• Title/Summary/Keyword: Cognitive Resource

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The Effects of Information Sources on Trust, WOM Intention, and eWOM Intention in the Restaurant Sector (외식기업의 정보원천이 신뢰, 구전의도, 그리고 온라인 구전의도에 미치는 영향)

  • CHAO, Meiyu;YOU, YenYoo;KIM Eun-Jung
    • The Korean Journal of Franchise Management
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    • v.13 no.3
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    • pp.1-15
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    • 2022
  • Purpose: In the restaurant sector, it has been known that consumers' positive perception of brands influences their positive WOM intention, and information sources play an important role in increasing credibility by enhancing consumer awareness and developing differentiated brands. This study examines the effects of information sources (e.g., advertisement, WOM, SNS) on trust (cognitive and affective) and, WOM and eWOM intention in the restaurant context. In the model, cognitive and affective trust play mediating roles in the relationships between information sources (e.g., advertisement, WOM, SNS) WOM and eWOM intention. Research design, data, and methodology: Research models and hypotheses were developed according to the research direction. The survey questionnaire items were developed and used appropriately according to the contents of this paper based on prior studies. All constructs were measured with multiple items developed and validated in prior studies. A total of 502 responses were collected from an online survey. The research model was evaluated using SmartPLS 4.0. Frequency analysis was performed to understand the demographic characteristics of the survey respondents. The reliability, convergent validity, and discriminant validity were assessed using measurement model analysis. The proposed model was verified using the structural equation model. Results: Advertisement, WOM, and SNS information sources all had a positive effect on affective trust, whereas only WOM had a significant effect on cognitive trust. In addition, affective trust had a positive effect on cognitive trust and eWOM intention but did not affect WOM intention. Finally, cognitive trust was found to have a positive effect on both WOM intention and eWOM intention. Conclusions: This study redefines the concept of where restaurant service companies should focus when providing consumers with information about their products and services. As a result, the conceptual framework of positive word of mouth intention to increase new customer visits to the restaurant brand has been expanded. In addition, this study not only presents an information source management strategy for restaurant brands, but also presents practical implications for resource allocation guidelines for customer management in the restaurant sector.

Development of Patient Classification System in Long-term Care Hospitals (요양병원 환자분류체계 개발)

  • Lee, Ji-Yun;Yoon, Ju-Young;Kim, Jung-Hoe;Song, Seong-Hee;Joo, Ji-Soo;Kim, Eun-Kyung
    • Journal of Korean Academy of Nursing Administration
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    • v.14 no.3
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    • pp.229-240
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    • 2008
  • Purpose: To develop the patient classification system based on the resource utilization for reimbursement of long-term care hospitals in Korea. Method: Health Insurance Review & Assessment Service (HIRA) conducted a survey in July 2006 that included 2,899 patients from 35 long-term care hospitals. To calculate resource utilization, we measured care time of direct care staff (physicians, nursing personnel, physical and occupational therapists, social workers). The survey of patient characteristics included ADL, cognitive and behavioral status, diseases and treatments. Major category criteria was developed by modified delphi method from 9 experts. Each category was divided into 2-3 groups by ADL using tree regression. Relative resource use was expressed as a case mix index (CMI) calculated as a proportion of mean resource use. Result: This patient classification system composed of 6 major categories (ultra high medical care, high medical care, medium medical care, behavioral problem, impaired cognition and reduced physical function) and 11 subgroups by ADL score. The differences of CMI between groups were statistically significant (p<.0001). Homogeneity of groups was examined by total coefficient of variation (CV) of CMI. The range of CV was 29.68-40.77%. Conclusions: This patient classification system is feasible for reimbursement of long-term care hospitals.

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Working memory and sensitivity to prosody in spoken language processing (언어 처리에서 운율 제약 활용과 작업 기억의 관계)

  • Lee, Eun-Kyung
    • Korean Journal of Cognitive Science
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    • v.23 no.2
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    • pp.249-267
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    • 2012
  • Individual differences in working memory predict qualitative differences in language processing. High span comprehenders are better able to integrate probabilistic information such as plausibility and animacy, the use of which requires the computation of real world knowledge in syntactic parsing (e.g.,[1]). However, it is unclear whether similar individual differences exist in the use of informative prosodic cues. This study examines whether working memory modulates the use of prosodic boundary information in attachment ambiguity resolution. Prosodic boundaries were manipulated in globally ambiguous relative clause sentences. The results show that high span listeners are more likely to be sensitive to the distinction between different types of prosodic boundaries than low span listeners. The findings suggest that like high-level constraints, the use of low-level prosodic information is resource demanding.

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Performance Modeling of STTC-based Dual Virtual Cell System under the Overlay Convergent Networks of Cognitive Networking (중첩 융합 네트워크 환경을 고려한 STTC기반 이중 셀 시스템 분석 모델)

  • Choi, YuMi;Kim, Jeong-Ho
    • Journal of the Institute of Electronics and Information Engineers
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    • v.49 no.12
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    • pp.20-26
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    • 2012
  • The newly introduced model of a STTC-based Distributed Wireless Communication System (DWCS) can provide the capability of joint control of the signals at multiple cells. This paper has considered the virtual cell systems: the Dual Virtual Cell (DVC), and also proposes DVC employment strategy based on DWCS network. The considered system constructs DVC by using antenna selection method. Also, for multi-user high-rate data transmission, the proposed system introduces multiple antenna technology to get a spatial and temporal diversity gain and exploits space-time trellis codes known as STTC to increase a spectral efficiency.

An Oligopoly Spectrum Pricing with Behavior of Primary Users for Cognitive Radio Networks

  • Lee, Suchul;Lim, Sangsoon;Lee, Jun-Rak
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.8 no.4
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    • pp.1192-1207
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    • 2014
  • Dynamic spectrum sharing is a key technology to improve spectrum utilization in wireless networks. The elastic spectrum management provides a new opportunity for licensed primary users and unlicensed secondary users to efficiently utilize the scarce wireless resource. In this paper, we present a game-theoretic framework for dynamic spectrum allocation where the primary users rent the unutilized spectrum to the secondary users for a monetary profit. In reality, due to the ON-OFF behavior of the primary user, the quantity of spectrum that can be opportunistically shared by the secondary users is limited. We model this situation with the renewal theory and formulate the spectrum pricing scheme with the Bertrand game, taking into account the scarcity of the spectrum. By the Nash-equilibrium pricing scheme, each player in the game continually converges to a strategy that maximizes its own profit. We also investigate the impact of several properties, including channel quality and spectrum substitutability. Based on the equilibrium analysis, we finally propose a decentralized algorithm that leads the primary users to the Nash-equilibrium, called DST. The stability of the proposed algorithm in terms of convergence to the Nash equilibrium is also studied.

The effects of Personality Trait and Social Cognitive Factors on Knowledge Sharing Behavior of the Hospital Nurses (성격적 특성과 사회인지적 요인이 병원 근무 간호사의 지식공유행동에 미치는 영향)

  • Youn, Kyung-Il;Lee, Won-Jae
    • Korea Journal of Hospital Management
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    • v.11 no.4
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    • pp.37-62
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    • 2006
  • This study investigates the antecedents of knowledge sharing behavior focusing on the individual level factors in an assumption that the behavior is initiated from the individual level decisions. A hypothesis that the relation between personality trait and behavior is mediated by the social-cognitive constructs contained in the Theory of Planned Behavior(TPB) is tested. For the study, we suggest a TPB extended model that extends original TPB model by including conscientiousness facet of FFM(Five Factor Model). This study uses a cross-sectional design. Data were collected from a self-reported survey on 197 nurses in a tertiary hospital. The results showes a significant positive relationship between the conscientiousness facet of FFM and knowledge sharing behavior. In the TPB extended model, the conscientiousness facet has significant direct effects on all the constructs of original TPB model. Of the TPB exogenous constructs, the social norm construct alone has a significant effect on intention and the perceived behavioral has a direct significant effect on the knowledge sharing behavior. These results confirm the importance of conscientiousness in predicting knowledge sharing behavior and clarify the characteristics of knowledge sharing behavior as a contextual, job oriented behavior in a workplace. We conclude that personality trait as conceptualized in the FFM needs to be integrated into TPB model in explaining the knowledge sharing behavior. Based on these results theoretical and practical implications are discussed.

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An Anti-Interference Cooperative Spectrum Sharing Strategy with Joint Optimization of Time and Bandwidth

  • Lu, Weidang;Wang, Jing;Ge, Weidong;Li, Feng;Hua, Jingyu;Meng, Limin
    • Journal of Communications and Networks
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    • v.16 no.2
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    • pp.140-145
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    • 2014
  • In this paper, we propose an anti-interference cooperative spectrum sharing strategy for cognitive system, in which a secondary system can operate on the same spectrum of a primary system. Specifically, the primary system leases a fraction of its transmission time to the secondary system in exchange for cooperation to achieve the target rate. To gain access to the spectrum of the primary system, the secondary system needs to allocate a fraction of bandwidth to help forward the primary signal. As a reward, the secondary system can use the remaining bandwidth to transmit its own signal. The secondary system uses different bandwidth to transmit the primary and its own signal. Thus, there will be no interference felt at primary and secondary systems. We study the joint optimization of time and bandwidth allocation such that the transmission rate of the secondary system is maximized, while guaranteeing the primary system, as a higher priority, to achieve its target transmission rate. Numerical results show that the secondary system can gain significant improvement with the proposed strategy.

Memory Enhancing Properties of the Ethanolic Extract of Black Sesame and its Ameliorating Properties on Memory Impairments in Mice (마우스에서 흑지마 에탄올 추출물의 기억력 증진 효과 및 기억력 감퇴에 대한 개선 효과)

  • Kim, Jong-Min;Kim, Dong-Hyun;Park, Se-Jin;Jung, Ji-Wook;Ryu, Jong-Hoon
    • Korean Journal of Pharmacognosy
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    • v.41 no.3
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    • pp.196-203
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    • 2010
  • Black sesame (Sesami semen nigrum) has been used to treat dizziness, earnoise, constipation in the traditional Chinese medicine. In the present study, we assessed memory enhancing properties of 70% ethanolic extract of black sesame (EBS70) and its ameliorating activities on learning and memory impairments induced by scopolamine. Drug-induced amnesia was made by scopolamine treatment (1 mg/kg, i.p.). Single EBS70 (200 mg/kg, p.o.) administration significantly enhanced cognitive function and attenuated scopolamine-induced cognitive impairments as determined by the passive avoidance and Y-maze tasks (P<0.05) and also reduced escape-latency on the Morris water maze task (P<0.05). In addition, EBS70 increased BDNF expression in hippocampus 4 h after its administration (P<0.05). These results suggest that EBS70 enhances learning and memory in normal state and attenuates amnesic state caused by cholinergic dysfunction.

Educational needs for the development of a simulation module of home visiting care for the frail elderly (시뮬레이션 기반 허약노인 방문간호 교육 요구도)

  • Ahn, Junhee;Yang, Youngran
    • The Journal of Korean Academic Society of Nursing Education
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    • v.27 no.1
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    • pp.68-79
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    • 2021
  • Purpose: This study aimed to identify the educational needs of nurses and nursing students for the development of a simulation module of home visiting care for frail, elderly people. Methods: Focus group interviews were conducted with 15 home visiting nurses working in public health centers and 14 nursing students who experienced home visiting from September 10 to October 10, 2018. Results: Bloom's taxonomy of learning objectives, namely, cognitive, affective, and psychomotor domains was used as a framework for data analysis. The defined educational needs for each domain were as follows: "understanding frail, elderly people" for the cognitive domain; "intervention for mental health" and "building a therapeutic relationship" for the affective domain; and "nursing skills", "health education for healthy lifestyles", "referral to the community resource connection", "protection for visiting nurses" for the psychomotor domain. Conclusion: Based on the findings of this study, a simulation module of home visiting care for frail, elderly people can be developed and used for nursing students and nurses to strengthen the capacity for home visiting care.

The Concept Analysis of Hope : Among Cancer Patients Undergoing Chemotherapy (희망의 개념 분석 -항암화학요법을 받는 암환자를 대상으로-)

  • Song, Mi-Sun;Lee, Eun-Ok;Park, Yeong-Suk;Ha, Yang-Suk;Sim, Yeong-Suk;Yu, Su-Jeong
    • Journal of Korean Academy of Nursing
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    • v.30 no.5
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    • pp.1279-1291
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    • 2000
  • The main objectives of this study were to analyze the concept of hope, so to provide basic data to develop a valid instrument to measure hope, and to develop hope enhancing nursing intervention a program for cancer patients. The hybrid model approach was applied in three phases, the theoretical phase, the empirical phase, and the analytic phase. The study was developed on universal attributes explaining generalized hope and specific hope, which were revealed in a comprehensive review of the literature. In the empirical phase, eight cancer patients undergoing chemotherapy were interviewed to reveal causes, motivation, and their resource of hope according to The Hope Assessment Guide (Farren, Herth, & Popovich, 1995). In the analytical phase, the results of the two previous stages of the study were compared. The results were as follows : In the theoretical phase, six dimensions of hope emerged; affective, cognitive, behavioral, affiliative, temporal and contextual dimension. The antecedent of hope was loss, crisis, uncertainity, and stress. The consequences were renewal, development of new methods, safety, peace and transcendental competence. In the empirical phase, these six dimensions emerged as theoretical phases were verified and specified as these descriptive terms: feeling, intention, expectation, activity, relation, future- orientation, reality and goal-setting. The antecedent factor of hope was occurrence or recurrence of cancer. The consequence of hope was ability to cope with real condition, feeling of safety and comfort, peace, development of new strategy and recovery of disease. The major content of hope in this phase was related to specific hope, but it was also influenced on by general hope. In the analytic phase, general and specific hope was renamed as trait and state hope. All attributes emerged at the empirical phases, and also emerged at the theoretical phase. However, cognitive and contextual dimensions were revised and specified. In conclusion, the concept of hope is divided into trait hope and state hope, and state hope is an anticipatory expectation that occurs at the time of a stressful stimulus, such as being diagnosed with cancer. Hope is a multidimensional dynamic energized mental state which has the dimensions of affective, cognitive, behavioral, affiliative, temporal and contextual. There should be further studies to develope the state and trait hope scale according to definition and attributes of hope investigated in this study. In addition, considering results of the empirical phase, the family is very a important factor as a resource of hope, so it is necessary to consider family in implementing a nursing intervention program to enhance hope.

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