• Title/Summary/Keyword: Camping

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A study on camping brand's BI formation and branding strategy - Focused on related word research based on big data for sensible approach & market research for cognitive approach (캠핑 브랜드의 브랜드 아이덴티티(BI) 구축 및 전략 - 감성·인지적 접근을 기반으로 한 빅 데이터 및 마켓조사를 중심으로 -)

  • Choi, Soo-Ah;Lee, Ae-Jin
    • Journal of Communication Design
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    • v.63
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    • pp.336-347
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    • 2018
  • Nowadays, in Korea, the number of campers is increased over 5 million. Many Korean camping brands have excellent qualities however, a lot of times weak brand identities to be globally known. The purpose of this study is to provide helpful sources to have strong brand identities, add more values based on related word research from big data and market research. The data is to be analysed by sensible & cognitive approaches. The keywords for the sensible research are 'camping, camp, camping brand, and camping design'. Then 17 representative oversea brands and 10 Korean brands were analysed for the market researches. From related word research from big data, we can find out the thinking process of potential consumers, how people communicates to exchange information, and what can be the sources to add brand values. Also from the market researches, we were able to find that successful brands have distinctive brand identities, stories, logos with representable colors and they continuous produce signature designs and own way of color matching.

Effect of Camping Participation on Resilience and Academic Stress among the Juvenile (청소년의 캠핑참가가 회복탄력성 및 학업스트레스에 미치는 영향)

  • Kim, Kyong-Sik;Kim, Yeon-Kyu;Park, Young-Man;Seo, Kang-Suk
    • The Journal of the Korea Contents Association
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    • v.14 no.12
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    • pp.1010-1020
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    • 2014
  • This study intended to compare and analyze the difference between resilience and academic stress of juveniles depending on having experience in participating in the camp, and furthermore, to analyze how the camping participation degree of juveniles affect resilience and academic stress. To do so, this study selected teenagers as a population among camping ground users located in Chungcheong and Kyunggi region in 2014, sampled out total 300 participants of 150 camping participants and 150 non-participants using purposive sampling method, then selected final 295 subjects for the final analysis. Validity and credibility of questionnaire were verified through factor analysis and reliability analysis. For data processing, the t-test and multiple regression analysis were used using SPSSWIN 18.00 program. Conclusions are as follows. First, the camp participant group of juveniles showed higher resilience than the non-participant group. Secondly, it was identified that among camping participation degree of juveniles, the resilience of positivity decreased when the length of stay was longer. Thirdly, the camp participant group of juveniles showed lower academic stress than the non-participant group, but did not who significant difference statistically. Fourthly, the school record stress and assignment stress decreased when the participation degree, the length of stay, among camping participation degree of juveniles was longer. Fifthly, it was identified that the better the resilience strengthened by participating in the camp, the academic stress decreased.

6 Cases of Atopic Dermatitis Female Adolescent Patients for Hospitalization Program (캠프 형식의 입원 치료를 받은 여중생 아토피피부염 환자 6례)

  • Oh, Jin-Ah;Shin, Mi-Ran
    • Journal of Sasang Constitutional Medicine
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    • v.27 no.4
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    • pp.404-418
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    • 2015
  • Objectives This study investigated the effect of camping style Hospitalization program for atopic dermatitis female adolescent patients. 6 patients, 12-14 year old female adolescent, admitted for camping style hospitalization program.Methods 6 patients were admitted for camping style hospitalization program (2014.08.13~2014.08.16). The program included acupuncture, herbal medicine, examination, education, psychotherapy, dressing, exercise. The patients were analyzed by Severity Scoring Atopic Dermatitis(SCORAD) index and measured skin pH value(pH). Also, patients evaluated themselves by writing an atopic dermatitis diary which consists of diet, emotion, severity of pruritus, and sleep loss, and checked questionnaires which consist of atopic dermatitis, self treatment methods and degree of satisfaction of each program.Results Most of subjective symptoms which patients complained were improved and also SCORAD index total scores were decreased by sasang constitutional medication.Conclusions We expect that the camping style hospitalization program based on sasang constitutional medicine could be helpful for female adolescent patient of atopic dermatitis.

The Evaluation of Measuring about Natural Background Radiation according with Camping Place (캠핑장소에 따른 자연방사선량 관한 측정 평가)

  • Jung, Hongmoon;Won, Doyeon;Jung, Jaeeun
    • Journal of the Korean Society of Radiology
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    • v.9 no.2
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    • pp.117-120
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    • 2015
  • The number of campers has been consistently growing thanks to the introduction of a five-day work week and the time increase for a leisure. Thus, many types of facilities for camping are constructed. For instance, there are gravel camp site, which is called crushed stone, and normal soil camp site in case of private camp sites. The amount of natural background radiation, measured from site to site, was analyzed. The value of soil camp site was lower than that of crushed stone camp site. And the amount of natural background radiation from normal camp site was also lower than that from the artificial shade made by tarp. Consequently, it is noted that normal soil camp site with the plenty of woods should be chosen for camping place in order to avoid natural background radiation.

An analysis of the Liquefied Petroleum Gas Usage and Risk Factor in the Camp Site (야영장 내 액화석유가스 사용실태 및 위험요소 분석)

  • Lee, Duk-Gwon;Lee, Seung-Kuk;Lee, Yeon-Jae;Kim, Hie-Sik
    • Journal of the Korean Institute of Gas
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    • v.20 no.6
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    • pp.89-94
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    • 2016
  • The number of camping population and sites are rapidly increasing with to the expansion of camping culture and the advancement of leisure culture. It is necessary to develop an effective strategy of safety management, as a lot of accidents occur due to the increase of population and sites for camping. Particular attention needs to be paid for accident prevention in the increasing accidents of explosion awing to the overheating of bytane gas, and carbon monoxide poisoning due to the use of non-ventilated areas. In this study, the direction of safety management strategy is analyzed by a survey and analysis of risk factors in campsite about gas facilities and gas appliances in camp site. Accordingly, some directions are suggested. Conclusively, it is expected that the results of this study could help to improve efficiency management for camping.

A Study on the Management of Auto-camping in National Parks through Survey of Visitors to Auto-campground (오토캠핑장 이용실태 분석을 통한 국립공원 내 오토캠핑 관리 방안)

  • Cho, Woo;Sung, Chan Yong
    • Korean Journal of Environment and Ecology
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    • v.30 no.3
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    • pp.406-414
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    • 2016
  • This study examined the factors by which people choose auto-camping as their primary leisure activity after conducting a questionnaire survey of the visitors to the Chiaksan national park Guryong auto-campground. The majority of the visitors were employed (60%) in their 30s and 40s (85%) with relatively high education (88% of which had bachelor's degree or higher) and income levels (87% of which had family income greater than KRW30 million). Most visitors were family group visitors (82%), and for many visitors, auto-camping appeared to be their primary leisure activity as 24% of the respondents said that they visited auto-campground more than 10 times a year. Only 18% of the visitors had auto-camped for longer than 5 years, indicating that auto-camping is a relatively new leisure activity that has become popular in recent times. Factor analysis with 19 items that measured the degree of agreement on the relative advantages of auto-camping extracted four latent factors that affected the selection of auto-camping as a leisure activity: factor 1 (refreshment through contact with nature), factor 2 (novelty and a sense of accomplishment), factor 3 (convenience), and factor 4 (entertainment). Results of regression analysis that examined the effects of the four extracted factors on the visitors' level of satisfaction on auto-camping (measured by the number of visits to auto-campgrounds per year) indicated that 'refreshment through contact with nature' was the most critical factor when deciding to select auto-camping as their leisure activity. 'Novelty and a sense of accomplishment' and 'convenience' were also statistically significant -but to a lesser degree, whereas 'entertainment' did not statistically significantly affect the visitors' decision. These results suggest that, for designing and managing auto-campgrounds, it is more important to preserve the surrounding nature than to provide more facilities for campers' convenience and entertainment.

Study on Development of LED Camping Light Design Based on IOT and Emotional Lighting Contents (IOT 및 감성조명 콘텐츠 기반의 LED 캠핑등 디자인 개발에 관한 연구)

  • Kim, Hee-Jun
    • The Journal of the Korea Contents Association
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    • v.18 no.12
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    • pp.332-342
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    • 2018
  • This study is aimed at suggesting information about technical choices for designing LED camping lights based on emotional lighting contents of integrated IOT and design areas which take a central role in creation and knowledge based industries and the procedure for materializing them. 'i-Light,' a portable LED camping light, is 'connected lighting' connecting men, space and emotion and a smart camping light based on IOT and emotional lighting contents. 'i-Light' has two functions. One is about lighting for adjusting color and color temperature naturally and the other is about safety for detecting harmful gases. 'i-Light' also has various emotional functions for experiencing interaction and taste of light. For the purpose, portable LED camping lights were designed, first of all, and then a highly color rendering/full-color lighting module, a smart sensor module and an IOT device platform were developed. In addition, efforts were made to establish detailed data about emotional lighting contents and to develop a Web application based on them. Finally, prototypes of portable LED camping lights were made to get a test bench and usability evaluation from related organizations. According to the results, all of 12 developed emotional lighting contents and three IOT safety sensors were suitable and prototypes were satisfactory. This paper will suggest a direction about actual technical choices for development of contents and products integrating artificial intelligence and big data and about the procedure for materializing them.

Design Development Strategy through to IP Design Maps for Camping Car (IP 디자인 맵을 활용한 캠핑카의 외관디자인에 대한 개발전략 연구)

  • Yoon, Myung-Han
    • The Journal of the Korea Contents Association
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    • v.15 no.7
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    • pp.106-116
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    • 2015
  • Recently, growing up in social and economic development, the lifestyle of Koreans brought many changes in the form of leisure activity and influenced a lot in leisure. In particular, the establishment of the five-day work week increased the leisure time and became popular with family activities. Accordingly, the base of the leisure population expanding, people have an interest in the new way of leisure and the desire is increasing. Camping culture that increasingly take place in the tent camping now is changing into a cultural center to enjoy the camping SUV vehicle. The desire of consumers for the design of the unique exterior and interior caravan increasingly appearing as a major requirement. In this study, we propose a caravan design development strategies to meet the needs of such customers. First analyzes the hypothesis set and to identify the Overview of the caravan, and optimization of use and the problem of the user. Proceed with the design map analysis through classification of the caravan design registered in the KIPO, and proceed to the market research and patented technology to identify and to proceed with the caravan design development strategies for the various products.

Types and Characteristics Of 'Good Camping' by Q Methodology ('좋은 캠핑'의 유형 및 특성에 대한 Q 방법론 분석)

  • Jun, In-Hwan;Lee, Jong-Kil;Lee, Moon-Sook
    • Journal of the Korea Convergence Society
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    • v.10 no.12
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    • pp.399-410
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    • 2019
  • The purpose of this study was to find out the types and characteristics of 'good camping' on the base of camping participant's recognition with Q-methodology. The subjects were selected 15 Q population and did 1:1 interview on them. With those statements, this study was selected 45 P samples and performs Q sort with them. The Q sort result was analyzed by using QUANL program. The results of this study, First, the characteristics of company·break type can be defined with comfort break in nature and the companion except family. Second, family activity type can be defined with the various activities with family. Third, nature·activity can be defined with free hobby activities in nature.

The Effects of Using Common Oversized Cookware for Portable Butane Gas Range (상용 과대 불판 사용이 이동식 부탄 연소기에 미치는 영향)

  • Kim, Sooik;Keum, Kuk Bin;Yu, Byeonghun;Lee, Seungro;Kim, Young-gu;Lee, Chang Eon
    • 한국연소학회:학술대회논문집
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    • 2014.11a
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    • pp.107-109
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    • 2014
  • Through the economic development, people enjoying the camping and demand of camping goods are increasing since they have free time. So they use portable butane gas range outdoor. In addition to that, many restaurants that offer hotpot or meat in Korea use portable butane gas ranges for their convenience. But 19% of gas accidents are using portable butane gas range, 13.7% of them are using oversized cookware. Despite the high accident rate, there is no safety standards about portable butane gas range using oversized cookware. Therefore we conducted to measure temperature and pressure of portable butane gas ranges for reforming safety standards. As a result. we confirmed relation between bottom temperature of the portable butane gas barrel and pressure of the butane gas. Also we confirmed that portable butane gas ranges operate safely when bottom temperature of the portable butane gas barrel is bellow $50^{\circ}C$.

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