• 제목/요약/키워드: Cognition & Emotion

검색결과 199건 처리시간 0.023초

브랜드 정보 인식요인들이 브랜드 공감에 미치는 효과 (The Effects of Brand Awareness Factors on Brand Resonance)

  • 최수아;경애림;황윤용
    • 한국산업정보학회논문지
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    • 제25권4호
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    • pp.101-115
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    • 2020
  • 기업은 수익 극대화 및 새로운 고객유치와 기존고객 이탈방지를 위해 강력한 브랜드 공감을 형성하는 것은 매우 중요하다. 본 연구에서는 브랜드 정체성에 대한 인지, 브랜드 성과, 브랜드 감정으로 이어지는 브랜드 인식요인들과 브랜드 애착과의 관계를 살펴보고, 브랜드 애착이 브랜드 공감을 형성하는데 어떠한 역할을 하는지 검증하였다. 결과적으로, 브랜드 인식요인 중 브랜드 감정이 브랜드 애착에 영향을 미치고 브랜드 공감을 형성하는 핵심요인임을 확인하였다. 또한 소비자들의 진정한 브랜드 공감이 형성되기까지 브랜드 정체성에 대한 인지가 정립되면, 브랜드에 대한 차별적 성과를 통하여 브랜드에 대한 진정한 가치를 경험하게 되고 소비자들의 감성적 반응을 높인다. 이는 브랜드에 대한 애착을 통해 브랜드와 소비자와의 깊은 결속으로 이어지며, 브랜드와 상호작용하고 높은 브랜드 공감적 행동을 보여 주는 것으로 나타났다.

이야기는 사회인지능력을 향상시키는가? 작업기억과 관점채택 능력과의 관계 (Does Story Enhance Social Cognitive Ability? Associations between Working Memory and Perspective Taking Ability)

  • 안도현
    • 한국콘텐츠학회논문지
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    • 제19권9호
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    • pp.101-111
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    • 2019
  • 이 연구는 작업기억과 사회인지능력 사이의 관계 및 이야기의 이용이 사회인지 능력에 미치는 영향을 탐구하고자 했다. 이를 위해 연구참여자 82명에 대해 작업기업(n-back)을 측정한 다음, 사회인지 부하로서의 지향성 수준(5차 지향성 대 3차 지향성)을 달리한 이야기 및 설명문 등 3개 집단에 무작위로 배치해 사회인지능력으로서 관점채택과 감정추론 정확성을 비교분석했다. 분석결과 관점채택은 작업기억과 유의한 정비례의 관계가 나타났다. 반면 감정추론은 작업기억과 유의한 관계가 나타나지 않았다. 실험집단별 차이는 연구가설과는 반대로 인지부하가 가장 높은 5차지향성 이야기집단의 관점채택이 인지부하가 낮은 3차지향성 이야기집단의 관점채택보다 유의하게 낮았다. 설명문 집단과는 2종의 이야기 집단 모두 유의한 차이가 없었다. 감정추론은 3개 집단 사이에 모두 유의한 차이가 없었다. 전체적으로 이 연구는 일관되지 않은 결과가 나타났는데, 이에 대한 이론 및 방법론적 의의에 대한 논의를 제시했다.

3D TV 시청으로 유발된 시각피로가 자율신경계 기능에 미치는 영향 (Autonomic Nervous System response affected by 3D visual fatigue evoked during watching 3D TV)

  • 박상인;황민철;김종화;문성철;안상민
    • 감성과학
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    • 제14권4호
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    • pp.653-662
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    • 2011
  • 최근 3D TV 보급과 확산에 따른 시각 피로문제가 대두되면서 시각 기능과 인지적 관점에서의 연구가 활발하다. 그러나 3D 시각피로가 자율신경계 기능에 미치는 영향에 대한 연구는 미비하다. 따라서 본 연구에서는 3D TV 시청으로 유발되는 3D 시각피로가 자율신경계 기능에 미치는 영향과 이 영향이 교감 및 부교감 신경계와 심혈관계 반응에 미치는 영향을 확인하고자 한다. 피험자는 20 대 남녀 대학생 15 명(남 6 명, 여 9 명, 평균나이 22.53 세 ${\pm}$ 2.55 세)을 대상으로 하였다. 피험자는 편안한 의자에 앉아 3D TV를 1시간 시청하였다. 3D TV 시청 전과 후의 1분간 맥파(PPG, Photo-PlethysmoGram)를 측정하였고 주관설문을 실시하였다. 측정된 신호에서 SDNN (standard deviation of RR intervals), RMS-SD(root mean square successive difference), HF/LF ratio, Ln(LF), Ln(HF)를 추출하여 교감 및 부교감 신경계, 그리고 심혈관계 반응을 확인 하였다. 연구 결과 HF/LF ratio, Ln(LF), Ln(HF)는 시청 후에 유의하게 감소하였고, SDNN, RMS-SD는 통계적 유의차를 확인할 수 없었다. 이 결과는 3D 시각피로가 자율신경계 기능에 영향을 미치고 이로 인해 교감신경계가 항진되는 반응이 나타나며, 심박 변화율이 감소하는 결과를 초래할 가능성을 확인 하였다.

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정신과적 장애와 연관되는 신경계 질환들 (Nerveous System Diseases Associated with Psychiatric Disorders)

  • 이대희
    • 정신신체의학
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    • 제4권2호
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    • pp.286-293
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    • 1996
  • The studying and teaching of behavioral neurology remain in their infancy. As the arena for studying how the brain subserves cognition, emotion and consciousness, behavioral neurology straddles the boundaries of numerous, more established disciplines-extending from the most fundamental explorations of molecular biology to the broadest questions of philosophy. In behavioral neurology, the area of neural dysfunction as well as the pathogenesis must be determined. There are cases in which a more thorough mental status examination must be performed. These are practically the cases with known or suspected brain lesions and acute psychiatric disorders.

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긍정심리자본에 대한 개념분석 (Concept Analysis of Positive Psychological Capital)

  • 이순늠;김정아
    • 간호행정학회지
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    • 제23권2호
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    • pp.181-190
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    • 2017
  • Purpose: This study was done to clarify the concept analysis of positive psychological capital. Methods: Walker and Avant's concept analysis process was used in this study. CINAHL, ProQuest, Web of science, NDSL, RISS databases from 2004 to 2016 were searched using the keywords 'Positive psychological capital' and 'PsyCap'. Sixty-one relevant articles and three book were finally selected. Results: Analysis of identified literature indicated that positive psychological capital attributes were developable potential, positive cognition, expression of emotion, multiple psychological capability, and resources with positive effect. The antecedents were goal achievement, training, leader's motivation, and supportive organizational environment. The consequences were overall wellbeing which is composed of individual's physical, psychological and social wellbeing and enhancement of work outcome. Conclusion: The findings in this study provide a definition of the concept of positive psychological capital and theoretical evidence for the future research for nurses including program development.

어머니의 그림책 읽기 상호작용이 아동의 정서적 경험과 이야기 회상에 미치는 영향 (The Interaction Between Children and Mothers During a Picture Book Reading and its' Influence on Children's Emotional Experiences and Memory Recall of the Picture Book)

  • 송하나;최경숙
    • 아동학회지
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    • 제31권1호
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    • pp.219-234
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    • 2010
  • This study examined the influence of mothers' reading and scaffolding behaviors on children's emotional experiences and memory recall during picture book reading. Sixty children, aged 6 and their mothers participated in this study. Each child-mother dyad was observed in a lab setting which was designed to evaluate child-mother interactions during a picture book reading. The data were analyzed using correlation and multiple regression techniques. Our results indicated that mothers' task-oriented reading behavior affected the children's lack of positive emotions, whereas mothers' fun-oriented reading behavior was associated with the children's positive emotions. The task-oriented reading behavior also accounted for children's poor memory performance in relation to the book. These results were discussed in terms of the relationship between emotion and cognition through book reading experiences.

외상성 뇌 손상 환자의 신경정신과 영역 치료 (Neuropsychiatric Treatment of Patients with Traumatic Brain Injury)

  • 정한용
    • 생물정신의학
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    • 제5권1호
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    • pp.71-82
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    • 1998
  • The neuropsychiatric sequelae of traumatic brain injury are effects on complex aspect of cognition, emotion and behavior. They include problems with attention and arousal, concentration, executive function, intellectual changes, memory inpairments, personality changes, affective disorders, anxiety disorders, psychosis, apathy, aggression, and irritability. There are many useful therapeutic approaches available for people who have been brain injuries. Although a multifactioral, multidisciplinary, collaborative approach to treatment is proposed, for purposes of exposition the author have divided treatment into psychopharmacological, cognitive, behavioral, psychological, and social interventions.

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Dopamine Receptor Interacting Proteins (DRIPs) of Dopamine D1-like Receptors in the Central Nervous System

  • Wang, Min;Lee, Frank J.S.;Liu, Fang
    • Molecules and Cells
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    • 제25권2호
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    • pp.149-157
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    • 2008
  • Dopamine is a major neurotransmitter in the mammalian central nervous system (CNS) that regulates neuroendocrine functions, locomotor activity, cognition and emotion. The dopamine system has been extensively studied because dysfunction of this system is linked to various pathological conditions including Parkinson's disease, schizophrenia, Tourette's syndrome, and drug addiction. Accordingly, intense efforts to delineate the full complement of signaling pathways mediated by individual receptor subtypes have been pursued. Dopamine D1-like receptors are of particular interest because they are the most abundant dopamine receptors in CNS. Recent work suggests that dopamine signaling could be regulated via dopamine receptor interacting proteins (DRIPs). Unraveling these DRIPs involved in the dopamine system may provide a better understanding of the mechanisms underlying CNS disorders related to dopamine system dysfunction and may help identify novel therapeutic targets.

Review of Strategies in Promoting Attendance for Cervical Screening

  • Demirtas, Basak
    • Asian Pacific Journal of Cancer Prevention
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    • 제14권5호
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    • pp.3263-3267
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    • 2013
  • Background: The importance of cervical screening has been addressed in numerous studies. However, reviews conducted to explore of strategies to promoting attendance for cervical screening have been limited. This study aimed to explore strategies to promote attendance for cervical screening. Materials and Methods: A literature search from databases (1994-2011) was undertaken to include papers that identified strategies related to the cervical screening. Results: Twenty-four papers were included in this review. The review of existing strategies identified valuable information on cervical screening and areas that could be improved in meeting womens' needs. Conclusions: The review highlighted important aspects of cervical screening that could be further addressed by promoting strategies to attendance. Assessing women's health beliefs, inpatient cervical cancer screening, nurse-led screening, and cognition-emotion focused programs are among the strategies to promote attendance for pap smear testing.

청소년을 위한 '이동과학교실' 사례연구를 통한 재미있는 과학의 특성 연구 (Young People's Enjoyment of Science through the 'Mobile Science Lab' Program)

  • 황성원;최정훈;황북기
    • 한국초등과학교육학회지:초등과학교육
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    • 제24권5호특별호
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    • pp.602-611
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    • 2005
  • The 'Mobile Science Lab' is a public program designed to bring teenagers to be engaged in the activities of science and technology. In this study, we attended to elementary school students' participating actions in the program and intended to understand their enjoyment of science from sociocultural and practical perspectives. By drawing on case materials culled from our database, we articulated the features of the enjoyable science activities in the form of two major claims. First, students had rich opportunities to communicate emotionality, which therefore grounds emerging actions on the positive emotional valence. Second, ongoing actions opened up new action possibilities not only to the actors themselves, but also to other community members. The results of this study constitute theoretical frameworks for understanding enjoyment without dichotomizing emotion and cognition, and thereby contribute to designing enjoyable activities of learning science.

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