• 제목/요약/키워드: Buyers

검색결과 602건 처리시간 0.025초

비대칭적 관계구조 하에서 C-Commerce 활용수준의 결정요인 (Determinants of C-Commerce Utilization in Asymmetric Relationship between Buyers and Suppliers)

  • 최영진;장시영
    • 경영과학
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    • 제21권2호
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    • pp.215-234
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    • 2004
  • With enormous changes in market condition, firms try to collaborate with their transaction partners. Recently, the diffusion of the Internet has made it possible for firms to directly collaborate with their partners. Accordingly, the importance of the Collaborative Commerce( C-Commerce) based on the Internet and IT has been emphasized. The literature in relational marketing and strategic alliance, however, has focused on the relational characteristics among firms. Therefore, the fundamental objective of this study is to investigate whether C-Commerce can enhance the positive relationships among firms. Based on theoretical and empirical research, some meaningful discussions can be made. First. the asymmetric commitment between buyers and suppliers decreases the C-Commerce utilization. Second, when specific investment is made to facilitate transactions, firms try to trade efficiently and depend on partners in a long-term period.

다수 고객 통합전략을 활용하는 생산 및 물류계획 수립 (A Production-and-Scheduling for One-Vendor Multi-Buyer Model under the Consolidation Policy)

  • 노경완;성창섭;이익선
    • 경영과학
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    • 제31권3호
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    • pp.13-26
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    • 2014
  • This paper considers an integrated one-vendor multi-buyer production-inventory model where the vendor manufactures multiple products in lot at their associated finite production rates. In the model, it is allowed for each product to be shipped in lot to the buyers even before the whole product production is not completed yet. Each product lot is dispatched to the associated buyer in a number of shipments. The buyers consume their products at fixed rates. The objective is to the production and shipment schedules in the integrated system, which minimizes the total cost per unit time. The total cost consists of production setup cost, inventory holding cost and shipment cost. For the model, an iterative optimal solution procedure with shipment consolidation policy incorporated. It is then tested through numerical experiments to show how efficient and effective the shipment consolidation policy is.

사용중 중소형선 잔존가치 평가에 관한 연구 (A Study on Evaluation of The Remain Value of The Middle & Small Ship)

  • 정진욱;강병윤;김수영
    • 한국해양공학회:학술대회논문집
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    • 한국해양공학회 2001년도 춘계학술대회 논문집
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    • pp.43-48
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    • 2001
  • Price of Used Vessel is Key-point of Ship trading but it is very troublesome part. Because it is different from the Seller and the Buyer's caculated price, It is appropriated by The Sellers and The Buyers' mutual agreement. In case of the Buyers. it is difficult in calculating price of used ship without entrusting the ship broker, beca- use evaluation method of secondhanded vessel has not formulated and the ship broker has experientially computed Remain Value of used vessel. For this work, structure of ship trading market, trading flow, the factor of price composition and Affecting factor of price is reviewed, and it examined relationship with price. On these base, a computer software integrated database system and object-oriented technique is developed. The developed system is expected helpful to evaluation of remain value of the used vessel.

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백화점 CRM이 고객만족과 고객충성에 미치는 영향 -대전지역 의류제품 고객을 중심으로- (The Effect of Department Store CRM on Customer Satisfaction and Loyalty -Focused on clothing product customers in Deajeon area-)

  • 박선희;박혜선
    • 한국의류학회지
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    • 제28권8호
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    • pp.1186-1195
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    • 2004
  • The purposes of this study were to investigate the factors of CRM activity and the difference in CRM activities of department stores and to analyze the effect of CRM activities on customer satisfaction and loyalty. Investigators interviewed the buyers of three department stores in Daejeon area and surveyed 468 people aged over 20 who did shopping those stores. The data were analyzed with factorial analysis, multiple regression analysis, path analysis, ANOVA, Scheffe Test, etc., using the SPSS 10.0. The results of this study were: 1) Six factors were identified: 'benefit & information', 'service', 'customer invitation', 'customer contact', 'special management', and 'purchase-related help'; 2) CRM activities of three department stores were different, and department store buyers and customers were different in perception on CRM activities; and 3) Customer satisfaction was affected by the CRM factors like 'service', 'customer invitation', 'purchase-related help', 'benefit & information', and 'customer contact' Customer loyalty were affected directly by customer satisfaction, 'benefit & information' and 'service', and indirectly by 'customer invitation', 'purchase-related help', 'customer contact' through customer satisfaction.

공급사슬과 성과에 대한 협업의 매개효과에 관한 연구: 이동통신산업의 구매사-공급사를 중심으로 (The Mediation Effect of Collaboration on Supply Chain Performance: Mobile Networks Industry in Korea)

  • 김철수;서창수
    • Asia pacific journal of information systems
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    • 제16권3호
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    • pp.1-27
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    • 2006
  • In supply chains, collaboration between buyer and supplier can improve firms' ability of supply chains to their objectives and competitive advantages. A key factor in collaboration in supply chain is to identify buyer relationships and supply relationships as antecedents of the factor collaboration. We analyzed data collected from buyers and suppliers sampled from a mobile networks industry in Korea and found that the level of collaboration comes from strong relationships between two parties and the collaboration enhances the supply chain performances. However, buyer relationships and supplier relationships have indirect impacts on trading partners' performance through collaboration whereas both have direct impacts on one's performance. Therefore to enhance supply chain performances, supplier's operational efficiency and buyer satisfaction, firms of buyers and suppliers should consider pursuing practical and substantial collaboration along with buyer-supplier relationships.

공급사슬관계에서 주도권이 정보품질과 성과에 미치는 영향 (Influence of Bargaining Power on the Information Quality and Performance in the SCM relationship)

  • 최유정;최훈
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2016년도 추계학술대회
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    • pp.189-190
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    • 2016
  • 본 연구에서는 공급사슬관계에 있는 업체들간에 발생하는 협상력과 영향력, 즉 기업의 주도권이 파트너 기업에게 제공하는 정보의 품질과 공급사슬관리의 대표적인 성과로 제시되는 유연성과 민첩성에 어떠한 영향을 미치는지에 대해 살펴보았다. 특히 공급업체와 고객기업과의 입장에 따른 차이도 고려하였다. 모형 검증을 위해 SCM을 도입한 140개의 기업으로부터 유효한 설문이 회수되었으며, 분석을 위해서는 SPSS와 SmartPLS를 이용하였다. 분석 결과 고객기업이 주도권을 가졌을 때, 정보품질 및 공급사슬 성과에 큰 영향을 미치는 것으로 나타났다.

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Consumer Behaviour Towards Purchasing Feng Shui Goods: An Empirical Study from Vietnam

  • NGHIEM-PHU, Binh
    • The Journal of Asian Finance, Economics and Business
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    • 제9권1호
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    • pp.83-92
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    • 2022
  • Religions and beliefs can affect the shopping behaviors of its followers and practitioners. However, the knowledge about the factors that motivate, facilitate and even constrain customers' purchase of spiritual goods, such as feng shui items, is limited. Therefore, in this study, I examined the reasons, facilitators, and constraints of purchasing spiritual goods from the buyers' perspective. Two research questions directed the examination process, including (1) why users buy spiritual goods? And (2) what factors may facilitate or constrain the purchase and use of spiritual goods? Using Vietnam's feng shui market as the context, I applied the autoethnographic and ethnographic methods to collect and analyze the data. I found that the two main reasons to purchase the feng shui items were the products' meaning and beauty. In addition, I observed three groups of factors that could facilitate or constrain the purchase and use of feng shui items, including information about the products and their sellers, disposable income and life stage of the buyers, and price and authenticity of the products. Finally, based on these findings, I discussed the practical implications for managing the spiritual goods market in Vietnam.

기업간 전자상거래시장의 시장 메커니즘 진화에 관한 탐색적 연구 -Electronic Market 가설을 중심으로- (The Evolution of Market Mechanism in B2B Electronic Commerce: An Exploratory Study)

  • 김효근;홍진영;정성휘
    • 한국전자거래학회지
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    • 제6권3호
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    • pp.41-61
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    • 2001
  • Many markets are forecast to see significant changes due to the growth of electronic commerce made possible by the internet. The way of doing business with internet affects the market mechanism. It is now over 10 years since Malone et al(1987) set out their hypothesis on electronic markets, and electronic hierarchies. An electronic market is an interorganizational information system through which multiple buyers and sellers interact to accomplish one or more of the following market-making activities. And they predicted that markets evolve toward electronic markets, by reducing search cost, which may result in significantly. higher price competition among sellers and therefore lower prices for buyers. And the degree of two factors; asset specificity and uncertainty, affect the market mechanism. Products with low asset specificity and low uncertainty are compatible with a market relationship while the greater the asset specificity and uncertainty, the more likely it is to favour a hierarchical structure. Based on the these researches, we observed and analyzed a case study of market mechanism in Internet business. We found the fact that even though Internet could make the business environment in which lots of buyers and suppliers participate, electronic market will evolve market mechanism. 1 analyzed two factors, which affected market evolution. First, When Asset specificity is low in electronic commerce, market structure should be preferred to hierarchical structure. Second, When transaction uncertainty is low in electronic commerce, market structure should be preferred In hierarchical structure. This research covers conceptual and empirical aspects on electronic market structure. Future research should be variously done about the influential factors of electronic market mechanism.

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주택저당증권(MBS)의 발행구조에 관한 연구 : 다양한 MBS 구조설계를 중심으로 (A Study on the Values of MBS of Various Security Designs)

  • 유진
    • 재무관리연구
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    • 제23권1호
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    • pp.165-191
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    • 2006
  • 본 연구에서는 자동이체증권과 세 가지 CMO(collateralized mortgage obligations)를 대상으로 MBS(mortgage-backed securities) 발행구조와 가치를 이론적인 모형으로 고찰하였다. 모기지의 조기상환 위험 중 단축 위험과 연장 위험을 모두 모형에 반영하고, 다양한 유형의 CMO를 포함하기 위하여 TAC(targeted amortization class)과 같은 중순위 트랜치를 포함하였다. 연구 결과 평이한 발행 구조의 자동이체증권의 효용이 가장 작고, PAC-TAC-Support 트랜치로 구성된 CMO의 효용이 가장 크며, 모든 유형의 CMO에 있어 투자자 효용을 최대화하는 최적의 구조설계가 내부해(interior solution)로 존재함을 발견하였다. 이처럼 MBS의 기초자산인 모기지풀에 내재된 위험의 크기가 고정되어 있어도 MBS의 다양한 트랜치에 이러한 위험을 집중 및 제거하여 효율적으로 재분배할 때 위험회피적 투자자에게 새로운 효용이 창출될 수 있다. 또한 본 연구 결과는 단순한 혹은 극단적인 선순위-후순위채 구조보다 다양하고 절충적인 선순위-중순위-후순위채 구조가 선호되며, MBS를 효과적으로 발행하기 위해서는 투자자 효용에 대한 체계적 연구가 필요함을 시사한다.

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