• Title/Summary/Keyword: Casual Relation

Search Result 69, Processing Time 0.023 seconds

The Effect of Learning Organization Level on Organizational Citizenship Behavior : Focus on the effect of Supervisor Trust (공무원의 학습조직 특성이 조직시민행동에 미치는 영향 : 상사신뢰의 조절효과를 중심으로)

  • Park, Bokwon;Yi, Seongyu
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.13 no.3
    • /
    • pp.149-165
    • /
    • 2017
  • This study is to discover and substantiate the casual relation between Learning Organization and Organizational Citizenship Behavior, with Supervisor Trust used as moderating variable. Learning Organization and Organization Citizenship Behavior are used, respectively, as independent and dependent variable, Supervisor Trust as moderating variable. The data for this study was collected from 340 public officials who participated in the training program. Data collection tools were used to collect structured questionnaire questionnaires, and dissemination and retrieval of questionnaires were carried out over 6 weeks from February 6 to March 10, 2017. Of the questionnaire distributed, the questionnaire was finally recovered from the questionnaire, with a recall rate of 91.8 %, showing a very high rate of recall. The result showed that Learning Organization is a significant factor for Organization Citizenship Behavior and also that Supervisor Trust plays a role in the control of the relationship between Learning Organization and Organization Citizenship Behavior; thus, in order for Public Organizations to achieve advanced competitiveness, vitalizations of Learning Organization is important.

The Effect of VMD Structural Elements on Fashion Brand Attitude (VMO 구성요소의 패션 브랜드 태도효과에 관한 연구)

  • 박현희;전중옥
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.28 no.2
    • /
    • pp.224-234
    • /
    • 2004
  • This paper is an exploratory research to identify the structural model suitable for the fashion brand attitude effect process of VMD structural elements. Under the circumstances of severe competitiveness in price-conscious casual brand, we intended to find measurement model of VMD effect to establish plausible brand specific VMD strategy. Since VMD is regarded as one of marketing stimuli like advertising, we introduced Mackenzie, Lutz, and Belch(1986)'s advertising effect measurement model for the analysis. For the study, VMD structural elements were composed of controllable visual factors from store environment at the aspect of marketing strategy. As a result, the reciprocal mediation hypothesis model shows the best fit for the VMD stimuli. That is, under the cognition of interaction between VMD attitude and brand attitude, strategy must be considered to strengthen the attitude relation between VMD and brand. The second fit model was the dual mediation model which was adopted from Petty and Cacioppo's ELM. According to this, when you make use of VMD strategy, it is needed to consider both of affective and cognitive factors of VMD.

Fashion And Basic Apparel Goods In Merchandising Process (Part I) - Concept Of Fashion And Basic Apparel Goods - (의류 상품화 과정에서 패션 제품과 베이직 제품의 차이 (제1보) -패션과 베이직 제품의 개념-)

  • 이유리
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.28 no.2
    • /
    • pp.280-291
    • /
    • 2004
  • Apparel goods are classified by many criteria for ease of merchandising implementation. Fashion and basic goods are also an oucome oi classification. Previous studies pnvide some criteria by which apparel products can be classified into fushion and basic goods. Among those ciiteria, seasonality, fashionability, clothing types, complexity in pnduction, simplicity of style, pioducuon volume, degree of style change by season, could be listed. This study, first explored how apparel merchandisers and designers define fashion and basic goods in relation with those criteria. Definitions of fashion and basic goods were explored in terms of design elements (i.e., style, color, material), production volume, sales ratio, proportion in product assortment, and contribution to profit. The study adopted a qualitative approach by use of eighteen infepth interviews with menhandisers and designers. Six were from women's wear brand, Seven from men's wear brand, and 5 from casual wear brand. All the interviewees agreed that they are using the classification of basic vs. fashion goods. However, they are using diverse terms to indicate the basic and fashion goods. The interviewees defined each group based on its contribution to total sales or profit complexity in design, production volume, and style change by season. Basic goods had a higher level of production quantity, contribute more to profit simpler design, and less style change by season than fashion goods.

ICPIS Construction using KP Agent (KP AGENT를 이용한 기술정보공간의 구축)

  • 박경우;배상현
    • Journal of the Korea Society of Computer and Information
    • /
    • v.5 no.2
    • /
    • pp.14-21
    • /
    • 2000
  • In the position of the users, it suggests the technology information space as a now paradigm, which supplement the function of science information DB. ICPIS which inputs described papers with keywords, offers the itemized summary of these contents, the visual indication and comparison of similar thesis. and it also supplises the abundant summary information, survey information, more than ten volumes of info communication thesis with starting the casual relation extraction for the users, playing a significant role in ICPIS is called KP, and it is package of domain knowledge that unifies the extraction and structure narration of the technology information. ICPIS extracts the technology information among the thesis that are deserved by the natual language treatment in the itemized KP described , and form the prescribed summary structure in KP.

  • PDF

Effect of Employer's Justice in Digital Content Company on Their Turn-Over Intention, Through Organizational Commitment (디지털 콘텐츠 제작 기업 조직원의 조직공정성이 조직몰입을 통해 이직의도에 미치는 영향)

  • Jang, SunYean;Hwang, Changyu
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.15 no.3
    • /
    • pp.225-239
    • /
    • 2019
  • Together with the emergence of Information and Communications Technology(ICT) and 4th Industrial Revolution, digital content is arising as a front-runner in the knowledge society. 21 century opened up an era of digital and cultural content, which is the industry to generating added values from future industries. This study aims to empirically examine the casual relation between three factors from Organizational Justice Theory Distributive, Procedural, Interactional Justices, and turnover intention through Organizational Immersion. A sample group for the analysis was employees at small/medium-sized digital content businesses with less than 60 workers. 200 questionnaires were distributed to the group for a week from July 22 to 28, 2019. 154 responses were collected and analyzed in this study, after eliminating 4 poor responses. The result of the study on Organizational Justice at digital content businesses showed that, first, Distributive Justice of the employees showed a positive influence on Organizational Immersion. Second, the employees' Procedural Justice showed a positive influence on Organizational Immersion. Third, the employee' Interactional Justice showed a positive influence on Organizational Immersion. Fourth, the employees' Organizational Immersion showed a positive influence on their turnover intention.

Moderating Effects of Political Skill in the Relations Perceived Co-Workers Politics-OCBC and -Turnover Intention (동료 조직정치지각과 동료지향 조직시민행동 및 이직의도 관계에서 정치적 기술의 조절효과)

  • Lee, Eun-Kook;Ji, Sung-Ho;Kim, Mee-Sung
    • The Journal of the Korea Contents Association
    • /
    • v.15 no.9
    • /
    • pp.478-493
    • /
    • 2015
  • The present study is aimed to investigate on the moderation of self-rated political skill on the relationships between perceived co-workers' politics and outcome variables (OCB toward co-workers and turnover intention). The used data for analysis was collected from 375 employees who have worked for public and private companies located in Jeju. The results are as follows. First, the main impacts of perceived co-workers politics(PCP) on OCB-C was not statistically significant, whereas the relation of PCP to turnover was positively significant. Second, moderating effects by political skill in the relationship perceived co-workers' politics and OCB-C was not significant, but the moderation in the relation perceived co-workers' politics-to-turnover intention was supported. Implications of the current study are 1) the casual effects of politics on OCB was demonstrated, in particular, the results of previous studies which was not consistent to account for the impact of politics on OCB was proved by the differentiation of research target. The result will help to understand perceived politics. In addition, moderation of political skill in the relation perceived co-workers' politics-to-turnover intention will contribute to expand researcher area of political skill.

The fashion brand logo development and design application - Focused on L fashion - (패션브랜드 로고 개발과 디자인 적용 - L패션을 중심으로 -)

  • Shin, Nam-Jin;Lee, Keum-Hee
    • The Research Journal of the Costume Culture
    • /
    • v.20 no.5
    • /
    • pp.679-694
    • /
    • 2012
  • The purpose of this study was to develop a logo type for a new fashion brand and to present design cases that apply the relevant logo type to suggest an advisable direction for logo design. This study analyzed the logo designs of domestic and foreign fashion brands and used the data to develop a logo type for a brand name that reflects the concept of the newly launched brand, in addition to presenting the relevant design process and method. Besides a literature review, this study conducted case analyses of domestic and foreign fashion brand logos. This is an empirical study in which researchers developed a logo type and presented designs that applied it. The research results are as follows. The brand name of the new L Fashion brand in Korea is 'LEAY'. This study developed a logo using the initials L, E, A, and Y, each standing for life, love, and liberty; esteem, eternity; act, art; and youth. The Caslon type font, which evokes a casual yet modern sentiment, was used for the design. Cleats and zippers, which are decorative subsidiary materials used in labels, tags, shopping bags, clothing, and props, were applied in the design of the developed logo type. All design cases was produced into articles. The case of fashion brand logo design and development presented in this study implies that the development of fashion brand logos and the logo-applied product design must be tied to the launching and planning process; thus, logo development must be based on the brand concept in relation to the market entry strategy that satisfies both producers and customers.

A Study on Characteristics of Well-being Fashion Design in Digital Environment (디지털 환경의 웰빙 패션 디자인에 관한 연구)

  • Kim, Ji-Eon
    • The Research Journal of the Costume Culture
    • /
    • v.15 no.5
    • /
    • pp.796-809
    • /
    • 2007
  • The viewpoint of growth pursuit is changed to that of life quality's and happiness' pursuit by modern people. Modern people in digital environment, tired of fast-changing and oppressive daily life, prefer well-being trend providing tranquility and relaxation. Well-being is related to digital, because negative influences of digital lead human-oriented, environment-friendly well-being design. Therefore the purpose of this study is to research and analyze the relation of well-being fashion design and digital environment through case study in contemporary well-being fashion design. The results of this study are as follows: 1. This study shows that the attributes of digital environment make up function-intensive, interactivity, mobility & nomad, human & emotion-oriented and environment-friendly. And this study shows the design characteristics of digital environment consist of function-intensive design by digital convergence, open structure design for interactivity, modular design for mobility & nomad, emotion-oriented & multi-sensory design and environment- friendly design. 2. Function-intensive design in modem well-being fashion composed of vogue of caports style(casual+sports), practical use of multi-functional new-healthy textiles, and popularity of many style's mixture at once. Open structure design consist of wrapover design, use of transparent materials. Modular design are layered styling, practical use of zipper and velcro. Emotion-oriented & multi-sensory design are constitute of fad of wrinkle materials, application of bright & vivid tone, personal color and family look. Environment-friendly design in contemporary well-being fashion are comprised in use of natural color, re-advent of natural floral motif and eco-design.

  • PDF

A Study of stability in ratings for clothing styles (의복스타일에 따른 평가의 재현성 차이에 관한 연구)

  • 유경숙
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.27 no.8
    • /
    • pp.924-934
    • /
    • 2003
  • The aim of the present study was to measure intra-individual consistency in clothing style evaluation and to examine its relation to the ratings. For this study, a pilot test was conducted to 50 clothing majored university students to explore the stimulus of‘cute’,‘casual’,‘sexy’,‘elegant’,‘intelligent’,‘formal’,‘romantic’,‘individual’,‘refined’for the 9 each image styles from the 32 spring wears in fashion magazine$\boxDr$FARBE$\boxUl$(March, 2000). On the basis of the preliminary survey, the question items explored the 15 pairs of bipolar adjectives as seven-point Likert type. The main survey was preceded 94 female and 111 men of university students from March 13 to 24 in 2000, twice for 7-days interval. As a result of analyzing of correlation coefficients between the two ratings for each subjects, intra-individual consistency in the evaluation, ranged from -.11 to .87 and mean coefficient was .64 of female and .20 to .76 and mean coefficient was .57 of male. Female had higher intra-individual consistency in the evaluation than male. Based on the coefficients, the subjects were classified into three groups: high, medium, and low intra-individual consistency. Analysis of variance of mean ratings by the three groups revealed that significant difference existed in 42% of female and 25% of male in 135 combinations of 9 clothing and 15 semantic differential scales. There was an apparent tendency that subjects of female with high intra-individual consistency were mostly definitely to evaluate clothing, whereas the ones with low were least. But male shows opposit trend compare to each groups of female. The result of this study, it was found that female rated higher intra-individual consistency and definition in the two times evaluations than male and among the semantic differential scales'consistency differ depending on style and gender. It is believed that the result of this study is helpful clothing image evaluation, and clothing image selection tendency.

Comparative Study on Korea and French Men's Bat - During 17th Century to 18th Century - (한국과 프랑스의 남성 모자 비교연구 - $17{\sim}18$세기를 중심으로 -)

  • Yang, Ji-Na;Lee, Sang-Eun
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.9 no.2
    • /
    • pp.115-125
    • /
    • 2007
  • A hat is a general term for what human beings wear on their heads in order to protect them from the cold or heat, to be used for ornament, or to symbolize social position. A hat represents the position of a man who wears it, attitude toward the society, and faith for a religion for males. Since men's hats can create their image and uniqueness in casual wear from current fashion items, they are proposed as a fashion accessory item of designers each season. The purpose of this study is to review hats, which are part of costume, in a more analytic method. The research range of this study is hats for men in the upper class in the 17th to 18th centuries from the history of costume when diverse periodic and characteristic costume changes occurred. In the 17th to 18th centuries in the middle of the Chosun Dynasty, changes in costume occurred as the feudal society of the dynasty had been dissolved since the Japanese invasion in 1592. Political power was established in France as the Baroque Age began in the 17th century. Since European costume, especially women's costume led fashion in France, the country represented the age better than any other countries. Aristocratic costume in the Rococo Age of the 18th century was changed to completely different shape of costume after the French Revolution. In this regard, this age was deemed to be the most appropriate for the comparison or costume. Another purpose of this study is to review the common and different features of periodic factors that affect changes in costume by researching the hats of the two countries in the same age in order to understand relation between periodic characteristics and costume throughout history of costume.

  • PDF