• The Journal of Industrial Distribution & Business
• /
• v.11 no.7
• /
• pp.51-60
• /
• 2020

Purpose: Recently, Korean cosmetics distribution market has been reorganized with the H&B store. In the domestic cosmetics distribution market, existing brand road shops are decreasing, and multi-shops are leading the H & B stores, which have greatly improved their experience and content. In these environmental changes, the offline distribution channels are turning into the multi-editing shops that have introduced products of various brands and greatly enhanced experiences and contents. Nevertheless, most studies of factors and measurement items for measuring customer experience in the H&B store use Schmitt (1999)'s Strategic Experience Modules (SEMs). Therefore, the purpose of this study is to propose a measure that is practicable through consideration of the in-store customer experience components of the H&B store. Research design, data and methodology: Based on Schmitt's Strategic Experience Modules (SEMs), which are widely used in customer experience marketing, the metric pool was constructed through customer and literature research on H & B store managers. Since then, 101 preliminary surveys and 211 main surveys have been conducted in order to propose a dimension of customer experience and refine the metrics. Results: As a result of the research, H&B store's customer experience was derived from a measurement model consisting of 19 measurement items in total of five dimensions: environmental experience, intellectual experience, behavioral experience, tech experience, and relationship experience. This study analyzed that compared to the existing Schmitt's Strategic Experience Modules (SEMs), (1) emotional experience expanded to environmental experience, (2) Cognitive and relationship experiences are maintained (3) behavioral experience was subdivided into physical and technical experiences. In particular, the environmental experience has been proposed as a major component is an important point because the H&B store recently opened a large flagship store and is competitive in constructing a differentiated space. Conclusions: Related experience was seen as an important component of customer experience in the offline store, but in the process of refining the scale, interaction items with employees of the H&B store were removed, and rather, participation in the APP or SNS channel of the company, event Participation, interaction with other customers, etc. appear to be important, while suggesting the practical implications.

• Journal of Advanced Navigation Technology
• /
• v.13 no.1
• /
• pp.134-141
• /
• 2009

In this paper, it is proposed a mind map program using open API to provide mashup function. Web paradigm is changing to Web 2.0. So mashup using open API is much applied. Mashup is good method for not only web service, but making new ideas or informations. It is mind map that was made systematical like this method. In this paper, a mind map application based on mobile that provides mashup function implemented for modern people that mostly process their business during movement.

• The KIPS Transactions:PartD
• /
• v.11D no.7 s.96
• /
• pp.1507-1516
• /
• 2004

Recently, the most remarkable word is 'ubiuuitous' in field of information and communication. Ubiquitous has a meaning 'exist everywhere' that means our daily life is connect as network. It means we can get the information which in need whenever and wherever with safety. We predict this word will be symbolical keyword which lead an information-oriented society including the internet a quite long it. It's already per-meate to us the Ubiquitous. It's taken by CCTV when we visit bank. It's made to us can know the fastest way the GPS system to be connected by an artificial satcllite on mobile, and many people use mobile and PDA for investment in stocks. Among them, it has begun to spread many mobile services to us. In this paper, it's the aim a creation of value added through an efficient mobile services to use wireless internet different with previous way, cutting down on expenses and business modeling.

• The Journal of Korean Institute of Communications and Information Sciences
• /
• v.34 no.4B
• /
• pp.419-427
• /
• 2009

This paper propose DA-UDC(Double Authentication User, Device, Cross) Module which solves the cost problem and the appropriation of Certificate using User Authentication, Device Authentication and Cross Authentication with OTA(One Time Authentication) Key, and which is designed not to subscribe to the service of Home network business. Home Server transmits its public key which is needed to create OTA to the user which passed the first step of authentication which verifies User ID, Device ID and Session Key. And it performs the second step of authentication process which verifies the OTA key created by a user. Whenever the OTA key of DA-UDC module is generated, the key is designed to be changed. Therefore, DA-UDC Module prevents the exposure of User and Device ID by performing the two steps of authentication and enhances the authentication security of Home Network from malicious user with OTA key. Also, DA-UDC Module is faster than the existing authentication system in processing speed because it performs authentication calculation only once. Though DA-UDC Module increases data traffic slightly because of the extra authentication key, it enhances the security more than the existing technique.

• Journal of the Korea Society of Computer and Information
• /
• v.19 no.3
• /
• pp.101-108
• /
• 2014

Many businesses, government offices, educational institutions, according to the characteristics of each business and information system is used. However, prevalence of smart phones and a wide range of mobile devices with services, which requires users with mobility, according to the latest mobile services and in many places, and is under development. Interworking between existing systems and mobile systems to be set aside for the development cost and time, a waste of human resources is getting worse. Also, in many places to provide mobile services to existing systems need to fix the problem is coming. In this paper, to solve the problem of interworking between existing systems and mobile systems for the data transfer and processing of existing server, web services server, and mobile systems has been developed between the library.

• Journal of Korean Society of Industrial and Systems Engineering
• /
• v.39 no.2
• /
• pp.119-128
• /
• 2016

Use of ICT in Government has ability to improve service delivery to its citizens, and yet many developing countries have lagged behind in the implementation of e-Government. Many e-Government initiatives also failed to achieve their objectives in developing countries. This paper therefore aims to identify critical failure or success factors in Kenya, using Heeks' Factor Model. A survey questionnaire was developed and data were collected and analyzed from officials and interested citizens. The analysis results enabled to highlight seven specific success and failure factors, and their constituent elements in Kenya. The Kenyan overall e-Government implementation score belongs to the Zone of Improvement (3.52 of total 5.0), which means partial success or failure. The enablers of e-Government projects are good strategy formulation, and internal and external drive, whereas main failures of e-Government are weak ICT infrastructure. The areas for improvement are project management, design, competencies and funding. Data analysis highlights both strengths and weaknesses for each factor or variable. In particular, Kenyan government excels at the drive for change by top to bottom government officers as well as external stakeholders, while the government officers who are using e-Government are satisfied with the availability of vision, strategy and plan of e-Government implementation. Both technologies and e-transactions laws were the worst of all the variables in e-Government implementation. Two areas should be improved using immediate corrective action. In-depth study reveals that government officers and citizens can't fully use their laptop and mobile devices due to the lack of both ICT network and its operating technology, and legal system associated with the transaction of business information. Finally, the study ends up with recommendations for policy makers to shape the future of e-Government system in both developing and developed countries.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.35 no.5
• /
• pp.587-600
• /
• 2011

This study presents the strategic directions for Korean multi-brand fashion stores by running in-depth industry research and market analysis. Over 20 professionals were selected from Korean multi-brand fashion stores for this study and in-depth interviews were conducted to evaluate related subjects. The results of the study were as follows. First, Korean multi-brand fashion stores could be classified into three criteria: operating ownership, merchandise mix, and store identity. Second, operating ownership criterion was chosen for further investigations of strategies and directions of the multi-brand fashion stores. The operating ownership criterion consists of three types; department store types, specialty store types, and boutique types. Each type deploys different buying practice, organizational strategies, and distribution channels. Lastly, the suggested strategic directions for each type are summarized as follows. The 'department store type' should utilize its strong direct buying capabilities and acquisition of merchandising can be more effectively managed. The store should utilize its strong buying power as a tool to develop new private brands (PBs). For 'specialty store type', two key factors have been derived: market share expansion and positioning themselves to become a new distribution channel. To respond to these factors, the store needs to be perceived as a brand then diversify its business. Strengthening its brand will allow it to expand into a new distribution channel and also enable a strategic partnership with its competitor brands. The factors influencing 'boutique type' is personalization and uniqueness. With an emphasis on the uniqueness of products and merchandising it will be able to implement the role as a personal shopper and stylist to provide a very personalized service to its customers.

• Convergence Security Journal
• /
• v.7 no.3
• /
• pp.1-6
• /
• 2007

It is important to manage and correctly evaluate the performance of server in order to improve he performance of server. That is, with the aim of finding whether resources are properly utilized, it is a method to improve both software and hardware aspects. Conventional method in evaluating the server performance involved installing software between server and client and generating the load and by simulating the process, it evaluated the handing efficiency of work load generated per packet volume. Therefore, this paper aims to pro-vide precise measurement method by distinguishing the characteristics of web server and the users' usage pattern and by evaluating the work load management through applying various standards. Specially, it presents the evaluation method from web service of personal and business.

• Fashion & Textile Research Journal
• /
• v.16 no.5
• /
• pp.730-744
• /
• 2014

With advances in QR code, mobile is becoming one of important channels in the fashion retail industries. This study attempts to understand the importance of QR code utilization in creating multi-channel business model. Study objectives are to classify types of multi-channel retailing by QR code utilization and to explore the role of QR code technology in strategic marketing elements for types of multichannel retailer. As an exploratory approach, a total of 78 news articles regarding QR code issues were reviewed and analyzed by focusing on 48retailers seleted in this study. The results found seven dimensions of QR code marketing strategies: abundant product information, additional information contents, transaction accessibility, connectedness to channels, location based service, loyalty program and multimedia advertising. Based a combination of channels and level of mobile apps' activation, multichannel retailers utilizing QR code technology were classified into four types; bricks-click-active mobile model, bricks-click-inactive mobile model, bricks-click model, and click-active mobile model. There were differences of using QR code marketing strategies among multichannel models. According to results, for bricks-and-mortar retailers, QR code was critical to integrate shopping experience with merchandise or sales promotions across channels. In addition, for non-store retailers, the QR code utilization was successful in expanding mobile channels, which can promote retail sales by a two-way interaction with customers via the mobile apps.

• Proceedings of the Korea Contents Association Conference
• /
• 2005.11a
• /
• pp.442-445
• /
• 2005

It constructs a database generally and service it does, to use a commercial business DBMS that manages information and to use a retrieval system that supports a search, it adopts the gearing method of the DBMS and information retrieval system. But like this method is inconvenient must operate the DBMS and information retrieval system with duplication to be, there is a weak point where the data management and processing become accomplished with duplication. It presents the DB construction and information search and the management model of the KRISTAL-2002 information retrieval and management system base for the scientific and technical information data management and processing from the dissertation which it sees.