• Title/Summary/Keyword: Business Strategies

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Assessment of Public Engagement Approach in Various Project Stages: The Case Study of Central Market, Hong Kong

  • Wong, Crystal;Chan, Icy;Lam, Lily;Zayed, Tarek;Sun, Yi
    • International conference on construction engineering and project management
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    • 2020.12a
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    • pp.267-277
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    • 2020
  • The present research evaluates the public engagement approach in various project stages. Hong Kong had long been criticized as top-down and executive-led jurisdiction by overlooking the importance of cultural heritage and public concerns on public projects. It was suggested to the government to engage public and provide sufficient public consultation. Thereby, the government announced a series of revitalization and conversion measures in Policy Address in 2008. To carry out the measures, there were voices, because of diverse and sometimes conflicting interests, over the effect of revitalization project. On the other hand, studies reveal that there are benefits of revitalization and enhancement of public engagement approach. In pursuit of the subject, the present research aims at studying the Central Market as a case study pilot project. In October 2009, the Policy Address announced that the Central Market be revitalized. Tasked to implement the project, Urban Renewal Authority (URA) continued to adopt the people-oriented approach as the guiding principle in its core business and in heritage preservation and revitalization so as to create a sustainable development. Between government and the public, URA acts as a bridge for communication. As between URA and the public, URA conducted public consultation, set up an ad-hoc committee in January 2016 to be in charge of the project and will continuously inform the government and public with the updates and project progress. The main objectives of the present research are to assess the advantages and challenges in different stages of public engagement approach, to evaluate the engagement system, to give a comprehensive view for participation of stakeholders, and to find out effective strategies to enhance civil engagement. Research was achieved through interviews to key persons in the project, questionnaire that was distributed to community and experts in the field. Case Study of the Central Market was studied and investigated using different sources, such as newspapers, journals, etc, to evaluate the degree of public engagement in the project. Both detailed qualitative methodological approaches of interview, questionnaire, and case study, act as a synergy to demonstrate the research objectives and provide the comprehensive perceptions on the revitalization project. The results show that public participants in revitalized project have generated considerable value enhancements to social-cultural, environmental, political and economic aspect. This study provides valuable insights that the public participation can make positive contribution to sustainability in the city. The findings indicate that no any single system is flawless therefore seeking both public opinions and professional advices are also important as a comprehensive approach to achieve higher sustainability of the building.

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The Effect of Screen Golf Course Service Quality on Revisit (스크린골프장 서비스품질이 재이용에 미치는 영향)

  • Kuk-Gwen Lee;Seon-Gyeong, Park
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.343-348
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    • 2023
  • This study attempted to verify and examine the effect of screen golf course service quality on reuse. A total of 300 copies were distributed, and a total of 247 copies were used for analysis, excluding 53 questionnaires with poor responses or many missing questions. Based on these results, the following implications were derived. First, screen golf course users were mainly used by friends, acquaintances, and social groups, and information was obtained through human and Internet, and empathy and reliability among service quality affected the reuse of screen golf courses. When users experience high-quality services, they have high satisfaction and high service quality, and they can increase the probability of forming loyalty and recommending and promoting them to people around them. However, experiencing poor quality services can disappoint customers and leave negative comments on people around them, which reduces the likelihood of reuse. Therefore, in order to increase the reuse of golf courses, quality management, customer opinions and feedback must be accepted, and problems must be dealt with quickly to improve the quality of services and provide services that satisfy customers. Second, although the types, responsiveness, and certainty of sub-factors of screen golf course service quality were not significant in this study, management strategies should be used to increase survival in the highly competitive screen golf industry and reuse them by providing differentiated services.

A Study on the Research Trends in the Fourth Industrial Revolution in Korea Using Topic Modeling (토픽모델링을 활용한 4차 산업혁명 분야의 국내 연구 동향 분석)

  • Gi Young Kim;Dong-Jo Noh
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.34 no.4
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    • pp.207-234
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    • 2023
  • Since the advent of the Fourth Industrial Revolution, related studies have been conducted in various fields including industrial fields. In this study, to analyze domestic research trends on the Fourth Industrial Revolution, a keyword analysis and topic modeling analysis based on the LDA algorithm were conducted on 2,115 papers included in the KCI from January 2016 to August 2023. As a result of this study, first, the journals in which more than 30 academic papers related to the Fourth Industrial Revolution were published were digital convergence research, humanities society 21, e-business research, and learner-centered subject education research. Second, as a result of the topic modeling analysis, seven topics were selected: "human and artificial intelligence," "data and personal information management," "curriculum change and innovation," "corporate change and innovation," "education change and jobs," "culture and arts and content," and "information and corporate policies and responses." Third, common research topics related to the Fourth Industrial Revolution are "change in the curriculum," "human and artificial intelligence," and "culture arts and content," and common keywords include "company," "information," "protection," "smart," and "system." Fourth, in the first half of the research period (2016-2019), topics in the field of education appeared at the top, but in the second half (2020-2023), topics related to corporate, smart, digital, and service innovation appeared at the top. Fifth, research topics tended to become more specific or subdivided in the second half of the study. This trend is interpreted as a result of socioeconomic changes that occur as core technologies in the fourth industrial revolution are applied and utilized in various industrial fields after the corona pandemic. The results of this study are expected to provide useful information for identifying research trends in the field of the Fourth Industrial Revolution, establishing strategies, and subsequent research.

Effects of Perceived Control on Usage Intention toward Digital Finance Service: Moderating Role of Privacy Concern (사용자의 지각된 통제력이 디지털 금융서비스 이용의도에 미치는 영향: 프라이버시 염려 조절효과를 중심으로)

  • Jun Mo Kang;Cheol Park
    • Information Systems Review
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    • v.25 no.4
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    • pp.161-181
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    • 2023
  • As the post-COVID-19 consumer life environment is rapidly becoming non-face-to-face, changing non-face-to-face financial life services are having a significant impact on consumers' daily lives. People who do not have access to digital devices and services that have become essential goods are at risk of being left behind in the "digital blind spot," where they are marginalized not only in their daily lives but also in society and the economy as a whole (Kim Min-Jeung A, Kim Min-Jung B, Park Joo-Yung, 2022). In this study, we examined the effects of perceived control factors, Cognitive control, behavioral control, and decisional control, on intention to use digital finance. For this study, we surveyed 133 customers who are aware of and intend to use digital finance. The results show that cognitive control, behavioral control, and decisional control have significant effects on intention to use digital finance. In this relationship, the moderating effect of privacy concerns differs from the effect of decision control on intention to use digital finance. These findings suggest that digital financial services firms should consider whether to reduce or increase customer control. Based on these findings, we discuss marketing strategies and implications for digital financial services companies.

Perception Survey for Demonstration Service using Drones (드론을 활용한 실증 서비스에 대한 인식 조사)

  • Jina Ok;Soonduck Yoo;Hyojin Jung
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.24 no.1
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    • pp.125-132
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    • 2024
  • The purpose of this study is to discover a drone utilization model tailored to local characteristics, propose directions for building a drone demonstration city based on demand surveys for drone activation, and suggest ways to utilize and support a drone application system. First, according to the survey results, there was a high understanding of and necessity for drone demonstration projects, particularly in addressing urban issues, which were deemed to have a significant impact. Second, based on the analysis of priorities and short- and long-term approaches, disaster-related tasks were evaluated as a priority, requiring an approach through medium- to long-term strategies. Third, it was noted that budgetary considerations emerged as the most critical issue during project implementation. Practitioners and experts expressed willingness to actively introduce drone-based technologies into their work when budget and technology were ready. Budgetary constraints were identified as the most significant obstacle to proper implementation, emphasizing the need for resolution. Fourth, the necessity of demand surveys during project development was identified in certain areas. Demand surveys were deemed essential for drone-based demonstration city construction, and a survey indicated that public leadership in this regard was also necessary. Fifth, concerning approaches in specific areas, the field of safety and disaster management was highlighted as the most crucial for application.

A Study on the Effect of China House Prices on Bank Loan and Management Stability (중국 부동산 가격이 은행대출 및 경영안정성에 미치는 영향)

  • Bae Soo Hyun
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.153-158
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    • 2024
  • Recently, concerns about the spread of credit risk in China's real estate market are gradually increasing. Therefore, it is very meaningful to diagnose the management stability of Chinese commercial banks. This study analyzes the impact of housing prices on the loan proportion and management stability of Chinese commercial banks. In addition, we classify Chinese commercial banks according to size and verify whether there are differences in loan proportion and management stability. If there is a difference by scale, the effect of interaction with housing price changes is also verified. The analysis results are summarized as follows. First, it was found that as the housing price growth rate increases, the proportion of loans from Chinese commercial banks increases. Second, as the rate of increase in housing prices and the proportion of total loans increases, management stability appears to decrease. Third, larger banks were found to have a higher proportion of loans, and smaller banks were found to have greater management stability. The results of this analysis show that Chinese commercial banks' aggressive expansion of their loan proportion is lowering their management stability. Therefore, it is necessary to adjust the loan ratio to the appropriate size level and secure stability with differentiated strategies according to the loan ratio

Study on the 'innovation' in higher education under the national university innovation support project (대학혁신지원사업에서 '혁신'은 어디에 있는가? :부·울·경 지역 대학혁신전략을 중심으로)

  • Wongyeum Cho;Yeongyo Cho
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.3
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    • pp.519-531
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    • 2024
  • The purpose of this study is to analyze the aspects and characteristics of educational innovation planned and implemented at the university site targeting universities in Busan, Ulsan, and Gyeongnam, and to explore their limitations and tasks. For this purpose, we analyzed the contents of innovation strategy programs among the plans of 17 universities in the national innovation support projects in Busan, Ulsan, and Gyeongnam area. First, the university innovation strategy was divided into input, process, infrastructure, and other factors, and among them, the process factor was divided into education, research, and industry-university cooperation to examine the aspects and characteristics of innovation. As a result of the study, the aspects of university innovation at universities in Busan, Ulsan, and Gyeongnam were analyzed in the areas of education, research, and industry-academia cooperation. Characteristics of innovation were emphasis on convergence education, competency development, smart system foundation, introduction of innovative teaching and learning techniques, consumer-centeredness, and regional linkage. The limitations and tasks of university innovation revealed through the research are as follows. First, a specialized university innovation business structure should be prepared in consideration of the context of local universities. Second, established strategies with high innovativeness must be implemented and sustained, and consensus among members is required for this. Third, the innovation of universities should not mean the centralization of academics, and the role and efforts of universities as a research institutions should be improved. Fourth, it should not be overlooked that more important than the visible innovation strategy of university innovation is the education innovation that occurs directly to students as a result of the education effect.

Probability Map of Migratory Bird Habitat for Rational Management of Conservation Areas - Focusing on Busan Eco Delta City (EDC) - (보존지역의 합리적 관리를 위한 철새 서식 확률지도 구축 - 부산 Eco Delta City (EDC)를 중심으로 -)

  • Kim, Geun Han;Kong, Seok Jun;Kim, Hee Nyun;Koo, Kyung Ah
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.26 no.6
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    • pp.67-84
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    • 2023
  • In some areas of the Republic of Korea, the designation and management of conservation areas do not adequately reflect regional characteristics and often impose behavioral regulations without considering the local context. One prominent example is the Busan EDC area. As a result, conflicts may arise, including large-scale civil complaints, regarding the conservation and utilization of these areas. Therefore, for the efficient designation and management of protected areas, it is necessary to consider various ecosystem factors, changes in land use, and regional characteristics. In this study, we specifically focused on the Busan EDC area and applied machine learning techniques to analyze the habitat of regional species. Additionally, we employed Explainable Artificial Intelligence techniques to interpret the results of our analysis. To analyze the regional characteristics of the waterfront area in the Busan EDC district and the habitat of migratory birds, we used bird observations as dependent variables, distinguishing between presence and absence. The independent variables were constructed using land cover, elevation, slope, bridges, and river depth data. We utilized the XGBoost (eXtreme Gradient Boosting) model, known for its excellent performance in various fields, to predict the habitat probabilities of 11 bird species. Furthermore, we employed the SHapley Additive exPlanations technique, one of the representative methodologies of XAI, to analyze the relative importance and impact of the variables used in the model. The analysis results showed that in the EDC business district, as one moves closer to the river from the waterfront, the likelihood of bird habitat increases based on the overlapping habitat probabilities of the analyzed bird species. By synthesizing the major variables influencing the habitat of each species, key variables such as rivers, rice fields, fields, pastures, inland wetlands, tidal flats, orchards, cultivated lands, cliffs & rocks, elevation, lakes, and deciduous forests were identified as areas that can serve as habitats, shelters, resting places, and feeding grounds for birds. On the other hand, artificial structures such as bridges, railways, and other public facilities were found to have a negative impact on bird habitat. The development of a management plan for conservation areas based on the objective analysis presented in this study is expected to be extensively utilized in the future. It will provide diverse evidential materials for establishing effective conservation area management strategies.

A Study on the Financial Performance for Nonprofit Performing Arts Organizations: Focusing on American Symphony Orchestras (비영리 공연조직의 재정성과에 관한 연구 - 미국오케스트라를 중심으로 -)

  • Park, Sunmi;Choi, Young-Jun
    • Korean Association of Arts Management
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    • no.50
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    • pp.33-63
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    • 2019
  • This study examines financial performance of nonprofit performing arts organizations to provide concrete suggestions and improve their financial performance so that they can build strategies to continue organizational activities. This study investigates empirical data of IRS 990 tax form of top 73 US orchestras and analyzed GLS pannel. Dependent variables are measured as contributions and ticket sales, and independent variables are measured as economic environment, cultural capital, orchestra characters, government grants, and social capital. Based on the finding from the research, determination of contribution outcomes is positively affected by state employment and orchestra's internal characteristics including age, size and conductor's US nationality, government grants, and volunteer. Ticket sales are affected by employment, education level, orchestra's resources, government grants, and volunteer. However, a size of cultural market negatively influences on financial outcomes and cultural capital doesn't influence on results. Interesting finding is a relationship between volunteers and organizations is vital of their fiscal achievement. This is significant in empirical analysis on nonprofit performing arts organizations from an economic view point, and will contribute on organizations to improve their strategic plan to sustain a business.

The Influencing Factors and Moderating Factors on Intention to Continuously Use Car-Hailing Mobility Service (차량호출 모빌리티 서비스 지속이용의도의 영향요인 및 조절요인 연구)

  • Ae Ri Lee
    • Information Systems Review
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    • v.23 no.4
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    • pp.103-125
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    • 2021
  • Mobility services are rapidly developing along with information and communication technology (ICT) innovation. Recently, the on-demand mobility platform market is growing, and an environment is provided in which users can call services more conveniently and check the connection status in real time using smartphones. This study investigates the current status of users' perceptions and experiences of car-hailing mobility services such as KAKAO Taxi and UT Taxi, and it analyzes the factors affecting the intention to continuously use the car-hailing service, focusing on environmental and instrumental benefits and trust in driver and platform. In particular, this study examines whether the significance of the relationship between influencing factors and continuous use intention could vary depending on the degree of innovativeness and ICT utilization. The results of this study showed that perceived benefits (environmental benefits and convenience and economic instrumental benefits) and trust in driver had significant effects on increasing trust in platform. It was analyzed that the higher the trust in platform, the higher the intention to continuously use the car-hailing service. Furthermore, the influence of perceived environmental benefits and economic benefits on the trust in platform was different depending on the degree of individual innovativeness, and the influence of convenience and economic benefits on the trust in platform varied depending on the degree of ICT utilization. Referring to the results of this study, mobility service providers can better understand the current status of users' perceptions and trust for car-hailing services, and implement service promotion strategies suitable for individual characteristics.