• Journal of Korean Home Economics Education Association
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• v.6 no.1
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• pp.43-60
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• 1994

The purpose of this study is to systematize the objectives and contents related to clothing education curriculum, and to research the needs for clothing education curriculum required y the Home Economics teachers working from elementary school to high school. These needs have been shown in the research by questionaires, which were distributed to the teachers in the Department of Home Economics School in Teajon and Ch‘ungch’ ongnam-do. The main results of obtained this study are as follows: First as the objectives of clothing education curriculum which are different from each school and each grade have not completely been systematizied they must be carefully reexamined and reorganizied in a coherent system. Second in the findings on the teacher's needs of clothing education curriculum the Home Economics teachers in elementary schools have basic knowledges and skills on clothing education. The teachers in middle schools have the knowledge of the selection care repair of cloths and also acquire skills for clothing education and consumption are some what difficult for elementary students to understand and the contents have been overlapped with those of middle schools curriculum they are not organized in a coherent system of clothing education curriculum higher than over and to systematize clothing education in a coherent and a unified way we must continue to study them and the needs for clothing education.

• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.4
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• pp.137-156
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• 2014

This study focuses on the middle school textbook Technology Home Economics 2, revised in 2009, and aims to analyze the clothing-related contents within the Technology and Home Economics curriculum. All Korean elementary, middle and high school curricula have evolved through a number of changes and repeated revisions from their first versions, and reached their current seventh revised edition in 2009. Over this process, subjects connected to home economics have formed the following structure: Practical Courses in elementary school (5thand6thgrade)and Technology and Home Economics in middle and high school. The curriculum contents of the subjects Technology and Home Economics are divided into Development and Family, Clothing, Dietary Life, Habitation, Home Management and Consumption. Each curriculum teaches the students about its respective contents, e.g. Clothing brings the students in contact with clothing-related matters. Curricula and education methods help students find their own interests during middle and high school. Their school studies determine what majors they are seeking to choose in college and university. There are diverse university programs in Korea that are related to clothing. The above-mentioned textbook deals with clothing in the chapter Eco-friendly Clothing and Mending Habits. The results of this analysis shall help the development of the constantly changing textbook curricula, and furthermore become a reference to middle and high school students who aspire a practical and creative clothing education.

• Proceedings of the Korea Society of Costume Conference
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• 2004.08a
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• pp.115-143
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• 2004

• Proceedings of KHEA Conference
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• 1997.07a
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• pp.73-73
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• 1997

• Journal of Families and Better Life
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• v.18 no.1
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• pp.167-184
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• 2000

This study has investigated the degree of similarities and/or differences of consumption expenditure styles among the households with different occupation. Two types of analysis were performed. One was comparative analysis which used to identify the changes of consumption expenditure styles among different occupation classes using time-series data of 1977-1996 Korean Urban Household Expenditure Survey and Rural Household Economy Survey. The other was multivariate analysis to investigate the effects of occupation on consumption expenditure styles with 1551 sample household data from 1996 Korean Urban Household Expenditure Survey. The results showed that the differences in consumption styles among different occupation classes including farmers are diminished during last two decades while there still exist some degree of differences in consumption styles. After controlling other socio-economic factors it is found that occupation is a determinant of consumption patterns of urban w ge earners especially consumption for clothing and health items.

• Journal of Families and Better Life
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• v.16 no.4
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• pp.183-196
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• 1998

The purpose of this study was to investigate the discretionary consumption expenditure of Korean urban housewives and the factors contributing to the discretionary consumption expenditure. 535 housewives living in Seoul and Gyungki district were selected and frequencies percentile means standard deviation and multiple-regression analysis were utilized. The results of this study were as follows: First the monthly discretionary consumption expenditure of Korean urban housewives was 592,500won. Particularly the level of clothing expenditure for urban housewives of 135,700won was found to be the highest expenditure among other discretionary expenditures while the level of transportation expenditure of 68,100won was found to be the lowest expenditure. Second educational attainment employment status conspicuous tendency of consumption and contribution to household economic of urban housewives husband's job the number of children monthly income debt ownership and home ownership were ignificant variables on each category of discretionary consumption expenditure while age future economic expectation egion and total asset were not significant variables. Third employment status conspicuous tendency of consumption husband's job the number of children monthly income and debt ownership were related to discretionary consumption expenditure of Korean urban housewives.

• Human Ecology Research
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• v.61 no.3
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• pp.389-399
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• 2023

Sustainable fashion products have different characteristics from typical fashion products. Therefore, this study focuses on shoes while exploring the expansion and development of sustainable fashion consumption as well as consumers' perceptions of the sustainability approaches practiced by shoe companies. In-depth interviews were conducted with 24 consumers, who had purchased sustainable shoes, in order to understand their purchase decision-making process and consumption characteristics, using the seven stages of the EBM model. In the "need recognition" stage, the survey participants' social background and family influences were categorized as macro factors, while their personal background influences were categorized as micro factors. In the "evaluation of alternatives" stage, participants reconfirmed whether or not to make a purchase based on the product's properties, such as price, brand value, and offered services. In the "purchase" stage, participants' purchase channels were determined according to their preferences as well as the selection pattern they followed until the final purchase within the chosen channel. In the "consumption" stage, the start of product ownership coincides with the start of using the products after making a purchase. In the "post-purchase assessment" stage, higher positive experiences led to a higher repurchase intention of sustainable shoes, while negative experiences caused participants to defer consumption and made them experience a sense of guilt for failing to consume sustainably. During the "post-purchase behavior" stage, which focused on the categories that the customers prioritized, many participants spread information about sustainable fashion to specific individuals through active online WOM behavior.

• Fashion & Textile Research Journal
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• v.19 no.6
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• pp.723-735
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• 2017

The explosive growth rates in sales of climbing clothes-centered outdoor wear has slowed; however, athleisure wear worn while enjoying sports activities is still popular. This research study investigated differences between pursuing benefits of athleisure clothing and purchase intentions of athleisure clothing according to lifestyles, targeting male and female consumers aged 20s-50s. Analytic research data was statistically processed with the use of SPSS 18.0. The factor analysis and reliability analysis, multiple-regression analysis and t-test analysis and descriptive statistics were conducted. The study analyzed the results of pursuing benefits of athleisure clothing according to lifestyle. The study results showed that fashion oriented, health oriented, and sociability oriented factors had significant effects on youth and fashion; however, rational consumption, leisure orientation, sociability orientation, and value oriented factors showed significant effects on everyday clothing functionality. Health orientation and leisure orientation factors also exerted significant effects on comfort; in addition, the factors of fashion oriented, value oriented, rational consumption, and health orientation also had significant effects on ideal body image. This study investigated purchase intentions for athleisure clothing according to lifestyles. The study results revealed that fashion oriented, leisure oriented, private life centered, and health oriented factors also showed significant effects on purchase intentions for athleisure clothing.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.1
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• pp.77-88
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• 2011

This study examines the fashion and beauty involvement according to a conspicuous consumption tendency. Questionnaires were used for female university students in their 20s and employees residing in Busan. The results of this study are as follows: The subfactors of conspicuous consumption tendency were divided into the individual pursuit orientation, brand orientation, high price orientation, and fashion pursuit orientation. The subfactors of fashion involvement were composed of physical supplementations, social symbols, outward appearance direction, sex appeal, and assimilation; in addition, those of beauty involvement consisted of hair design, skin management, make-up application, and shape management. Because of the examination of the differences, fashion involvement, and beauty involvement, conspicuous consumption tendency had a significant difference between the two groups in brand orientation, fashion in physical supplementation and outward appearance direction as well as beauty involvement in skin management and make-up direction. The conspicuous consumption tendency in the student influences the fashion pursuit orientation of fashion and beauty involvement because of the examination of the effect. Conspicuous consumption tendency in employees influences the individuality pursuing orientation and high price orientation in fashion involvement. In conclusion, the results show the tendency that university students put the most importance on fashion for fashion and beauty related product purchases and management direction; in addition, employees with income pursue high prices that can show their positions and economic power at work.

• Journal of the Korean Society of Costume
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• v.65 no.4
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• pp.45-60
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• 2015

Emotional consumption value orientation has played a significant role to have a direct effect on making purchase in our lives. And emotional value has been dealt within the SPA brand contexts recently. Therefore, the current study investigates how SPA brand consumers' emotional value consumption orientation has affected brand loyalty, with a focus on mediation effects of marketing mix attributes assessment. Results of this research are as follows. First, there was a significant difference between Zara and Uniqlo on the assessment of marketing mix attributes. Second, emotional consumption value orientation had significantly impact on brand loyalty for both Zara and Uniqlo. Third, multi-regression analysis was conducted to find out the mediation effect of marketing mix attributes assessment in the relationships between emotional consumption value orientation and brand loyalty. For Zara, hedonic promotional and pricing attributes of products and place show full mediation effect on brand loyalty. For Uniqlo, utilitarian, hedonic and pricing attributes have impact on brand loyalty. The current study strives to find out how emotional consumption value orientation attected the consumer evaluation process and purchase behavior in the contexts of SPA brand product purchase. Product assessments have stronger effect than place, and hedonic attributes have stronger effect on brand loyalty in comparison with utilitarian attributes. Also, hedonic attributes of product and place have stronger effect on brand loyalty in comparison with utilitarian attributes.