• Title/Summary/Keyword: Case Study Strategy

Search Result 2,366, Processing Time 0.025 seconds

Analysis of the Ability to Infer the Effects of Variables and Variable-Controlling Strategy in Middle School Students who experienced 'Thinking Science' Activities ('생각하는 과학' 활동을 경험한 중학생들의 변인 통제 전략과 변인의 효과를 추론하는 능력에 대한 분석)

  • Lee, Sang-Kwon;Paek, Myeong-Hwa;Ree, Jong-Baik;Choi, Byung-Soon;Park, Jong-Yoon
    • Journal of The Korean Association For Science Education
    • /
    • v.31 no.4
    • /
    • pp.587-599
    • /
    • 2011
  • The purpose of this study was to analyze variable-controlling strategy (below vcs) and the ability to infer the effect of variables in Middle school students who experienced 'Thinking Science' activities in a CASE program. For this study, 71 9th grade students experienced in CASE program for 2 years were selected as the experimental group and 72 students were selected as the control group. All students were tested with Science Reasoning TaskVII. The five types of variable-controlling strategy were extracted from students' response. According to the result of this study, the students experienced in CASE program was more successful in the variable-controlling strategy of length, quality, and shape than the control group. The types of reasoning ability of the variable effect intuitively were categorized as possibility of reasoning, impossibility of reasoning, and impossibility of reversible thinking. It has shown that the reasoning ability of the experimental group was higher than that of the control group in the length and thickness variable effect. The results of this study implied that the variable controlling activities in CASE program could be effective for learning variable controlling, and eventually, for the development of reasoning ability of the variable controlling effect. In the ability to infer the effects of variables to get difficult Intuitively, both groups were similar to the rate of cognitive level reached to the formal operation in generalization, and the student of experimental group was 1.5 times faster than the control group.

A Study on Information Technology Infrastructure Development Strategy of Small and Midium Enterprises Case of Incheon Metropolitan Area (인천지역 중소기업 정보화 현황 및 발전방안)

  • Oh, Won-Sun;Kim, Jun-Woo;Yun, Ho-Seong
    • Journal of Digital Convergence
    • /
    • v.8 no.3
    • /
    • pp.169-180
    • /
    • 2010
  • The current status of information management and information strategy of an enterprise may determine the future capability of the firm, thus the competitiveness in the market. Especially, in case of SME(small and medium enterprise), the level of information management and strategy gives the company readiness in the ever changing business environment. In this study, we investigate the information infrastructure of SMEs operating in Incheon Metropolitan areas whether they can meet the challenge in terms of network, software, IT education, IT finance, etc. We came up some suggestions which might be good alternatives and choices for IT decision makers in local and central government.

  • PDF

A Case Study on Marketing Strategy of Parkland: Based on Business Innovation (파크랜드의 마케팅전략 사례연구: 경영혁신을 중심으로)

  • Jeon, Jung Ok;Cho, Bong Jin;Hong, Sung Tae
    • Asia Marketing Journal
    • /
    • v.7 no.3
    • /
    • pp.161-176
    • /
    • 2005
  • Ever since Parkland corporation went into domestic men's fashion market with his own brand 'Parkland' in 1988, the company accomplished enormous sales increase compared to competitors and attained steadfast positioning as a leading brand with competence. This case study deals with the parkland's systematic efforts mainly focused on integrated business innovation such as production, distribution, and management innovation, and shows Parkland's differentiated marketing strategy which leads to outstanding business performance. And, strategic implications to succeed in the long run are followed.

  • PDF

A Case Study of Planning Strategy for Customer Satisfaction in Advanced Markets (선진 시장에서의 소비자만족 전략 수립 방안에 관한 사례연구)

  • 권순창;박수진;윤원영
    • Journal of Korean Society for Quality Management
    • /
    • v.31 no.2
    • /
    • pp.143-164
    • /
    • 2003
  • In this paper, we use and apply statistical tools to planning marketing strategy in advanced markets. New comers with low brand awareness in advanced markets can not attain high profit easily and need more effective strategic approach. In this paper, an effective and practical procedure is proposed to plan marketing strategies to satisfy the customer and increase the market share in advanced markets. The procedure consists of 5 steps : market survey, determining target brand, evaluation of brand attributes, gap analysis to determine the goal, and correlation analysis for effective improvement method. A case study is studied in the European market for electric appliances, between a Korean company and other companies. Various statistical tools are used to analyze the phenomena and some important conclusions are derived for effective marketing.

A Case Study for Finding an Efficient M&S Meta Model through Sequential Response Surface Methodology (축차적 반응표면 분석을 통한 M&S 메타모형 구축에 관한 사례 연구)

  • Kim, Sang-Ik;Kim, Yong-Dai;Lim, Yong-Bin;Choi, Ki-Heon;Kim, Jeong-Eun
    • Journal of Korean Society for Quality Management
    • /
    • v.40 no.1
    • /
    • pp.49-59
    • /
    • 2012
  • In computer simulation models the output from the computer code is often deterministic, i.e., running the code twice with the same values for the input variables would give the same output. It is discussed why the response surface method with polynomial approximation for the true response function is a good approximation to the computer experiments model. A sequential strategy to find the proper reduced quadratic polynomial model is illustrated with a case study in the military war game computer simulation model.

Evaluating Efficiency of Korean Mass Discount Stores : A Case Study (국내 대형할인점의 효율성 분석에 관한 사례연구)

  • 김태웅;임영록;김영곤
    • Korean Management Science Review
    • /
    • v.16 no.2
    • /
    • pp.1-11
    • /
    • 1999
  • A well-designed location strategy is an integral and important part of corporate strategy for retail firms. The last five years witnessed major changes in retailing industry. A growing city population, rising income levels. and the emergence of suburb areas presented ratailers with new challenges. Mass discount merchandisers and supermarkets expanded rapidly, spreading from Seoul into smaller cities. The rapid increase of mass discount stores raised new concerns and gave rise to the need from a systematic approach to location analysis. In this paper, we present the mathematical background and characteristics of DEA(Data Envelopment Analysis) model, and give a short case study where we apply the DEA model to compute the relative efficiency of 11 Korean mass discount merchandisers. Interpretation of the result is also provided.

  • PDF

Reconceptualizing Online Free Spaces: A Case Study of the Sunflower Movement

  • Au, Anson
    • Journal of Contemporary Eastern Asia
    • /
    • v.15 no.2
    • /
    • pp.145-161
    • /
    • 2016
  • Using the Sunflower movement as a case study, this article seeks to articulate a theoretical framework to evaluate online "free spaces" as tools for political mobilization. To this end, this article conducts a thematic and content analysis of 151 posts on the official Facebook page of the Sunflower movement. Key results uncover four thematic functions among posts - expressive, informative, informative-support, and promotional - that overlap, in which the expressive theme prevails, and two thematic topics discussed by posts - damages by protesters and their ideology of freedom. I conclude that: (1) combining the logistic and thematic dimensions of posts enables a specific understanding of an online free space's political viability and anticipates the campaigns it will connect itself to; (2) the networked nature of the Sunflower movement page prompts the reconceptualization of (i) online free spaces as nodes through which various political campaigns and struggles are thematically connected by a political ideology; (ii) inactivity as a strategy where protest capital and followers accumulate to prepare and empower future mobilizations.

An Analysis on Design Strategies for Building Conversion - Case Study on the G-Office Building in Japan - (용도전환 시설의 계획 특성에 관한 연구 - 일본 동경 G-오피스 빌딩의 사례를 중심으로 -)

  • Lee, Seung-Mi;Kang, In-Ho
    • Proceedings of the Korean Institute of Interior Design Conference
    • /
    • 2008.05a
    • /
    • pp.290-294
    • /
    • 2008
  • Conversion of the building can be a core strategy to activate the urban regeneration. Especially in the decayed district, the conversion or retrofit of old building can be a core catalyst to stimulate the urban regeneration. Throughout the case study, a conversion from office to dwelling, there were figured out the design strategies to respond to spatial, functional requirements. The results are as follows ; 1) The main design strategy is to articulate the space by embedding the wall, mass in the rectangular space. 2) to respond to the small size of space, the flexible, movable wall system Is adopted. This gives the selectiveness to the use of space. 3) to secure the livability of interior space, the buffer zone, a terrace space, is fully utilized. This space acts as thermal buffer zone as well as a semi-interior space.

  • PDF

Case Study to Setup Web-Service Strategy of National Wind Atlas (해외사례 분석을 통한 국가바람지도 웹서비스 전략수립)

  • Kim, Hyun-Goo;Hwang, Hyo-Jung
    • New & Renewable Energy
    • /
    • v.5 no.4
    • /
    • pp.3-8
    • /
    • 2009
  • This global case study pursues diversification and intensification for an application system of the national wind atlas which has been developed to support national strategy building and promotion of wind energy dissemination. We chose nine counties' national wind atlas and compared their map area, extraction height, temporal and spatial resolutions, download services, etc. to derive a best practice for the Korea wind atlas application system. Therefore, the web service content is designed to offer high-resolution height information of which covers wind turbine rotor sweeping area and time-series dataset which can be downloaded for further analysis by users. It is anticipated that the system and web service would contribute greatly to wind energy policy making, business and research sectors.

  • PDF

Genesis Standing Alone as a Luxury Sedan Brandin the U.S. Market: Barriers against the Market Performance

  • Ryu, Hyerin;Jun, Sunkyu
    • Asia Marketing Journal
    • /
    • v.21 no.1
    • /
    • pp.23-44
    • /
    • 2019
  • A decade has passed since the first generation of Genesis was launched in the U.S. with the plaque of Hyundai-Genesis. Genesis Motors was separated from Hyundai Motor in 2015, and has struggled to have the Genesis stand alone in the competitive U.S. luxury sedan market. The present case study aims to find challenges facing the Genesis, which Hyundai has positioned as a luxury sedan competing against conventional luxury brands such as BMW, Mercedes-Benz, and Lexus; evaluate Genesis Motors' strategic response to meet these challenges; and explore an alternative positioning strategy. Specifically, the present case study addresses barriers against the Genesis' market performance, by focusing on the obstacles rooted in the consumer perception as well as the obstacles that stem from the change in the U.S. automobile industry and the nascent network of the Genesis dealership. Genesis Motors' current strategies are evaluated, and an alternative strategy is explored that is largely based on the American consumers' perceptions of the Genesis vis-a-vis conventional luxury brands and outperforming midsize brands.