• Title/Summary/Keyword: Character Industry

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An Analysis Study on Convergence type of Character's Subject Matter of Expression in Broadcasting Kids TV Animation on EBS (EBS 방영 TV 유아동 애니메이션 캐릭터 표현소재의 융합유형 분석연구)

  • Kim, Suk-Rae;Chung, Jean-Hun
    • Journal of Digital Convergence
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    • v.13 no.4
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    • pp.319-328
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    • 2015
  • Domestic kids TV animation industry is settled well in domestic animation industry by adding both entertainment value and educational value. Specially, the character that represents various rolls in the kids TV animation is the core visual element. This study is the analysis for character's subject matter of expression. For this, I established the tool which could classify character's subject matter of expression, and apply the tool to the character which were selected in broadcasting kids TV animations on EBS. Through this procedure, I analyzed character's subject matter of expression with the distribution chart as the final step. In addition, I hope the result of this study could intend to provide the index of the character creation in the kids TV animation and also informed the current situation about the character's subject matter of expression in the kids TV animation.

Inner Wear Design Development with Korean Characters : Focused on the Emotional Generations, Ages in $'19{\sim}25'$ (국내 캐릭터를 이용한 이너 웨어 디자인 개발 : 1925 감성 세대를 중심으로)

  • Lee Mi-Sook;Uh Mi-Kyung;Lee Youn-Hee
    • The Research Journal of the Costume Culture
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    • v.14 no.3 s.62
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    • pp.443-456
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    • 2006
  • The purpose of this study is to present inner wear design making use of domestic characters that can represent the emotions of those kidults, to develop differentiated products as a result of recent revitalization of inner wear industry and to propose the possibility of total marketing in domestic character industry. Three characters of Barunson, which leads the way in developing domestic character products for inner wear design to satisfy the needs of the emotional generation were selected and work began on the designs based on the selected characters' images and themes. The result of this study was as follows. First, adding new designs using characters to inner wear fits the trend. Second, it was able to expand a range of characters' marketability by developing inner wear designs using domestic stationary and fancy characters as motives, and to seek the possibility of developing 'total marketing' plans in domestic character industry. Third, we were able to recognize the possibility of domestic character development and the importance of design development by developing products making use of domestic characters rather than foreign characters.

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A Study on 'Character Creation' of Personality Actor - Focusing on Actor Jung Woo-sung and the Characters He Played - (퍼스낼리티 배우의 '인물창조' 연구 -배우 '정우성-캐릭터'들을 중심으로-)

  • Oh, Youn-Hong
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.8
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    • pp.141-152
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    • 2020
  • This thesis is a study on the creation of characters of "personality actors and character actors" among the concepts of "star persona" of S. Prince. This study selected 7 representative films of Jung Woo-sung, a representative personality actor in the Korean film industry, and analyzed how 'Jung Woo-sung-character' is embodied in the film as a character component suggested by R. Dyer. In the traditional sense, the actor's acting has been highly valued for transformation and impersonation in character creation, but discussing the method of creating a character focusing only on the actor's acting in a movie acting implemented in combination with advanced technology I don't think it's suitable for movie acting research. Theorists such as R.Dyer and Edgar Morin, who studied film actors and stars, also emphasize that 'movie actors are different from theater actors' (by the film medium). Therefore, in this thesis, a detailed analysis of the acting of a personality actor was avoided. As Morin pointed out that the character in the movie can be implemented through the actor's image and type, not playing the type of role. I tried to propose the significance of this character creation method of the personality actor by analyzing actor Jung Woo-sung and his character.

Sensibility and Preference Evaluation for Character Design (캐릭터 디자인을 위한 감성 및 선호 분석)

  • Jung, Kwang-Tae
    • Journal of the Ergonomics Society of Korea
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    • v.26 no.1
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    • pp.63-69
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    • 2007
  • One of the most important aspects to succeed in character industry is to develop a character that it can sensibly satisfy customers. For this, sensibility evaluation has to be carried character design have to be analyzed, firstly. In this study, sensibility evaluation using multi-variate analysis was performed for some humanized characters. From the factor analysis, sensibility factors were extracted and sensibility characteristics for characters were analyzed by those factors. Preference for those characters was evaluated and was analyzed in relation to those sensibility characteristics. Finally, a direction of character design was proposed from those results.

A Study on the Promotion Strategies of the Fashion Brands using Character - Focused on 5 Brands in 2005 -

  • Yu, Ji-Hun
    • The International Journal of Costume Culture
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    • v.9 no.1
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    • pp.1-14
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    • 2006
  • The purpose of this study were to analyze the character usage situation such as domestic and foreign character's type, expression method and items, and also to propose the character usage promotion strategies of future fashion brands to activate and merge the character business and fashion. Five brands are selected for this study. The future promotion strategies of the Fashion Brands with characters were as follows: 1) stimulating the customers to purchase by awakening the sweet reminisce, 2) promoting the reputation of the fashion company's brand, 3) gaining an opportunity to raise their sales amount by taking advantage of emotional marketing or experience marketing.

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A Study on the Analysis and Application Strategy of the Characters Developed by the Local Governments - Focused on the Characters of 31 Cities and Goons of Gyeonggi Province - (지방자치단체 캐릭터 분석 및 활용전략에 관한 연구 - 경기도 31개 시ㆍ군의 캐릭터를 중심으로 -)

  • 정현원;한광식
    • Archives of design research
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    • v.16 no.4
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    • pp.129-140
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    • 2003
  • As the importance of Culture Technology (music, publication, mobile, film, video, cartoon, animation, character, game, broadcasting etc) is increased, the field of character industry recently has been recognized as an independent brand value beyond the existing view point of simple designing; it also has been given much attention as a main axis leading the cultural industry of the 21 st century. The character of a local government plays roles such as a symbolic part of a region, parts of tourism and public relations, and a profit-making function, which results into generation of regional image and activation of regional economy. However, the present application strategy of the character is only limited to an early stage of regional advertisements. In this context, this study is aimed to investigate and analyze the character development of local governments, especially 31 cities and goons of Gyeonggi Province, comparing with those of local governments of Japan. In the long run, this will provide some suggestions for strategy of character applications. Then, this research is expected to be used as basic reference materials for character development of other local governments and government agencies.

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Character Region Detection in Natural Image Using Edge and Connected Component by Morphological Reconstruction (에지 및 형태학적 재구성에 의한 연결요소를 이용한 자연영상의 문자영역 검출)

  • Gwon, Gyo-Hyeon;Park, Jong-Cheon;Jun, Byoung-Min
    • Journal of Korea Entertainment Industry Association
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    • v.5 no.1
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    • pp.127-133
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    • 2011
  • Characters in natural image are an important information with various context. Previous work of character region detection algorithms is not detect of character region in case of image complexity and the surrounding lighting, similar background to character, so this paper propose an method of character region detection in natural image using edge and connected component by morphological reconstructions. Firstly, we detect edge using Canny-edge detector and connected component with local min/max value by morphological reconstructed-operation in gray-scale image, and labeling each of detected connected component elements. lastly, detected candidate of text regions was merged for generation for one candidate text region, Final text region detected by checking the similarity and adjacency of neighbor of text candidate individual character. As the results of experiments, proposed algorithm improved the correctness of character regions detection using edge and connected components.

Media Mix for Webtoon Character Marketing : Focusing on (미디어믹스를 활용한 웹툰 캐릭터 마케팅 : <하마탱의 일편단심 하여가>를 중심으로)

  • Choi, In-Soo;Yoon, Ki-Heon
    • Cartoon and Animation Studies
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    • s.19
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    • pp.145-159
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    • 2010
  • Similar to the other cultural contents, the character industry is based on the media which acts as the technological background. In fact, the character industry is the process of that a created character accesses to the consumers via media, builds its value and becomes licensed as a brand in the market. Therefore, it is crucial to select the most effective media for the consistence of a character in the market, as well as for construction of a higher brand quality of the character. Today, "Webtoon" might be considered as one of the marketing means which utilizes the Internet media for raising the character as a brand. Webtoon has apparent strength because it can be produced in shorter period and with less expense than through other media. Furthermore, Webtoon can be simply featured by the easiness of two-way communication and transference to another media through it. For these reasons, and according to the result of analyzing some Korean Webtoons, it seems obvious that the most effective media in character marketing is the Internet. In addition to the Internet, the strategic development in the media-mix is also important for establishing a brand of a character. However, the effective media-mix is available only when the character's external identity meets with the trait of its media. For the purpose of learning how the media-mix works when a character reaches for the consumers, a character "Hamataeng" was born and used in the experiment. This study will explain the marketing process through the use of own-created Webtoon and other contents, and suggest the ways to build a brand of a character. In addition, it is also indicated that a media-mixing strategy for transformation and expansion of the character to other media.

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A Development of Hanguel Learning System for Elementary School Students and Foreigners (초등학생과 외국인을 위한 한글 문자 익히기 시스템의 개발)

  • 조동욱
    • Journal of the Korea Computer Industry Society
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    • v.2 no.3
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    • pp.285-296
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    • 2001
  • This Paper develops the Hanguel character learning system for elementary school students and foreigners. Standard character pattern is selected and DB is consructed for model by feature extraction. For this, performance of pre-processing independent of environments, feature extraction and simility functions are defined. Finally, beauty evaluation is done by matching between input character pattern written by elementary school students or foreigners and standard character pattern. It is possible for this system to extend the specific character font learning from selecting the specific standard character pattern. Also the effectiveness of this parer is demonstrated by several experiments.

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Analyzing Core Competence for Culture Contents Industry Ecosystem -based on Kyunggi Region- (경기도 문화콘텐츠산업의 지역착근성 기반 산업생태계 핵심역량 분석)

  • Kim, Yeon-Jeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.2
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    • pp.672-677
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    • 2016
  • This study examined the relative industry competence of Kyunggi regional area. The LQ index was applied to estimate the competence of 11 culture contents. In the case of the amount of revenue, cartoon, characters, knowledge information, and publishing showed a relative high competence over LQ 1.0. Regarding the number of companies, cartoon, music, game, character, and knowledge information showed LQ of more than 1.0. The criteria of the number of employees indicated publishing, cartoon, game, character industry to be significant. The common LQ index result of 3 criteria suggested cartoon and character industry to be influential. This indicates that the flow among knowledge, information and person in a regional industry cluster are most important for promoting industry core competence.