the important managerial concerns associated with corporate competency in current competitive environment for Internet communication service companies. Hence, it is demanding to improve a company's customer satisfaction through the total quality management perspective. In practice, engineers as well as the management hope to find major quality characteristics with Internet communication network that is closely related to customer satisfaction, consequently aiming to the raise of their company's customer satisfaction. This paper presents an empirical relationship analysis between network quality characteristics and customer satisfaction on Internet communication. Methodologically, the relationship analysis framework is based on the regression variable selection procedures. In this framework, it is implemented that; 1) iterative model building; and 2) consistent criteria application to statistical tests for selecting significant variables. A case study shows that; 1) the customer satisfaction on the network connection seems to be more closely related to the network quality characteristics compared with the customer satisfaction on the network speed; and 2) the download disconnection rate has relatively evident relationship with the customer satisfaction on the network connection.

• Journal of Distribution Science
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• v.18 no.6
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• pp.37-46
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• 2020

Purpose: This research aims to explain the influence of social media influencer (SMI), electronic word of mouth (EWOM), and perceived quality (PQ) on purchase intention (PI) of beauty products on YouTube. Youtube as the number 1 social media in Indonesia, has an important role as a promotional strategy media for beauty products. Research design, data and methodology: This study used the online survey to 210 female respondents aged 17-30 years who became a subscriber of an Indonesian beauty influencer. Simple regression and multiple regressions were performed to analyze the independent variables towards the dependent variable. Results: The results show that social media influencer, electronic word of mouth, and perceived quality simultaneously have a significant influence on purchase intention. Nevertheless, only two variables individually have a significant influence on purchase intention, which is social media influencer and perceived quality. Conclusions: Perceived quality and social media influencer could be the best strategies to increase consumers when promoting through the influencer's Youtube channel by utilizing a subscriber. While e-WOM can be influential on other social media platforms rather than on the Youtube platform. Therefore, suggested that digital marketer must use multiple social media platforms to increase consumers' purchase intention.

• Journal of Distribution Science
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• v.19 no.7
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• pp.5-17
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• 2021

Purpose: The distribution of goods and the flow of information, determined by consumer behavior toward online shopping, is drastically popular worldwide. This study examines some factors such as brand trust, online sales promotion, consumer personality, delivery service, quality assurance, information search, and online consumer satisfaction influence online shopping behavior. Research design, data, and methodology: A constructed questionnaire in an online survey was conducted with 241 random cluster respondents in the greater Jakarta Area. Structure equation model was utilized to analyze and verify all the data. Results: Research finding indicates online sales promotion, delivery service, quality assurance, and online consumer satisfaction positively influence information search. Meanwhile, brand trust, quality assurance, and information search positively influence online shopping behavior. However, the result illustrates that consumer personality negatively influences both information search and online shopping behavior. Conclusions: To influence online shopping behavior, the most important factors that need to be considered by marketplaces are quality assurance. It positively motivates Indonesia's citizens to collect information and make unplanned purchases. The study finding can be a reference for brands to maintain and build outstanding product quality, an informational website, and an excellent marketing strategy so that customers can meet their expectations. Besides, it also broadens both companies' and individuals' knowledge about the digital revolution on consumer behavior.

• Industry Promotion Research
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• v.2 no.2
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• pp.31-44
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• 2017

This study is to investigate the relationship between the communication type recognized by members of organization and the learning transfer climate in the organization, and when it comes to the type of communications within organization set as independent variable, four variables such as communication with supervisor, media quality communication, and organizational outlook communication were proposed and regarding learning transfer climate which is a dependent variable, four sub-parameters such as supervisor support, colleague support, transfer opportunity and organizational compensation recognition were selected. 116 copies of the statistical data excluding statistically insignificant surveys were used for 150 participants who participated in the 2015 core competency curriculum for SMEs and 3 months have passed, in order to achieve this study's objective. Meanwhile, the research hypothesis was verified with the collected data through frequency analysis, factor analysis, reliability verification, technical statistical analysis, and simple and multiple regression analysis by using the statistical package program of SPSS 20.0. Results of this study have shown that firstly, communication with supervisor, media quality communication, and organizational outlook communication all showed a positive (+) significant influence on the superior support in the influence relationship between communication type in organization and supervisor support which is learning transfer climate. Secondly, communication type in organization doesn't appear to affect colleague support of learning transfer climate. Thirdly, communication with supervisor, media quality communication, and organizational outlook except for communication with colleagues have shown a positive (+) influence on transfer opportunity in the influence relationship between communication type in organization and transfer opportunity of learning transfer climate. Lastly, communication with supervisor and communication on organizational outlook showed positive(+) influence in the influence relationship between communication type in organization and organizational compensation recognition of learning transfer climate.

• Convergence Security Journal
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• v.15 no.2
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• pp.57-62
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• 2015

IP QoS is not required to overcome the limitations of the existing Best Effort Service to connect to the explosion of the Internet traffic revenue. To IP QoS requirements of next-generation communication network, Metric Sizing Methodology is very important. However, IP networks have been developed with a focus gender flexibility and scalability than the QoS. Therefore, it is necessary to secure the quality measures for different existing IP technology to apply QoS in IP networks. When establishing the connection quality and transmission quality, based on the IP QoS(Quality of Service) objective data quality metrics can be obtained by analyzing the communication quality hindrance. Understanding the communication quality level may evaluate quality sensitive area and quality hindrance. Establish effective quality metrics can be expected to promote effective and customer satisfaction through improved quality, improved call quality for this issue.

• Journal of Broadcast Engineering
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• v.12 no.2
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• pp.102-111
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• 2007

Currently, the efficient adaptive video streaming services and coding techniques are required to ensure quality of service (QoS) in diverse multimedia environments. To maintain optimal video quality in these environments, it is required to support scalable video coding (SVC) technique and proper QoS metric methods. In this paper, we propose a new quality metric that takes in to the temporal, the SNR, the spatial scalability on SVC. Experimental results shows that proposed method has a higher correlation with the subjective quality. We expect that the proposed metric plays an important role in deciding the coding parameter to optimize the quality of the SVC based video.

• Asian Pacific Journal of Cancer Prevention
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• v.14 no.9
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• pp.5477-5482
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• 2013

Background: Communication plays an important role for the well being of patients, families and also health care professionals in cancer care. Conversely, ineffective communication may cause depression, increased anxiety, hopelessness and decreased of quality life for patients, families and also nurses. Objective: This study aimed to explore communication difficulties of pediatric hematology/oncology nurses with patients and their families, as well as their suggestions about communication difficulties. Materials and Methods: It was conducted in a pediatric hematology/oncology hospital in Ankara, Turkey. Qualitative data were collected by focus groups, with 21 pediatric hematology/oncology nursing staff from three groups. Content analysis was used for data analysis. Results: Findings were grouped in three main categories. The first category concerned communication difficulties, assessing problems in responding to questions, ineffective communication and conflicts with the patient's families. The second was about the effects of communication difficulties on nurses and the last main category involved suggestions for empowering nurses with communication difficulties, the theme being related to institutional issues. Conclusions: Nurses experience communication difficulties with children and their families during long hospital stays. Communication difficulties particularly increase during crisis periods, like at the time of first diagnosis, relapse, the terminal stage or on days with special meaning such as holidays. The results obtained indicate that pediatric nurses and the child/family need to be supported, especially during crisis periods. Feeling of empowerment in communication will improve the quality of care by reducing the feelings of exhaustion and incompetence in nurses.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2023.05a
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• pp.280-281
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• 2023

Wireless communication in marine environments requires a significant amount of power for long-range communication, resulting in high energy consumption. Moreover, the numerous constraints in marine environments make it difficult to apply existing wireless communication technologies, necessitating the development of new technologies to address these issues. This paper investigates beam selection technology for marine environments, which reduces overall power consumption and minimizes interference between signals by selecting and transmitting necessary beams for communication in a specific area, enabling better quality communication. We validate the energy efficiency of the beam selection technology through simulations and compare it with existing wireless communication technologies. The results show that beam selection technology consumes less power and provides better communication quality than existing wireless communication technologies. Therefore, beam selection technology plays a critical role in establishing efficient communication systems in marine environments, and its application can improve communication quality over a broader area.

• Journal of Information Technology Applications and Management
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• v.22 no.2
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• pp.149-169
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• 2015

This study tried to find out how to overcome multicollinearity problems in the structural equation model by creating a hierarchical construct model about the repurchase intention of social commerce. This study selected, as independent variables, price, quality, service, and social influence, based on literature review about social commerce, and then, as detailed variables of independent variables, selected system quality, information quality, transaction safety, order fulfillment and after-sales service, communication, subjective norms, and reputation. As results of empirical analysis about hierarchical construct model, all the independent variables were accepted having a significant impact on repurchase intention of social commerce. Next, this study analyzed the competition model that eight independent variables of price, system quality, information quality, transaction safety, order fulfillment and after-sales service, communication, subjective norm, and reputation directly influence the repurchase intention of social commerce. As results of empirical analysis, system quality, information quality, transaction safety, communication appeared to be insignificant. This study showed that hierarchical construct model is useful to overcome the multicollinearity problem in structural equational model and to increase explanatory power.