• 한국생활과학회지
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• 제16권5호
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• pp.987-996
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• 2007

The purpose of this study is to find out the effect of three clothing cues(jacket color, skirt color, and tone of Korean dress) on the image of Korean dress wearer using tone-in-tone coloration. The experimental materials developed for this study are a set of stimuli and response scales. The stimuli are 16 color pictures manipulated with three clothing cues by drawing. The 7-point scale designed for visual evaluation of female impression formation includes 24 bipolar adjectives. The subjects were 192 undergraduate female students in Chinju city. The results of this study are as follow: As analyzing the image of female figure by the jacket color, skirt color, and tone, three factors including youth activity, attractiveness, and visibility were identified. Among these factors, youth activity and attractiveness were proved to be more important. Each dimensional image was affected by color coordination of jacket color, skirt color and tone of korean dress. Therefore, the image of Korean dress wearer could be varied by color coordination of jacket color, skirt color and tone of Korean dress.

• 감성과학
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• 제12권3호
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• pp.351-356
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• 2009

본 연구에서는 피험자의 경험에 의한 학습의 정도가 색사용에 어떠한 영향을 주고 있으며 그 요소는 무엇인지를 찾아보는 것에 있다. 본 실험에서는 서로 다른 두 유명작품을 자극으로서 사용하였으며, 피험자에게 자극의 전과 후, 같은 패턴에 색칠하기를 그려 받았다. 자극의 전후에 그려 받은 색칠하기에서 선택한 색과 색 양, 색 수, 색의 구성의 변화를 비교 분석함으로써 자극으로부터 받은 요인을 찾아보고자 한다. 본 연구는 경험의 정도가 다른 어른과 어린이의 색사용의 변화를 비교한 선행실험의 결과를 토대로 하였다. 본 실험에서는 전공에 의한 학습경험의 정도가 다른 디자인 전공자와 비 디자인전공자의 색사용의 변화를 비교해보였다. 결과로부터 디자인 전공자의 경우, 색의 자극이 다양했던 모네그림의 자극 후에는 색 수의 감소 현상이 나타났으며 자극의 그림에서 사용된 색의 선택이 높아지거나 색 양이 증가하는 경향이 보였다. 비 디자인전공자의 경우, 몬드리안그림의 자극 후 자극전의 색 수보다 감소하는 반대의 경향이 나타났으며, 디자인전공자와 비교하였을 때 선택한 색과 색 양의 변화는 있었지만 불규칙적인 경향을 나타내었다.

• 대한가정학회지
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• 제33권1호
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• pp.211-222
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• 1995

The purpose of this study was to investigate(1) the effects of clothing cues of 20s young man in business suits on the perception of occupational suitability in an office setting and (2) the effect of Perceiver's self-monitoring and sex on the perception of occupational suitability formed by the function of clothing cues. The experimental design of this study was between-subjects 23 factorial design. The experimental materials developed for the study were a set of stimuli and a response scale. The stimuli consisted of 8 color photographs of a young man wearing business suits which were manipulated at two levels for each of three clothing cues (suit color, suit style, necktie color). Each one of eight sub-samples included 14 subjects from 2 perceiver groups by sex. The questionaires used to measure perceivers' responses to the stimuli were constructed in 12 five-point likert scale representing occupational suitability and self-Monitoring was measured by the self-Monitoring Scale by Gangestad adn Snyder. The subjects consisted of 224 male and female college students in Seoul. The data was processed by ANOVA and MCA(Multiple Classification Analysis). The result were as follows: (1) The Clothing cues of young man in business suits(suit color, suit style) partially influenced the occupational suitability. (2) The perception of occupational suitability formed by the clothing cues of a young man in business suits was partially influenced by the perceiver's self-monitoring and sex. Female high self-monitoring group were more affected by the clothing cues than any other groups.

• 대한의용생체공학회:의공학회지
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• 제19권5호
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• pp.539-546
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• 1998

본 연구에서는 시각과 청각자극을 대표하는 색과 음악자극 하에서 인감의 감성을 정량적으로 평가하고 색감성과 음악감성 사이의 상관성을 조사하였다. 감성의 정량화를 위하여 7점 척도 20항목의 설문지를 통한 의미 미분법과 요인분석을 사용하여 피험자의 주관적 평가를 수행하였고, 뇌전도, 심전도, 피부 전도도, 호흡률 등의 생체신호를 측정, 분석하였다. 피험사의 주관적 평가로부터 각 자극에 대한 대표 감성어휘를 도출하였으며, 생체신호의 분석을 통하여 본 논문에서 제안한 정규화된 변수 값으로 색자극콰 음악자극에 대한 감성을 정량적으로 평가하여 지표화할 수 있었다. 또한 색자극과 음악자극 사이의 상관성을 Kendall의 상관계수로 분석한 결과 0.461에서 0.810의 상관성이 있음을 확인하였다. 본 연구에서 사용한 감성어휘 추출방법이나 감성지표 개발 방법은 감성제품 개발이나 색치료, 음악치료 등에 이용될 수 있다.

• 한국의류학회지
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• 제22권3호
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• pp.341-352
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• 1998

The purpose of this study was to investigate the effect of clothing cues (color, color scheme, structure) on impression formation by perceiver personality variable. The subjects were consisted of 77 male and 86 female undergraduate and graduate students. The experimental inventories for this study were a set of stimuli, a response scale, standardized MBTI. The stimuli were eighteen photographs and one extra photograph of a female wearing Korean dress, Chima and Jokori-varied in hue (cool, warm), color scheme (related schemes, con- trasting schemes) of the same silhouette. Results indicate that the most affecting perceiver's personality variables on impression effects were judging-perceiving traits and extraversion -introversion traits. The interaction effects were most frequently appeared between color scheme (clothing cues) and perceiver's personality traits. The impression factors which were most affected by perceiver's personality traits variables were preference· evaluation factor and individuality· attention factor.

• 한국의류학회지
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• 제33권1호
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• pp.1-10
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• 2009

The purpose of this study was to investigate the effects of the types and the colors of men's casual wear, hairstyles, and the methods of stimulus manufacture on men's image perception. The subjects were 360 women from the metropolitan area of Seoul. The clothing types used for the study were a sweater and a jumper(casual jacket) with jean pants. The clothing colors were beige, indigo, and red. Two hairstyles, the short and the medium length hairs, were compared. Two types of stimuli, the photograph and the computer simulation picture, were used. The results of the factor analysis disclosed five dimensions on men's image: neatness, individuality, ability, activity, and sociability. In general, the photograph stimuli were evaluated more positively in activity, individuality, and sociability than the picture stimuli. The sweaters were perceived higher in ability, activity, and sociability than the jumpers. The Indigo color was evaluated as neat. The medium length hairstyles were perceived as neat and the short hairstyles were perceived as sociable. The jumpers were evaluated lower in individuality in the picture stimuli than in the photograph stimuli. The beige and indigo colors were evaluated to be neater in the picture stimuli than in the photograph. When using the picture stimuli, the men's image wearing the sweaters with the medium length hairstyles were evaluated lower in individuality. When using the photograph stimuli, the men's image wearing the sweater with the short hairstyles were evaluated higher in activity. Men's image wearing the indigo jumper and the beige sweater with medium length hairs were evaluated as high in neatness.

• 한국정보디스플레이학회:학술대회논문집
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• 한국정보디스플레이학회 2009년도 9th International Meeting on Information Display
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• pp.1152-1153
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• 2009

Although motion impression is weak with isoluminant color stimuli, it has been shown that color signals influence motion perception. We discuss similarities and differences between color motion and luminance motion, focusing on temporal characteristics of the perception of the 2D and 3D motion.

• 복식
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• 제56권2호
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• pp.112-124
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• 2006

Globally, several ethnic groups have expressed their spirit cultures based on their ethnic identity in diverse ways. Clothing has been one of the convenient objects to express ethnic identities. Therefore, patterns and colors used in traditional costumes have worked as a means to help understanding spirit cultures of ethnic groups. Since colors help strengthening solidarity of social members based on ethnic preference and community consensus, colors have performed a crucial role as a strategic tool in the fashion business closely related to consumers' individual characteristics. In survey results, color preferences of Korean and Italian specialists showed significant differences in signboard colors and disliked colors. Many Korean fashion specialists selected pink as a preferred color, black as a clothing color, red and white as a color with high visibility, and orange as a disliked color. In case of Italy, many specialists selected red and black as highly visible colors for a signboard, and green as a disliked color. In results comparing color preference for colors between Korean and Italian fashion design specialists, there were differences in color sensibility. Since this research used data from survey conducted using a very limited and much manipulated stimuli among a wide range of color schema and patterns, the study result may not be fully generalized. In future studies, more research using diversely segmented stimuli would be needed.

• 한국의류학회지
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• 제27권3_4호
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• pp.395-406
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• 2003

The Purpose of this study is to find out the effect of clothing style and color, tone combination on impressions formation. The experimental materials developed for this study are a set of stimuli and response scale(The 7-point semantic). The stimuli are 36pictures manipulated with clothing style, color and tone variation by computer drawing. The subjects are 216 female undergraduate students and 216 female of middle age(40~50) in Chin-ji city. The resulte of this study are as follows : Impression factor of the stimulus was consisted of the 5 different demensions(attractiveness, elegance, activity, revealation, tenderness). Among there, attractiveness and elegance factors proved to be more important. In the attractiveness and tenderness, clothing style, color, tone combinations and perceiver's age had the significant effect. In the elegance and revealation, color and perceiver's age had the significant effect but in the activity, only color did not have the significant effect. Significant interaction effects of clothing style and color, style and tone combination, and color and perceiver's age on attractiveness and revealation were found. Interaction effect of color and tone combination was significant on the elegance and revealation, and that of color and perceiver's age was significant on tenderness.

• 한국의상디자인학회지
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• 제16권2호
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• pp.71-80
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• 2014

The purpose of this study was to investigate consumer evaluation on visual sensibility of stripe pattern shirts for separation coloration. The experimental materials developed for this study were a set of clothing stimuli and response scales. The clothing stimuli were 27 color pictures, in which separation color(white: W, gray: G, black: B), separation width(small: S, medium: M, large: L), and combination color(magenta and yellow: MY, magenta and cyan: MC, yellow and cyan: YC) were manipulated. The subjects of this research were female in their 20s to 30s living in Seoul, Gwangju, Daegu, Busan, and Changwon. The investigation was carried out at December 2013. The data were analyzed by using SPSS program. Analysis methods were factor analysis, ANOVA, and Duncan-test. Results of this study were as follow.; The factors of visual sensibility according to separation color, separation width, and combination color consisted of four dimensions of attractiveness, appeal, individuality freshness, and grace. Separation color showed an independent effect on appeal and individuality freshness. Combination color showed an independent effect on individuality freshness. Interaction effects of separation color and separation width on appeal were found. Interaction effects of separation color and combination color on individuality freshness and grace were found. The study results are highly expected to be used as useful sources in a fashion product.